What GuardOne does

GuardOne Italia S.r.l. is an Italian licensed Istituto di Vigilanza and telematics company, founded in 1999 and headquartered in Burago di Molgora (Monza-Brianza). The company provides a vertically integrated stack combining a satellite-based GPS/IoT fleet management platform (ATLAS, offered in START, PLUS, and TOP tiers), a 24/7 multilingual Security Operations Center (Centrale Operativa H24) staffed by licensed Guardie Particolari Giurate, and a portfolio of onboard hardware (anti-theft sensors, anti-jamming, digital tachograph, fuel probes, cold-chain probes, asset trackers) plus add-on modules (cold-chain monitoring, fuel excise recovery, RENTRI waste traceability via Rentry2GO, ESG solar tracker, vehicle video surveillance). Its core technical differentiator is the pairing of a proprietary telematics platform with an EN 50518-certified alarm-receiving center that can dispatch armed response, an architecture governed by a prefectural license (art. 134 TULPS) that constrains competition from generic telematics vendors.

GuardOne's business model is hybrid and enterprise-led. Revenue is generated through subscription access to ATLAS (per-vehicle/plan recurring), managed-services contracts bundled with the 24/7 Operations Center, hardware sales and nationwide installation via a certified installer network, professional services for compliance and integration, and transaction-linked fuel excise duty recovery. Go-to-market is sales-led: direct enterprise outreach to fleet operators in transport, logistics, high-value goods, waste management, construction, rental, and passenger transport; co-exhibition and co-marketing with Zucchetti Group affiliates (SIMA, Zucchetti Ambiente, Optima, NICA, KFT, EIT Smart); and presence at major Italian industry events. Pricing is not publicly disclosed and is delivered through consultative, quote-based sales.

The company is a 100% subsidiary of Zucchetti Group SpA (Italy's largest software house) since 2022, following its initial entry into the group in 2019. Zucchetti ownership provides software-stack integration (ERP, HR, waste, and fleet back-office platforms), access to a large existing enterprise customer base for cross-sell, and shared go-to-market infrastructure. GuardOne's competitive moat rests on regulated security credentials (Scala Vanini Level 6, ISO 27001, ISO 9001, UNI 10891, EN 50518, ISO 10459), capital-intensive 24/7 operations, 25 years of accumulated telemetry, and the switching costs generated by deep ERP integration inside the Zucchetti ecosystem.

Name

GuardOne

Legal name

GuardOneItalia srl Unipersonale

Website

https://guardoneitalia.it

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

GuardOne Italia is a licensed Italian security institute and telematics provider offering fleet management, GPS tracking, 24/7 monitored anti-theft systems, and regulatory compliance tools for enterprise fleets in transport, logistics, high-value goods, and waste management. Wholly owned by Zucchetti Group.

Ownership category

akta.pro rank

Product category

Fleet Telematics and Vehicle Security

NAICS

Security Guards and Patrol Services (561612), Security Systems Services (56162)

SIC

Services-Detective, Guard & Armored Car Services (7381), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Geofencing, Security & Theft Recovery (TLABAJAJ)

akta.pro secondary industries

Mobile Patrol & Alarm Response Services (BPABAMAB), Alarm Response & Dispatch/Guard Response Services (HSAHAAAC), Secure Transportation & Protective Driving (Armored / Convoy) (BPAKABAH)

Keywords

• Fleet management software
• Vehicle telematics systems
• Asset tracking devices
• Fleet security services
• Alarm monitoring center

