Phoenix Fleet Expert
Phoenix Fleet Expert is a France-based SaaS and managed services provider for corporate vehicle fleet management, selling proprietary Phoenix software by subscription alongside outsourced and shared fleet management services to enterprise clients managing ~97,000 vehicles, with ISO 27001 certification as a differentiator.
- Company typePrivate
- Founded2011
- HeadquartersMéré, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Phoenix Fleet Expert does
Phoenix Fleet Expert is a France-based SaaS and managed services provider specializing in corporate vehicle fleet management. Founded in 2011 as Phoenix Développement by Fabien Goussault, Cédric Queulin, and Moulay Hameur, the company develops and commercializes the proprietary Phoenix software, which automates fleet manager workflows across the vehicle lifecycle — from order processing (with up to 9 levels of validation workflow) through restitution, including supplier management, infraction handling (via ANTAI integration), vehicle data enrichment (via JATO integration), automatic tax calculation (TVS, IFRS, advantages in kind), and the company's stated unique capability of generating and transmitting accounting export files directly into clients' accounting systems. Customers can adopt the software independently, share operational missions with Phoenix's in-house fleet manager teams ('gestion partagée'), or fully outsource fleet operations ('gestion externalisée'), giving the firm a three-tier service model.
The company operates on a subscription SaaS basis for the software, complemented by managed services fees for outsourced and shared fleet management engagements. Its go-to-market is enterprise field sales targeting French companies managing corporate vehicle fleets, supported by industry event presence (notably Rencontres Flotauto), PR in business media (BFM Business, Challenges, Les Echos), LinkedIn, and a content/blog engine focused on French regulatory and fiscal topics. Pricing is quote-based, varying with fleet size and service scope, and is not publicly disclosed.
Phoenix Fleet Expert is a privately held SAS (PHOENIX GFI), legally domiciled in Versailles with capital of €5,661. It has scaled from 7 collaborators in 2020 to roughly 50 stated employees by 2024, manages approximately 97,000 vehicles, and serves enterprise customers including Bouygues Telecom, Chronopost, Sodexo, Siemens, Valeo, FDJ, Verisure, Eurofins, and SGS. The company holds ISO 27001 certification (which it describes as unique among fleet management specialists) and declares GDPR compliance, with regulatory updates propagated into the software automatically upon publication in the Journal Officiel. Growth has been consistently positive — +46% (2020), +25% (2024), and a projected +24% (2025) — while remaining 100% independent and France-focused.
Phoenix Fleet Expert firmographics
Firmographics- Name
- Phoenix Fleet Expert
- Legal name
- PHOENIX GFI
- Website
- https://phoenix-fleetexpert.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Phoenix Fleet Expert is a France-based SaaS and managed services provider for corporate vehicle fleet management, selling proprietary Phoenix software by subscription alongside outsourced and shared fleet management services to enterprise clients managing ~97,000 vehicles, with ISO 27001 certification as a differentiator.
- Ownership category
- akta.pro rank
Phoenix Fleet Expert industry classification
Industry- Product category
- Fleet Management Software
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Fleet Lifecycle Management (Acquisition-to-Disposal) (TLABAIAA)
- akta.pro secondary industries
- Fleet Compliance & Regulatory Management (DOT/IFTA/ELD, Inspections) (TLABAIAB), Full-Service Fleet Management (Outsourced Fleet Programs) (THADAKAA), Integrated Fleet Spend Platforms (Fuel+Toll+EV+Expenses) (TLABAMAL)
Keywords
Where Phoenix Fleet Expert is headquartered
LocationHeadquarters
- HQ city
- Méré
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Phoenix Fleet Expert business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Subscription (SaaS): Phoenix Fleet Expert commercializes its Phoenix software via subscription model in SaaS mode. The software is accessible by subscription and includes software, configuration, data recovery and initialization, acceptance testing, and training services.
- Outsourced Fleet Management Services: The company offers complete outsourced fleet management where Phoenix's own teams of expert fleet managers handle day-to-day fleet operations on behalf of clients, including driver support, compliance management, and administrative tasks.
- Shared Management Services: A hybrid model where Phoenix manages certain missions in complement to client internal teams, providing flexibility and allowing clients to focus on higher-value tasks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Software subscription with bundled services |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels8 records
Phoenix Fleet Expert product offering
Product offeringCore offering
Phoenix Fleet Expert develops, sells and operates the proprietary "Phoenix" SaaS fleet management software that automates accounting exports, tax calculations, infraction management and vehicle lifecycle workflows for enterprise clients. The company complements the software with two service layers: fully outsourced fleet management ("gestion externalisée") where Phoenix's own fleet managers run day-to-day operations on behalf of clients, and shared management ("gestion partagée") where Phoenix experts complement client internal teams on specific missions.
Product overview
Phoenix Fleet Expert offers a unified fleet management ecosystem consisting of its core SaaS software 'Phoenix' combined with managed service options. The Phoenix software provides comprehensive fleet management capabilities (Car Policy, accounting exports, fiscal management, energy transition tools, vehicle/material management, infraction management, accident handling, supplier management), while the company also offers two service layers: fully outsourced fleet management ('gestion externalisée') and shared fleet management ('gestion partagée') where Phoenix's expert teams complement client organizations. This allows clients to choose between using only the software, delegating specific missions, or completely outsourcing fleet operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Phoenix (fleet management software) Proprietary SaaS fleet management software automating accounting exports, tax calculations (TVS, IFRS, advantages in kind), infraction management, vehicle order workflow (up to 9 validation levels), 11-level analytical structure, supplier contract management, real-time pool reservation, and energy transition (EV) management. Integrates with JATO vehicle database and ANTAI infraction processing. Sold by subscription in SaaS mode to enterprises with internal fleet management capability.
