Installernet
- Company typePrivate
- Founded-
- HeadquartersNorth Andover, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Installernet does
InstallerNet, Inc. is a privately held installation solutions provider for the consumer electronics industry, headquartered in North Andover, Massachusetts. The company operates the InstallCard program, a prepaid installation service card (functionally analogous to a gift card) that consumers purchase through retail and online channels to redeem professional installation of mobile electronics, home theater, smart home, and PC/networking products. Installations are fulfilled by what the company describes as the nation's largest independent network of certified installers—2,500+ locations and 6,000+ MECP-certified technicians across the United States, with limited extension into Canada for telematics deployments.
Underpinning the operation is the proprietary ICE (Installation Control Engine) web platform, which coordinates installer scheduling, customer-to-installer matching, content/learning management, and end-to-end process monitoring with NPS-based quality tracking. A US-based Project Management call center in North Andover manages enterprise and complex deployments. A 12,500+ vehicle compatibility database supports fit prediction for automotive installations. The lifetime labor warranty on installations is a stated quality differentiator.
Revenue is generated through three streams: (1) prepaid InstallCard sales via retail and e-commerce partners (transactional), (2) B2B enterprise installation programs for manufacturers, retailers, and fleet/telematics operators (professional services, often multi-year contracts), and (3) recurring network membership/subscription fees paid by independently owned installers who receive leads and procurement benefits. Distribution is omnichannel: physical retail storefronts, online marketplaces (including an eBay checkout integration), specialty resellers, and direct inside-sales/field-sales for enterprise accounts. Named partners include Amazon, Walmart, Costco, Crutchfield, Target, eBay, Sirius XM, Sony, Motorola, Delphi, Brilliant, Delos, Capitol Sales, and Quartix. Leadership consists of Tony Frangiosa (President & CEO) and Bill Ali (SVP, Sales & Marketing).
Installernet firmographics
Firmographics- Name
- Installernet
- Legal name
- InstallerNet, Inc.
- Website
- https://installcard.com
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
Installernet industry classification
Industry- Product category
- Consumer Electronics Installation Services
- NAICS
- Electrical Contractors and Other Wiring Installation Contractors (238210), Electrical Contractors and Other Wiring Installation Contractors (23821)
- SIC
- Wholesale-Electronic Parts & Equipment, Nec (5065)
- akta.pro primary industry
- Smart Home, Security & Home Automation Distribution (CRAOAFAK)
- akta.pro secondary industries
- CCTV Camera & NVR/DVR System Installation (HSAHACAA), Commercial/Small-Business Security System Installation & Service (HSAHABAJ)
Keywords
Where Installernet is headquartered
LocationHeadquarters
- HQ city
- North Andover
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Installernet business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- InstallCard Prepaid Installation Services: InstallerNet generates revenue through the sale of InstallCards - prepaid installation service vouchers sold through retail partners and directly. Customers purchase InstallCards that cover professional installation services performed by the company's network of certified installers. Additional revenue comes from coordination and facilitation fees, with supplementary charges for extra parts or labor when needed.
- Enterprise Installation Programs: B2B revenue from manufacturer and retailer partners who offer InstallCard programs to their customers. This includes fleet installation services, telematics installations, and turn-key installation solutions for enterprise-level clients like Quartix, Capitol Sales, and Delos.
- Network Membership Services: Revenue from the network of independently owned installers who pay for membership/access to the InstallerNet network, gaining access to installation leads, special pricing on products, and business development opportunities through Premier Dealers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Mobile Electronics Installation Cards |
| Unit Pricing | Pay-as-you-go | Home Theater Installation Cards |
| Unit Pricing | Pay-as-you-go | Smart Home Installation Cards |
| Unit Pricing | Pay-as-you-go | PC & Networking Installation Cards |
| Unit Pricing | Multi-year contract | Partnership Installation Programs |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Installernet product offering
Product offeringCore offering
Installernet sells prepaid InstallCard installation-service certificates and custom enterprise Installation Programs that enable consumer electronics, mobile, vehicle accessory, home theater, smart home, and PC/networking products to be professionally installed through its network. The company operates the nation's largest independent network of certified installers — 2,500+ locations and 6,000+ installers — and serves as the behind-the-scenes installation partner for major retailers (Amazon, Walmart, Costco, Target, Best Buy) and consumer electronics manufacturers (Sony, SiriusXM, TomTom, Garmin). It also extends into automotive fleet, insurance, and leasing installation verticals, coordinating more than 250,000 installations per year.
