Energy Powersports
Energy Powersports is an authorized BRP powersports and marine dealership in Oakville, Ontario, selling new and used Can-Am, Sea-Doo, Ski-Doo, Lynx, Alumacraft, Manitou, and Mercury vehicles, plus service and OEM parts, to recreational consumers across Southern Ontario with Canada-wide delivery.
- Company typePrivate
- Founded2018
- HeadquartersOakville, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Energy Powersports does
Energy Powersports is a privately held, single-location powersports and marine dealership headquartered at 879 Cranberry Ct., Oakville, Ontario, operating as an authorized dealer for BRP's full lineup (Can-Am off-road vehicles and on-road motorcycles, Sea-Doo personal watercraft, Ski-Doo and Lynx snowmobiles) plus Alumacraft boats, Manitou pontoons, and Mercury outboard motors. The company was founded in 2018 and carries 829 new units and 31 used units across five product categories — off-road, marine, on-road, snow, and trailers/decks — supported by in-house service, OEM parts, and accessories departments.
The business operates a direct-to-consumer model through its physical showroom, a Canada-wide delivery capability, and four digital channels (energypowersports.ca, shop.energypowersports.ca, an eBay Deals store, and an Amazon Canada storefront). Revenue is generated primarily through one-time vehicle sales (new and pre-owned), recurring service and parts revenue from the installed base, and financing facilitation via third-party lenders; the Energy Powerpoints loyalty program and Learn-to-Ride partnerships with Experience Georgian and the Rider Training Institute are designed to drive repeat and entry-level demand.
The company is independently owned with no disclosed institutional investment, no parent entity, and no public listing; its website and digital infrastructure are operated on the Power Go dealer platform, and it participates in the Shop A Ride dealer network for cross-marketing. With 11-50 employees and 831 Google-referenced customer reviews, Energy Powersports functions as a regional, multi-brand powersports retailer rather than a technology or manufacturing business.
Energy Powersports firmographics
Firmographics- Name
- Energy Powersports
- Legal name
- Energy Powersports
- Website
- https://energypowersports.ca
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Energy Powersports is an authorized BRP powersports and marine dealership in Oakville, Ontario, selling new and used Can-Am, Sea-Doo, Ski-Doo, Lynx, Alumacraft, Manitou, and Mercury vehicles, plus service and OEM parts, to recreational consumers across Southern Ontario with Canada-wide delivery.
- Ownership category
- akta.pro rank
Energy Powersports industry classification
Industry- Product category
- Powersports Vehicle Retail
- NAICS
- Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227), Motorcycle, Boat, and Other Motor Vehicle Dealers (44122), Automotive Parts and Accessories Retailers (44133)
- SIC
- Motorcycles, Bicycles & Parts (3751), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Motorsports & Powersports Gear & Accessories Retail (CRAMABAN)
- akta.pro secondary industries
- Motorcycle, powersports & ATV parts and accessories distribution (CRAOANAK), Recreation Vehicles & Powersports Accessories Distribution (ATV/UTV, Moto, Snowmobile) (CRAOAJAJ)
Keywords
Where Energy Powersports is headquartered
LocationHeadquarters
- HQ city
- Oakville
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Energy Powersports business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- New Vehicle Sales: Sale of new powersports vehicles including ATVs, side-by-sides, snowmobiles, watercraft, boats, outboard motors, trailers, and motorcycles from brands such as Can-Am, Sea-Doo, Ski-Doo, Lynx, Alumacraft, Manitou, and Mercury.
- Used Vehicle Sales: Sale of pre-owned powersports vehicles, all of which undergo rigorous inspection by experienced technicians before being offered for sale.
- Service & Parts: Repair, service, and maintenance of powersports vehicles, along with OEM parts and accessories sales.
- Financing Services: Facilitates vehicle financing for customers through partnerships with financial institutions. Offers pre-approval process on the website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Side-by-Side vehicles (Can-Am) — Starting prices by model |
| One time/ perpetual license | Pay-as-you-go | Boats (Alumacraft) — Various models |
| One time/ perpetual license | Pay-as-you-go | Sea-Doo Watercraft — Various models 2023-2026 |
| One time/ perpetual license | Pay-as-you-go | Snowmobiles (Ski-Doo) — Various models |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Energy Powersports product offering
Product offeringCore offering
Energy Powersports is an authorized Bombardier Recreational Products (BRP) dealership that sells new and pre-inspected used powersports vehicles across five categories — off-road (Can-Am ATVs and side-by-sides), on-road (Can-Am three-wheel and two-wheel motorcycles), marine (Sea-Doo personal watercraft, Alumacraft boats, Manitou pontoons, Mercury outboard motors), snow (Ski-Doo and Lynx snowmobiles), and trailers/decks. The dealership also provides OEM parts and accessories, repair and maintenance service by trained technicians, and facilitates vehicle financing through partner financial institutions.
