PBAC & Associates
PBAC & Associates is a privately held foodservice equipment manufacturers' representative agency, founded in 1988 and based in Eastchester, NY. It represents 21 leading manufacturers across the Metro NY/NJ and Upstate NY territories, earning commissions through dealers, distributors, kitchen consultants, and service agencies.
- Company typePrivate
- Founded1988
- HeadquartersEastchester, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What PBAC & Associates does
PBAC & Associates (legal entity PBAC Inc., recently transitioned to PBAC 3.0 LLC in October 2025) is a privately held manufacturers' representative agency serving the foodservice industry. Founded in 1988 and headquartered in Eastchester, NY, the company represents a curated portfolio of 21 leading foodservice equipment, supplies, and tabletop manufacturers — including Structural Concepts, T&S Brass, Traulsen, Vulcan, Wolf, Hobart, Hatco, and Metro — across MAFSI Regions 2 & 3 covering Metro New York/New Jersey and Upstate New York. PBAC generates revenue through sales commissions earned by acting as the 'local factory branch office' for each manufacturer principal, channeling demand through foodservice dealers, distributors, kitchen consultants, and service agencies that supply end-user operators in Business & Industry, Education, Healthcare, Hotels & Lodging, and Restaurants segments.
The company's core differentiator is physical infrastructure rather than proprietary software: a state-of-the-art Test Kitchen in Franklin Lakes, NJ (with a second location coming to Edgewood, NY) is outfitted with equipment from its manufacturer partners and used for hands-on demonstrations, training events, and consultant engagement. The technology footprint is limited to a WordPress-based marketing website, LinkedIn/Facebook/Instagram presence, Salesforce for internal sales operations, and standard office IT; PBAC does not develop proprietary technology and offers no APIs or AI/ML capabilities. Supporting the field operation is a named leadership team including President Joshua Erdheim, Chairman Michael Posternak, co-founder Steve Bauer, VP of Sales Damon DeMercurio, Corporate Chef Roger Sitrin, and dedicated Metro NY and Upstate NY sales representatives.
Go-to-market is exclusively B2B field sales combined with event-driven demand generation: PBAC participates in major industry trade shows (SNA ANC, SHFM National Conference, NRA Show), hosts its own consultant events, and runs hands-on cooking workshops at the Test Kitchen facilities. The firm does not sell directly to end users; its customers are the dealers, consultants, and service agencies through which foodservice operators procure equipment. Training is anchored in a longstanding partnership with MAFSI, which provides hundreds of hours of annual industry education to the PBAC team.
PBAC & Associates firmographics
Firmographics- Name
- PBAC & Associates
- Legal name
- PBAC Inc.
- Website
- https://pbacrep.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PBAC & Associates is a privately held foodservice equipment manufacturers' representative agency, founded in 1988 and based in Eastchester, NY. It represents 21 leading manufacturers across the Metro NY/NJ and Upstate NY territories, earning commissions through dealers, distributors, kitchen consultants, and service agencies.
- Ownership category
- akta.pro rank
PBAC & Associates industry classification
Industry- Product category
- Foodservice Equipment Representation
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Institutional Foodservice Distribution (Education, Healthcare, Government) (CRAOABAM)
- akta.pro secondary industry
- Bar & Beverage Service Supplies Wholesale (AFAIALAG)
Keywords
Where PBAC & Associates is headquartered
LocationHeadquarters
- HQ city
- Eastchester
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
PBAC & Associates business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others
Revenue model
- Commission-based Manufacturer Representation: PBAC earns commissions from the foodservice equipment, supplies, and tabletop manufacturers they represent. They serve as the 'local factory branch office' for these manufacturers in the Metro NY/NJ market, facilitating sales through dealers and consultants to end-user operators.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
PBAC & Associates product offering
Product offeringCore offering
PBAC & Associates is a manufacturers' representative agency for the foodservice industry, representing a portfolio of 21 leading foodservice equipment, supplies, and tabletop manufacturers across the Metro NY/NJ and Upstate NY territories. The firm earns commissions from manufacturers by selling their products through dealers, distributors, kitchen consultants, service agencies, and end-user operators in verticals such as Business & Industry, Education, Healthcare, Hotels & Lodging, and Restaurants.
Product overview
PBAC & Associates is a manufacturers' representative agency for the foodservice industry, representing a portfolio of 21 leading foodservice equipment, supplies, and tabletop manufacturers. Rather than a single unified product or platform, PBAC offers access to a diverse portfolio of specialized brands covering the full spectrum of foodservice equipment needs: refrigeration (Amerikooler, ColdZone, Traulsen, Structural Concepts), cooking (Vulcan, Wolf, Baxter, Ovention), warewashing (Hobart, Stero), food preparation and holding (Duke, Hatco, Metro), ventilation (Gaylord), plumbing/fittings (T&S Brass, Titan Stainless), waste management (InSinkErator, SAN-AIRE), and specialty equipment (Berkel, Dinex). PBAC supports these brands through dedicated test kitchen facilities where customers can experience equipment demonstrations, serving the Metro NY/NJ tri-state area and Upstate New York markets since 1988.