Product overview
InstallerNet operates as an installation solutions provider for the consumer electronics industry, offering a platform-based model centered around the InstallCard product. The InstallCard is a prepaid installation service card (analogous to a gift card) that allows retailers to sell professional installation services. The company maintains the nation's largest independent network of certified installers (over 2,500 locations with 6,000 installers) who perform installations across four main categories: Mobile Electronics (vehicle installations for car stereos, alarms, GPS, satellite radio), Home Theater (in-home audio/video installations), Smart Home (smart devices, thermostats, security cameras), and PC & Networking. The proprietary ICE (Installation Control Engine) web platform coordinates scheduling, tracking, and quality management across the installer network. Installation services are backed by a lifetime labor warranty. The company also operates Partnership InstallCards as a B2B program allowing manufacturers to bundle installation with product purchases.
Differentiator
Problem solved
Functional benefit
Products and services
- InstallCard (prepaid installation card)
Quantifiable outcome
- Lifetime labor warranty on all installations
- +2 more outcomes
Companies that use Installernet
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles3 records
Installernet technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Installernet partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and minor.
- DeloscoreInstallerNet partnered with Delos, a global wellness real estate and technology company, to deploy the DARWIN Home Wellness Intelligence network nationwide. InstallerNet provides certified technicians to deliver, install, and activate DARWIN wellness technology in homes, enabling Delos to scale distribution and service existing home markets. InstallerNet's vertically integrated platform technology simplifies the process for home builders and customers.
- Capitol SalescoreInstallerNet partnered with Capitol Sales, a leading consumer electronics distribution source to professional installers and integrators, to provide new distribution channels for manufacturer partners. The partnership allows Capitol Premier Dealers to receive installation leads while InstallerNet network members gain access to special pricing, top brands, and competitive buying structure. InstallerNet also develops Nationwide Installation Programs to support Capitol's consumer electronics products.
- eBaycoreInstallerNet's partnership with eBay provides add-on automotive installation services to eBay shoppers during checkout. Services range from standard car stereo installation to car alarm and backup camera installation. InstallerNet's network of 2,500+ certified installers allows customers to schedule installation at convenient times and locations.
- BrilliantcoreBrilliant, maker of the award-winning Brilliant Smart Home Control (Whole-House Control Product of The Year by Consumer Technology Association), partnered with InstallerNet to provide professional installation services. InstallerNet's nationwide network of certified installers, specifically trained on Brilliant products, offers turn-key installation experience for customers seeking professional setup.
- QuartixcoreQuartix, a leading GPS vehicle tracking systems provider, partnered with InstallerNet for fleet installation services. InstallerNet's nationwide network of 2,500+ locations and 6,000+ installers provides nationwide coverage for Quartix fleet customers. The partnership utilizes InstallerNet's ICE web platform and US-based Project Management call center for scalable workforce management and customer satisfaction tracking.
- IncommminorInComm is an industry-leading marketer, distributor and technology innovator of stored-value gift and prepaid products. Listed as a manufacturer/partner.
- AmazonminorAmazon.com is Earth's most customer-centric company and online retailer selling InstallCards.
- CostcominorCostco Wholesale operates membership warehouses offering quality brand merchandise at lower prices, including InstallCards.
- CrutchfieldminorCrutchfield Corporation is the nation's largest direct integrated marketer of consumer electronics products selling InstallCards.
- WalmartminorWalmart is the world's number one retailer offering InstallCard products.
- TargetminorTarget Corporation operates retail stores offering InstallCard products.
- SearsminorSears, Roebuck and Co. is a broadline retailer with automotive products and services, selling InstallCards.
- RadioShackminorRadioShack operates electronics retail stores selling InstallCards.
- Office DepotminorOffice Depot sells office products through stores and direct mail, offering InstallCards.
- Sam's ClubminorSam's Club is the #2 US warehouse club chain operated by Wal-Mart, selling InstallCards.
