AlterMedia, Inc.

What AlterMedia, Inc. does

AlterMedia, Inc., operating as Studio Hero (formerly Studio Suite), is a privately-held US software company founded in 1998 and headquartered in Burbank, California. It sells Studio Hero, a cloud-based studio management platform purpose-built for media and entertainment production facilities, including film and video, music/audio post, broadcast TV and radio, podcast, photography, creative agency, equipment rental, and post-production/archival studios. The company employs between 11 and 50 people and has no disclosed funding rounds, suggesting a bootstrapped operating profile. In 2025 the company executed a full platform rebrand from Studio Suite to Studio Hero with a new mascot ('Sage') and refreshed positioning.

Studio Hero is structured as a unified core platform with nine integrated modules: Studio Scheduling, Production Management, Crew Management, Client Booking Portal, Studio Budgeting, Studio Invoicing, Equipment Tracking, Inventory Management, and Media Asset Management. The modules are interconnected so that crew data links to schedules, schedules link to projects, projects link to budgets, and equipment links to bookings, eliminating manual re-entry across operations. Notable technical components include real-time availability checks with drag-and-drop booking, barcode-based equipment check-in/out with serial and maintenance tracking, searchable media libraries with metadata tagging and version control, flexible rate cards (hourly, daily, project-based, custom), and live budget variance reporting.

The business model is SaaS subscription with two pricing tiers. The Small Studio Plan is sold via self-service direct website purchase at $205/month or $2,460/year on an annual agreement for 1–10 users. The Enterprise Plan is sales-assisted, quote-based, and targets larger or multi-site studios, bundling Single Sign On, IT Security Review, a Multi-Site Master Service License Agreement, QuickBooks Online integration, and calendar integration (up to 20 calendars) on multi-year contracts. Go-to-market combines a self-service PLG motion for small studios with sales-led enterprise motions supported by content marketing (blog, free templates, calculators, case studies, LinkedIn, Facebook) and free product demos.

Name

AlterMedia, Inc.

Legal name

The Studio Hero

Website

https://studiosuite.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

AlterMedia, Inc. (Studio Hero) is a bootstrapped US SaaS company founded in 1998 that sells a cloud-based, nine-module studio management platform—covering scheduling, crew, equipment, budgeting, invoicing, and media assets—to film, video, audio, broadcast, podcast, and photography production studios.

Ownership category

akta.pro rank

Product category

Studio Management Software

NAICS

Software Publishers (5132), Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Enterprise Work Management & Collaborative Workflow Platforms (HDAEAHAI)

Keywords

• Studio management software
• Production scheduling
• Equipment tracking
• Media asset management
• Crew management

Headquarters

HQ city

Burbank

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. SaaS Subscription - Small Studio Plan: Subscription-based pricing for small studios (1-10 users) with monthly ($205/month) or annual billing ($2,460/year). Plans require annual agreement. Hosted on server.
2. Enterprise SaaS Subscription: Custom enterprise pricing for larger or multi-site studios with features including Single Sign On support, IT Security Review, Multi-Site Master Service License Agreement, QuickBooks Online integration, and calendar integration (20 calendars max). Quote-based pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

AlterMedia, Inc., doing business as Studio Hero, sells a cloud-based studio management SaaS platform that centralizes production workflows for media and entertainment studios. The platform combines scheduling, crew coordination, equipment tracking with barcode scanning, budgeting, invoicing, client booking portal, and media asset management into one integrated system used by film, video, audio, photography, broadcast, radio, and podcast production facilities. It is sold on a subscription basis in two tiers — a Small Studio plan with self-serve signup and an Enterprise plan sold via direct sales with custom terms.

Product overview

Studio Hero is a platform-plus-modules architecture consisting of a unified core platform with nine integrated modules. The platform provides Studio Operations Management, Studio Finance Management, and Studio Equipment Management as its three main platform sections. The nine core modules are: Studio Scheduling, Production Management, Crew Management, Client Booking Portal, Studio Budgeting, Studio Invoicing, Equipment Tracking, Inventory Management, and Media Asset Management. All modules interconnect—crew links to schedules, schedules link to projects, projects link to budgets, and equipment links to bookings—enabling data flow across operations without manual re-entry. The platform is offered in two pricing tiers: Small Studio (1-10 users) and Enterprise (multi-site facilities). Formerly known as Studio Suite.

Differentiator

Problem solved

Functional benefit

Products and services

• Studio Hero All-in-one studio management software platform that centralizes production workflows including scheduling, crew coordination, equipment tracking, budgeting, invoicing, client portals, and media asset management. Built for studios across film, audio, video, photography, TV, radio, and podcasts. The platform is offered in two subscription tiers: Small Studio (1–10 users) and Enterprise (multi-site facilities).

Quantifiable outcome

• Scales from 1-10 users for small studios to multi-site enterprise facilities without requiring platform migration

Segments1 record

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature6 records

Partnerships

One partnership is on record.

• QuickBooks OnlinecoreTechnology or IntegrationQuickBooks Online integration is included with both Small Studio and Enterprise plans. Enables financial data synchronization between Studio Hero and QuickBooks for accounting and bookkeeping workflows.

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Atlassian: Atlassian's Jira and Trello are dominant project management tools used widely in software, marketing, and creative operations. Comparable because Trello's lightweight Kanban and Jira's enterprise planning both serve production teams as horizontal alternatives to a vertical studio OS.
• Avid Technology: Avid is the dominant incumbent in media & entertainment software with MediaCentral, iNEWS, and Pro Tools dominating broadcast and post workflows. Comparable because studios already run Avid tools and Avid could extend into studio operations management, directly challenging Studio Hero's domain-specialized positioning.
• Wrike: Wrike is an enterprise work management platform with strong adoption in marketing, creative, and professional services. Comparable because Wrike's resource scheduling, project tracking, and approval workflows compete directly for production-team budgets that Studio Hero targets.
• Asana: Asana is a horizontal project and work management platform widely adopted in creative agencies and production environments. Comparable because Studios use Asana for production planning and task coordination, putting it in direct substitution consideration against Studio Hero's production management module.
• Monday.com: Monday.com is a leading horizontal work management platform with Work OS modules covering projects, scheduling, CRM, and resource tracking. Comparable because studios lacking specialized software increasingly choose Monday for project and resource management, competing for the same budget line item as Studio Hero.
• ClickUp: ClickUp is a horizontal work management platform spanning tasks, docs, scheduling, and resource allocation in one app. Comparable because ClickUp positions itself as a single-platform replacement for multiple point tools, overlapping with Studio Hero's consolidated-module value proposition.

Direct peers

• EZRentOut: EZRentOut is a vertical equipment rental management platform for IT, AV, and media gear with barcode scanning, maintenance, and invoicing. Comparable because it is explicitly cited by Studio Hero's own blog as an alternative for equipment tracking, making it a head-to-head competitor in the equipment and inventory module.
• Rentman: Rentman is a vertical SaaS for AV and equipment rental businesses covering inventory, scheduling, crew, and invoicing. Comparable because Rentman's equipment rental and crew scheduling capabilities directly overlap with two of Studio Hero's nine modules and target a near-identical equipment-rental-house customer segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/studiosuite
• LinkedInlinkedin.com/company/altermedia-inc-
• Xx.com/studio_suite

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AlterMedia, Inc.