Peninsula Kingswood Country Golf Club

What Peninsula Kingswood Country Golf Club does

Peninsula Kingswood Country Golf Club is a private members' golf and country club operating on a 400-acre site at 211-279 Skye Road, Frankston, Victoria, approximately 35 minutes from Melbourne CBD at the southern tip of Melbourne's world-renowned Sandbelt golf region. Formed in September 2013 through the merger of Peninsula Country Golf Club (founded 1925) and Kingswood Golf Club (originating 1904), the club was substantially upgraded with a new clubhouse that opened in May 2019 and is the confirmed host of the 2027 men's Capital.com Australian Open. It is recognised in the 2026 Golf Australia Top 100 rankings.

The club's core product is two 18-hole championship courses designed by Mike Cocking — the North Course (a pure Sandbelt layout with firm, fast conditions and tilted greens) and the South Course (longer, flatter, with creek lines and dry stone walls). Supporting amenities include the PK Academy teaching facility staffed by PGA Professionals, comprehensive practice facilities (driving range, chipping and bunker greens, putting greens, nets), a sports complex with a 25-metre indoor pool, gym, tennis court and synthetic bowling green, luxury clubhouse and remote accommodation, and corporate event infrastructure with meeting rooms and dining. A charitable arm, the Peninsula Kingswood Community Foundation (PKCF), was established in 2020 as a sub-fund of the Australian Communities Foundation and distributed $81,000 in grants to six Frankston-area organisations in 2024-25.

The business model is anchored by recurring Full membership subscriptions that grant 7-day access to both courses and all facilities, gated by a proposer/seconder application process requiring sponsorship from 3+ year members. Secondary, more transactional revenue streams include enquiry-based international and interstate visitor green fees, corporate golf days and event hosting, luxury accommodation, and pro shop services (lessons, club fitting, equipment sales). The go-to-market is relationship-led and community-driven, supported by organic social media, website content, member communications, and PKCF fundraising events. Pricing is quote-based and not publicly disclosed, consistent with a private club operating outside the public capital markets.

Name

Peninsula Kingswood Country Golf Club

Legal name

Peninsula Kingswood Country Golf Club

Website

https://peninsulakingswood.com.au

Company type

Private

Founded year

2013

Operating status

Operating

Short description

Peninsula Kingswood Country Golf Club is a private members' club in Frankston, Victoria, operating two championship Sandbelt courses, luxury accommodation, and corporate event facilities. It serves members, interstate/international visitors, and corporate clients, and will host the 2027 men's Australian Open.

Ownership category

akta.pro rank

Product category

Country Club & Golf Membership Services

NAICS

Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Luxury Golf Resorts (THAGACAH), Golf & Leisure Full-Service Hotels (THAGAAAH), Golf Clubs & Club Fitting Retail (CRAMAGAA)

Keywords

• Private golf club
• Championship golf courses
• Golf membership services
• Corporate golf events
• Country club hospitality

Headquarters

HQ city

Frankston

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Fees: Full membership provides 7-day access to two championship courses plus all facilities. Application requires Proposer, Seconder (3+ year members), and two Referee members.
2. Visitor Green Fees: International and interstate visitors welcome to enquire about tee times, subject to dress code compliance.
3. Corporate Events: Golf days, retreats, business meetings, and corporate functions hosted at the venue with meeting rooms, accommodation, and dining areas.
4. Accommodation: Luxury clubhouse accommodation overlooking 18th South and remote rooms overlooking 10th South. Complimentary facility access included.
5. Pro Shop Services: Golf lessons, club fitting, and equipment sales through Golf Shop.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Peninsula Kingswood Country Golf Club is a private members' country club in Melbourne's Sandbelt region operating two championship 18-hole golf courses (North and South) designed by Mike Cocking. It provides Full Memberships with 7-day access to both courses and club facilities, sells visitor tee times to international and interstate golfers, hosts corporate golf days and events, offers luxury on-site accommodation, and runs a state-of-the-art PK Academy with PGA Professionals delivering lessons and club fitting services.

