CEC Creative Event Consulting

What CEC Creative Event Consulting does

CEC Creative Event Consulting is a German event technology firm founded in 2003 and headquartered in Hannover-Laatzen (Desekenberg 2, 30880 Laatzen). The company is structured as a partnership (GbR) under the legal name Creative-Event-Consulting Helberg Bergmann GbR, co-owned and operated by managing directors Dirk Helberg and Sven Bergmann. CEC provides professional event technology services covering lighting, audio, rigging, media/video, staging, and live streaming to corporate events, trade shows, galas, concerts, and conferences across Germany and selectively across Europe (documented projects in Spain and Switzerland). The visible team comprises approximately 17–21 staff across project management, sales, technical, warehouse/logistics, accounting, and apprentice functions.

The company operates a modular service portfolio combining dry hire (equipment-only rental on daily rates) with full-service rental (equipment plus technical crew, project planning, logistics, and on-site management). Its proprietary StreamStage platform, launched circa 2010, integrates lighting, sound, video, rigging, streaming technology, and chat functionality for online live events including comedy, concerts, and DJ sets. CEC also originated the Night of Light illumination concept for Hannover in 2020 and 2021 and offers a day-rate event equipment insurance product for clients lacking their own coverage, valid across Europe including Switzerland.

CEC generates revenue through usage-based daily equipment rentals, project-based full-service contracts, and ancillary services. Pricing for equipment rental is published on a per-day basis; full-service pricing is quote-based. The company's go-to-market is sales-led, emphasizing direct client relationships, repeat business, and referrals, with inquiries primarily via website contact form, phone, and email. CEC maintains long-tenured client relationships with major German trade show organizers and enterprise customers, including Deutsche Messe AG (Hannover Messe, CeMAT), TenneT TSO GmbH (annual Netz-Gipfel 2023–2026), UKIP Media & Events (Tire Technology Expo 2016–2026), ADAC Niedersachsen/Sachsen-Anhalt (2016–2025), and Hornetsecurity (IT-SA 2018–2023). Its headquarters location approximately five minutes from the Hannover Messegelände provides logistical proximity to Germany's largest exhibition venue.

Name

CEC Creative Event Consulting

Legal name

Creative-Event-Consulting Helberg Bergmann GbR

Website

https://c-e-consulting.de

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

CEC Creative Event Consulting is a German event technology firm providing lighting, audio, rigging, video, and live-streaming equipment rental and full-service production to corporate events, trade shows, galas, and conferences across Germany and Europe. Founded in 2003, it operates from Hannover-Laatzen as a founder-owned partnership.

Ownership category

akta.pro rank

Product category

Event Technology Services

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB)

akta.pro secondary industries

Corporate Meetings & Conferences (Internal/External Business Events) (MPAGAHAA), Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM), Virtual/Hybrid Conference Production & Platform Management (THAHACAM)

Keywords

• Event technology rental
• Lighting and sound
• Rigging and staging
• Video media technology
• Live event production

Headquarters

HQ city

Laatzen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Equipment Dry Hire: Rental of professional event technology equipment (lighting, audio, video, rigging, staging) on a daily or per-event basis. Customers include event organizers, agencies, and companies needing equipment without full service.
2. Full-Service Event Rental: Complete project delivery including material, personnel, project planning, logistics, and on-site accompaniment. The company manages the full technical production from concept to execution.
3. Event Equipment Insurance: Day-rate electronics/equipment insurance offered to customers who do not have their own event insurance, covering material within Europe including Switzerland. Billed as a daily premium.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

CEC Creative Event Consulting is a full-service event technology provider that rents and operates lighting, audio, video/media, rigging, and staging equipment for corporate events, trade shows, galas, and concerts. It offers both dry hire (equipment-only rental) and full-service production including technical personnel, project planning, and logistics.

Product overview

CEC Creative Event Consulting is a full-service event technology provider based in Hannover, Germany, offering equipment rental and technical services for events. The company operates a modular service model combining Dry Hire (self-pickup equipment rental), Full-Service Rental (complete technical solutions with crew), and specialized technology services including Lighting, Audio, Rigging, and Media Technology. Additional offerings include StreamStage for online streaming productions and event insurance. Founded in 2003, the company serves corporate events, concerts, trade shows, and galas across Germany and Europe.

