What Chroma Marketing does

Chroma Marketing, operating under the legal entity Computers Made Easy, Inc. (DBA Chroma Studios, Chroma Marketing Essentials, CME), is a privately held digital marketing and web development agency founded in 1999 and headquartered in Greensburg, Pennsylvania, with a secondary address in Jeannette, Pennsylvania. The agency serves small-to-medium businesses, nonprofits, and local government entities in Western Pennsylvania, primarily the Westmoreland County and Laurel Highlands region, positioning itself as a long-term community-focused digital technology partner rather than a transactional vendor. Operating with a team of 1-10 employees, Chroma was rebranded to Chroma Studios in 2024.

The company's core offerings span four service lines: web design and development built primarily on WordPress with the BeTheme framework; content marketing and SEO leveraging AI-assisted content generation via ChatGPT and competitor analysis via RivalFlowAI; branding and graphic design; and digital advertising including Google PPC and social media advertising. Supporting services include tiered website maintenance subscriptions ($135-$350/month), website hosting and email (starting at $25/month), WordPress training ($70-75/hour), technology consulting, and AI consultation services introduced in December 2024. Underlying technology infrastructure includes SmarterMail email servers, Microsoft 365 through the AppRiver/OpenText partnership, Zoho Desk for support ticketing, Bill&Pay for billing, and a proprietary client portal at chromaportal.app.

Chroma's revenue model blends one-time project fees for web design and branding with recurring monthly subscriptions across maintenance, hosting, social media management, and PPC management. Go-to-market is consultative and sales-led, with no long-term contracts and custom proposals based on project scope. Named clients include the Westmoreland Cultural Trust, Westmoreland County Chamber of Commerce, Indiana County Parks & Trails, Keep PA Beautiful, Skysight Photography, A & S Pistol Range, Wigs N More, and Hurst Media Group. The agency has received regional industry recognition including a 2025 Hermes Gold Award and 2025 WebAward Standard of Excellence.

Name

Chroma Marketing

Legal name

Computers Made Easy, Inc.

Website

https://chroma-marketing.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Chroma Marketing (legal entity Computers Made Easy, Inc.) is a privately held digital marketing agency serving small-to-medium businesses and nonprofits in Western Pennsylvania with web design, SEO, branding, PPC, social media, and AI consulting services since 1999.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Web design development
• Search engine optimization
• Pay per click advertising
• Social media marketing
• Website hosting maintenance

Headquarters

HQ city

Jeannette

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Web Design & Development: One-time website development and redesign services with 50% deposit upfront and remaining balance upon completion. Custom proposals based on project scope.
2. Website Maintenance: Monthly recurring maintenance plans ($135-$350/month) including security updates, support hours, hosting, and redesign benefits.
3. Website Hosting & Email: Monthly hosting and email services starting at $25/month for email packages, with WordPress hosting, SSL certificates, and backups.
4. Social Media Management: Monthly social media management at $500/month plus setup fee and ad spend, including content creation and ad campaigns.
5. PPC/Digital Advertising: Ad management starting at $350/month for budgets up to $10,000, plus percentage of ad spend for larger budgets.
6. Content Marketing & SEO: Ongoing content development, SEO optimization, and blog/article creation services.
7. Branding & Design: Logo design, branding, and graphic design services as one-time projects.
8. WordPress Training: Training classes at $75/hour (new websites include 1 free hour), delivered via Zoom with hands-on instruction.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Chroma Studios is a full-service digital marketing agency that designs, develops, and hosts WordPress websites while delivering SEO content, branding, PPC management, social media advertising, and AI consultation services. Offerings are sold as one-time project engagements (web design, branding) and recurring monthly subscriptions (maintenance, hosting/email, social media, PPC), with no long-term contracts, targeted at small-to-mid-sized businesses and nonprofits in Western Pennsylvania.

