Blackwood Golf Club

What Blackwood Golf Club does

Blackwood Golf Club is a private members' golf club founded on 12 May 1930 and located at 611 Cherry Gardens Road in the Adelaide Hills of South Australia. The club operates a single 18-hole championship course set on approximately 100 acres of freehold land purchased in 1961, alongside practice facilities (two putting greens, two driving ranges, pitching green with bunkers) and a two-storey clubhouse. It is governed by an elected member Committee of Management led by President Chris Lemm and operated day-to-day by General Manager Adam Hays, with a small team of 11–50 employees including Course Superintendent Steve Pellatt, Head Professional Troy Lane (a five-time South Australian PGA Teacher of the Year), and Finance lead Sarah Allen.

The club's revenue model is a hybrid of recurring membership subscriptions and ancillary on-premise consumption. Membership tiers include 7 Day (A$2,995/year), 6 Day (A$2,570), 5 Day (A$2,295), Lifestyle (A$1,395, with 100 golf credits), and Junior (from A$150). Ancillary streams include public green fees (A$75 midweek, A$90 Sunday), cart hire (A$65), a recently renovated Pro Shop retail outlet, food and beverage (with A$150 bar credit included in full memberships), corporate golf days (40–120 participants), weddings and functions (up to 250 guests), the Get Into Golf beginner program (A$175 for five sessions), MyGolf junior instruction, and online gift vouchers. Distribution is direct-to-consumer via phone, the MiClub member portal, online green-fee bookings, and a Functions Coordinator. Customer segments span individual male and female golfers, juniors, corporate groups, wedding and event clients, and casual public visitors.

Technically, Blackwood Golf Club is a traditional recreational-services business with no proprietary software, no patents, and no disclosed AI/ML capability. Operations rely on MiClub (a third-party member-portal platform) for tee-time booking and member administration, website-based news and programme marketing, and Facebook for member engagement. Strategic posture emphasises heritage (95-year operating history, pioneering inclusion of women in 1986), reciprocal-club ecosystem access (Club Advantage with five Adelaide courses plus 50+ reciprocal arrangements across Australia, Indonesia, and New Zealand), and credentialed instruction as the primary acquisition funnel, with reportedly over 25% of current members converted from Get Into Golf or MyGolf pipelines.

Name

Blackwood Golf Club

Legal name

Blackwood Golf Club

Website

https://blackwoodgolf.com.au

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

11–50 employees

Short description

Blackwood Golf Club is a private members' golf club in the Adelaide Hills of South Australia, founded in 1930, operating an 18-hole championship course with practice facilities, Pro Shop, function venues, and instruction programmes for individual members, juniors, corporate groups, and event clients.

Ownership category

akta.pro rank

Product category

Golf Club & Course Operations

NAICS

Golf Courses and Country Clubs (713910), Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE), Golf Apparel Retail (Men’s/Women’s/Youth) (CRAMAGAD)

Keywords

• Golf club memberships
• Championship golf course
• Golf instruction programs
• Corporate golf events
• Clubhouse event hosting

