National Response Team

What National Response Team does

National Response Team (NRT) is a family-owned water and fire damage restoration company founded in 2014 and headquartered in San Rafael, California. The company delivers 24/7 emergency response and restoration services to residential and commercial property owners across Northern California, Washington, and Oregon. Its service portfolio spans emergency water removal, water damage restoration, fire and smoke damage restoration, wildfire damage restoration, mold remediation, crawl space cleaning, and sewage cleanup. Service delivery is anchored at four California offices (Santa Rosa, San Rafael, Oakland, Stockton) and two Pacific Northwest locations (Vancouver WA, Portland OR) operated under the Ovation Restoration brand, which was acquired in January 2025.

NRT's technical foundation rests on IICRC-certified technicians, commercial-grade water extraction and dehumidification equipment, infrared thermal cameras for moisture detection, and adherence to IICRC industry standards. The company maintains BBB accreditation and documented preferred-provider status with more than a dozen major U.S. insurance carriers, including State Farm, Allstate, Nationwide, Liberty Mutual, Farmers, Progressive, Chubb, USAA, Lemonade, GEICO, Travelers, AAA, and American Family. These carrier relationships function as a primary demand-generation channel alongside direct 24/7 phone availability, location-specific local SEO, and field-service dispatch.

Revenue is generated on a per-project professional-services basis. Emergency water removal is typically priced between $1,000 and $3,000 depending on damage extent, property size, and required scope, with larger residential and commercial projects billed based on full scope of work. The go-to-market motion is sales-led: customers reach NRT by phone, insurance referral, or local search, and technicians are dispatched immediately for emergency response. The company's expansion strategy has been predominantly acquisition-driven (Ovation Restoration, January 2025 for Pacific Northwest entry; Woody's Restoration Services for an earlier expansion) rather than via external institutional capital, with no funding rounds or outside investors disclosed in the available data.

Name

National Response Team

Legal name

National Response Team

Website

https://waterfirepros.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

National Response Team is a family-owned water and fire damage restoration company providing 24/7 emergency response and restoration services to residential and commercial property owners across California, Washington, and Oregon, with preferred-provider status across major U.S. insurance carriers.

Ownership category

akta.pro rank

Product category

Property Damage Restoration Services

NAICS

Remediation Services (56291), Remediation Services (562910)

SIC

Services-To Dwellings & Other Buildings (7340), Services-Miscellaneous Repair Services (7600)

akta.pro primary industry

Emergency Mitigation & Site Stabilization (Board-Up, Tarping, Water Extraction) (HSAPAOAA)

akta.pro secondary industries

Post-Disaster Whole-Home Rebuild (Fire/Water/Storm) (HSAPAEAH), Emergency Response & Disaster Recovery (Water Intrusion/Mold/Contamination) (BPALALAI), Post-Disaster Reconstruction Cleaning (After Repairs) (HSAEADAI), Mechanical, Electrical & Plumbing (MEP) Restoration & Replacement (HSAPAOAJ)

Keywords

• Water damage restoration
• Fire damage restoration
• Mold remediation services
• Emergency water extraction
• Crawl space cleaning

Headquarters

HQ city

San Rafael

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Restoration Services: NRT generates revenue through providing professional water damage restoration, fire damage restoration, mold remediation, crawl space cleaning, and related emergency services to residential and commercial property owners. Services are billed on a per-project basis based on the scope and extent of damage.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

National Response Team provides 24/7 emergency water and fire damage restoration services to residential and commercial property owners across Northern California, Washington, and Oregon. Service offerings include emergency water extraction, water damage restoration, fire and wildfire damage restoration, smoke damage cleanup, mold remediation, sewage cleanup, crawl space cleaning, and commercial property restoration, dispatched directly by IICRC-certified technicians from four California offices and the acquired Ovation Restoration locations.

