What Bodfeld pharmacy does

Bodfeld Apotheke is a German online pharmacy operating since 2006 under the legal entity Bodfeld-Apotheke e.K., a sole proprietorship owned by pharmacist Holger Neubert and headquartered at Am Platenberg 13, 38889 Blankenburg. The company sells prescription and over-the-counter medications, cosmetics and body care products, dietary supplements, homeopathic remedies, and veterinary medicines through a direct-to-consumer e-commerce platform (bodfeld-apotheke.de) and a dedicated mobile app. The product catalog is organized into seven main categories (Arzneimittel, Baby & Familie, Erkältung & Immunsystem, Ernährung & Vitalität, Homöopathie & Naturprodukte, Kosmetik & Körperpflege, Tiermedizin), supplemented by 65+ brand shops (Markenshops) including 1A Pharma, Hexal, Ratiopharm, Eucerin, La Roche-Posay and Orthomol, plus 40+ condition-themed shops (Themenshops) covering allergy, diabetes, pain relief and other indications.

The platform is built on a standard e-commerce stack with 256-bit SSL encryption, session cookies for cart management, and integration with multiple payment providers (PayPal, Amazon Pay, Mastercard, Visa, American Express, Apple Pay, Google Pay, Klarna, Sofortüberweisung, BS PAYONE). Orders are fulfilled via DHL with 1–2 business day domestic delivery in Germany and free shipping above €34. The company holds key regulatory certifications including DIMDI Versandhandelszulassung for distance selling of medicines, BVL veterinary medicines registration (TAM-H-137), and Bio-Siegel DE-ÖKO-021 organic certification.

Revenue is generated primarily through unit-priced product sales across four streams: pharmaceutical products, cosmetics and personal care, veterinary medicines, and dietary supplements, with a supplementary stream from shipping fees on sub-threshold domestic and zone-based international orders. The go-to-market is direct-to-consumer with product-led growth, leveraging price comparison platforms (Idealo, Medizinfuchs, Medipreis, Apomio, Sparmedo, Geizhals) and digital advertising (Google Ads, Bing Ads, Facebook Pixel, Outbrain, Taboola) to drive traffic. Customers are primarily individual German health-conscious consumers, pet owners, and beauty buyers; the company also ships to 40+ countries across Europe, the Middle East, the Americas, and Asia-Pacific.

Name

Bodfeld pharmacy

Legal name

Bodfeld-Apotheke e.K.

Website

https://bodfeld-apotheke.de

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

Bodfeld Apotheke is a German online pharmacy (sole proprietorship founded 2006) selling prescription and OTC medications, cosmetics, supplements, and veterinary medicines via its e-commerce site and mobile app, serving individual consumers in Germany and 40+ international markets.

Ownership category

akta.pro rank

Product category

Online Pharmacy

NAICS

Pharmacies and Drug Retailers (456110)

SIC

Retail-Drug Stores And Proprietary Stores (5912)

akta.pro primary industry

DTC Telehealth with Integrated Online Pharmacy (Cash-Pay/Subscription) (HLALAIAA)

akta.pro secondary industries

E‑prescribing, Pharmacy Ordering & Medication Management (Rx, Refills, Home Delivery Integrations) (HLAMAGAF), Online Veterinary Pharmacies & E-commerce Retailers (HLAMAIAF), Pet Pharmacy Retail (Prescription) (CRALAHAD)

Keywords

• Online pharmacy retail
• Prescription medications
• Pharmaceutical e-commerce
• Health products retail
• Veterinary pharmacy supplies

Headquarters

HQ city

Dessau

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Pharmaceutical products sales: Sales of over-the-counter (OTC) and prescription pharmaceutical products including medications for various health conditions such as cold/flu, pain relief, allergies, digestive health, and more.
2. Cosmetics and personal care products: Sales of skincare, beauty, and personal care products from branded manufacturers including La Roche-Posay, Eucerin, Vichy, and others.
3. Veterinary medicines and pet care: Sales of pet medications, supplements, and care products for dogs, cats, horses, and other animals including flea/tick treatments, supplements, and health products.
4. Dietary supplements and nutrition: Sales of vitamins, minerals, nutritional supplements, and health products from brands like Doppelherz, Orthomol, and specialty supplement providers.
5. Shipping and handling fees: Shipping revenue from orders below €34 threshold within Germany (€4.45 fee) and international shipments with zone-based pricing.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Bodfeld Apotheke is a German licensed online and walk-in mail-order pharmacy (Bodfeld-Apotheke e.K.) that sells prescription and OTC medications, dermo-cosmetics, dietary supplements, homeopathic remedies, and veterinary medicines directly to consumers. Customers place orders 24/7 through the website or mobile app, redeem electronic or physical prescriptions, and receive home delivery within 1-2 business days via DHL with free shipping over €34 within Germany and zone-based rates internationally.