Differentiator

Problem solved

Functional benefit

Products and services

• Dry Hire (Vermietung) Equipment-only rental of professional event technology including lighting, audio, video, and rigging, available for self-pickup or delivery. Serves agencies, competitors, and companies with internal technical capability.
• Full-Service Rental Complete event technology solution including equipment rental, technical crew, setup, project planning, on-site management, and logistics for full technical event production.
• Lighting Technology (Lichttechnik) Professional lighting equipment and design services for events including stage lighting, architectural lighting, and special effects.
• Audio Technology (Tontechnik) Sound reinforcement systems, speakers, mixing consoles, and audio equipment for events of all sizes.
• Rigging & Trussing (Traverse) Rigging equipment, trussing systems, and safety solutions for suspending lighting, audio, and video equipment.
• Media Technology (Medientechnik) Video projection, LED walls, displays, screens, and media server solutions for presentations and visual experiences.
• StreamStage CEC's own online live streaming stage platform for concerts, comedy, DJ sets, and artistic performances with integrated lighting, audio, video, rigging, streaming technology, and chat functionality for virtual and hybrid events.
• Event Insurance (Veranstaltungsversicherung) Day-rate electronics and equipment insurance offered as an ancillary service for customers without their own event insurance, covering material within Europe including Switzerland against theft, damage, and natural disasters.

Named customers18 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered minor and core.

• SennheiserminorChannel Partner/ Reseller/ DistributorSennheiser Hannover brand featured as a distribution partner. CEC sells and rents Sennheiser audio equipment as part of its product portfolio.
• CatchboxminorChannel Partner/ Reseller/ DistributorCatchbox Pro wireless microphone system available through CEC's rental and sales offerings. A brochure for Catchbox is available for download on CEC's website.
• Deutsche Messe AGcoreStrategic or Co-development PartnerDeutsche Messe AG is a key recurring client and partner for Hannover Messe, CeMAT, and other major trade shows. CEC has been providing event technology for Deutsche Messe events since at least 2013 (CeBIT Global Conferences) and continues through 2026 (Tire Technology Expo, Hannover Messe conferences).

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Grafik Event & Media: Smaller German event technology and media provider with regional focus. Comparable in size and service breadth to CEC, useful as a regional benchmark.

Broad incumbents

• MCI Group: Global event management and congress organizer with strong European presence. Indirectly comparable as a customer-side counterpart that procures event technology similar to CEC's offering.
• PRG (Production Resource Group): Global market leader in event production services, providing lighting, audio, video, and rigging for live events and trade shows. Serves as a broad incumbent against whom CEC competes in the German market.
• NEP Group: Global leader in broadcast and live event technology services, including LED displays, video production and event IT. Adjacent peer with overlapping capabilities for corporate event broadcasting and streaming.

Direct peers

• Gahrens + Battermann: German full-service event technology provider offering AV, lighting, rigging, and conference technology rental with multiple German locations. Directly comparable to CEC in service portfolio and target customers (corporate events, trade shows, conferences).
• Habegger: Swiss-based event technology and rigging specialist serving corporate events, trade shows and public events across Switzerland and Germany. Direct peer in technical scope with comparable cross-border event delivery.
• Lang AG: German specialist in event media technology, LED walls, projection, and live event visual solutions for trade shows and conferences. Overlaps directly with CEC's media/video technology service line.
• Neumann&Müller: One of Germany's largest event technology service providers, specializing in AV, lighting, rigging and event IT for trade shows, corporate events, and congresses. Comparable to CEC across all core technical disciplines but at significantly larger scale.
• satis&fy: Germany-based full-service event technology provider with strong trade show, corporate event and live event focus, offering AV, lighting, staging and rigging. Comparable service mix and customer base to CEC.

Others

• Blackmagic Design (reseller network): Manufacturer of event video production hardware (switchers, cameras) used by CEC and its competitors. Not a competitor, but an enabling technology vendor whose product ecosystem shapes CEC's media technology stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CEC-Creative-Event-Consulting-180470628653668
• LinkedInlinkedin.com/company/cec-creative-event-consulting
• Instagraminstagram.com/cectechnicalsolutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CEC Creative Event Consulting