Bydemes

What Bydemes does

By Demes Group (legal entity: BY DEMES S.L.U., CIF B60347010) is a privately held Spanish wholesale distributor of physical-security and connected-building technology, founded in 1985 and headquartered in Coslada, Madrid. The company carries 10 product categories — CCTV, video door phones, access control, intrusion, fire detection, networking, IoT SmartHome, SIM cards, and cybersecurity/NIS2 — through authorized distribution agreements with 40+ international brands including Dahua, Hikvision, Honeywell, VESTA by Climax, ZKTeco, MOBOTIX, Akuvox, Alarm.com, Paradox, Texecom, Optex, Pyronix, Visonic, DSC, Nice, COFEM, and NOTIFIER.

Revenue is generated through one-time wholesale purchase-and-resell transactions: By Demes buys at manufacturer pricing, applies client-specific discounts negotiated by assigned commercial account managers, and resells to professional security installers and system integrators — and to a smaller secondary base of online resellers — under guaranteed-minimum-resale-margin terms. Distribution is operated through a multilingual e-commerce storefront (bydemes.com, seven languages), three physical stores/warehouses (Madrid HQ, Barcelona delegation+SAT+warehouse, Las Palmas de Gran Canaria delegation), and a network of regional commercial contacts covering Portugal, France, Italy, Benelux, North/Central/East Europe, Africa, and Asia. Customer onboarding is gated (NIF/CIF registration, signed client form emailed to a commercial representative); pricing is not publicly listed but is individualized upon login, with free Iberian shipping above €750 net and category-specific promotional discounts (e.g., 20% on Dahua intrusion, 10% on VESTA, 3% on U-PROX packs).

Headcount is 51-100, the company is currently celebrating its 40th anniversary, and in June 2026 it tripled its Barcelona footprint to 4,000 m² to support growing operations. As a distributor (rather than a manufacturer), By Demes does not develop proprietary software platforms or technology; its value proposition rests on multi-brand breadth, logistics coverage across Spain and selected international markets, and after-sales technical support (RMA/DOA processes, vendor-specific cloud installer tools, configurators, and warranty handling).

Name

Bydemes

Legal name

BY DEMES S.L.U.

Website

https://bydemes.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

51–100 employees

Short description

By Demes is a privately held Spanish B2B wholesale distributor (founded 1985, HQ Coslada/Madrid) of physical-security technology from 40+ brands across CCTV, access control, intrusion, fire, and IoT, serving professional installers and integrators in Spain and select European/African/Asian markets.

Ownership category

akta.pro rank

Product category

Security Equipment Distribution

NAICS

Household Appliances, Electric Housewares, and Consumer Electronics Merchant Wholesalers (423620), Wholesale Trade Agents and Brokers (4251)

SIC

Wholesale-Electronic Parts & Equipment, Nec (5065)

akta.pro primary industry

B2B Marketplaces & Wholesale Platforms (BPAMAGAD)

akta.pro secondary industries

Cross-border B2B/Wholesale Trade Marketplaces (CRAFAJAC), Wholesale/B2B Generalist Marketplaces (CRAFAAAF)

Keywords

• Security equipment distribution
• B2B wholesale distributor
• CCTV surveillance systems
• Access control products
• Intrusion alarm systems

Headquarters

HQ city

Coslada

HQ country

Spain

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Product Distribution (Wholesale): By Demes purchases security technology products from brand manufacturers (Dahua, Hikvision, Honeywell, VESTA, ZKTeco, etc.) and resells them to professional security installers, system integrators, and B2B clients at wholesale prices with agreed-upon discount margins. Revenue is generated through one-time product transactions with a guaranteed minimum resale margin model.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

By Demes (By Demes Group) is a wholesale B2B distributor of electronic security equipment, reselling products from more than 40 international manufacturers across nine technology categories — CCTV, Video Door Phones, Access Control, Intrusion, Fire Detection, Networking, IoT SmartHome, SIM Cards, and Cybersecurity/NIS2. The company sells exclusively to registered professional security installers, system integrators, and online resellers through a B2B e-commerce platform, three physical store/warehouse locations in Spain, and a commercial sales-agent network that also covers Portugal, France, Italy, Benelux, and broader international markets.

