Triibo

What Triibo does

Triibo Tecnologia e Comunicacao LTDA is a Brazilian software company founded in 2015 and headquartered in São Paulo, operating a dual-sided community engagement platform. On the consumer side, the Triibo App (available on the iOS App Store and Google Play Store as "Triibo Prêmios e Promoções") allows individual users to discover and join interest-based communities across verticals including Cinema & séries, Músicas, Saúde & Bem-estar, Empreendedorismo, Esportes, Games, Viagem, and Beleza, and to access discounts and promotions from partner brands. The platform also hosts an editorial news hub (Triibo News) covering the same vertical categories with content published into early 2026.

On the enterprise side, Triibo offers Triibo Negócios, a white-label loyalty and customer community platform that enables companies to deploy branded clubs under their own subdomain. Named deployments include Club Mapfre (insurance), Coife Odonto (dental), Anjo Tintas (paint retail), Galleria Bank (banking), Replay Delivery (food delivery), Morro Experience (tourism), and Clube Promotiva (promotions), among others. Each operates a dedicated hosted loyalty experience at URLs such as clubeamais.triibo.com.br, clubegalleriabank.triibo.com.br, replaydelivery.seuclube.org, and coifeodonto.seuclube.org.

The company generates revenue primarily through annual subscription-based B2B licensing of the white-label enterprise platform, with quote-based pricing and a freemium consumer app serving as a complementary acquisition and engagement surface. Triibo employs 51–100 people, owns no disclosed funding rounds or venture backing, operates exclusively within Brazil, and is part of the SYNORO SERVIÇOS DE CONSULTORIA LTDA corporate group alongside TD – Power Informatica LTDA. Marketing and sales channels include LinkedIn, Instagram, a dedicated Triibo Negócios website, WhatsApp direct contact, and website lead-capture forms.

Name

Triibo

Legal name

Triibo Tecnologia e Comunicacao LTDA

Website

https://triibo.com.br

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Triibo operates a Brazilian community and loyalty platform with a consumer mobile app for interest-based communities and a white-label B2B solution (Triibo Negócios) that enables enterprises to deploy branded customer loyalty programs and engagement clubs.

Ownership category

akta.pro rank

Product category

Customer Loyalty and Community Engagement Software

NAICS

Advertising Agencies (54181)

akta.pro primary industry

Customer Engagement & Messaging Platforms (In-App, WhatsApp/RCS, Chat) (THALAKAH)

akta.pro secondary industry

Customer Service, Contact Center & Loyalty Care Platforms (Case Management, Chatbots) (THALAKAN)

Keywords

• Customer loyalty platform
• White-label communities
• Mobile engagement app
• Branded loyalty clubs
• Enterprise community software

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Enterprise Software Licensing: Triibo generates revenue by providing its white-label community and loyalty platform to enterprise clients who want branded customer engagement programs
2. Consumer App (Freemium): Consumer app offering community access, likely with freemium model for premium features

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Triibo operates a community engagement and loyalty platform comprising a consumer-facing mobile app (available on iOS and Android) where users join interest-based communities spanning cinema, music, health, sports, games, travel, and beauty, plus an enterprise solution branded Triibo Negócios that provides companies with a white-label platform to launch and operate their own branded customer loyalty clubs and engagement communities. The platform is deployed for clients across insurance, banking, retail, dental, and food delivery verticals in Brazil.

Product overview

Triibo is a community engagement and loyalty platform offered as a unified ecosystem comprising the consumer-facing Triibo App for end users to join interest-based and brand communities, the Triibo News content hub delivering editorial coverage across lifestyle verticals, and the enterprise-focused Triibo Negócios solution enabling businesses to deploy branded loyalty programs and customer engagement initiatives. The platform is available as mobile applications for iOS and Android, serving both individual consumers seeking community connections and corporate clients seeking customer retention tools.