Headquarters

HQ city

Cherry Gardens

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D, Others

Revenue model

1. Membership Subscriptions: Annual membership fees provide the primary recurring revenue stream. The club offers multiple membership tiers (7 Day, 6 Day, 5 Day, Lifestyle, Junior) with fees ranging from $1,395 to $2,995 per year, plus a $500 application fee for full memberships. Monthly or quarterly direct debit payment options are available.
2. Green Fees and Cart Hire: Visitors pay green fees for 18-hole rounds ($75 Monday to Friday, $90 on Sunday) and cart hire ($65). This provides non-member revenue and guest play income. Blackwood Golf Club welcomes players of all abilities as public visitors on specific days.
3. Pro Shop Retail: The renovated Pro Shop sells golf equipment, apparel, and accessories including clubs, balls, jackets, clothing, shoes, and hats. The shop underwent recent renovation and relocation, indicating investment in this revenue stream.
4. Functions and Events: The club hosts weddings (up to 250 guests cocktail style, 120 seated), corporate golf days (40-120 people), private functions, conferences, and special events. Revenue comes from venue hire, catering packages, and beverage sales.
5. Gift Vouchers: Online gift vouchers are sold for rounds of golf (single person $75, two people $150, two people plus cart $215) and Pro Shop purchases ($50-$200 range). These drive revenue and attract new customers.
6. Golf Instruction Programs: The Get Into Golf program charges $175 for 5 sessions including a nine-hole on-course experience. This beginner program is run by Troy Lane, a five-time South Australian PGA Teacher of the Year, and converts participants into future members.
7. Bar and Kitchen: The clubhouse operates a bar and bistro open 7 days a week, with $150 bar credit included in membership benefits. The venue generates food and beverage revenue from members and visitors before/after golf and during events.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Blackwood Golf Club operates an 18-hole championship golf course in Cherry Gardens, Adelaide Hills, providing tiered annual memberships (7 Day, 6 Day, 5 Day, Lifestyle, Junior), public green fee play, golf instruction through the Get Into Golf and MyGolf programs, an on-site Pro Shop retailing equipment and apparel, and event hosting for weddings and corporate golf days. The club generates revenue primarily through recurring membership subscriptions, daily green fees, Pro Shop sales, lesson fees, and venue hire for functions.

Product overview

Blackwood Golf Club operates as a traditional members' golf club offering a single integrated golf experience. The core product is the 18-hole championship course complemented by practice facilities (2 putting greens, 2 driving ranges, chipping area, pitching green with bunkers). Supporting services include the Pro Shop, golf instruction programs (Get Into Golf for adults, MyGolf for juniors), equipment hire, membership subscriptions in multiple tiers, corporate and wedding event hosting, gift vouchers, and reciprocal golf access through partner clubs. The club uses MiClub software for member portal and online bookings.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Championship Golf Course An 18-hole championship golf course located in Cherry Gardens, Adelaide Hills, featuring challenging holes with water hazards, bunkers, and scenic views. The course is set on 100 acres and is recognized as one of the most picturesque in the Adelaide Hills, with the signature 15th hole noted for capturing Augusta National-like character.
• Golf Membership Subscriptions Tiered annual memberships including 7 Day ($2,995/year), 6 Day ($2,570/year), 5 Day ($2,295/year), Lifestyle ($1,395/year), and Junior ($150–$250/year) tiers with varying playing rights, Club Advantage access, bar credits, and competition eligibility.
• Get Into Golf Program A beginner-focused golf instruction program consisting of 5 sessions (4 one-hour lessons plus 1 nine-hole on-course experience), priced at $175. Run by Head Professional Troy Lane and designed for men and women new to golf.
• MyGolf Junior Program An accredited junior golf development program for children aged 7-16, focusing on building physical skills, etiquette, and technique, with participation in MyGolf Junior League competitions, Junior Sharp Cup, and Junior Division 3 pennant teams.
• Pro Shop On-site retail store offering golf equipment, apparel, shoes, hats, and accessories. Recently renovated and relocated within the club.
• Corporate Golf Events Customized corporate golf days for groups of 40-120 people, including catering, competitions, and hospitality services at the club.
• Wedding and Function Hosting Event hosting services for weddings and private functions, accommodating up to 250 guests cocktail style or 120 seated, with ceremony, reception, and catering options in indoor function rooms and outdoor ceremony spaces.
• Reciprocal Golf Access and Club Advantage Membership benefit providing access to play at over 50 reciprocal clubs throughout Australia and internationally, plus Club Advantage access to 5 Adelaide metropolitan courses (Flagstaff Hill, West Lakes, Tea Tree Gully, Mount Osmond, The Vines), delivering up to $750 annual value in free rounds.
• Gift Vouchers Redeemable online vouchers for rounds of golf (single player $75, two players $150, two players plus cart $215) or Pro Shop purchases ($50 to $200 range).
• Public Green Fees and Cart Hire Pay-as-you-go green fees for visiting non-members ($75 Monday to Friday, $90 Sunday) plus motorized cart/buggy hire at $65. Visitors welcome on Sunday, Monday, Tuesday, Thursday, and Friday after 11am.