Differentiator
Problem solved
Functional benefit
Products and services
- Manufacturers' Representation Services
- Secaucus NJ Test Kitchen
- Albany NY Test Kitchen
- 24/7 Sales and Service Support
- Project Management and Culinary Services
Companies that use PBAC & Associates
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles2 records
PBAC & Associates technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PBAC & Associates partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core.
- Structural ConceptscoreStructural Concepts is a manufacturer of innovative turnkey refrigerated and heated food display solutions. PBAC represents their full line of open air-screen merchandisers, display bakery, deli, floral and general purpose merchandisers in the Metro NY/NJ territory.
- T&S Brass and Bronze WorkscoreT&S Brass is a leading manufacturer of commercial water conserving faucets, faucet fittings, and Safe-T-link appliance connectors for gas, steam and water. Founded in 1947 with over 300 employees.
- TraulsencoreTraulsen is known as the premier name in refrigeration for the foodservice industry, providing reach-in refrigerators, roll-in, pass thru units, freezers, heated display, milk coolers, blast chillers and prep tables. Products engineered and built in Fort Worth, Texas.
- VulcancoreVulcan has been supplying cooking equipment for over 150 years with masterful design, precision performance, and state-of-the-art innovation. Products include ranges, convection ovens, broilers, steamers, kettles, braising pans, combi ovens, fryers, griddles and charbroilers.
- WolfcoreWolf commercial cooking equipment has provided the foodservice industry with simple, trouble-free performance for over 80 years. Products include ranges, Teppan-Yaki griddles, refrigerated bases, charbroilers, cheesemelters, and convection ovens.
- HobartcoreHobart provides food equipment that foodservice professionals can trust for quality, consistent results. Products include warewashing, scales, food prep equipment, mixers, slicers, cooking equipment, disposers and waste systems.
- HatcocoreHatco is the world's leading manufacturer of innovative, customer-focused solutions for foodservice professionals. Products include drop-in wells (heated and refrigerated), built-in cold and hot shelves, heat strips, decorative lamps, display lights, induction cooktops, and toasters.
- MetrocoreMetro is the global leader in storage and productivity solutions with over 200 patents. Products include shelving and storage systems, utility carts, dish racks and dollies, housekeeping carts, workstations, and banquet cabinets.
- AmerikoolercoreAmerikooler makes the most reliable walk-in coolers and freezers for everyday businesses with over 35 years of experience. Their 200,000 sq. ft. state-of-the-art facility is in Miami, Florida with typical 2-week custom order shipping.
- BaxtercoreBaxter is a global leader in designing and manufacturing quality cooking and bakery equipment worldwide since 1958. Products include rack ovens, proofers/retarders, and mini rotating rack ovens.
- BerkelcoreBerkel has produced reliable foodservice equipment for over 100 years including slicers, mixers, and vacuum packaging machines. Products include gravity-feed slicers, fly wheel slicers, and vacuum packaging equipment.
- ColdZonecoreColdZone delivers green refrigeration technologies and is the world's leading manufacturer of refrigeration equipment for foodservice and convenience store industries. Part of the Rheem family of brands.
- DinexcoreDinex has been the leader in high-quality dinnerware, retherm systems, and meal/tray delivery systems for healthcare foodservice for almost 40 years. Part of CFS Brands.
- DukecoreDuke Manufacturing has been an industry leader in food service equipment since 1925. Products include serving systems, hot and cold product holding, steam tables, drop-ins, fabrication, cooking and product safety systems.
- GaylordcoreGaylord has revolutionized kitchen ventilation for over 75 years. Products include ventilation systems, fire suppression systems, pollution control systems, utility distribution systems, and AirVantage airflow management.
- InSinkEratorcoreInSinkErator has been making food service operations more productive for over 85 years. Products include food waste disposers, collector systems, pulper systems, instant warm handwashing, instant hot water dispensers, and Grind2Energy system.
- OventioncoreOvention provides revolutionary cooking solutions backed by Hatco. Products include high speed precision impingement ventless ovens including Milo, MISA, and Shuttle ovens. Over 7,500 ovens in the field.
- AerowerkscoreAerowerks is one of the leading food service conveyor manufacturers in North America providing customized integrated solutions for dishroom soiled ware handling including slat belt, mesh belt, and carousel systems.
- SAN-AIREcoreSAN-AIRE has been serving the foodservice community since 1993 with PowerDry, an energy-efficient dishware drying solution. Based in Fort Worth, TX with all equipment manufactured in the USA.
- SterocoreStero has served high-volume food operations for over 75 years with warewashing equipment. Also represents Somat (waste reduction), Red Goat and Master (food waste disposers).