Product overview

Bodfeld Apotheke is a German online pharmacy operating as an e-commerce platform offering medications, health products, cosmetics, and veterinary medicines. The core platform includes an online pharmacy store with integrated e-prescription redemption via website and mobile app. The product portfolio spans medications (prescription and OTC), baby & family care, cold & immune support, nutrition supplements, homeopathy, cosmetics, and veterinary medicine. The business operates through categorized product sections (Arzneimittel, Baby & Familie, Erkältung & Immunsystem, Ernährung & Vitalität, Homöopathie & Naturprodukte, Kosmetik & Körperpflege, Tiermedizin), 65+ brand shops (Markenshops), 40+ theme shops (Themenshops) organized by health condition, and a mobile app. Services include prescription redemption, 24/7 online ordering, and international shipping to EU and non-EU countries.

Differentiator

Problem solved

Functional benefit

Products and services

• Bodfeld Apotheke Online Pharmacy Store Direct-to-consumer online pharmacy storefront operating 24/7, offering prescription and non-prescription medications, dermo-cosmetics, supplements, homeopathic remedies, and veterinary medicines with home delivery via DHL. Targeted at individual German consumers (primary) and international customers across 40+ countries.
• E-Rezept (Electronic Prescription) Redemption Service enabling customers to submit electronic prescriptions directly through the Bodfeld Apotheke website and mobile app for processing and free home delivery on the total order. Targeted at German patients with E-Rezept-enabled prescriptions.
• Bodfeld Apotheke Mobile App Native iOS and Android shopping application that exposes the full medications, cosmetics, and care-products assortment with customer-account login, order history, and order tracking. Targeted at individual consumers who prefer mobile shopping.
• Physical Pharmacy Walk-in Service (Blankenburg) Physical public pharmacy storefront in Blankenburg, Germany, providing in-person dispensing of medications, prescription services, and walk-in customer service alongside the online mail-order operations. Targeted at local residents in the Blankenburg area.

Quantifiable outcome

• Orders delivered within 1-2 business days for in-stock items

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration28 records

Partnerships

Five partnerships are on record, tiered core and minor.

• DHL (Deutsche Post AG)coreTechnology or IntegrationPrimary logistics and shipping partner for domestic and international deliveries. Bodfeld Apotheke ships all orders via DHL, with orders typically delivered within 1-2 business days for in-stock items domestically. DHL is used for all shipping zones 1-6 covering European and international destinations.
• IdealominorGTM or Marketing PartnerPrice comparison platform listing for increased product visibility and customer acquisition. Idealo is a major German price comparison service.
• MedizinfuchsminorGTM or Marketing PartnerPrice comparison platform listing for pharmacy products, increasing online visibility and customer reach.
• MedipreisminorGTM or Marketing PartnerPrice comparison platform for pharmacy and health products, driving traffic through price visibility.
• TrustpilotminorGTM or Marketing PartnerCustomer review and rating platform partnership. After order delivery, customers receive email requests to rate their experience on Trustpilot.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Shop Apotheke Europe: Major European online pharmacy listed on the Frankfurt Stock Exchange, offering medications, OTC, cosmetics, and supplements across multiple EU countries — directly comparable in assortment and DTC online pharmacy model.
• Eurapon: German online pharmacy providing prescription and OTC products alongside cosmetics and supplements — a smaller but directly comparable DTC mail-order pharmacy.
• Apotal: German online pharmacy (Apotheke im Paunsdorf Center group) offering prescription, OTC, cosmetics, and veterinary medicines with shipping across Germany — a directly comparable DTC pharmacy model.
• Aponeo: Berlin-based German online pharmacy with prescription, OTC, and dermo-cosmetic offerings — comparable DTC pharmacy positioning and assortment breadth.
• Sanicare: Established German mail-order pharmacy with broad prescription and OTC assortment and home delivery — competes in the same German mail-order pharmacy segment.
• Medpex: German online mail-order pharmacy offering prescription, OTC, and health products with home delivery — closely mirrors Bodfeld's core service offering in the German market.
• DocMorris: Leading Dutch-headquartered online pharmacy with strong German market share, offering prescription and OTC medications, e-prescription redemption, and cross-border shipping — the most direct large-scale competitor to Bodfeld.
• Volksversand Apotheke: German mail-order pharmacy offering prescription and OTC medications, supplements, and cosmetics with nationwide shipping — comparable business model and category mix.
• Easy Apotheke: Hybrid chain of physical and online German pharmacies offering OTC, prescription, and beauty products — directly overlapping with Bodfeld in assortment and target customer.

Emerging players

• Mayd: Berlin-based on-demand pharmacy delivery startup offering same-day prescription and OTC delivery — competes for the convenience-oriented end of the online pharmacy market and represents the app-led direction Bodfeld's mobile strategy aims toward.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/apowebbod
• Facebookfacebook.com/bodfeldapo
• LinkedInlinkedin.com/company/bodfeld-apotheke

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bodfeld pharmacy