Product overview

By Demes Group is a leading distributor of security technologies offering a comprehensive product portfolio across multiple categories: CCTV (analog and IP cameras, thermal cameras, network recorders, video analytics, smart city solutions), Video Door Phones (Akuvox, HYUNDAI, Dahua, Ezviz, Alarm.com), Access Control (biometric terminals, smart locks, controllers from ZKTeco, NÜO intercoms), Intrusion (alarm systems from VESTA, Alarm.com, Dahua, Honeywell, Paradox, DSC, Pyronix/HIKVISION), Fire Detection (COFEM, NOTIFIER analog/conventional systems, aspiration detection, flame detectors), Networking (routing, switching, wireless from WITEK, Dahua), IoT SmartHome (LifeSmart, air quality sensors), Cybersecurity/NIS2, and SIM Cards. The company also offers refurbished (-RE) and used (-U) products. Key technology partners include ZKTeco (biometric access/attendance terminals), MOBOTIX (AI-enabled cameras), VESTA/CLIMAX (alarm systems), Alarm.com (cloud security), Dahua, and Hikvision. The platform operates e-commerce for B2B customers across Spain, Portugal, France, Italy, Germany, and Benelux.

Differentiator

Problem solved

Functional benefit

Products and services

• CCTV Surveillance Equipment Complete video surveillance product line distributed to professional installers — analog and IP cameras, thermal cameras, network video recorders (NVRs), central management systems, storage systems, monitors, and analytics-ready video infrastructure.
• Video Door Phones Video intercom and door entry systems including Akuvox, HYUNDAI, Dahua, Ezviz, and ALARM.COM product lines for residential and commercial access communication, configured via the Akuvox Cloud Installer tool.
• Access Control Systems Physical access management systems including biometric access/presence terminals, round/patrol control, electronic locks, vehicle and elevator access control, anti-theft systems, NÜO intercoms, and access management software/servers. Brands include ZKTeco, NÜO, Paxton, and Nice.
• Intrusion Alarm Systems Intruder alarm and detection portfolio from Alarm.com, VESTA, Dahua, U-PROX, Pyronix/HIKVISION, Honeywell, Paradox, Visonic, DSC, plus volumetric detectors, shock detectors, magnetic contacts, perimeter detection, sirens, anti-theft fog systems (UR FOG), and proactive safety smoke systems.
• Fire Detection Systems Fire safety and alarm systems covering analog addressable panels, conventional fire alarm panels, CO/gas detection, extinguishing systems, standalone fire alarms, aspiration detection, flame detectors, public address and voice evacuation systems (TOA Electronics), and IP/4G communication modules from COFEM and NOTIFIER (Honeywell).
• Networking Equipment Network infrastructure equipment for security deployments including routers, switches, wireless access points, and accessories from brands WITEK and Dahua.
• IoT SmartHome Products Connected home and building automation products including LifeSmart smart-home systems and environmental sensors for air quality monitoring (CO2, PM2.5, formaldehyde, TVOC, temperature, humidity).
• SIM Cards for IoT Connectivity SIM card products providing cellular connectivity for IoT security devices and smart-home equipment requiring wireless communication.
• Cybersecurity and NIS2 Solutions Cybersecurity products and solutions for protecting physical security and network infrastructure from cyber threats, including offerings aligned with EU NIS2 directive compliance requirements.
• Refurbished Products (-RE) Certified refurbished security products reviewed, repaired, and tested by qualified technicians, sold with warranty and essential accessories, offered as a cost-efficient alternative to new units.
• Used Products (-U) Pre-owned security products reviewed, repaired, and tested by qualified technicians, sold with warranty at lower price points; cosmetic marks possible but performance unaffected.
• Special Offers and Trade Pricing Programs Special trade pricing programs offering periodic discount promotions (10% additional discount, 20% on Dahua intrusion products, 3% on U-PROX packs) and bundled discounts on Hikvision HiWatch cameras/NVRs and refurbished/used inventory.

