Crealia marketing efectivo

What Crealia marketing efectivo does

Crealia Marketing Efectivo is a private Spanish marketing services agency operating under the legal entity CREALIA, CREATIVIDAD ESTRATÉGICA Y OPERATIVA, S.L., founded in 2002 and headquartered in Mutilva (Navarra) with a regional office in San Sebastián (Basque Country). The firm delivers a portfolio of marketing services spanning digital strategy, inbound marketing, video marketing, and business branding, executed entirely in-house without subcontracting. Its underlying technology stack consists of standard marketing tooling — WordPress for web and e-commerce builds, SEO tools, social media management platforms, and video production technology — with no proprietary technology disclosed.

The agency serves two distinct customer tiers. Its primary segment is Spanish SMEs and autónomos accessing KIT DIGITAL-subsidized digitalization packages (website, SEO, social media management, CRM digitalization, e-commerce, and marketplace management), delivered through its certification as an Agente Digitalizador under Spain's Next Generation EU-funded program with subsidies up to €29,000 per qualifying business. Its secondary segment consists of named enterprise clients including Thomson Reuters Aranzadi, Kider/Zabala Group, and Grupo Inerzia, alongside vertical-specific engagements in wine, education, energy, hospitality, and other sectors.

Revenue is generated through professional services fees (project-based one-time engagements typically €1,000-€4,000) and monthly retainer contracts (€400-€900/month for social media and CRM management). The company employs 1-10 people, operates only in Spain, and distributes services via direct client engagement (website, phone, email, in-person) supplemented by the government-subsidy channel. The firm explicitly differentiates on human creativity and craft versus AI-automated marketing approaches, positioning itself as a results-oriented regional agency.

Name

Crealia marketing efectivo

Legal name

CREALIA, CREATIVIDAD ESTRATÉGICA Y OPERATIVA, S.L.

Website

https://grupocrealia.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Crealia Marketing Efectivo is a Navarra-based Spanish marketing services agency offering digital strategy, inbound marketing, video marketing, and branding to SMEs via KIT DIGITAL subsidies and to enterprise clients including Thomson Reuters Aranzadi and Kider/Zabala Group.

Ownership category

akta.pro rank

Product category

Marketing Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty) (BPAFAAAJ)

akta.pro secondary industries

Customer, Marketing & Sales Consulting (BPAHACAG), CRM Strategy, Implementation & Managed Services (MPAAAIAD), Personalization, Testing & Conversion Rate Optimization (CRO) (BPAFAFAG)

Keywords

• Digital marketing services
• Inbound marketing agency
• Video marketing production
• Business branding services
• KIT DIGITAL digitalization

Headquarters

HQ city

Aranguren

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Marketing Services: Professional services including digital strategy consulting, inbound marketing implementation, SEO services, social media management, web development and design, video marketing production, and business branding services. Revenue is generated through project-based fees and monthly retainer contracts.
2. KIT DIGITAL Digitalization Solutions: As a certified digitalization agent, Crealia delivers digitalization packages (websites, e-commerce, social media management, customer management systems) subsidized by Spanish government KIT DIGITAL vouchers up to 29,000 euros for qualifying SMEs.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Crealia Marketing Efectivo is a Spain-based marketing agency that provides full-service digital marketing solutions including digital strategy, inbound marketing, video marketing, and business branding for SMEs. As a certified Agente Digitalizador under Spain's KIT DIGITAL program, the company also delivers subsidized digitalization packages covering website creation, SEO, social media management, CRM digitization, e-commerce setup and marketplace management.

Product overview

Crealia Marketing Efectivo is a marketing services agency based in Pamplona, Spain, offering a comprehensive portfolio of marketing services. The core offerings include Estrategia Digital (Digital Strategy), Inbound Marketing, Vídeo Marketing, and Business Branding. Under the KIT DIGITAL initiative, the company provides standardized digitalization solutions including website creation, SEO, social media management, customer relationship management, e-commerce, and marketplace presence services. The agency also offers a strategic audit service. The portfolio operates as a service-based model rather than a software product, with services priced either as one-time projects or monthly retainer arrangements.