Headquarters

HQ city

Carate Brianza

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Fleet Management & Telematics SaaS: Subscription-based access to the ATLAS Fleet Management cloud platform (START, PLUS, TOP tiers) providing real-time vehicle tracking, reporting, driver identification, maintenance scheduling, and compliance tools. Revenue is recurring on a per-vehicle or per-plan basis.
2. Security Monitoring & Central Operations: 24/7 monitoring services delivered through the Centrale Operativa, including alarm response, remote intervention (engine kill switch, door locks), escort services, and live video verification. Typically bundled with hardware/device subscriptions.
3. Hardware Sales & Installation: Sale and nationwide installation of onboard telematics devices, GPS trackers, sensors (temperature, fuel probes), anti-theft systems, cameras, and tachograph peripherals. Hardware is sold outright or bundled into service contracts.
4. Professional Services & Consulting: Security assessments, custom onboard configuration, regulatory compliance consulting (RENTRI, tachograph, Scala Vanini), and integration services.
5. Fuel Excise Duty Recovery: Services enabling customers to recover excise taxes on diesel fuel, facilitated by fuel probe data and platform reporting.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

GuardOneItalia (GuardOne) provides fleet management telematics and vehicle/cargo security services for commercial fleets across Italy. Its core deliverable is the ATLAS Fleet Management cloud platform (offered in START, PLUS and TOP tiers), sold alongside on-board telematics hardware (GPS trackers, fuel probes, cold-chain sensors, anti-theft devices, digital tachograph readers, asset trackers, video surveillance) and backed by a 24/7 EN 50518 certified Security Operations Center (Centrale Operativa H24) staffed by licensed Guardie Particolari Giurate. The combined offering delivers real-time vehicle tracking, anti-intrusion/anti-jamming protection, remote engine blocking, regulatory compliance (tachograph, RENTRI waste traceability, Scala Vanini Level 6) and 24/7 monitored intervention for high-value and high-risk goods.

Product overview

GuardOne Italia operates as a unified platform-plus-modules architecture combining fleet telematics with security services. The core offering centers on ATLAS Fleet Management, a cloud-based platform available in three tiers (START, PLUS, TOP) that provides real-time GPS tracking, driver identification, tachograph management, temperature monitoring, and fuel management. This platform integrates with dedicated on-board hardware devices and feeds into a 24/7 Security Operations Center (Centrale Operativa H24) certified EN 50518. The product portfolio extends through specialized modules including Asset Trackers (with variants for no-SIM and 4G LTE connectivity), ESG Tracker for solar-powered monitoring, cold chain management, digital tachograph download services, fuel excise recovery, and operating machine management. On the security side, GuardOne offers maximum security systems for local distribution and long-haul transport, vehicle video surveillance, and comprehensive anti-theft solutions. The company also provides Rentry2GO for RENTRI waste traceability compliance. All services are delivered through a nationwide network of installers with Zucchetti Group integration for enterprise customers.

Differentiator

Problem solved

Functional benefit

Brands

• ATLAS Fleet Management: Fleet management platform offered in START, PLUS, and TOP plans for vehicle fleet optimization and information centralization.
• Rentry2GO