- SprintminorSprint is a communications company offering products and services including those requiring professional installation.
- Brand MotionminorBrand Motion offers factory-like integration solutions for consumer devices, selling InstallCards.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
Installernet competitors and assessment
Company assessmentDirect peers
- HelloTech: On-demand in-home installation and support service for smart home devices, networking, TVs, and home theater. Competes directly with InstallerNet's home installation and PC/networking InstallCard categories via a similar technician-network model.
- Crutchfield: National direct marketer of car and home audio/video products that sells InstallCards directly through its own retail channel. Functions both as InstallerNet partner and as a competing retailer-offered installation pathway for the same categories.
- Puls (Assurant): On-demand home installation and repair service for smart home, connected devices, and consumer electronics, acquired by Assurant. Direct competitor in the residential installation space, particularly for smart home devices.
Broad incumbents
- ADT: National security and home automation provider with professional installation services. Comparable to InstallerNet's smart home/security installation offering but with an integrated monitoring and recurring-revenue model.
- Vivint Smart Home: Smart home installation, monitoring, and service provider with its own nationwide technician base. Competes with InstallerNet's smart home InstallCard category for high-end whole-home installations.
- Geek Squad (Best Buy): Best Buy's in-house installation, repair, and support arm offers consumer electronics and smart home installation nationwide. Competes with InstallerNet for retailer-branded and OEM-branded installation programs at massive retail scale.
- Amazon Home Services: Amazon's marketplace for professional installation, assembly, and home services. Already a retail partner of InstallerNet, but also a potential disintermediator if Amazon chooses to scale its own installation network for consumer electronics.
Others
- uBreakiFix (Asurion): Asurion-owned device repair and installation network with brick-and-mortar locations across the US. Adjacent rather than directly competitive; useful as a benchmark for technician-network scale economics.
Emerging players
- OnForce (by WorkMarket, ADP): Field-service marketplace connecting independent technicians with on-site technology service work. Comparable technology-stack competitor for managing a distributed installer network on behalf of enterprise customers.
- Enjoy Technology: Premium in-home consumer electronics delivery and setup service from retail partners (formerly partnered with major retailers including Best Buy). Closest model analog for retail-attached, in-home consumer electronics installation.
Market position
Strengths4 records
Weaknesses2 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Installernet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Installernet leadership team
Management profileNumber of profiles
Profiles2 records
Installernet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Installernet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Installernet
What does Installernet do?
Installernet sells prepaid InstallCard installation-service certificates and custom enterprise Installation Programs that enable consumer electronics, mobile, vehicle accessory, home theater, smart home, and PC/networking products to be professionally installed through its network. The company operates the nation's largest independent network of certified installers — 2,500+ locations and 6,000+ installers — and serves as the behind-the-scenes installation partner for major retailers (Amazon, Walmart, Costco, Target, Best Buy) and consumer electronics manufacturers (Sony, SiriusXM, TomTom, Garmin). It also extends into automotive fleet, insurance, and leasing installation verticals, coordinating more than 250,000 installations per year.
Is Installernet a public or private company?
Installernet is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Installernet founded?
Installernet was founded in -1.
Where is Installernet based?
Installernet is headquartered in North Andover, United States, in the North America region.
How does Installernet make money?
Three revenue lines are on record. InstallCard Prepaid Installation Services are the primary driver. The others are enterprise Installation Programs and network Membership Services.
Who are Installernet's main competitors?
Direct peers on record are HelloTech, Crutchfield and Puls (Assurant). Broad incumbents are ADT, Vivint Smart Home, Geek Squad (Best Buy) and Amazon Home Services. uBreakiFix (Asurion) is listed as an others. Emerging players are OnForce (by WorkMarket, ADP) and Enjoy Technology.
Does Installernet have an API?
No public API is recorded for Installernet.
What industry is Installernet in?
Installernet's product category is Consumer Electronics Installation Services. Its primary akta.pro industry code is CRAOAFAK, Smart Home, Security & Home Automation Distribution, with a secondary code of HSAHACAA, CCTV Camera & NVR/DVR System Installation. Its NAICS code is 238210 and its SIC code is 5065.