Master Power Brakes
Master Power Brakes is a privately held Mooresville, NC manufacturer and DTC retailer of model-specific disc brake conversion kits, boosters, master cylinders, and brake tools for classic, muscle cars, and trucks (1928-2000s), serving enthusiasts, custom shops, and restorers through mpbrakes.com.
- Company typePrivate
- Founded1983
- HeadquartersMooresville, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Master Power Brakes does
Master Power Brakes (operating as MP Brakes) is a privately held US manufacturer and direct-to-consumer retailer specializing in disc brake conversion kits for classic, muscle cars, and trucks. Founded in 1983 and based in Mooresville, North Carolina, the company designs and sells model-specific bolt-on power disc brake conversion kits, master cylinders, power brake boosters, combination valves, and specialized brake tools. Its product catalog covers vehicles from 1928 through the 2000s across domestic and select import brands (Buick, Chevrolet, Chrysler, Dodge, Ford, Lincoln, Mercury, Oldsmobile, Plymouth, Pontiac, Toyota/Lexus), with proprietary sub-brands including Billet X (modular master cylinders with hidden line routing), Carbon X (carbon fiber brake boosters), Legend Series (standard and HP conversion kits), Pro Driver Series, Rallye Series, and Silent Drive (electric vacuum pumps for low-vacuum applications). The company holds US Patent #5,782,128 on the Hydra-Flare Double Flaring Tool and is recognized with a SEMA Badge for its specialty aftermarket participation.
The company operates an asset-light, DTC e-commerce business model selling exclusively through mpbrakes.com, phone orders (1-800-472-4181), and local pickup at its Mooresville facility, with shipping via UPS Ground. Products are priced on a one-time purchase basis across a $4 to $1,379 range, with no subscription or recurring revenue component. Customer segments span classic car and muscle car enthusiasts, classic truck restorers, street rod builders and custom shops, and automotive repair facilities. The company supports a multi-channel digital marketing presence (Facebook, X, Instagram, YouTube, email newsletter, customer gallery) and participates in the SEMA trade show. With 1-10 employees and no disclosed funding, ownership changes, or M&A activity, Master Power Brakes functions as a profitable, founder/owner-operated niche specialty manufacturer.
Master Power Brakes firmographics
Firmographics- Name
- Master Power Brakes
- Legal name
- Master Power Brakes
- Website
- https://mpbrakes.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Master Power Brakes is a privately held Mooresville, NC manufacturer and DTC retailer of model-specific disc brake conversion kits, boosters, master cylinders, and brake tools for classic, muscle cars, and trucks (1928-2000s), serving enthusiasts, custom shops, and restorers through mpbrakes.com.
- Ownership category
- akta.pro rank
Master Power Brakes industry classification
Industry- Product category
- Automotive Aftermarket Brakes
- NAICS
- Motor Vehicle Brake System Manufacturing (33634)
- akta.pro primary industry
- Hydraulic Brake Systems (Master Cylinders/Calipers/Lines/Boosters) (IMACAIAD)
- akta.pro secondary industry
- Brake Friction & Rotors (Pads/Shoes/Discs/Drums) (IMACAIAE)
Keywords
Where Master Power Brakes is headquartered
LocationHeadquarters
- HQ city
- Mooresville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Master Power Brakes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Product Sales: Direct sales of brake conversion kits, components, and tools through e-commerce website. Products include front/rear brake systems, pedal assemblies, master cylinders, power brake boosters, combination valves, residual valves, and brake specialty tools. One-time purchase model with no subscription component visible.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Brake Tools - Entry to Premium |
| Unit Pricing | Pay-as-you-go | Power Brake Boosters |
| Unit Pricing | Pay-as-you-go | Master Cylinders |
| Unit Pricing | Pay-as-you-go | Combination Valve Kits |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Master Power Brakes product offering
Product offeringCore offering
Master Power Brakes manufactures and sells model-specific disc brake conversion kits, master cylinders, power brake boosters, combination valves, and specialty brake tools for classic, muscle cars, and trucks. Products are sold direct-to-consumer via the company's e-commerce website (mpbrakes.com) and phone orders, with vehicle coverage spanning makes and model years from 1928 through 2002.
Differentiator
Problem solved
Functional benefit
Brands
- Billet X: Premium master cylinder featuring hidden brake line routing for a clean, finished engine compartment look. Modular design with different lid and finish options.
