Welcome Home Properties

Name

Welcome Home Properties

Legal name

Welcome Home Properties

Website

https://welcomehps.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Residential Property Management

NAICS

Residential Property Managers (531311)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

HOA / Condominium Association Management (BPAJAFAH)

Keywords

• Residential property management
• Rental property services
• Tenant placement services
• Landlord-tenant law guidance
• Single-family rental management

Headquarters

HQ city

Walla Walla

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Full Service Property Management: Property management services charged as a percentage of monthly rent collected. Includes rent collection, tenant screening, property marketing, maintenance coordination, property inspections, financial reporting, eviction handling, and legal guidance.
2. Investment Package: Variable pricing package for property owners, with rates as low as 8% of monthly rent, offering an alternative to full-service management.
3. Tenant Placement Fees: 50% of first month's rent due on filing for new tenant placement

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Welcome Home Properties is a residential property management firm serving property owners and investors in Walla Walla and College Place, Washington. Core services include rent collection, property marketing, tenant screening, maintenance coordination, property inspections, financial reporting, eviction handling, and legal guidance on Washington landlord-tenant law, delivered through Owner and Tenant Portals.

Product overview

Welcome Home Properties offers a unified property management platform with two primary service tiers: Full Service Property Management (10% of monthly rent) and Investment Package (as low as 8%). The core offering includes integrated service modules for rent collection, property marketing, tenant screening, maintenance coordination, property inspections, financial reporting, evictions, and legal guidance. Self-service access is provided through Owner Portal and Tenant Portal (powered by AppFolio) for 24/7 account management. The company serves the Walla Walla and College Place, Washington market focusing on single-family homes, apartments, and duplexes.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Service Property Management Comprehensive residential property management service priced at 10% of monthly rent with a 50% first month's rent filing fee. Includes rent collection, property marketing, tenant screening, maintenance coordination, property inspections, financial reporting, eviction handling, and legal guidance on Washington landlord-tenant law for property owners in Walla Walla and College Place.
• Investment Package Alternative property management tier for real estate investors with variable pricing as low as 8% of monthly rent, designed to optimize ROI for property owners seeking a lower-cost management option versus the full-service tier.

Quantifiable outcome

• Never follow up on late rent payments again - We handle rent collection
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Broad incumbents

• Greystar Real Estate Partners: World's largest residential property manager operating across rental housing categories; comparable as a broad incumbent that overlaps with Welcome Home's residential management offering but at massive scale and with a wider portfolio.
• Asset Living: One of the largest third-party residential property managers in the US, offering full-service management to property owners; comparable as a broader incumbent with overlapping service scope but significant scale advantage.
• FirstKey Homes: Single-family rental property management company operating at scale; comparable in product category (single-family residential rentals) but with institutional infrastructure and national footprint.
• Cushman & Wakefield: Global real estate services firm with residential property management services; comparable as a broader incumbent offering property management as part of a wider services portfolio.

Emerging players

• Brilliant Earth Property Management: Emerging tech-enabled property management operator with similar focus on residential rentals; comparable as an emerging player pursuing tech-enabled differentiation in residential management.

Direct peers

• Real Property Management: Franchise-based residential property management network serving small and mid-sized markets across the US, directly comparable to Welcome Home Properties' model of local full-service management for single-family and small multifamily rentals.
• All County Property Management: Franchise network of local residential property managers serving owners of single-family and small multifamily rentals across the US; directly comparable in business model and customer profile to Welcome Home Properties.

Others

• AppFolio: Property management SaaS platform that powers Welcome Home Properties' owner and tenant portals; comparable as the underlying technology provider and ecosystem participant rather than a direct competitor.
• Buildium: Property management software platform serving small and mid-sized residential managers; comparable as the technology alternative that any competing local PM could adopt to replicate Welcome Home's portal experience.

Regional players

• BlueKey Property Management: Regional Pacific Northwest property management firm serving small landlords in Washington and Oregon; comparable as a regional player with similar small-market focus and SMB owner customers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/whpmgmt

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Welcome Home Properties