Products and services

• ATLAS Fleet Management Cloud-based SaaS fleet management platform for enterprise fleet operators in transport, logistics, distribution and field service, providing real-time vehicle tracking, CAN BUS reporting, driver identification, maintenance scheduling, fuel management, dashboard reporting and 24/7 operations center integration. Sold in START, PLUS and TOP subscription tiers.
• Centrale Operativa H24 (24/7 Security Operations Center) Round-the-clock monitoring center staffed by multilingual licensed security guards (GPG), providing real-time alarm management, remote engine blocking, GPS localization, anti-jamming detection, SOS response, escort travel and live video verification. Certified to EN 50518 European standard. Sold as a managed monitoring service, typically bundled with hardware subscriptions, for fleet operators and security institutes across Italy.
• Massima Sicurezza Distribuzione Locale On-board maximum-security system for high-risk cargo on light commercial vehicles, featuring anti-intrusion sensors, anti-jamming detection, driver identification via personal code, SOS button, electro-locks and real-time communication with the 24/7 Operations Center. Intended for fleet operators performing local distribution of high-value or high-risk goods such as luxury, fashion, pharmaceutical and food cargo.
• Massima Sicurezza Lunga Tratta On-board maximum-security system for high-risk cargo on heavy vehicles and articulated trucks used in long-haul transport. Provides anti-intrusion sensors, anti-jamming, anti-coercion procedures, driver identification, SOS button, MDVR cameras and real-time 24/7 Operations Center monitoring. For long-distance high-value goods transport (luxury, cash, jewelry, pharmaceutical, food).
• Asset Tracker (GPS/GSM) Self-powered IP67 GPS/GSM tracking device with long battery life, designed for trailers, swap-bodies, construction equipment and other mobile assets. Provides real-time localization, geofencing and movement alarms independent of the host vehicle's power supply. For fleet operators, equipment rental companies and asset-heavy industries.
• AssetTracker 4G Self-powered 4G LTE asset tracking device with extended battery life and enhanced connectivity, designed for trailers, swap-bodies and mobile equipment. For fleet operators and asset-heavy industries requiring high-bandwidth tracking.
• ESG Tracker (Solar-powered) Solar-powered self-sustaining GPS tracking device for environmental monitoring and sustainability-focused asset/fleet management. Eliminates battery replacement by harvesting solar energy. For ESG-oriented fleet operators and long-duration asset deployments.
• Gestione Catena del Freddo (Cold Chain Management) IoT-based remote cold chain temperature monitoring with multiple probes for distinct cargo areas, real-time alerts and API integration with customer fleet management and ERP systems. For pharmaceutical distributors, refrigerated food transport and other temperature-sensitive logistics operators.
• Scarico Dati Cronotachigrafo (Digital Tachograph Download) Remote extraction and analysis of digital tachograph data and DDD files in real time, integrated with the ATLAS platform, for compliance with EU driving hours and rest regulations. Includes predictive functions (e.g., Plafond). For fleet operators of commercial vehicles subject to EU tachograph rules.
• Recupero Accise Carburante (Fuel Excise Recovery) On-board fuel probe and service enabling fleet operators to claim excise tax refunds on diesel, with automated comparison against fuel operator data and theft detection alerts. For diesel fleet operators seeking fuel cost recovery and consumption optimization.
• Videosorveglianza Veicoli Aziendali (Vehicle Video Surveillance) Mobile digital video recording (MDVR) system for company vehicles supporting up to 8 cameras with internal and external views, enabling real-time monitoring, evidence capture and integration with the ATLAS platform. For fleet operators, security institutes and high-value goods transporters.
• Antifurto Auto Completi (Complete Vehicle Anti-Theft) Complete vehicle anti-theft system with anti-robbery protection, parking protection, anti-jamming detection and SOS button connected to the 24/7 Operations Center. For individual vehicles, executive cars and light commercial vehicles.
• Macchine Operatrici (Operating Machines Management) Fleet management and security solution designed for construction equipment, operating machines and heavy mobile machinery, providing tracking, geofencing, anti-theft and utilization reporting. For construction companies, equipment rental firms and field service operators.
• Rentry2GO (RENTRI Compliance) Software solution ensuring full interoperability with Italy's RENTRI (Registro Elettronico Nazionale per la Tracciabilità dei Rifiuti) electronic waste traceability registry. Enables waste transport operators to comply with environmental tracking regulations and generate audit-ready documentation. For waste management and environmental service companies.

Quantifiable outcome

• 0.02% damage/loss rate achieved by major express courier customer (vs. industry average)
• +5 more outcomes