- Outsourced Fleet Management (Gestion externalisée de flotte automobile) Full-service outsourced fleet management delivered by Phoenix Fleet Expert's own teams of expert fleet managers, who handle day-to-day fleet operations on behalf of clients (driver support, fuel cards, tolls, fines, accounting, compliance) under a single dedicated contact arrangement.
- Shared Fleet Management (Gestion partagée) Hybrid management model where Phoenix Fleet Expert's expert fleet managers take on specific missions (typically the most time-consuming or specialised tasks) in complement to the client's internal team, allowing internal fleet managers to focus on higher-value activities.
Companies that use Phoenix Fleet Expert
Customer profileNamed customers17 records
Segments1 record
Ideal customer profiles1 record
Phoenix Fleet Expert technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature8 records
Phoenix Fleet Expert partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- aFleet AssociationminorPhoenix Fleet Expert participated in creating the aFleet Association in 2022, which works to promote the skills and profession of fleet managers (fleeters). This is an industry association rather than a commercial partnership.
Scale indicators8 records
Recent moves10 records
Expansion highlights5 records
Phoenix Fleet Expert competitors and assessment
Company assessmentDirect peers
- Samsara: Public US-listed fleet operations platform combining telematics, video, and workflow software for enterprise fleets. Comparable to Phoenix on SaaS fleet management and is the benchmark for where a fast-growing fleet SaaS business can scale.
- Fleetio: US-headquartered SaaS fleet management platform serving mid-market and enterprise customers. Directly comparable to Phoenix on the software-only side of the value chain: subscription fleet software covering vehicle lifecycle, maintenance, and fuel/expense management.
- Webfleet (Bridgestone): European fleet management SaaS owned by Bridgestone, serving SMB through enterprise fleets across multiple countries. Comparable to Phoenix on subscription fleet software and managed services, with broader geographic reach.
- Geotab: Global leader in connected vehicle telematics and fleet management SaaS, with a strong European presence. Comparable to Phoenix because both sell fleet SaaS to enterprise customers, though Geotab adds a hardware/telematics layer Phoenix does not emphasize.
- Masternaut: European fleet management SaaS and telematics provider, with strong presence in the UK and France. Directly comparable to Phoenix on subscription fleet software for corporate fleets and competes in the same French enterprise accounts.
Broad incumbents
- Trimble Transportation: Diversified transportation and fleet software provider with enterprise fleet management offerings. Comparable to Phoenix as a competing fleet SaaS suite to large enterprise customers, but operates at much larger scale with broader product breadth.
- Verizon Connect: Global fleet SaaS and telematics platform owned by Verizon, selling to enterprise fleets across multiple geographies. Comparable to Phoenix on subscription fleet software, with broader telematics and international footprint.
- ALD Automotive / Ayvens: Global full-service fleet leasing and management company (now Ayvens after the LeasePlan merger). Comparable to Phoenix on the outsourced fleet management tier - many of Phoenix's enterprise customers buy from both Ayvens and Phoenix.
- Arval: BNP Paribas-owned full-service fleet leasing and management provider operating across Europe. Comparable to Phoenix on the outsourced/shared management layer and overlaps on corporate fleet customers in France.
Regional players
- Optimum Automotive: French fleet management and telematics specialist with similar size and customer profile to Phoenix. Comparable because it sells competing fleet SaaS to French corporates, but focuses more on connected vehicle telematics than Phoenix's accounting/tax workflow focus.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Phoenix Fleet Expert social profiles
Digital presencePhoenix Fleet Expert compliance and trust
Trust signalCompliance2 records
Phoenix Fleet Expert financial estimates
Financial estimateRevenue estimate
Valuation estimate
Phoenix Fleet Expert leadership team
Management profileNumber of profiles
Profiles7 records
Phoenix Fleet Expert funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Phoenix Fleet Expert M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Phoenix Fleet Expert
What does Phoenix Fleet Expert do?
Phoenix Fleet Expert develops, sells and operates the proprietary "Phoenix" SaaS fleet management software that automates accounting exports, tax calculations, infraction management and vehicle lifecycle workflows for enterprise clients. The company complements the software with two service layers: fully outsourced fleet management ("gestion externalisée") where Phoenix's own fleet managers run day-to-day operations on behalf of clients, and shared management ("gestion partagée") where Phoenix experts complement client internal teams on specific missions.
Is Phoenix Fleet Expert a public or private company?
Phoenix Fleet Expert is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Phoenix Fleet Expert founded?
Phoenix Fleet Expert was founded in 2011. It employs 11 to 50 people.
Where is Phoenix Fleet Expert based?
Phoenix Fleet Expert is headquartered in Méré, France, in the Europe region.
How does Phoenix Fleet Expert make money?
Three revenue lines are on record. Software Subscription (SaaS) is the primary driver. The others are outsourced Fleet Management Services and shared Management Services.
Who are Phoenix Fleet Expert's main competitors?
Direct peers on record are Samsara, Fleetio, Webfleet (Bridgestone), Geotab and Masternaut. Broad incumbents are Trimble Transportation, Verizon Connect, ALD Automotive / Ayvens and Arval. Optimum Automotive is listed as a regional player.
Does Phoenix Fleet Expert have an API?
No public API is recorded for Phoenix Fleet Expert.
What industry is Phoenix Fleet Expert in?
Phoenix Fleet Expert's product category is Fleet Management Software. Its primary akta.pro industry code is TLABAIAA, Fleet Lifecycle Management (Acquisition-to-Disposal), with a secondary code of TLABAIAB, Fleet Compliance & Regulatory Management (DOT/IFTA/ELD, Inspections). Its NAICS code is 541511 and its SIC code is 7370.