- Carbon X
- Legend Series
- Pro Driver Series
- Rallye Series
- Silent Drive
Products and services
- Legend Series Brake Kits
- Billet X Master Cylinder
- Carbon X Brake Booster
- Silent Drive Electric Vacuum Pump
- Pro Driver Series Brake Kits
- Rallye Series Brake Kits
- Brake Specialty Tools
- Power Brake Boosters & Remote Boosters
- Master Cylinders, Combination Valves & Residual Valves
- Pedal Assemblies
Quantifiable outcome
- Carbon X Brake Booster features 2.5x extended lifespan compared to typical aftermarket vacuum pumps
- +1 more outcomes
Companies that use Master Power Brakes
Customer profileSegments4 records
Ideal customer profiles4 records
Master Power Brakes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Master Power Brakes partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Master Power Brakes competitors and assessment
Company assessmentBroad incumbents
- Power Stop: Power Stop is a larger aftermarket brake parts manufacturer offering rotors, pads, calipers, and brake kits across a broader vehicle spectrum (including modern vehicles). It operates at greater scale than Master Power Brakes with broader retail distribution, partially overlapping in the performance/classic space.
- Cardone Industries: Cardone is a large remanufacturer of automotive parts including brake master cylinders, calipers, and brake boosters across a wide vehicle range. Overlaps with Master Power Brakes in master cylinders and brake boosters but serves a much broader, more general automotive aftermarket.
Direct peers
- Baer Brakes: Baer manufactures performance brake systems including calipers, rotors, and big brake conversion kits targeted at muscle cars, hot rods, and custom builds. Directly comparable to Master Power Brakes in product category and enthusiast customer segment.
- Wilwood Engineering: Wilwood manufactures high-performance disc brake kits, calipers, rotors, and master cylinders for classic, muscle, and custom cars. It is the closest direct competitor to Master Power Brakes in the specialty/aftermarket disc brake conversion space, offering model-specific and universal kits.
- Detroit Speed & Engineering: Detroit Speed produces front and rear suspension systems, brake kits, and chassis components for classic muscle cars and trucks. Directly comparable target customers (classic car enthusiasts, custom builders) with overlapping brake conversion kit product lines.
- Stainless Steel Brakes Corporation (SSBC): SSBC specializes in disc brake conversion kits for classic American cars and trucks, including GM, Ford, and Mopar platforms. Directly competes with Master Power Brakes in the model-specific bolt-on brake conversion kit market.
- Classic Performance Parts (CPP): CPP produces brake, steering, and suspension upgrade components specifically for classic Chevy, Ford, and Mopar vehicles. Comparable in customer base (classic car restorers) and product overlap (brake conversion kits, master cylinders, spindles).
- Heidts Suspension & Chassis: Heidts produces suspension, chassis, and brake components for street rods, muscle cars, and classic trucks. Comparable target market (classic vehicle customizers and restorers) with overlapping brake system product offerings.
- Right Stuff Detailing: Right Stuff Detailing offers brake and clutch pedal assemblies, master cylinders, and related components for classic cars and street rods. Overlaps with Master Power Brakes on pedal assemblies and master cylinder offerings for vintage vehicle applications.
Regional players
- American Powertrain: American Powertrain offers brake and clutch upgrades for classic American muscle cars and pro-touring builds. Comparable product category (aftermarket brake systems for classic vehicles) and customer overlap with Master Power Brakes' enthusiast base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Master Power Brakes social profiles
Digital presenceMaster Power Brakes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Master Power Brakes leadership team
Management profileNumber of profiles
Master Power Brakes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Master Power Brakes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Master Power Brakes
What does Master Power Brakes do?
Master Power Brakes manufactures and sells model-specific disc brake conversion kits, master cylinders, power brake boosters, combination valves, and specialty brake tools for classic, muscle cars, and trucks. Products are sold direct-to-consumer via the company's e-commerce website (mpbrakes.com) and phone orders, with vehicle coverage spanning makes and model years from 1928 through 2002.
Is Master Power Brakes a public or private company?
Master Power Brakes is a private company. It is classified as unknown and is currently operating.
When was Master Power Brakes founded?
Master Power Brakes was founded in 1983. It employs 1 to 10 people.
Where is Master Power Brakes based?
Master Power Brakes is headquartered in Mooresville, United States, in the North America region.
How does Master Power Brakes make money?
One revenue line is on record: product Sales.
Who are Master Power Brakes's main competitors?
Broad incumbents on record are Power Stop and Cardone Industries. Direct peers are Baer Brakes, Wilwood Engineering, Detroit Speed & Engineering, Stainless Steel Brakes Corporation (SSBC), Classic Performance Parts (CPP), Heidts Suspension & Chassis and Right Stuff Detailing. American Powertrain is listed as a regional player.
Does Master Power Brakes have an API?
No public API is recorded for Master Power Brakes.
What industry is Master Power Brakes in?
Master Power Brakes's product category is Automotive Aftermarket Brakes. Its primary akta.pro industry code is IMACAIAD, Hydraulic Brake Systems (Master Cylinders/Calipers/Lines/Boosters), with a secondary code of IMACAIAE, Brake Friction & Rotors (Pads/Shoes/Discs/Drums). Its NAICS code is 33634.