Quantifiable outcome

• Club Advantage Card provides up to $750 value in free golf rounds annually through 3 free games at 5 partner courses
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

32 partnerships are on record, tiered minor and core.

• Adelaide HVAC ServicesminorOthersHeating, cooling, ventilation and electrical solutions provider. Club sponsor with logo on website. Contact: Andrew Massie (Club Member) 0416 530 733.
• Axon Roofing & GutteringminorOthersProfessional roofing and guttering services. Club sponsor with logo on website. Contact: Tom Hutchinson (Club Member).
• bre.BUILTminorOthersBoutique builder providing personalized craftsmanship. Club sponsor. Contact: Jan Warbout (Club Member).
• BuildsurvminorOthersBuilding Code of Australia compliance, feasibility and audits, building consents, disability access and fire safety consultancy. Club sponsor.
• ColterlecminorOthersElectrical product solutions provider serving manufacturing, mining, transport, defence, oil and gas industries for over 25 years. Club sponsor.
• Explorer Caravan SalesminorOthersFamily-owned caravan business founded by Club Member Dave Benson and family. Club sponsor.
• G & R HomesminorOthersFamily-owned custom home builder since 1980. Club sponsor. Contact: Roy Zito (Club Member).
• Greenzone Electrical SolutionsminorOthersElectrical, solar, data, digital TV and audio services. Club sponsor.
• Grounded CruminorOthersHandcrafted wines producer in Belair. Club sponsor. Contact: Geoff.
• Harris Real EstateminorOthersAward-winning South Australian residential sales and property management agency. Club sponsor. Contact: Peter A (Club Member).
• Hedonist WinesminorOthersPremium wine producer. Club sponsor. Contact: Walter.
• HewnstoneminorOthersArchitectural concrete and natural stone specialists since 1995. Club sponsor. Contact: Richard Berger (Club Member).
• Impact ElectricalminorOthersElectrical contracting company working in commercial, industrial and design and construct construction. Club sponsor.
• Jericho Family WinesminorOthersDistinctively stylish and elegant wines crafted from McLaren Vale vineyards. Club sponsor. Contact: Andrew Jericho (Club Member).
• M & S Plumbing & GasminorOthersFamily-owned plumbing and gas business known for trustworthiness and reliability. Club sponsor.
• Metropolitan Machinery (John Deere)minorOthersJohn Deere equipment dealer for agriculture and elite turf management since 1987. Club sponsor. Contact: Chad Norsworthy (Club Member).
• O'Loughlins LawyersminorOthersProud sponsor of the putting green. Adelaide law firm. Contact: 08 8111 4000.
• Mount Barker MazdaminorOthersNew and used Mazda vehicles, servicing and finance in Adelaide Hills. Club sponsor. Contact: Fletcher Roscrow (Club Member).
• RittWatchman & AssociateminorOthersCutting-edge accounting firm in South Australia providing comprehensive accounting and financial services. Club sponsor.
• Specsavers NoarlungaminorOthersOptometry and audiology services. Club sponsor. Contact: Hunter Wang (Club Member).
• The Green Dispensary - BlackwoodminorOthersPharmacy group with 'green' approach located in Blackwood and Stirling. Club sponsor.
• Walter Brooke & AssociatesminorOthersArchitectural and design firm creating spaces for living, working, learning and playing. Club sponsor.
• WhittlesminorOthersProfessional strata and body corporate management company founded in Adelaide over 50 years ago. Club sponsor. Contact: Rob Penny (Club Member).
• Flagstaff Hill Golf ClubcoreStrategic or Co-development PartnerPart of Club Advantage group of 6 metropolitan Adelaide golf clubs. 5, 6, and 7 Day full members receive up to 3 free games per year. Valued at up to $750 annually. Members present Golflink and Club Advantage card to host Pro Shop.
• West Lakes Golf ClubcoreStrategic or Co-development PartnerPart of Club Advantage group of 6 metropolitan Adelaide golf clubs. 5, 6, and 7 Day full members receive up to 3 free games per year.
• Tea Tree Gully Golf ClubcoreStrategic or Co-development PartnerPart of Club Advantage group of 6 metropolitan Adelaide golf clubs. 5, 6, and 7 Day full members receive up to 3 free games per year.
• Mount Osmond Golf ClubcoreStrategic or Co-development PartnerPart of Club Advantage group of 6 metropolitan Adelaide golf clubs. 5, 6, and 7 Day full members receive up to 3 free games per year.
• The Vines Golf ClubcoreStrategic or Co-development PartnerPart of Club Advantage group of 6 metropolitan Adelaide golf clubs. 5, 6, and 7 Day full members receive up to 3 free games per year.
• Loxton Golf ClubcoreStrategic or Co-development PartnerReciprocal club in South Australia. Members require a letter of introduction from Blackwood office, valid for 6 months.
• Millicent Golf ClubcoreStrategic or Co-development PartnerReciprocal club in South Australia. Members require a letter of introduction from Blackwood office, valid for 6 months.
• Golf Australia / Australian Golf FoundationcoreStrategic or Co-development PartnerNational governing body affiliation. Enables official Golf Australia handicap for all members. MyGolf program accreditation. Junior Girls Scholarship program partnership. Women in Golf Charter signatory.
• 50+ Australian and International Reciprocal ClubsminorStrategic or Co-development PartnerReciprocal arrangements with clubs across ACT, NSW, NT, Queensland, Tasmania, Victoria, Western Australia, Indonesia, and New Zealand. Includes clubs like Yowani Country Club, Avondale Golf Club, Castle Hill Country Club, Darwin Golf Club, Mollymook Golf Club, and Huapai Golf Club. Some clubs offer reduced green fees or complimentary play.