Product overview
Energy Powersports is an authorized BRP (Bombardier Recreational Products) dealership offering a comprehensive portfolio of powersports vehicles and marine products. The product lineup includes Can-Am off-road vehicles (ATVs, side-by-sides including Defender, Commander, Maverick, Outlander models), Can-Am on-road motorcycles (three-wheel and two-wheel), Sea-Doo personal watercraft (Spark, GTI, GTX, RXP-X, RXT-X, Wake Pro, FishPro), Ski-Doo and Lynx snowmobiles, Alumacraft fishing and sport boats, Manitou pontoons, and Mercury outboard motors. The company also sells trailers and decks for vehicle transport, and provides OEM parts, accessories, service/repair, and financing services. This is a multi-brand dealership operation rather than a unified software product.
Differentiator
Problem solved
Functional benefit
Products and services
- Can-Am Off-Road Vehicles Sale of new and used Can-Am off-road vehicles, including ATVs and side-by-sides (Defender, Commander, Maverick, Outlander). Targeted at individual consumers and outdoor enthusiasts seeking recreational and utility off-road vehicles.
- Can-Am On-Road Motorcycles Sale of new and used Can-Am on-road three-wheel and two-wheel motorcycles (Ryker, Spyder). Targeted at individual consumers seeking on-road riding experiences.
- Sea-Doo Personal Watercraft Sale of new and used Sea-Doo personal watercraft (Spark, GTI, GTX, RXP-X, RXT-X, Wake Pro, FishPro). Targeted at individual consumers seeking recreational water vehicles.
- Ski-Doo Snowmobiles Sale of new and used Ski-Doo snowmobiles (MXZ, Renegade, Expedition, Backcountry). Targeted at individual consumers for trail, mountain, and crossover snow riding.
- Lynx Snowmobiles Sale of Lynx-brand snowmobiles (Xterrain, Commander RE). Targeted at individual consumers seeking European-engineered snowmobiles.
- Alumacraft Boats Sale of new and used Alumacraft fishing and sport boats (Classic, Competitor, Trophy, Voyageur). Targeted at individual consumers and fishing/sport boat enthusiasts.
- Manitou Pontoons Sale of new Manitou pontoon boats for recreational water activities. Targeted at individual consumers and families seeking leisure pontoons.
- Mercury Outboard Motors Sale of Mercury outboard motors for boats and pontoons. Targeted at boat owners and new boat buyers requiring propulsion systems.
- Trailers & Decks Sale of boat trailers, utility trailers, watercraft trailers, sled decks, ATV risers, and SXS decks for transporting powersports vehicles. Targeted at vehicle owners needing transport solutions.
- OEM Parts & Accessories Retail of genuine OEM parts and accessories for Can-Am, Ski-Doo, Alumacraft, Manitou, and Sea-Doo products. Targeted at existing vehicle owners needing replacement parts or upgrades.
- Service & Repair Vehicle service, repair, and maintenance performed by trained technicians at the Oakville dealership. Targeted at existing owners of Can-Am, Sea-Doo, Ski-Doo, Lynx, Alumacraft, Manitou, and Mercury vehicles.
- Financing Facilitation Facilitation of vehicle financing through partnerships with third-party financial institutions, with online pre-approval. Targeted at individual buyers needing financing for powersports vehicle purchases.
Quantifiable outcome
- 831 customer reviews (Google-referenced)
Companies that use Energy Powersports
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
Energy Powersports technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Energy Powersports partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- BRP (Bombardier Recreational Products)coreEnergy Powersports is an authorized dealer of BRP's full powersports lineup, including Can-Am (off-road and on-road vehicles), Sea-Doo (personal watercraft), Ski-Doo (snowmobiles), and Lynx (snowmobiles). They offer new vehicles, OEM parts, accessories, and apparel across all BRP brands. BRP provides manufacturer promotions, rebates, and warranty support through this channel partnership.
- AlumacraftcoreEnergy Powersports is an authorized Alumacraft boat dealer, offering a full range of fishing boats including Trophy, Competitor, Voyageur, and Classic models. Boats range from 16.5 to 19.5+ foot models across Fish & Sport, Multispecies, and Hunt & Utility categories.
- Manitou PontoonscoreEnergy Powersports carries Manitou pontoon boats as part of their marine product lineup, complementing their Sea-Doo watercraft and Alumacraft fishing boat offerings.
- Mercury (Outboard Motors)coreEnergy Powersports stocks Mercury outboard motors as part of their marine product category, available through their outboard motors inventory section.
- Yamaha (Boats)minorEnergy Powersports carries used Yamaha boats, including the SX240 model, which was available in their used inventory.
- Regal BoatsminorEnergy Powersports carries used Regal boats, including the Regal 2300 model (2013) which was available in their used inventory.
- Power GocorePower Go is the website creation and hosting provider for Energy Powersports. The company's website (energypowersports.ca) and digital infrastructure are created and managed by Power Go. Power Go is identified as the parent/hosting company for the website.
- Shop A RideminorEnergy Powersports is a member of the Shop A Ride network, a powersports dealer network for mutual marketing and lead generation purposes.
