What Leaf411 does

Leaf411 is a 501(c)(3) nonprofit organization founded in September 2019 by Katherine Golden, RN, and Jennifer Axcell in Colorado, operating the first cannabis-trained nurse helpline in the United States. The organization provides free, anonymous education and directional support about the safe use of legal cannabis (marijuana and hemp) via a toll-free hotline (844-LEAF411) available 24/7 through voicemail, with scheduled nurse callbacks and a recently launched website chat function. Its audience spans new and experienced cannabis consumers, medical patients, caregivers, healthcare providers, and clinicians seeking evidence-based guidance on dosing, product selection, drug interactions, and medical card access.

The core service is a telehealth-style hotline and guidance call program staffed by cannabis-trained registered nurses who are members of the American Cannabis Nurses Association (ACNA) and have completed specialized training through Radicle Health. The supporting technology stack is intentionally light: toll-free telephony, a vcita-based online scheduling widget, and a separate LEAF411 Library science database and FAQ repository. Adjacent products include a vetted Member Directory of cannabis manufacturers, dispensaries, delivery services, hemp CBD retailers, and clinicians organized by state; an Affordability Program that channels partner-donated hemp CBD and THC products to qualifying MMJ patients experiencing financial hardship; a donor-gated Education Handbook; state-specific Medical Card information resources; an Opioid Awareness Guide; and community education and outreach programs targeting veterans and seniors.

Revenue mechanics reflect the nonprofit structure. Individual donations (one-time and monthly) constitute the primary funding stream, supplemented by annual business memberships from cannabis operators for vetted directory listings, corporate sponsorships, and in-kind product contributions through the Affordability Program. The core hotline service is free to all callers. Distribution is community-led, combining content marketing (blog, email newsletter), dispensary referral partnerships (concentrated in Colorado), podcast appearances, community events, and earned media coverage including The New York Times.

Name

Leaf411

Legal name

Leaf411

Website

https://leaf411.org

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Leaf411 is a 501(c)(3) nonprofit operating the first US cannabis-trained nurse helpline, providing free, anonymous guidance on safe cannabis use via a 24/7 toll-free hotline, online scheduling, and educational resources for consumers, patients, and healthcare providers.

Ownership category

akta.pro rank

Product category

Cannabis Health Education and Nurse Helpline Services

NAICS

Social Assistance (624)

akta.pro primary industry

Cannabis Dispensary + Pharmacy/Clinical Model (Patient Services) (CRANAFAI)

Keywords

• Cannabis nurse helpline
• Cannabis patient education
• Medical cannabis guidance
• Nonprofit telehealth services
• Cannabis nurse consultation

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Individual Donations: One-time and monthly donations from individuals who support cannabis education and accessibility. Donations help sustain the helpline and expand educational programming.
2. Business Memberships: Cannabis manufacturers, dispensaries, and delivery services pay for membership in the Leaf411 directory. Includes vetted member directory listings, corporate sponsorships, and partnership programs.
3. Affordability Program Partnerships: Partnerships with cannabis manufacturers who contribute products to the Affordability Program for MMJ patients experiencing financial hardship.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Leaf411 operates a free, anonymous cannabis-trained nurse hotline (844-LEAF411) available 24/7 via voicemail with scheduled callback appointments, providing education and directional support on the safe use of legal cannabis (marijuana and hemp). The nonprofit supplements this core helpline with an online science library, an Education Handbook, a vetted Member Directory of cannabis businesses and clinicians, an Affordability Program for low-income MMJ patients, medical card information resources, and community outreach programs.

Product overview

Leaf411 operates as a 501(c)(3) nonprofit telehealth organization offering the nation's first cannabis-trained nurse helpline. The core offering is a free Nurse Helpline and Guidance Calls service staffed by cannabis-trained registered nurses available 24/7 via phone and chat, providing anonymous education and directional support on safe legal cannabis use. This service is supplemented by the LEAF411 Library (an online science database and FAQ repository), the LEAF411 Education Handbook (available to donors), a vetted Member Directory of cannabis businesses and clinicians, an Affordability Program providing low-cost/free cannabis products to qualifying patients, Medical Card Information Resources with partner discounts, an Opioid Awareness Guide, and community outreach/education programs. The portfolio is unified around providing professional nurse-led cannabis education and guidance rather than selling products.

