What NiceDay International does

NiceDay International (operating through NiceDay Nederland BV) is a private Dutch digital health company headquartered at Stationsplein 45, Rotterdam, building a fully online treatment platform specifically for the Dutch mental healthcare (GGZ) sector. The platform digitizes the complete treatment trajectory in a single integrated system rather than acting as a supplement to physical care, combining secure video calling and chat (built for GGZ-specific privacy and security requirements, distinct from generic tools like Microsoft Teams or WhatsApp), a client portal giving patients visibility into sessions, treatment plans, and homework, online individual and group therapy delivery, and automatic time tracking for therapists. It uses FHIR (Fast Healthcare Interoperability Resources) to enable health data exchange with Electronic Patient Record (EPD) systems and offers therapist-facing data dashboards intended to support data-driven, scientifically grounded interventions.

The product serves four user segments: GGZ organizations and institutions (primary), individual therapists and mental health professionals (primary), POH-GGZ practitioners in primary care (secondary), and dietetics professionals (secondary). The company operates a hybrid go-to-market combining direct enterprise sales (demos, free consultations, implementation consultants, inspiration sessions for institutions) with self-serve onboarding (individual therapists create their own accounts supported by guided tours and a self-serve learning center). Monetization is via SaaS subscription on a quote-based pricing model; no public pricing tiers are disclosed. Named customers include Synaeda, Mondriaan, Levvel, Sol Psychotherapie, Met GGZ, and MiSi Neuropsychologie, and the company states more than 1,000 therapists and GGZ institutions trust the platform. Operating geography is limited to the Netherlands (Western Europe), with an English-language homepage subdomain present but no active international expansion disclosed. Compliance posture is a notable differentiator: ISO 27001 certified, NEN 7510 certified, GDPR/AVG compliant with all data stored in Europe, and positively validated by Digizo.nu, the independent Dutch quality mark for digital healthcare applications.

Name

NiceDay International

Legal name

NiceDay Nederland BV

Website

https://nicedaytherapy.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

NiceDay International is a Rotterdam-based Dutch digital health company operating a fully online mental healthcare (GGZ) treatment platform, serving 1,000-plus therapists and institutions via SaaS subscriptions on a quote-based model.

Ownership category

akta.pro rank

Product category

Digital Mental Health Software (GGZ Treatment Platform)

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Health Services (8000), Services-Prepackaged Software (7372)

akta.pro primary industry

General Mental Health Therapy Platforms (Talk Therapy) (HLALAEAA)

Keywords

• Mental health SaaS
• GGZ treatment platform
• Online therapy software
• Digital healthcare platform
• EHealth treatment system

Headquarters

HQ city

Rotterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Platform Subscription: Subscription-based access to the NiceDay online treatment platform for GGZ organizations, therapists, and POH-GGZ professionals. The platform digitizes the entire treatment process, providing secure communication, client portals, and data-driven treatment support.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

NiceDay offers a single, fully integrated online treatment platform purpose-built for Dutch GGZ (mental healthcare). The platform digitizes the entire treatment trajectory, including secure video calling, secure chat, a client portal, online group therapy, automatic time tracking, and data-driven insights that enable therapists to deliver meaningful interventions. It is sold primarily as a SaaS subscription to GGZ organizations, institutions, independent therapists, and POH-GGZ professionals in the Netherlands.

Product overview

NiceDay is a single unified online treatment platform for mental healthcare (GGZ) that digitizes the entire treatment process. The core NiceDay Online Treatment Platform integrates individual therapy, group therapy, client portal access, and secure communication tools into one complete solution. The therapist portal enables data-driven interventions with automatic time tracking, while the client app gives patients active insight into their treatment plans, session notes, and homework assignments.

Differentiator

Problem solved

Functional benefit

Products and services

• NiceDay Online Treatment Platform A fully integrated online treatment SaaS platform for mental healthcare (GGZ) that digitizes the entire treatment process in one system. Provides individual and group therapy capabilities, secure video calling, secure chat, a client portal, automatic time tracking, and data-driven treatment insights for therapists, GGZ organizations, POH-GGZ professionals, and dietetics practices in the Netherlands.

Quantifiable outcome

• Shorter treatment duration through more intensive treatments and smart automations
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Partnerships

One partnership is on record.

• Digizo.nucoreOthersDigizo.nu is an independent quality mark for digital healthcare applications in the Netherlands. NiceDay has been positively assessed and recognized by Digizo.nu, confirming compliance with strict requirements for technical security, privacy (including GDPR/AVG compliance), accessibility, and implementation support.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Karify: Dutch-origin eHealth platform providing secure client portals, online treatment modules, and communication tools for mental healthcare providers. Overlaps directly with NiceDay in serving GGZ organizations with integrated digital treatment workflows.
• Minddistrict: Dutch-founded eMental health platform providing online interventions and treatment tools for mental healthcare professionals and organizations across Europe. Directly competes with NiceDay in the GGZ digital treatment platform category with a similar B2B SaaS model targeting therapists and institutions.
• Therapieland: Dutch eHealth platform offering online modules and self-help programs for GGZ treatment. Competes head-to-head with NiceDay in the Dutch mental healthcare provider market with a comparable subscription model and similar focus on protocol-driven online interventions.
• Mindler: European digital mental health provider offering online therapy and psychiatry services via its own clinical network. Operates in the Netherlands with a similar fully online GGZ treatment proposition, competing for both clients and therapists that NiceDay serves.
• iPractice: Dutch online psychology practice delivering fully remote GGZ treatment to clients across the Netherlands. Competes with NiceDay at the care delivery layer as an alternative channel for online mental health treatment rather than just software, but targets the same Dutch patient and therapist ecosystem.
• OpenUp: Dutch-founded mental health platform providing online psychological support and therapy, particularly through employer and payer partnerships across Europe. Comparable to NiceDay in online mental health delivery but with a broader multi-country footprint and stronger B2B2C channel.

Broad incumbents

• Doctolib: Major European telehealth and practice management platform expanding into online consultations and digital health services across multiple countries including the Netherlands. Broad incumbent whose provider enablement stack increasingly overlaps with NiceDay's positioning as it extends into mental health workflows.
• Headspace Health: Global digital mental health platform combining content, coaching, and therapy services for consumers, employers, and health plans. Broad incumbent in the digital mental health space that competes for the same therapy delivery budgets as NiceDay, albeit with a consumer-led rather than GGZ-organization-led model.
• SilverCloud Health (Oracle Health): Digital mental health platform offering internet-delivered cognitive behavioral therapy programs used by health systems and insurers globally. Comparable to NiceDay as a clinically validated digital mental health platform but with a much broader international footprint and stronger institutional distribution.

Emerging players

• HelloCare: Dutch digital care platform providing online tools for healthcare providers including mental health workflows. Adjacent competitor to NiceDay in the Dutch eHealth space with a broader cross-vertical positioning rather than a GGZ-only focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NiceDay International