- Experience GeorgianminorEnergy Powersports partners with Experience Georgian as part of their 'Learn to Ride' program, providing beginner and intermediate riding experiences and training to help new customers enter the sport.
- Rider Training InstituteminorEnergy Powersports partners with Rider Training Institute as part of their 'Learn to Ride' program, offering professional rider training and certification to build customer confidence and safety.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Energy Powersports competitors and assessment
Company assessmentDirect peers
- MarineMax: The largest recreational boat and marine dealer in North America, offering new and used boats, financing, and service. Comparable for Energy Powersports' marine segment (Alumacraft, Manitou pontoons, Mercury outboards, Sea-Doo watercraft), sharing a multi-brand retail, F&I, and service model.
Others
- GoAuto / Dilawri Dealer Group: Larger Canadian dealer groups operating multi-brand retail and service platforms with scale advantages on inventory financing, F&I, and overhead absorption — a relevant structural peer for the long-term scale economics facing a single-store dealership like Energy Powersports.
Emerging players
- Cycle Gear: A large U.S. retail chain specializing in motorcycle and powersports gear, parts, and accessories. Comparable for the parts/accessories retail and service-adjacent offerings that complement Energy Powersports' OEM parts counter.
Broad incumbents
- AutoCanada: A leading Canadian multi-brand vehicle dealer group with dealership locations across the country. Comparable as a Canadian multi-OEM retail platform with service-and-parts operations, financing facilitation, and a similar customer-acquisition model, though focused on passenger vehicles rather than powersports.
- Camping World Holdings: A major U.S. recreational vehicle and outdoor lifestyle retailer with dealerships, service, and parts. Comparable for its multi-category (RV, marine, powersports) dealership model, financing offerings, and after-sale service-and-parts revenue stream.
- Bass Pro Shops / Cabela's: A large outdoor recreation retailer carrying boats, ATVs, and powersports accessories across many North American locations. Comparable for serving recreational customers buying marine and outdoor vehicles, though it is broader and catalog-driven rather than single-OEM authorized.
- RideNow Powersports: A large multi-store powersports retailer in the U.S. Southwest operating across motorcycles, ATVs, side-by-sides, personal watercraft, and snowmobiles. Comparable as a multi-brand powersports dealership network with similar OEM (BRP, Polaris, Yamaha) relationships and omnichannel sales.
- Polaris (Dealer Network): A major powersports OEM whose authorized dealers compete with BRP stores like Energy Powersports. Comparable for product categories (ATVs, side-by-sides, snowmobiles, motorcycles) and the authorized-dealer economics that frame Energy Powersports' business model.
Regional players
- Maple Leaf Motorsports: A Canadian powersports dealer serving the Ontario/Greater Toronto Area with similar BRP-aligned product lines. Directly comparable as a regional competitor offering multi-category powersports sales, service, and parts in the same catchment as Energy Powersports.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Energy Powersports social profiles
Digital presenceEnergy Powersports financial estimates
Financial estimateRevenue estimate
Valuation estimate
Energy Powersports leadership team
Management profileNumber of profiles
Energy Powersports funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Energy Powersports M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Energy Powersports
What does Energy Powersports do?
Energy Powersports is an authorized Bombardier Recreational Products (BRP) dealership that sells new and pre-inspected used powersports vehicles across five categories — off-road (Can-Am ATVs and side-by-sides), on-road (Can-Am three-wheel and two-wheel motorcycles), marine (Sea-Doo personal watercraft, Alumacraft boats, Manitou pontoons, Mercury outboard motors), snow (Ski-Doo and Lynx snowmobiles), and trailers/decks. The dealership also provides OEM parts and accessories, repair and maintenance service by trained technicians, and facilitates vehicle financing through partner financial institutions.
Is Energy Powersports a public or private company?
Energy Powersports is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Energy Powersports founded?
Energy Powersports was founded in 2018. It employs 11 to 50 people.
Where is Energy Powersports based?
Energy Powersports is headquartered in Oakville, Canada, in the North America region.
How does Energy Powersports make money?
Four revenue lines are on record. New Vehicle Sales are the primary driver. The others are used Vehicle Sales, service & Parts and financing Services.
Who are Energy Powersports's main competitors?
MarineMax is listed as a direct peer. GoAuto / Dilawri Dealer Group is listed as an others. Cycle Gear is listed as an emerging player. Broad incumbents are AutoCanada, Camping World Holdings, Bass Pro Shops / Cabela's, RideNow Powersports and Polaris (Dealer Network). Maple Leaf Motorsports is listed as a regional player.
Does Energy Powersports have an API?
No public API is recorded for Energy Powersports.
What industry is Energy Powersports in?
Energy Powersports's product category is Powersports Vehicle Retail. Its primary akta.pro industry code is CRAMABAN, Motorsports & Powersports Gear & Accessories Retail, with a secondary code of CRAOANAK, Motorcycle, powersports & ATV parts and accessories distribution. Its NAICS code is 441227 and its SIC code is 3751.