- Titan StainlesscoreTitan Stainless is a privately held manufacturer of quality steel fabrication for the foodservice industry established in 2013. Located in Pageland, SC with a 120,000 sq. ft. facility producing custom stainless steel products.
- MAFSI (Manufacturers' Agents Association For The Foodservice Industry)coreMAFSI provides the PBAC team with hundreds of hours of training and resources each year that help them continually create solutions for their dealer and consultant partners. PBAC services MAFSI Regions 2 & 3.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
PBAC & Associates competitors and assessment
Company assessmentEmerging players
- Ace Mart Restaurant Supply: Foodservice equipment and supplies provider serving restaurants and institutional operators. Comparable to PBAC in target customers and product categories, with a hybrid retail/dealer model rather than rep agency structure.
Broad incumbents
- Champion Industries: Diversified foodservice equipment manufacturer and representative serving operators across multiple categories including cooking, warewashing, and refrigeration. Comparable to PBAC in vertical mix and product categories, with both manufacturing and rep agency operations.
- TriMark: Largest U.S. foodservice equipment and supplies dealer/distributor, offering design, equipment, and smallwares across all operator segments. Overlaps with PBAC in customer base and represented product categories, but at much greater scale and with a direct dealer model rather than rep model.
- Ben E. Keith Foods: Major broadline foodservice distributor serving restaurants, healthcare, and education across multiple U.S. regions. Comparable to PBAC in its focus on operator verticals and B2B foodservice channel, though it is a distributor of food and supplies rather than a rep agency.
Direct peers
- Edward Don & Company: One of the largest foodservice equipment, supplies, and tabletop distributors in the U.S., serving dealers, consultants, and operators with a multi-category line card. Highly comparable to PBAC in customer base (operators across healthcare, education, hospitality) and product categories (cooking, refrigeration, warewashing), though operating a direct distribution rather than rep model.
- Boelter Companies: Foodservice equipment and supplies dealer/distributor serving restaurants, healthcare, education, and hospitality operators. Comparable to PBAC in vertical exposure and equipment category coverage, with overlapping geographic presence in the Northeast U.S.
- The Maassen Company: MAFSI-member foodservice equipment manufacturers' representative agency covering multiple U.S. regions. Closest business-model peer to PBAC — same rep agency structure, same manufacturer principal relationships, same dealer/consultant channel coverage.
- The Marketing Alliance Group: MAFSI-affiliated manufacturers' representative agency serving foodservice equipment and supply manufacturers. Same rep agency business model as PBAC, representing a similar portfolio of commercial kitchen and tabletop principals to dealers and consultants.
- Wasserstrom: Foodservice equipment, supplies, and identity programs provider serving chain restaurants, healthcare, and hospitality operators. Comparable to PBAC in customer verticals (restaurants, healthcare, hospitality) and product breadth (kitchen equipment + tabletop).
- Herman Strad & Company: Long-established foodservice equipment manufacturers' representative agency serving the Mid-Atlantic and surrounding markets. Same rep model as PBAC, with comparable manufacturer principal relationships and dealer/consultant channel coverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
PBAC & Associates social profiles
Digital presencePBAC & Associates financial estimates
Financial estimateRevenue estimate
Valuation estimate
PBAC & Associates leadership team
Management profileNumber of profiles
Profiles9 records
PBAC & Associates funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PBAC & Associates M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PBAC & Associates
What does PBAC & Associates do?
PBAC & Associates is a manufacturers' representative agency for the foodservice industry, representing a portfolio of 21 leading foodservice equipment, supplies, and tabletop manufacturers across the Metro NY/NJ and Upstate NY territories. The firm earns commissions from manufacturers by selling their products through dealers, distributors, kitchen consultants, service agencies, and end-user operators in verticals such as Business & Industry, Education, Healthcare, Hotels & Lodging, and Restaurants.
Is PBAC & Associates a public or private company?
PBAC & Associates is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PBAC & Associates founded?
PBAC & Associates was founded in 1988. It employs 11 to 50 people.
Where is PBAC & Associates based?
PBAC & Associates is headquartered in Eastchester, United States, in the North America region.
How does PBAC & Associates make money?
One revenue line is on record: commission-based Manufacturer Representation.
Who are PBAC & Associates's main competitors?
Ace Mart Restaurant Supply is listed as an emerging player. Broad incumbents are Champion Industries, TriMark and Ben E. Keith Foods. Direct peers are Edward Don & Company, Boelter Companies, The Maassen Company, The Marketing Alliance Group, Wasserstrom and Herman Strad & Company.
Does PBAC & Associates have an API?
No public API is recorded for PBAC & Associates.
What industry is PBAC & Associates in?
PBAC & Associates's product category is Foodservice Equipment Representation. Its primary akta.pro industry code is CRAOABAM, Institutional Foodservice Distribution (Education, Healthcare, Government), with a secondary code of AFAIALAG, Bar & Beverage Service Supplies Wholesale. Its SIC code is 5040.