Quantifiable outcome

• 24-48h estimated delivery across Spain for in-stock products

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability6 records

Partnerships

24 partnerships are on record, tiered core, major and minor.

• Dahua TechnologycoreChannel Partner/ Reseller/ DistributorBy Demes distributes Dahua Technology products including CCTV cameras, network recorders, video door phones, access control systems, and intrusion alarms across the full product range.
• HikvisioncoreChannel Partner/ Reseller/ DistributorBy Demes distributes Hikvision and HiWatch (economy) brand products including CCTV cameras, thermal cameras, network recorders, video door phones, intrusion systems, and fire detection products.
• VESTA by ClimaxcoreChannel Partner/ Reseller/ DistributorBy Demes is a key distributor for VESTA alarm systems including control panels, detectors, medical alarms, Zigbee devices, and radio touch panels. VESTA products carry enforced resale pricing across online resellers.
• ZKTecocoreChannel Partner/ Reseller/ DistributorBy Demes distributes ZKTeco access control and biometric products including terminals, card readers, hotel locks, QR readers, palm vein scanners, and attendance management systems. Featured in special discount offers.
• HoneywellcoreChannel Partner/ Reseller/ DistributorBy Demes distributes Honeywell security products including motion detectors (DUAL TEC series), PIR sensors, and intrusion alarm systems.
• MOBOTIXmajorChannel Partner/ Reseller/ DistributorBy Demes distributes MOBOTIX IP cameras including the M ONE series (8MP with IR and AI), audio modules, and specialized EN54-certified thermal cameras for fire detection in ATEX environments.
• AkuvoxmajorChannel Partner/ Reseller/ DistributorBy Demes distributes Akuvox video door phone systems and offers dedicated technical support including the Akuvox Cloud Installer tool for configuration and deployment.
• Alarm.commajorChannel Partner/ Reseller/ DistributorBy Demes is an official Alarm.com distributor in Spain, offering video door phones, IP cameras, NVRs, and intrusion alarm solutions. Alarm.com products cover CCTV, intrusion, and smart video verification.
• UR FOGminorChannel Partner/ Reseller/ DistributorBy Demes was announced as a new distributor of UR FOG anti-intrusion fog systems (security fog generators) in January 2025, expanding its perimeter protection and anti-theft product range.
• ParadoxmajorChannel Partner/ Reseller/ DistributorBy Demes distributes Paradox intrusion alarm systems including control panels, detectors, and sirens for residential and commercial applications.
• TexecommajorChannel Partner/ Reseller/ DistributorBy Demes is an official Texecom distributor in Spain, offering the Capture series PIR detectors, dual-technology detectors, vibration sensors, and Premier Elite control panels.
• OptexmajorChannel Partner/ Reseller/ DistributorBy Demes distributes Optex perimeter detection and volumetric detector products including infrared beams, outdoor PIRs, and laser sensors.
• PyronixmajorChannel Partner/ Reseller/ DistributorBy Demes distributes Pyronix (Hikvision-owned) intrusion alarm products including control panels, detectors, and sirens for professional security installations.
• VisonicmajorChannel Partner/ Reseller/ DistributorBy Demes distributes Visonic intrusion alarm systems including wireless detectors, control panels, and accessories.
• DSC (Digital Security Controls)majorChannel Partner/ Reseller/ DistributorBy Demes distributes DSC intrusion alarm systems including control panels, detectors, and peripheral devices.
• NicemajorChannel Partner/ Reseller/ DistributorBy Demes distributes Nice automation and security products including smart home integration and security system components.
• SaftminorChannel Partner/ Reseller/ DistributorBy Demes distributes Saft batteries for security and backup power applications.
• TOA ElectronicsminorChannel Partner/ Reseller/ DistributorBy Demes distributes TOA Electronics PA (public address) systems and voice evacuation solutions for fire detection systems.
• LifeSmartminorChannel Partner/ Reseller/ DistributorBy Demes distributes LifeSmart IoT SmartHome products including sensors and detectors for residential automation.
• COFEMminorChannel Partner/ Reseller/ DistributorBy Demes distributes COFEM fire detection products including algorithmic control panels and detectors, CO/Gas systems, and standalone fire alarm systems.
• Notifier (Honeywell)minorChannel Partner/ Reseller/ DistributorBy Demes distributes NOTIFIER fire alarm control panels including conventional, addressable, aspiration detection, and flame detector systems.
• Genoma del RobominorOthersMedia collaboration and content partnership. By Demes supports the Genoma del Robo publication focused on security industry analysis and crime prevention research.
• Cuadernos de SeguridadminorOthersMedia collaboration with Cuadernos de Seguridad, a leading Spanish security industry trade publication.
• SeguritecniaminorOthersMedia collaboration with Seguritecnia, a prominent Spanish security industry publication. By Demes was featured in the publication's 45th anniversary.

