Virtual Reality Ireland
Virtual Reality Ireland is a Dublin-based immersive content studio that designs and develops cross-platform VR, AR, and 8K 360-degree experiences for enterprise clients in training, tourism, events, marketing, and wellness, built primarily on the Unity engine.
- Company typePrivate
- Founded-
- HeadquartersDublin, Ireland
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Virtual Reality Ireland does
Virtual Reality Ireland is a Dublin-based immersive technology studio that designs and delivers end-to-end VR, AR, and 360-degree content for enterprise clients. The company operates across five vertical markets — training, tourism, events, marketing, and wellness — and lists Woodie's (retail/home improvement), FBD (insurance), and Zombie Bus (tourism/entertainment) among its named projects. It describes itself as a four-year-old practice combining specialists with backgrounds in theatre, audio, and digital arts to deliver cross-platform immersive experiences.
The company's core technical stack is built on the Unity engine, with applications shipped across iOS, Android, Gear VR, Oculus Rift, and HTC Vive. Its 360 videography capability is anchored on 8K stereoscopic 3D cameras paired with spatial audio capture, enabling production of high-fidelity immersive video. The service portfolio spans VR/AR app development, 360 videography, Mixed Reality design, and dedicated VR consultancy — a structure that pairs project-based production with advisory work.
The business model is professional services: project-based fees for custom immersive content, supported by consultancy engagements. Go-to-market is enterprise-focused, primarily within the Irish domestic market, with no disclosed channel partners, recurring SaaS revenue, or international distribution. No funding rounds, headcount, or financial figures are disclosed.
Virtual Reality Ireland firmographics
Firmographics- Name
- Virtual Reality Ireland
- Legal name
- Virtual Reality Ireland
- Website
- https://vr.ie
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Virtual Reality Ireland is a Dublin-based immersive content studio that designs and develops cross-platform VR, AR, and 8K 360-degree experiences for enterprise clients in training, tourism, events, marketing, and wellness, built primarily on the Unity engine.
- Ownership category
- akta.pro rank
Virtual Reality Ireland industry classification
Industry- Product category
- VR/AR Immersive Solutions Services
- NAICS
- Computer Systems Design Services (541512)
- SIC
- Services-Computer Programming Services (7371), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- VR-Based Skills Training Simulations (Soft Skills, Customer Service, Leadership) (EDAFAJAA)
- akta.pro secondary industries
- Interactive & Immersive Content Production (AR/VR/3D) (BPAFAIAL), Virtual Expo & 3D Booth Solutions (Show Floors, Digital Booths, Product Demos) (THAHAOAE), Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN)
Keywords
Where Virtual Reality Ireland is headquartered
LocationHeadquarters
- HQ city
- Dublin
- HQ country
- Ireland
- HQ region
- Europe
Offices1 record
Markets served
Virtual Reality Ireland business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Custom VR/AR Application Development: Design, build, and deliver custom VR/AR applications for training and communication of complex information. Solutions are built on Unity for iOS, Android, Gear VR, Rift, and Vive platforms.
- 360 Content Production: End-to-end 360 video production including scripting, storyboarding, filming with 8K 360 3D cameras, spatial audio, video distribution, and file upload services.
- VR/AR Consultancy Services: Introductory workshops, deep-dive sessions, and needs analysis to help organizations understand and adopt VR/AR technology. Includes hardware/software education and problem identification.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Virtual Reality Ireland product offering
Product offeringCore offering
Virtual Reality Ireland is a Dublin-based VR/AR specialist that designs, builds, and delivers custom immersive solutions for enterprise clients. Its core offering covers VR/AR application development built on the Unity engine for deployment across iOS, Android, Gear VR, Rift, and Vive, alongside cinematic 8K 360 3D videography with spatial audio, mixed reality design, and a VR/AR consultancy practice that runs workshops, needs analysis, and proof-of-concept engagements. The company follows a four-step Research-Concept-Build-Support delivery process spanning scripting and storyboarding through to video distribution and file upload.
Product overview
Virtual Reality Ireland is a full-service VR/AR solutions provider offering a portfolio of interconnected services: VR/AR App Development using Unity for cross-platform deployment, 360 Videography with 8K 3D cameras and spatial audio, Mixed Reality Design blending live and virtual realms, and VR/AR Consultancy including workshops and needs analysis. The company follows a four-step approach (Research, Concept, Build, Support) to deliver solutions across five industry verticals: Training, Tourism, Events, Marketing, and Wellness. Case studies include plumbing training for Woodie's, first-person perspective training for FBD, and mixed reality tourism experiences for Zombie Bus.