Product overview

Peninsula Kingswood Country Golf Club operates as a unified private members' club offering two championship golf courses (North and South) set within Melbourne's famous Sandbelt region. The integrated product portfolio centers on golf (the North and South courses, supported by PK Academy teaching facilities and comprehensive practice amenities), complemented by hospitality services (luxury accommodation and corporate/event venues) and member recreation (sports complex with pool, gym, tennis, and bowls). A charitable arm, the PK Community Foundation, extends the club's community engagement. The club was formed from the 2013 merger of Peninsula Country Golf Club and Kingswood Golf Club, with the current clubhouse opening in May 2019, and hosts the 2027 men's Australian Open.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Golf Membership Subscription-based Full Membership providing 7-day access to two championship courses (North and South), the PK Academy teaching facility, practice amenities, sports complex (swimming pool, gym, tennis, bowls), library, games room, luxury accommodation, and reciprocal club access throughout Australia and overseas. Application requires a Proposer and Seconder who are current Full members of 3+ years service plus two supporting Referees. Family social membership is available for partners and children.
• North Course Championship 18-hole golf course playing over sandy and undulating ground, featuring firm and fast conditions with tilted greens, expansive bunkers, wide fairways, and roughs combining sand, native grasses and heathland vegetation characteristic of Melbourne's Sandbelt. Designed by Mike Cocking with architectural contributions from various designers over the years. Course measures 4489m-6190m par 72 depending on tees.
• South Course Championship 18-hole golf course that is longer, flatter, and more open than the North Course, characterised by creek lines and dry stone walls. Bunkering and green design put a premium on positioning from the tee. Course measures 4523m-6225m par 72-73 depending on tees.
• PK Academy Golf Lessons and Club Fitting State-of-the-art teaching facility staffed by highly qualified PGA Professionals delivering golf lessons and club fitting services seven days a week, available to golfers of all skill levels.
• Luxury Clubhouse Accommodation On-site luxury lodging offering clubhouse rooms overlooking the 18th South and remote rooms overlooking the 10th South. Accommodation stays include complimentary access to the swimming pool, gym, tennis, bowls, and games room facilities.
• Corporate & Events Packages Corporate golf days, retreats, business meetings, and corporate functions hosted on 400 acres of golf courses and natural bushland, featuring meeting rooms with fairway views, luxury accommodation, and diverse dining areas.
• Visitor Golf Tee Times Usage-based access for international and interstate visitors who may enquire about tee times on the championship courses, subject to strict dress code compliance.
• Sports Complex and Recreation Facilities Member recreational facilities including a three-lane 25-metre indoor swimming pool with solar heating, fully equipped gymnasium, tennis court, synthetic bowling green, library, and games room with billiards and shuffleboard.

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Australian Communities Foundation (ACF)coreStrategic or Co-development PartnerPK Community Foundation (PKCF) is a sub-fund of the Australian Communities Foundation (PuAF), held by ACF. All donations received through PKCF are tax deductible.
• ANS GroupminorOthersBusiness donor supporting PKCF 2024-25 fundraising efforts.
• Jellis Craig BaysideminorOthersBusiness donor supporting PKCF 2024-25 fundraising efforts.
• Drummond GolfminorOthersGolf equipment retailer and event sponsor for PKCF Pro Am events.
• Ray White REminorOthersReal estate business donor supporting PKCF 2024-25 fundraising efforts.
• TGI SportminorOthersPartnered with PKCF for Younger Members Guest Day event.
• Speak And ShareminorOthersMental health and suicide prevention charity for young people in Frankston Mornington Peninsula community, receiving $10,000 PKCF grant.

Scale indicators4 records

Recent moves7 records

Expansion highlights2 records

Regional players

• Barnbougle (Lost Farm / The Dunes): World-ranked links resort in Tasmania offering luxury on-site accommodation, multi-course layout, and premium visitor access. Comparable in the integrated golf-plus-lodging-plus-hospitality product model, though operating in a different (links vs Sandbelt) category and geographic market.
• Royal Adelaide Golf Club: Australia's pre-eminent Sandbelt-equivalent course outside Victoria, located in Adelaide. Regularly hosts the Australian Open and is Top-10 globally. Comparable in scale, pedigree, and tournament-hosting profile, though serves a different geographic market.
• The Australian Golf Club: Premier Sydney-based private club with two championship courses and a long history of hosting the Australian Open. Comparable in dual-course layout, private membership model, and tournament-hosting profile, though based in NSW.
• Royal Sydney Golf Club: Elite private club in Sydney, regularly Top-5 in Australia and a former Australian Open host. Comparable in championship pedigree, two-course model, and exclusive membership positioning, but operates in a different geographic market.

Direct peers

• Huntingdale Golf Club: Sandbelt-region private club in Melbourne's south-east and a long-standing host of the Victorian PGA / Australian PGA. Comparable in membership scale, course quality, and tournament-hosting activity, with overlapping corporate event and member catchment.
• Metropolitan Golf Club: Sandbelt private club in Melbourne's Oakleigh South, sister club to Royal Melbourne with an Alister MacKenzie-designed course. Direct comparable on Sandbelt location, private membership model, and championship pedigree, with significant overlap in member and corporate demand.
• The National Golf Club: Multi-course private club on the Mornington Peninsula (Moorooduc/Long Island/Cape) directly adjacent to PK's geography. Comparable luxury country-club product with multiple courses, accommodation-style facilities, and a similar premium member base, making it a direct competitor for Mornington Peninsula members.
• Royal Melbourne Golf Club: Royal Melbourne is the most prestigious private members' club in Australia's Sandbelt, operating two championship courses (West and East) designed by Alister MacKenzie. It is the most direct comparable to Peninsula Kingswood given identical Sandbelt location, two-course championship model, and elite private membership positioning.
• Kingston Heath Golf Club: Another elite Sandbelt private club in Melbourne, Kingston Heath is consistently ranked among the top courses in the world and has hosted multiple Presidents Cups and Australian Opens. Comparable to PK in geography, membership model, and championship pedigree, though it is a single-course club.
• Victoria Golf Club: Sandbelt-anchored private club in Melbourne with a championship course regularly ranked in Golf Australia's Top 5. Direct comparable on geography, membership model, and championship positioning, with significant overlap in member catchment and corporate event demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/peninsulakingswood

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Peninsula Kingswood Country Golf Club