Scale indicators3 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Anixter / Wesco International: Wesco International (following Anixter acquisition) is one of the largest global B2B distribution platforms with security, network infrastructure, and communications as one of many categories. Much broader portfolio and geographic scale than By Demes, but the security vertical is operated under a similar multi-brand distribution model.
• HID Global (Assa Abloy): Leading manufacturer and global supplier of physical access control, identity credentials, and IP-based security solutions, distributing through professional channels including By Demes's category peers. Operates as both an upstream OEM and a downstream distributor via channel partner programs.
• Johnson Controls Security Products (Tyco): Globally integrated building management, fire, and security group with both OEM manufacturing (DSC, Bentel, Visonic) and direct distribution. Several of By Demes's intrusion lines (DSC, Visonic) are now JCI brands, making JCI both supplier and competitor in the wholesale channel.

Direct peers

• ScanSource: US-headquartered B2B distributor of physical security, AV, and emerging technology products to resellers, integrators, and installers. Highly comparable multi-brand distribution franchise with an e-commerce portal, dedicated sales force, and similar mix of video surveillance/access control/fire categories served to professional channels.
• Nortech Control Systems: UK-based specialist designer and distributor of access control and vehicle detection solutions sold through installers across the UK and Europe. Narrower portfolio than By Demes but directly comparable in segment focus (access control hardware to professional installers), customer profile, and channel-led distribution model.
• ADI Global Distribution: ADI Global Distribution is the world's largest multi-brand B2B wholesale distributor of low-voltage security, AV, communications, and network products to professional installers and integrators. Operates an identical business model to By Demes: multi-vendor catalog (Honeywell, Bosch, Hikvision, etc.), branch-based + e-commerce distribution, assigned account managers, and guaranteed installer margins across geographies.
• Mayflex: UK-based B2B distributor of IP security, networking, cabling, and AV products to professional installers and integrators. Closest European analog to By Demes's model with a multi-brand catalog (Axis, Hikvision, Dahua), installer-focused pricing, dedicated commercial account managers, and warehouse-plus-e-commerce fulfillment.

Others

• Dahua Technology: One of By Demes's two core CCTV and intrusion OEM partners; while Dahua operates its own regional distribution in larger markets, it relies on B2B distributors like By Demes in Iberia and adjacent geographies. Commercially a principal supplier rather than a direct horizontal peer.
• Hikvision: By Demes's other core CCTV and intrusion OEM partner and one of the two largest video surveillance manufacturers globally. Functions as upstream supplier whose products constitute a large share of By Demes's catalog; also increasingly operates direct channel programs that compete with independent distributors.

Regional players

• Copp-Clark: Canadian B2B distributor of fire alarm, security, CCTV, and life-safety products to Canadian installers since 1963. Operates a similar multi-brand wholesale model to By Demes but in a different geography, providing a useful cross-regional benchmark for distribution scale and installer-channel economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/bydemesgroup
• Facebookfacebook.com/155192944537115
• LinkedInlinkedin.com/company/by-demes-group

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bydemes