Scale indicators5 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Kooyonga Golf Club: Sandbelt Adelaide golf club and member of the Club Champions group. Comparable membership model, championship course, and event hosting capabilities target the same premium Adelaide golfer segment as Blackwood.
• Flagstaff Hill Golf Club: Adelaide metropolitan golf club and Club Advantage partner of Blackwood. Provide reciprocal play access to Blackwood members and operate a similar 18-hole course with function and membership offerings to comparable Adelaide Hills and southern suburbs clientele.
• The Vines Golf Club: Adelaide metropolitan golf club and Club Advantage partner. Provides reciprocal access to Blackwood members and operates a comparable 18-hole layout with comparable membership pricing and public access model.
• West Lakes Golf Club: Adelaide metropolitan golf club and Club Advantage partner. Offers a similar 18-hole layout, public green fee play, and membership tiers serving the western Adelaide catchment—directly comparable to Blackwood's positioning in the Adelaide Hills.
• Glenelg Golf Club: Established Adelaide golf club offering 18-hole championship golf, membership tiers, and event hosting. Competes with Blackwood for Adelaide metro members and corporate golf day bookings.
• Mount Osmond Golf Club: Adelaide Hills-based golf club and Club Advantage partner. Closest geographic competitor to Blackwood, offering a similar scenic course experience within the same Adelaide Hills catchment and overlapping membership base.
• Tea Tree Gully Golf Club: Adelaide metropolitan golf club and Club Advantage partner. Competes for the same members across the northeastern Adelaide corridor with a comparable championship course, membership tiers, and function/event offerings.

Broad incumbents

• Royal Adelaide Golf Club: Australia's premier sandbelt golf club and one of the country's top-ranked courses. While significantly more elite and selective, it competes with Blackwood for high-end Adelaide golfers and serves as a national benchmark for course quality.

Regional players

• Barossa Valley Golf Club: Regional South Australian golf club located in the Barossa Valley. Comparable 18-hole course and membership model but serves a different geographic catchment; included in South Australian reciprocal arrangements with Blackwood.
• Yowani Country Club: Canberra-based country club with golf and event facilities. Listed as a reciprocal club for Blackwood members; comparable membership-driven golf and event hosting business model in a different Australian capital city.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BlackwoodGC
• LinkedInlinkedin.com/company/blackwood-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blackwood Golf Club