12K Media
12K Media GmbH is a bootstrapped Munich-based digital marketing agency that uses AI-powered media buying automation to generate leads and sales for e-commerce brands across North America, Australia, and Europe.
- Company typePrivate
- Founded2022
- HeadquartersOberschleißheim, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What 12K Media does
12K Media GmbH is a bootstrapped digital marketing agency founded in 2022 and headquartered in Oberschleißheim, near Munich, Germany. The company delivers performance marketing services to e-commerce brands, generating leads and sales across North America, Australia, and Europe. Its core differentiator is an AI-powered media buying automation platform that handles the full campaign workflow (testing, optimization, scaling), while its human talent is concentrated entirely on creative output, including ad copy, images, video, and landing pages. The agency is sales-led and operates a B2B professional services model with custom-quoted engagements; no public pricing or productized SaaS offering is disclosed. Founders Fabian Eppinger and Iman Sheikholmolouki are listed as legal representatives of the GmbH entity (HRB 236332, Amtsgericht München), and the company is actively recruiting a Fullstack Developer and a Performance Marketer.
The business relies on integrations with major advertising platforms, with Facebook/Meta, Google Ads, and Instagram positioned as core channels, and Taboola, Yahoo, and GiddyUp as secondary channels. Customer segmentation is horizontal, targeting e-commerce brands across diverse industries rather than specializing in a vertical. No customer logos, case studies, contract values, or retention metrics are publicly disclosed, and there are no funding rounds, acquisitions, or institutional investors on record. The company's stated outcome metric is the generation of "thousands of high quality leads and sales monthly" for clients, though this is a client-outcome signal rather than company revenue. The company offers equity from an initial employee pool to early hires, reflecting an early-stage, talent-acquisition-driven growth posture.
12K Media firmographics
Firmographics- Name
- 12K Media
- Legal name
- 12K Media GmbH
- Website
- https://12kmedia.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 12K Media GmbH is a bootstrapped Munich-based digital marketing agency that uses AI-powered media buying automation to generate leads and sales for e-commerce brands across North America, Australia, and Europe.
- Ownership category
- akta.pro rank
12K Media industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Media Buying Agencies (54183), Media Buying Agencies (541830)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)
Keywords
Where 12K Media is headquartered
LocationHeadquarters
- HQ city
- Oberschleißheim
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
12K Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Performance Marketing Services: Digital marketing agency delivering performance (leads and sales) for e-commerce brands. Generates thousands of high quality leads and sales monthly for clients across diverse industries in North America, Australia, and Europe.
Go-to-market motion1 record
Distribution channels1 record
12K Media product offering
Product offeringCore offering
12K Media is a digital marketing agency that scales customer acquisition for e-commerce brands by combining creative services with AI-powered media buying automation. The company focuses 100% on the creative component (ad copy, images, landing pages) while relying on AI technology to automate the full media buying workflow across platforms like Facebook, Google, and Instagram. Each month, the agency generates thousands of high-quality leads and sales for clients across North America, Australia, and Europe.
Product overview
12K Media is a digital marketing agency that operates as a unified service offering rather than a modular product portfolio. The company scales customer acquisition for e-commerce brands by combining creative services with AI-powered media buying automation. Their core service integrates creative development (focusing on ad copy, images, and landing pages) with automated campaign management across major advertising platforms. The company positions its value proposition around using innovative technology to automate the full media buying experience while maintaining 100% focus on the creative component of performance marketing.
Differentiator
Problem solved
Functional benefit
Products and services
- Performance Marketing for E-commerce Brands End-to-end performance marketing service that scales customer acquisition for e-commerce brands. Includes creative development (ad copy, images, videos, landing pages), AI-automated media buying, campaign testing, optimization, and scaling across Facebook, Google, Instagram, Taboola, Yahoo, and GiddyUp. Generates thousands of high-quality leads and sales monthly for clients across diverse industries in North America, Australia, and Europe.
Quantifiable outcome
- Generates thousands of high quality leads and sales monthly
Companies that use 12K Media
Customer profileSegments1 record
Ideal customer profiles1 record
12K Media technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
12K Media partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Facebook/MetacoreAdvertising platform partner used for running performance marketing campaigns. 12K Media creates and manages Facebook marketing campaigns including testing, optimization and scaling.
- Google AdscoreAdvertising platform partner for digital advertising campaigns. Part of the multi-platform media buying approach.
- InstagramcoreSocial media advertising platform used for running campaigns that drive online sales for e-commerce brands.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
12K Media competitors and assessment
Company assessmentBroad incumbents
- Disruptive Advertising: Established digital marketing agency offering paid media, SEO, and creative across multiple channels. Broader incumbent with overlapping paid-media capabilities but wider service portfolio.
- SmartSites: Digital marketing agency offering paid media, SEO, web design, and CRO to small and mid-market businesses. Overlaps with 12K on paid acquisition for SMB e-commerce clients.
- Power Digital Marketing: Larger performance and brand marketing agency with proprietary technology and significant e-commerce practice. Competes for the same mid-market and enterprise e-commerce clients.
- Hawke Media: Full-service digital marketing agency serving e-commerce and DTC brands across paid social, SEO, email, and Amazon. Broader incumbent competing for the same client wallet.
- Tinuiti: Major independent performance marketing agency with deep paid social, paid search, and Amazon expertise. Established incumbent competing in the same e-commerce performance space.
Direct peers
- Common Thread Collective: E-commerce growth agency offering performance marketing, creative, and lifecycle services to DTC brands. Direct peer in terms of horizontal e-commerce focus and growth-stage client base.
- AdShark Marketing: Boutique performance marketing agency focused on Google and Meta paid media for e-commerce and lead-gen brands. Closely comparable in size, channel focus, and customer profile.
- Voy Media: Specialist e-commerce performance marketing agency heavily focused on Facebook/Meta ads. Closest direct comparison to 12K Media in terms of channel mix, customer segment, and service offering.
- Ladder: Performance marketing agency combining creative, media buying, and data/analytics for e-commerce and DTC brands. Closely comparable business model and client profile.
- Tier11: Performance marketing agency focused on Facebook ads for direct-to-consumer and e-commerce brands, with AI/automation positioning. Directly comparable on channel expertise and target customer.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
12K Media social profiles
Digital presence12K Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
12K Media leadership team
Management profileNumber of profiles
Profiles2 records
12K Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
12K Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 12K Media
What does 12K Media do?
12K Media is a digital marketing agency that scales customer acquisition for e-commerce brands by combining creative services with AI-powered media buying automation. The company focuses 100% on the creative component (ad copy, images, landing pages) while relying on AI technology to automate the full media buying workflow across platforms like Facebook, Google, and Instagram. Each month, the agency generates thousands of high-quality leads and sales for clients across North America, Australia, and Europe.
Is 12K Media a public or private company?
12K Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 12K Media founded?
12K Media was founded in 2022. It employs 11 to 50 people.
Where is 12K Media based?
12K Media is headquartered in Oberschleißheim, Germany, in the Europe region.
How does 12K Media make money?
One revenue line is on record: performance Marketing Services.
Who are 12K Media's main competitors?
Broad incumbents on record are Disruptive Advertising, SmartSites, Power Digital Marketing, Hawke Media and Tinuiti. Direct peers are Common Thread Collective, AdShark Marketing, Voy Media, Ladder and Tier11.
Does 12K Media have an API?
No public API is recorded for 12K Media.
What industry is 12K Media in?
12K Media's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFABAB, Digital & Programmatic Media Buying (Display, Video, CTV, Audio). Its NAICS code is 54183 and its SIC code is 7311.