Product overview

Chroma Studios is a full-service digital marketing agency offering a comprehensive suite of services built around a core web development and digital marketing platform. The main offerings include Web Design & Development (using WordPress and BeTheme), Content Marketing & SEO (with AI-powered content generation via ChatGPT and RivalFlowAI), Branding & Graphic Design, Digital PPC Advertising, Social Media Advertising, and Website Hosting & Email. Supporting modules include Website Maintenance (with tiered plans at $135-350/month), AI Help & Services (AI consultation and implementation), WordPress Training, and Technology Consulting. The agency also offers a Client Portal for self-service project management. Services are tailored to client needs with no contract requirements, positioning the agency as a community-focused digital solutions partner with over 25 years of experience serving local Pennsylvania businesses.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Design & Development Custom WordPress website design and development for SMBs and nonprofits, including responsive design, SEO optimization, and expert content writing. Sold as a one-time project with 50% deposit upfront.
• Content Marketing & SEO Ongoing SEO-optimized article, blog, and website copy development, with AI-assisted content generation via ChatGPT and RivalFlowAI competitor analysis to improve organic rankings.
• Branding & Graphic Design Logo design and visual brand identity development including color schemes, messaging strategy, and tone of voice for SMB and nonprofit clients, delivered as one-time projects.
• Digital PPC Advertising Pay-per-click advertising management on Google Ads with certified AdWords managers, including ad creation, A/B testing, audience targeting, and ROI-focused campaign optimization. Pricing starts at $350/month plus percentage of ad spend at higher budget tiers.
• Social Media Advertising Social media advertising campaign creation and management including video, carousel, and graphic ads, with A/B testing, monthly reporting, and detailed analytics. Pricing starts at $500/month plus a one-time setup fee and recommended ad spend.
• Website Maintenance Recurring website maintenance including hosting, security updates, 24/7 monitoring, support hours, Google Analytics dashboard, and periodic redesign benefits. Two plans: Standard ($135/month) and Partner ($350/month) with refresh/redesign every 2 years.
• Website Hosting & Email

Quantifiable outcome

• WordPress sites hosted by Chroma consistently score above 70 on Google Page Speed tests

Named customers8 records

Segments4 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability7 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• AppRiver/OpenTextcoreTechnology or IntegrationPartnership for Microsoft 365 licensing and support services. Through this partnership, Chroma provides full-service Microsoft 365 licensing including Office products, Threat Protection, Secured Email Messaging, backups, 50 GB storage per user, and more.
• SmarterMailcoreTechnology or IntegrationEmail hosting platform running on dedicated datacenter servers with antivirus protection and spam filtering. Used as an alternative to Microsoft 365 for smaller businesses.
• Google (Google Partner Agency)coreTechnology or IntegrationCertified Google Partner Agency status. Chroma has Google Certified AdWords managers on staff and can access Google Partner consulting as needed for PPC campaigns.
• Westmoreland Cultural TrustcoreStrategic or Co-development PartnerMajor nonprofit client relationship spanning multiple website projects including The Palace Theatre and Greensburg Garden & Civic Center. Represents the agency's community-focused approach.
• Westmoreland County Chamber of CommercecoreStrategic or Co-development PartnerOngoing partnership for website design, maintenance, training, strategic marketing discussions, and monthly blog content for member newsletters.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Coalition Technologies: Coalition Technologies is a full-service digital agency offering web design, SEO, PPC, and branding services; its multi-product service model and SMB-to-mid-market positioning make it directly comparable to Chroma's offerings.
• KlientBoost: KlientBoost is a digital marketing agency focused on PPC, paid media, and conversion optimization with supporting CRO and landing page services, aligning closely with Chroma's PPC and digital advertising offerings.
• Higher Visibility: Higher Visibility is a digital marketing agency offering SEO, PPC, web design, and social media services to SMB clients, making it directly comparable to Chroma's integrated service model and target segment.
• Cardinal Digital Marketing: Cardinal Digital Marketing is a full-service digital agency offering SEO, paid media, web design, and content marketing, comparable to Chroma's broad service portfolio serving SMB and mid-market clients.
• Straight North: Straight North is a full-service digital marketing agency offering SEO, PPC, web design, and content marketing to B2B and SMB clients, comparable to Chroma across both service stack and customer type.
• SmartSites: SmartSites is a full-service digital agency offering web design, SEO, PPC, and social media marketing primarily to SMB clients, closely mirroring Chroma's core service stack and customer segment across similar price-point engagements.
• Lounge Lizard: Lounge Lizard is a digital marketing and web design agency combining branding, website design, SEO, and PPC for SMB and mid-market clients, directly comparable to Chroma's integrated creative-and-marketing service stack.
• Disruptive Advertising: Disruptive Advertising is a digital marketing agency specializing in PPC, SEO, and web design with a strong Google Partner-style positioning; it overlaps directly with Chroma's paid-media and SEO service lines.
• Thrive Internet Marketing Agency: Thrive is a full-service digital marketing agency providing web design, SEO, PPC, social media, and content marketing to SMB clients, overlapping directly with Chroma's offering breadth and target customer profile.

Broad incumbents

• WebFX: WebFX is a large, Pennsylvania-based full-service digital marketing agency offering SEO, PPC, web design, and content marketing to SMB and mid-market clients. It is comparable to Chroma as a direct competitor in the PA market and as a benchmark for the broader agency model, though it operates at much greater scale and breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/cmewebsites

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chroma Marketing