Differentiator

Problem solved

Functional benefit

Products and services

• Estrategia Digital (Digital Strategy) Digital strategy services focused on creating lasting valuable relationships with audiences through comprehensive online presence planning and optimization. Targeted at SMEs seeking measurable digital marketing outcomes.
• Inbound Marketing Attraction and conversion marketing services designed to generate measurable results through lead capture, nurturing, and conversion optimization strategies. Aimed at businesses seeking to reduce reliance on traditional outbound marketing.
• Vídeo Marketing (Video Marketing) Video production and marketing services including animated explainer videos and product videos aimed at improving conversion rates and reducing marketing costs for SMEs and enterprise clients.
• Business Branding Comprehensive branding services including naming, corporate identity design, graphic design, web design, advertising, trade shows, events, sponsorships, point-of-sale, and outsourcing advisory. Serves clients seeking brand creation and strengthening.
• Auditoría Estratégica (Strategic Audit) Free strategic audit service analyzing digital environment, competitor analysis, digital strategy review, visibility recommendations, lead generation improvements, and conversion optimization proposals. Used as the firm's primary lead generation entry point.
• KIT DIGITAL Digitalization Solutions Bundled digitalization solutions funded by the Spanish government's Next Generation EU program offering website creation, SEO, social media management, customer management, e-commerce, and marketplace presence services to qualifying SMEs and autonomous workers. Subsidies up to €29,000 available per beneficiary.
• Página Web y Presencia Online Básica (Website and Basic Online Presence) Website creation service using open-source WordPress with optimized SEO and mobile-responsive design, priced from €1,600 to €4,000 with up to €2,000 in KIT DIGITAL government subsidies available.
• Presencia Online Avanzada (Advanced Online Presence / SEO) Advanced online presence optimization including on-page and off-page SEO, keyword analysis, competitor research, directory positioning, and progress reporting. Priced from €2,500 to €4,000.
• Gestión de Redes Sociales (Social Media Management) Social media management service covering strategy development, content creation, and campaign optimization across platforms including Instagram, Facebook, LinkedIn, Twitter, YouTube, and TikTok, priced from €500 to €900/month with up to €2,500 in KIT DIGITAL subsidies available.
• Gestión de Clientes (CRM Digitization) Customer relationship digitization and optimization service including buyer persona analysis, lead capture strategy, funnels, content development, management, and optimization, priced from €400 to €600/month with up to €4,000 in KIT DIGITAL subsidies available.
• Comercio Electrónico (E-commerce) Online store creation service using WordPress e-commerce platforms including consulting, configuration, design, and development, priced from €1,000 to €4,000.
• Market Place Management Product positioning and management service on online sales platforms like Amazon Market Place (Vendor or Seller profiles), priced from €1,500 to €4,000.

Quantifiable outcome

• Video marketing demonstrably increases conversion rates
• +2 more outcomes

Named customers4 records

Segments10 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Comunica Marketing: Spanish marketing agency offering digital strategy, branding, and content services to regional and national clients; comparable agency model and service portfolio.
• Good Rebels: Spanish digital transformation and marketing agency delivering strategy, content, and customer experience work; overlaps with Crealia's full-service digital offering.
• Territorio Creativo: Spanish digital marketing agency offering strategy, content, inbound, and social media services to B2B clients; comparable as a similarly positioned full-service digital agency in Spain.
• Human Level: Spanish e-commerce and digital marketing agency serving SMEs and mid-market brands; comparable in CRM, e-commerce, and digital marketing execution capabilities.
• T2ó media: Spanish digital marketing agency specialized in performance, SEO, and data-driven marketing; comparable in inbound/SEO and SME digitalization focus.
• Elogia: Spanish digital marketing agency focused on performance marketing, e-commerce, and CRM; comparable in service mix and SME/enterprise customer base across Spain.

Broad incumbents

• Webedia Spain: Spanish arm of a larger European digital media and marketing group; broader portfolio of content, influencer, and marketing services competing for similar SME and mid-market budgets.
• Accenture Song: Global experience and marketing services arm of Accenture serving large enterprises with digital strategy, branding, and CRM; overlaps with Crealia's enterprise-facing digital strategy work.
• VMLY&R: Global creative and digital agency network operating in Spain; competes for enterprise branding and digital transformation engagements that overlap with Crealia's enterprise clients.
• Dentsu Creative Spain: Global advertising and marketing network with Spanish operations offering integrated creative, media, and CRM services; competes for the same enterprise marketing budgets as Crealia.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UCSXQJtUzzuBNwUyTPp1bGxg
• Facebookfacebook.com/Crealia
• LinkedInlinkedin.com/company/1354345

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crealia marketing efectivo