What Votility does

Votility is a cloud-based SaaS provider of grassroots political advocacy software, operating as Votility, Inc., a privately held U.S. corporation headquartered in Brentwood, United States, founded in 2009. The platform enables political advocacy organizations, policy-focused nonprofits, and individual advocates to educate, engage, and mobilize supporters through a unified suite that includes advocacy email campaigns, grassroots email lobbying directed at elected officials, online fundraising campaigns, and member mobilization features. The technology stack is a web-based, cloud-hosted SaaS application with integration capabilities intended to fit within existing organizational systems and workflows, and the company offers pre-built advocacy templates alongside willingness to implement custom feature development per client requirements.\n\nThe company operates a hybrid go-to-market model: an enterprise sales-led motion targeting advocacy organizations through "Request a Demo" conversions, paired with a product-led self-serve motion that allows individuals to create free accounts directly via the website. Revenue is generated primarily through subscription (annual or monthly recurring) access to the platform, with organizational pricing gated behind sales contact and no publicly disclosed price tiers. Named reference customers include Delta Waterfowl (wildlife conservation/policy advocacy) and Tennessee Firearms Association (firearms rights/policy advocacy), both nonprofit NGOs that use the platform to coordinate geographically distributed chapters and consolidate previously separate advocacy tools. Votility markets through organic social media (Facebook, Twitter, LinkedIn, Google+), a blog, customer testimonials, and strategy eGuides, and displays an ACCE member badge. The company is small, with 1-10 employees, no disclosed funding rounds, no disclosed management team, no disclosed partnerships, and no disclosed revenue.

Name

Votility

Legal name

Votility, Inc.

Website

https://votility.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Votility is a U.S.-based cloud SaaS company, founded in 2009, that provides grassroots political advocacy software combining email lobbying, online fundraising, and member mobilization tools for nonprofit advocacy organizations and individual advocates.

Ownership category

akta.pro rank

Headquarters

HQ city

Brentwood

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Software Subscription (SaaS): Annual or monthly subscription-based access to the Votility advocacy platform, providing software access, hosting, and support for organizations and individuals.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Votility provides a web-based civic engagement and grassroots political advocacy software platform that enables member-based organizations and individuals to educate, engage, and mobilize supporters through advocacy email campaigns, grassroots email lobbying, and online fundraising tools. The platform supports custom feature development and integrates with existing organizational workflows, allowing advocacy groups to coordinate member action across geographic regions.

Product overview

Votility offers a single unified grassroots political advocacy software platform. The core product encompasses advocacy email campaigns, online fundraising, grassroots lobbying tools, and member mobilization features, all designed to help organizations engage their members at the local level around priority issues.

Differentiator

Problem solved

Functional benefit

Products and services

• Votility Grassroots Political Advocacy Software A cloud-based civic engagement platform that enables member-based organizations and individuals to educate, engage, and mobilize supporters through advocacy emails, grassroots email lobbying campaigns, and online fundraising tools. Includes pre-built advocacy templates and supports custom feature development, with integration capabilities for existing organizational workflows.

Quantifiable outcome

• Advocacy emails have 625% higher click rate over fundraising emails
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves3 records

Expansion highlights2 records

Direct peers

• Capitol Canary: Capitol Canary provides grassroots advocacy, email-to-legislator tools, and petition platforms, making it a direct comparable in the same niche Votility serves.
• Action Network: Action Network is a nonprofit advocacy and fundraising platform used by progressive organizations, providing email campaigns, petitions, and fundraising pages — directly comparable to Votility's core feature set.
• ActionKit (by New/Mode): ActionKit, operated by New/Mode, is a direct competitor in grassroots advocacy and email lobbying software for nonprofits and political organizations, offering very similar email-to-target campaigns and member mobilization tools.
• Quorum (formerly Phone2Action): Quorum is a grassroots advocacy and constituent engagement platform used by associations and corporations, with overlapping email lobbying, advocacy campaigns, and member mobilization features.
• MobileCause: MobileCause focuses on online fundraising, advocacy, and member engagement for nonprofits — overlapping with Votility's fundraising and member mobilization modules.

Broad incumbents

• NationBuilder: NationBuilder offers a broader civic engagement platform combining advocacy, fundraising, and community organizing. It competes with Votility for advocacy orgs and political campaigns seeking an all-in-one tool.
• NGP VAN: NGP VAN is the dominant Democratic-party and progressive advocacy platform, bundling voter file, fundraising, and grassroots organizing. It competes with Votility for advocacy organization budgets and has a far larger installed base.
• Bonterra (Salsa Labs / EveryAction): Bonterra's products (Salsa, EveryAction) offer nonprofit advocacy, email, and fundraising tools that overlap heavily with Votility's email-lobbying and online-fundraising capabilities.

Emerging players

• Impactive: Impactive is a digital organizing platform for campaigns and advocacy groups, providing mobile-first outreach and volunteer engagement tools that compete with Votility's grassroots capabilities.
• Muster: Muster is an emerging advocacy and grassroots organizing platform targeting associations and nonprofits, competing head-to-head with Votility in the mid-market advocacy segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/Votility
• LinkedInlinkedin.com/company/votility

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Votility