Differentiator
Problem solved
Functional benefit
Products and services
- VR/AR App Development Custom design, build, and delivery of VR/AR applications using the Unity engine with computer-generated content. Targets training scenarios and communication of complex information in tangible, interactive ways. Supports iOS, Android, Gear VR, Rift, and Vive platforms.
- 360 Videography
- Mixed Reality Design
- VR/AR Consultancy
Companies that use Virtual Reality Ireland
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles2 records
Virtual Reality Ireland technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Virtual Reality Ireland partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights4 records
Virtual Reality Ireland competitors and assessment
Company assessmentDirect peers
- PIXO VR: US-based VR/AR solutions provider focused on enterprise training and simulation using Unity. Closely comparable as a custom-development shop targeting immersive corporate training — the same primary use case as VRI's Woodie's and FBD engagements.
- Maze Theory: UK immersive experience studio delivering VR storytelling, branded experiences, and interactive content. Comparable on creative-led immersive content production across entertainment and brand-led verticals.
- STRIVR: Enterprise VR training company delivering immersive learning experiences for sports, retail, and corporate workforces using 360 video and interactive VR. Highly comparable in 360-based immersive training delivery.
- Talespin: Enterprise XR training and workforce development platform with a strong focus on soft skills, leadership, and immersive learning content. Comparable overlap in the corporate training segment that is VRI's primary vertical.
- Interplay Learning: VR-based skills training platform for skilled trades (plumbing, HVAC, electrical) and technical workforces. Direct comparable on the Woodie's plumbing training use case, though operating at significantly larger scale as a productized platform.
- MakeReal: UK-based VR/AR development studio specializing in real-time 3D simulation and immersive visualization for industrial and enterprise use cases. Direct comparable as a custom immersive-simulation developer.
- REWIND (now part of Analog Group): UK-based creative VR/AR studio delivering enterprise-grade immersive content and applications across training, marketing, and brand experiences using Unity. Highly comparable in service mix, vertical coverage, and delivery model.
Others
- Unity Technologies: Provider of the Unity game engine that underpins VRI's entire application development pipeline. Most relevant as a platform/technology enabler rather than direct competitor, but a critical dependency and ecosystem anchor for VRI's go-to-market.
Regional players
- Imvizar: Ireland-based AR experience company focused on location-based and tourism storytelling using augmented reality. Strongly comparable as a fellow Irish immersive-content studio operating in the same domestic market and tourism vertical.
- Volograms: Dublin-based volumetric video and 3D capture technology company enabling immersive content creation. Comparable as an Ireland-headquartered immersive-content technology company with overlap in 3D/360 capture workflows.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Virtual Reality Ireland social profiles
Digital presenceVirtual Reality Ireland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Virtual Reality Ireland leadership team
Management profileNumber of profiles
Virtual Reality Ireland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Virtual Reality Ireland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Virtual Reality Ireland
What does Virtual Reality Ireland do?
Virtual Reality Ireland is a Dublin-based VR/AR specialist that designs, builds, and delivers custom immersive solutions for enterprise clients. Its core offering covers VR/AR application development built on the Unity engine for deployment across iOS, Android, Gear VR, Rift, and Vive, alongside cinematic 8K 360 3D videography with spatial audio, mixed reality design, and a VR/AR consultancy practice that runs workshops, needs analysis, and proof-of-concept engagements. The company follows a four-step Research-Concept-Build-Support delivery process spanning scripting and storyboarding through to video distribution and file upload.
Is Virtual Reality Ireland a public or private company?
Virtual Reality Ireland is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Virtual Reality Ireland founded?
Virtual Reality Ireland was founded in -1. It employs 1 to 10 people.
Where is Virtual Reality Ireland based?
Virtual Reality Ireland is headquartered in Dublin, Ireland, in the Europe region.
How does Virtual Reality Ireland make money?
Three revenue lines are on record. Custom VR/AR Application Development is the primary driver. The others are 360 Content Production and VR/AR Consultancy Services.
Who are Virtual Reality Ireland's main competitors?
Direct peers on record are PIXO VR, Maze Theory, STRIVR, Talespin, Interplay Learning, MakeReal and REWIND (now part of Analog Group). Unity Technologies is listed as an others. Regional players are Imvizar and Volograms.
Does Virtual Reality Ireland have an API?
No public API is recorded for Virtual Reality Ireland.
What industry is Virtual Reality Ireland in?
Virtual Reality Ireland's product category is VR/AR Immersive Solutions Services. Its primary akta.pro industry code is EDAFAJAA, VR-Based Skills Training Simulations (Soft Skills, Customer Service, Leadership), with a secondary code of BPAFAIAL, Interactive & Immersive Content Production (AR/VR/3D). Its NAICS code is 541512 and its SIC code is 7371.