Differentiator

Problem solved

Functional benefit

Products and services

• Nurse Helpline and Guidance Calls Free, anonymous telephone hotline staffed by cannabis-trained registered nurses available 24/7 via voicemail with scheduled callback appointments; provides education and directional support on safe cannabis use to any U.S. caller at 844-LEAF411.
• LEAF411 Library Online science database, FAQ repository, and resource library providing searchable educational content on cannabis, hemp CBD, drug interactions, terpenes, medical marijuana cards, and disease-specific cannabis topics.
• Member Directory Vetted online directory of cannabis manufacturers, dispensaries, delivery services, hemp CBD manufacturers and retailers, cannabis clinicians, and corporate sponsors, organized by state for consumer referral.
• Affordability Program Financial assistance program offering low-cost or free hemp CBD and THC products to qualifying medical marijuana (MMJ) patients experiencing financial hardship, funded through manufacturer product partnerships.
• Medical Card Information Resources State-by-state resources and partner connections (including Verileaf and Leafwell) that help patients obtain medical marijuana cards, with discount codes available to Leaf411 users.
• Education and Community Outreach Community-based cannabis education and outreach initiatives including veteran programs, senior community engagement, and cannabis industry events to promote safe cannabis use awareness.
• Business Membership Program Annual subscription-based membership program for cannabis manufacturers, dispensaries, delivery services, hemp CBD businesses, clinicians, and corporate sponsors; includes vetted directory listings, corporate sponsorships, and Affordability Program product contributions.
• Opioid Awareness Guide Downloadable PDF guide raising awareness about opioid use and exploring cannabis as an alternative for pain management and patient comfort.

Quantifiable outcome

• Free nurse hotline available 24/7 via voicemail with scheduled callback appointments
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered core and minor.

• Cannabis Manufacturers and DispensariescoreGTM or Marketing PartnerBusiness membership and directory partnership program for cannabis manufacturers, dispensaries, and delivery services. Partners are vetted by Leaf411 and listed in the member directory. Includes corporate sponsorships and affordability program product contributions.
• Cannabis ClinicianscoreStrategic or Co-development PartnerPartnership with cannabis-trained clinicians and healthcare providers. Includes advisory board participation and referral resources for callers needing specialized care beyond hotline scope.
• Veterans for Natural RightscoreStrategic or Co-development PartnerPartnership with veteran organizations for outreach and education about medical cannabis access for military veterans. Addresses unique challenges veterans face in accessing cannabis guidance.
• Colorado DispensariescoreChannel Partner/ Reseller/ DistributorDispensaries in Colorado partner with Leaf411 to refer customers with medical cannabis questions to the free hotline. Katherine Golden noted this addresses challenges some people face obtaining medical cards.
• VerileafminorGTM or Marketing PartnerMedical cannabis card provider offering cards in Florida and Pennsylvania. Referenced on Leaf411 medical card resources page.
• LeafwellminorGTM or Marketing PartnerMedical cannabis card provider offering cards in multiple states. Provides 10% discount to Leaf411 users with code LEAF411.
• The New York TimesminorOthersFeatured in New York Times article 'Lighting Up Later in Life' about cannabis use among older adults.
• Dr. David Gordon (4 Pillars Health & Wellness)coreStrategic or Co-development PartnerIntegrative medicine physician serving on Leaf411 Advisory Board. Provides clinical guidance, accepts referrals, and speaks on cannabis medicine. Offers in-person, phone, and video consultations.
• American Cannabis Nurses Association (ACNA)coreOthersLeaf411 nurses are members of ACNA and have completed specialized cannabis training through Radicle Health.
• GuideStar / CandidminorOthersGuideStar Gold Seal and Candid Gold Seal verification for nonprofit credibility and transparency.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Veriheal: Cannabis telehealth and patient-education platform with state-by-state medical card access; overlaps with Leaf411 on cannabis patient guidance and clinician referrals, with a paid-services model.
• Canna Care Docs: Multi-state cannabis clinician evaluation network offering patient certifications and follow-up care; directly comparable as a clinician-mediated cannabis guidance service competing for Leaf411's patient funnel.
• Project CBD: Nonprofit educational organization focused on cannabis and cannabinoid science; closely comparable to Leaf411's nonprofit education mission and content-marketing approach for cannabis consumers and patients.
• Realm of Caring: Cannabis-focused nonprofit providing patient education, research support, and caregiver resources; similar nonprofit education and patient-services model positioned around cannabis therapeutics.
• The Cannigma: Cannabis science and education publisher producing evidence-based content on dosing, product types, and conditions; competes with Leaf411's LEAF411 Library and blog for cannabis patient education mindshare.
• NuggMD: Largest U.S. cannabis telemedicine network connecting patients with physicians for medical marijuana recommendations; competes for the same patient-education and clinician-counseling layer that Leaf411 addresses, but on a for-profit, paid-certification basis.
• Heally: Cannabis-focused telehealth platform connecting patients with clinicians for medical cannabis recommendations and dosing guidance; product-overlap with Leaf411's nurse hotline use cases around dosing and product selection.
• Leafwell: Telehealth platform for medical cannabis cards and clinician consultations across multiple U.S. states; directly comparable to Leaf411 because it also serves cannabis patients seeking nurse/clinician guidance, and is already a Leaf411 referral partner.

Broad incumbents

• Patients Out of Time: Nonprofit focused on therapeutic cannabis education for healthcare professionals and patients; comparable nonprofit-education positioning in the cannabis patient guidance category where Leaf411 operates.
• American Cannabis Nurses Association (ACNA): Professional membership association for cannabis-trained nurses; comparable to Leaf411 as the certifying community whose training pipeline Leaf411 depends on for nurse staffing and clinical standards.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/leaf411org
• Xx.com/leaf411org

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leaf411