Product overview

National Response Team (NRT) is a family-owned water and fire damage restoration company offering emergency response services across California, Washington, and Oregon since 2014. The company provides a unified suite of restoration services including emergency water removal, water damage restoration, fire damage restoration, wildfire damage restoration, smoke damage services, mold remediation, crawl space cleaning, sewage cleanup, and commercial property restoration. Services are delivered through four California locations (Santa Rosa, San Rafael, Oakland, Stockton) and the acquired Ovation Restoration brand serving Washington and Oregon. NRT operates 24/7 and works directly with insurance companies to facilitate claims processing for residential and commercial customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Emergency Water Removal Immediate water extraction and removal services for emergency situations including burst pipes, flooding, and plumbing leaks. Includes rapid response, water extraction, and initial drying to prevent secondary damage for residential and commercial property owners.
• Water Damage Restoration Complete water damage restoration services including assessment, extraction, drying, and property restoration for residential and commercial properties damaged by flooding, leaks, and storm events.
• Flood Damage Restoration Restoration services specifically for flood damage, including water extraction, structural drying, and repair of flood-affected residential and commercial properties.
• Sewage Cleanup Professional sewage spill cleanup and remediation services for residential and commercial properties, handling contaminated water and ensuring proper sanitization of affected areas.
• Commercial Water Damage Restoration Water damage restoration services tailored for commercial properties, designed to minimize business interruption and reduce recovery time for retail, office, and other business facilities.
• Fire Damage Restoration Fire damage restoration services including debris removal, smoke and soot cleanup, structural assessment, and preparation for rebuilding, covering both residential and commercial properties.
• Wildfire Damage & Restoration Specialized restoration services for properties damaged by wildfires, including debris removal, smoke damage cleanup, and structural restoration for affected residential homes and commercial businesses.
• Smoke Damage Services Professional smoke damage cleanup and remediation services, including soot removal, odor elimination, and cleaning of affected surfaces and contents for residential and commercial properties.
• Commercial Fire Damage Restoration Fire damage restoration services for commercial businesses, including assessment, debris removal, smoke cleanup, and preparation for reconstruction to minimize business interruption.
• Mold Remediation Mold inspection, removal, and remediation services following IICRC standards for residential and commercial properties, including containment, removal of contaminated materials, and prevention of recurrence.
• Crawl Space Cleaning Cleanup and restoration of crawl spaces affected by water, sewage, debris, or pest infestation, including water removal, sanitization, and vapor barrier installation to protect indoor air quality.
• Ovation Restoration Acquired restoration company operating under the NRT umbrella in Vancouver WA and Portland OR, providing fire and water damage restoration services to residential and commercial customers across Washington and Oregon.

Quantifiable outcome

• Mold can start growing within 24-48 hours of water damage if not properly addressed
• +1 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Ovation RestorationcoreStrategic or Co-development Partner · 17 January 2025NRT acquired Ovation Restoration to expand into Washington and Oregon markets. Ovation Restoration operates 2 locations serving Vancouver WA and Portland OR. This acquisition represents NRT's strategic expansion into the Pacific Northwest, bringing all restoration services (fire, water, mold, crawl space) to these new markets.
• Woody's Restoration ServicescoreStrategic or Co-development PartnerNRT acquired Woody's Restoration Services as part of ongoing expansion efforts to bring restoration services to different states and cities. The acquisition enhances NRT's service capabilities and geographic coverage.
• IICRCcoreTechnology or IntegrationInstitute of Inspection Cleaning and Restoration Certification. NRT technicians are IICRC certified, following industry standards for water damage restoration, mold remediation, and fire damage restoration. The certification ensures proper handling of restoration projects to industry guidelines.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• All Dry Services: U.S. franchise network focused on water damage restoration and mold remediation, with growing West Coast presence. Comparable in service mix, technician model, and carrier-driven lead flow.
• PuroClean: National franchise system specializing in water damage, fire damage, mold remediation, and biohazard cleanup. Closely comparable in service mix, customer base, and insurance-driven GTM.
• AdvantaClean: Franchise restoration and environmental services provider with a strong focus on water damage, mold, and air quality. Overlaps heavily with NRT's residential service offering and insurance relationships.
• Restoration 1: National restoration franchise offering water, fire, mold, and sewage services with a strong insurance-network-driven GTM. Competes directly with NRT for carrier-referred claims.
• Paul Davis Restoration: Franchise-based restoration company offering water, fire, and mold services with a strong insurance preferred-provider model. Operates in many of the same U.S. markets as NRT and is a direct franchise-system competitor.
• 911 Restoration: Franchise restoration brand offering water, fire, mold, and sewage cleanup for residential and commercial customers. Competes with NRT for the same end customers via similar local-SEO and insurance-channel motions.

Broad incumbents

• ServiceMaster Restore: National restoration brand under the ServiceMaster umbrella providing water, fire, and mold damage services. A direct competitor for insurance-carrier-driven claims in the same end markets NRT serves.
• BELFOR Property Restoration: Global leader in property restoration and disaster recovery, serving both residential and commercial customers. Competes with NRT for large commercial and wildfire claims across the West Coast and benefits from national carrier relationships.
• Servpro Industries: The largest U.S. property damage restoration franchise network, offering water, fire, mold, and commercial cleanup services nationwide. Servpro is the dominant scale player in the same category as NRT and is the most direct competitive threat in Northern California.

Regional players

• COIT Cleaning and Restoration: West Coast-based cleaning and restoration company with significant California presence, offering water/fire damage and specialty cleaning services. Direct regional competitor to NRT in California.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/nrtcal

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Response Team