Named customers13 records

Segments8 records

Ideal customer profiles8 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature10 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Zucchetti Group (Gruppo Zucchetti)coreStrategic or Co-development Partner · 1 January 2019GuardOneItalia entered the Zucchetti Group in 2019 and became 100% owned by Zucchetti Group SpA in 2022. Zucchetti is the largest Italian software company. This ownership provides GuardOne with deep integration into Zucchetti's ERP, business management, and HR software ecosystem, cross-selling opportunities through Zucchetti's vast customer network, and shared brand credibility as Italy's leading software house. GuardOne integrates its ATLAS telematics platform with Zucchetti platforms including SIMA and Zucchetti Ambiente.
• KFTcoreTechnology or IntegrationKFT is a Zucchetti Group company and GuardOne partner providing advanced technology for vehicle and asset security. The three-way partnership between KFT, GuardOne, and EIT Smart represents a collaborative technology ecosystem delivering integrated telematics and asset protection solutions.
• EIT Smart (EITowers)coreTechnology or IntegrationEIT Smart (EITowers) is a technology partner collaborating with KFT and GuardOne on advanced vehicle and asset security solutions. The partnership publishes joint case histories showcasing integrated technology solutions.
• SIMA (Gruppo Zucchetti)minorGTM or Marketing PartnerSIMA, a Zucchetti Group company, co-exhibits with GuardOne at major Italian trade events (e.g., Transpotec Logitec 2024, Padiglione 18, Stand C44-D43), presenting combined fleet management and telematics solutions.
• Replica, Accudire, Circle Group (Gruppo Zucchetti)minorGTM or Marketing PartnerAdditional Zucchetti Group companies that co-exhibit with GuardOne at LET EXPO 2025 (Veronafiere, Padiglione 4, Stand E4-14) for integrated fleet management and logistics technology showcases.
• NICA (Gruppo Zucchetti)minorGTM or Marketing PartnerNICA srl, a Zucchetti Group company specializing in waste management software (winwaste.net), co-presented RENTRI traceability topics with GuardOne at the Green Med Symposium (CONAI stage, May 2025).

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Verizon Connect: Global fleet and asset management SaaS from Verizon, covering GPS tracking, ELD/tachograph compliance, and dispatch. Competes for the same enterprise transportation and logistics budgets as GuardOne at much greater scale.
• Sicuritalia: One of Italy's largest private security groups, offering manned guarding, alarm receiving, and increasingly connected security services. Overlaps GuardOne's Istituto di Vigilanza / Centrale Operativa capability but as a broad security incumbent rather than a telematics-led specialist.
• Samsara: US-listed Connected Operations cloud platform combining fleet telematics, video-based safety, and asset tracking with rapid AI feature releases. Represents the modern cloud-native benchmark that European fleet buyers increasingly compare Italian telematics vendors against.
• Webfleet (Bridgestone): European-headquartered fleet management SaaS owned by Bridgestone, serving commercial fleets with vehicle tracking, tachograph download, and dispatch. Overlaps GuardOne's ATLAS platform in telematics features but lacks the licensed security-guard response layer.
• Geotab: Global fleet telematics leader with a large European installed base, offering GPS tracking, driver behavior, EV suitability, and ecosystem integrations. Targets the same enterprise fleet buyers as GuardOne but as a much larger, broader SaaS incumbent.

Direct peers

• Targa Telematics: Italian-headquartered telematics provider offering connected fleet, asset, and insurance telematics across Europe. Direct overlap with GuardOne's fleet management and telematics offering; Targa is bigger and publicly recognized as a consolidator in the Italian/European telematics market.
• Octo Telematics: Italian telematics specialist historically focused on usage-based insurance and connected vehicle services, with growing fleet and stolen-vehicle-recovery offerings. Comparable to GuardOne's combination of telematics + security response, and a direct Italian-market rival.
• MetaSystem: Italian electronics company producing vehicle alarms, telematics control units, and connected-car solutions. Comparable to GuardOne's hardware-and-platform stack for vehicle security and fleet connectivity.
• Viasat Group: Italian vehicle telematics and anti-theft specialist offering stolen vehicle recovery, fleet management, and insurance telematics. Closely comparable to GuardOne's licensed vehicle-security + telematics bundle in the Italian market.
• CalAmp (LoJack): US-headquartered telematics and stolen vehicle recovery provider with a LoJack heritage, offering fleet, asset, and subscriber-based recovery services. Closely parallels GuardOne's vehicle security + telematics subscription model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/guardoneitalia
• LinkedInlinkedin.com/company/guardone-italia

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GuardOne