Kribrum

Name

Kribrum

Legal name

Акционерное общество «Крибрум»

Website

https://kribrum.ru

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Social Media Monitoring and Analytics Software

NAICS

Software Publishers (513210), Web Search Portals, Libraries, Archives, and Other Information Services (5192)

SIC

Services-Prepackaged Software (7372), Services-Computer Processing & Data Preparation (7374)

akta.pro primary industry

Dashboarding & KPI/Performance Management (HDAEAMAF)

akta.pro secondary industries

Q&A and Knowledge Discovery Platforms (BPAMAAAF), Curriculum, Lesson Planning & Instructional Content Platforms (EDAJAMAD)

Keywords

• Social media monitoring
• Media analytics software
• OSINT analysis
• Reputation management
• Social listening platform

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Software licenses and subscriptions (Kribrum.PRO, Kribrum.Zerkalo, Kribrum.Search, Kribrum.OSINT, Kribrum.Objects): The company sells access to its monitoring and analysis systems to government agencies, commercial organizations, and educational institutions. Pricing is contract-based. Systems are available as internet services without installation on the user's side.
2. Educational services and authorized training: Training programs for universities, including lectures, webinars, seminars, authorized product training, teacher certification, student internships, and discounted software for educational institutions.
3. Analytical reports: Periodic reports based on social media and media research; OSINT investigations; event-driven reports on specific information topics. Sold as a service.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Kribrum develops and sells a proprietary software-hardware complex for real-time collection, monitoring, and analysis of social media data. The system processes approximately 140 million text messages, 40 million images, and 500 million actions daily across 23 languages, and includes modules for risk detection, publication search, OSINT analysis, geographic visualization, and information-propagation tracing. All software is developed in-house and registered in the Russian domestic software registry, with delivery as internet services without on-premise installation.

Product overview

AO Kribrum is a research and technology company that developed a software-hardware complex for monitoring and analysis of social media data. The portfolio consists of a unified monitoring platform (Kribrum.PRO) as the core product, supplemented by specialized modules: Kribrum.Zerkalo for risk analysis, Kribrum.Search for publication search, Kribrum.OSINT for open-source intelligence, Kribrum.Geo for geographic visualization, Kribrum.Signal for information propagation analysis, and Kribrum.Objects for object monitoring. The company also offers analytical reports as a service. All systems are registered in the Russian software registry and collectively process approximately 140 million text messages, 40 million images, and 500 million actions daily.

Differentiator

Problem solved

Functional benefit

Brands

• Крибрум. ПРО (Kribrum.PRO): Система мониторинга и анализа количественных и качественных характеристик массивов сообщений из разнообразных источников информации: СМИ, социальные медиа, открытые Telegram-каналы.
• Крибрум. Зеркало
• Крибрум. Публичный поиск
• Крибрум. OSINT
• Крибрум. Гео
• Крибрум. Сигнал
• Крибрум. Объекты
• Крибрум. Поиск

Products and services

• Kribrum.PRO (Крибрум.ПРО)

Quantifiable outcome

• 140 million text messages, 40 million images, 500 million actions collected daily
• +3 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature7 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Kutafin Moscow State Law University (MSYA)minorStrategic or Co-development Partner · 8 December 2025In December 2025, AO Kribrum signed a cooperation agreement with the university. The goal is to combine technological expertise and academic potential for developing media security. The partnership supports the 'Specialist in Media Security' program at the Institute of Information and Media Security.
• Moscow State University (MSU) - Higher School of Modern Social Sciences (VShSSN MSU)coreStrategic or Co-development Partner · 1 January 2019In 2019, a joint department 'Digital Sociology' was opened at MSU's Higher School of Modern Social Sciences. Since 2021, AO Kribrum is part of the MSU innovation science and technology center 'Vorobyovy Gory' and the MSU ecosystem. The company cooperates with MSU on research, training, and joint product development in social media analysis.
• Institute of Psychology, Russian Academy of SciencesminorStrategic or Co-development Partner · 1 January 2018Kribrum psychologists together with psychologists of the Institute of Psychology of the Russian Academy of Sciences analyze the emotional state of society in social networks and develop analysis models.
• Ministry of Education of RussiacoreStrategic or Co-development Partner · 1 January 2017Since 2017, AO Kribrum cooperates with the Ministry of Education of Russia on the 'IT-Cube' children's digital education centers project. The company develops and supports the 'Digital Hygiene and Big Data' program, read in 45 cities of Russia as of early 2021. Experts developed teaching materials for educators.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Meltwater: Established media and social intelligence platform offering monitoring, analytics, and influencer tools. Comparable to Kribrum.PRO's media and social media monitoring use cases for enterprise and PR buyers globally.
• Brandwatch (Cision): Global social media intelligence and consumer intelligence platform owned by Cision. Direct functional overlap with Kribrum.PRO and Kribrum.Zerkalo for brand monitoring, sentiment analysis, and audience analytics; significantly larger scale and enterprise footprint.
• Palantir Technologies: Data analytics platform serving government, intelligence, and large enterprises with OSINT, risk, and investigative workflows. Overlaps with Kribrum.OSINT and Kribrum.Signal for government/law-enforcement information environments.
• Sprinklr: Unified customer experience management platform with strong social media listening and analytics modules. Overlaps with Kribrum's enterprise monitoring and risk-detection capabilities at large multinational organizations.

Regional players

• SemanticForce: Social media monitoring and analytics vendor operating across CIS/EU markets with similar multilingual and media-monitoring capabilities. Closely comparable to Kribrum's CIS-targeting use cases and government/enterprise customer profile.

Direct peers

• NetBase Quid: AI-driven consumer and market intelligence platform with social media analytics, sentiment, and trend forecasting. Functionally similar to Kribrum's NLP-based social analytics and forecasting use cases.
• Talkwalker: AI-powered social media analytics platform with deep multilingual coverage and image/video recognition. Closely comparable to Kribrum on multilingual analysis (23+ languages), image and video ingestion, and enterprise brand/reputation monitoring.
• Synthesio (Kantar): Social media intelligence platform owned by Kantar, focused on audience insights, brand health, and trend detection. Comparable to Kribrum.PRO and Kribrum.Zerkalo for enterprise market research and brand monitoring.
• Brand24: Social media monitoring and analytics tool focused on brand mentions, sentiment, and influencer tracking. Comparable to Kribrum.Search and Kribrum.PRO for SMB and mid-market brand monitoring use cases.
• YouScan: AI-powered social media listening platform headquartered in Russia/CIS with strong image recognition and multilingual coverage. The most direct domestic and regional competitor to Kribrum, serving similar enterprise and brand-monitoring use cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/kribrum

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kribrum