Differentiator

Problem solved

Functional benefit

Brands

• Triibo Negócios: Business-focused community platform for companies to engage customers

Products and services

• Triibo App A consumer-facing mobile community platform available on iOS and Android that allows users to discover and join interest-based communities (Cinema & séries, Músicas, Saúde e Bem-estar, Empreendedorismo, Esportes, Games, Viagens, Beleza) and access discounts and promotions from partner brands running branded clubs on the platform.
• Triibo Negócios An enterprise-focused platform that enables companies and brands to launch and operate their own branded customer loyalty clubs and engagement communities, deployed with per-client branded subdomains (e.g., club.mapfre.com.br, coifeodonto.seuclube.org, clubeamais.triibo.com.br, clubegalleriabank.triibo.com.br) and used by clients in insurance, banking, retail, dental, food delivery, tourism, and promotions.

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Club MapfrecoreOEM/ Whitelabel/ Licensing PartnerMapfre insurance company uses Triibo's white-label platform to operate Club Mapfre, a branded loyalty program offering discounts and promotions to insurance customers
• Coife OdontocoreOEM/ Whitelabel/ Licensing PartnerDental clinic chain uses Triibo's branded platform for customer loyalty and promotions through its seuclube.org subdomain
• Anjo TintascoreOEM/ Whitelabel/ Licensing PartnerBrazilian paint retailer uses Triibo white-label platform for branded customer loyalty club at clubeamais.triibo.com.br
• Galleria BankcoreOEM/ Whitelabel/ Licensing PartnerBanking institution uses Triibo platform for branded rewards club at clubegalleriabank.triibo.com.br
• Replay DeliverycoreOEM/ Whitelabel/ Licensing PartnerFood delivery service operates branded loyalty club on Triibo platform at replaydelivery.seuclube.org
• Morro ExperienceminorOEM/ Whitelabel/ Licensing PartnerExperience/tourism business operates branded club on Triibo platform

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• LoyaltyLion: Loyalty and engagement platform for Shopify-based merchants offering branded points and rewards programs. Comparable on the B2B white-label loyalty club model Triibo Neg\u00f3cios sells to enterprise clients.
• Annex Cloud: Enterprise customer loyalty and engagement platform powering branded rewards programs for global brands. Comparable to Triibo Neg\u00f3cios in deploying multi-tenant white-label loyalty clubs at enterprise scale.
• Yotpo: Global SaaS platform providing loyalty, referrals, and user-generated content for e-commerce brands. Directly comparable to Triibo Neg\u00f3cios as a white-label customer engagement and loyalty platform for enterprise brands.
• Smile.io: Loyalty rewards platform enabling e-commerce brands to launch points, VIP, and referral programs. Closely aligned with Triibo's enterprise white-label loyalty product and consumer reward mechanics.

Broad incumbents

• Salesforce Loyalty Management: Loyalty management module within Salesforce's CRM cloud serving large enterprise brands with branded loyalty programs. Overlaps Triibo's enterprise offering as a broader, well-capitalized incumbent.
• HubSpot: Broad CRM and marketing automation platform with customer engagement and community features. Adjacent incumbent to Triibo on enterprise customer engagement tooling, especially for SMBs in Brazil.
• Comarch Loyalty: Enterprise loyalty platform from Comarch serving telecom, finance, and retail with branded programs and customer engagement tools. Overlaps Triibo Neg\u00f3cios as a broader incumbent in the same category.

Regional players

• Livelo: Brazilian coalition loyalty program spun out of Banco do Brasil and Bradesco, engaging consumers across retail, travel, and services. Comparable to Triibo's coalition-style community and brand engagement model in Brazil.
• BeeLoyal: Brazilian SaaS platform offering digital loyalty programs and customer engagement tools for local retailers and brands. Regional peer with overlapping B2B loyalty focus in the Brazilian market.
• Dotz: Brazilian coalition loyalty program allowing consumers to accumulate points across multiple partner brands. Closest Brazilian competitor to Triibo on the consumer loyalty and brand community side.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/triibo/posts/?feedView=all
• Instagraminstagram.com/triibo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Triibo