Yella Umbrella

What Yella Umbrella does

Yella Umbrella Ltd., founded in 2016 and headquartered in Beringen, Belgium (with UK contact operations), develops and markets "The Stellar Suite," an all-in-one, browser-based software platform for media localization and accessibility workflows. The platform consolidates subtitling, captioning, dubbing, voice-over, audio description, compliance and timed text, format conversion, automation, and project management into a single browser-accessible environment with real-time collaboration features. It integrates with third-party AI services (speech-to-text, machine translation, synthetic voices, voice morphing, emotion transfer, and dialogue separation) and with media asset management systems, and co-developed the IMSC Rosetta subtitle file format with Warner Bros Discovery as an industry standard. Enterprise-grade security is delivered via TPN Gold Shield certification, watermarking, encryption, multi-factor authentication, and DRM.

The company runs a hybrid go-to-market: a self-service free trial and flexible pay-per-use model target individual freelancers and small language service providers, while a sales-led motion with dedicated demo and account management targets broadcasters, content owners, and large LSPs. Revenue is generated primarily through the pay-per-use subscription (customers pay only for days the software is used, with unlimited users included) supplemented by enterprise contracts for larger deployments. The customer base spans four horizontal segments — language service providers and subtitling houses, freelance subtitlers/translators/voice actors, broadcasters (BBC Studios, Sky, RTE, Warner Bros Discovery), and content owners — and includes integration partners and resellers such as Iyuno, TVT Media/Vertala, Broadcast Intelligence, Hear Say AD, Deepdub, Dasology, DPG, Cape, Copy2U, OOONA, and Dubverse. The firm operates with a small team (1-10 employees) and no disclosed external funding or institutional investors.

Name

Yella Umbrella

Legal name

Yella Umbrella Ltd.

Website

https://yellaumbrella.tv

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Yella Umbrella Ltd. provides "The Stellar Suite," a browser-based media localization platform covering subtitling, dubbing, voice-over, audio description, and compliance for broadcasters (BBC Studios, Sky, RTE), language service providers (Iyuno, TVT Media), and freelance translators.

Ownership category

akta.pro rank

Product category

Media Localization Software

NAICS

Software Publishers (513210), Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

iPaaS & Workflow Automation (BPAMAOAB)

akta.pro secondary industry

AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI)

Keywords

• Media localization software
• Subtitle creation
• Audio description software
• Dubbing platform
• Voice-over production

Headquarters

HQ city

Vilvoorde

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Software Subscription (Pay-per-use): Flexible pay-per-use model where customers only pay for the days they use the software. Users can add unlimited users at any time with no limitation, scaling up or down instantly. No upfront cost required, making it accessible for freelancers with fluctuating project demands and smaller businesses on tight budgets.
2. Usage-based Pricing: Usage-aligned pricing model where customers pay for what they use per day. Cost tracking per project, user, or client with resource planning and workload overview capabilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

Yella Umbrella offers The Stellar Suite, an all-in-one browser-based media localization platform that enables language service providers, broadcasters, content owners, and freelance professionals to produce, edit, manage, and deliver subtitles, captions, audio description, dubbing, and voice-over content. The platform integrates third-party AI services for speech-to-text, machine translation, and synthetic voice generation while providing centralized workflow automation, real-time collaboration, and rules-based quality control.

Product overview

Yella Umbrella offers The Stellar Suite as a unified, all-in-one browser-based platform for media localization and accessibility. The platform comprises eight integrated modules: Stellar Subtitles for caption and subtitle creation, Stellar Audio Description for AD script-to-delivery workflows, Stellar Dubbing for multilingual voice-over production, Stellar Compliance for regulatory QC, Stellar Convert for cross-format file conversion, Stellar Automate for AI-driven workflow automation, and Stellar Manage for project and user administration. These modules share a common interface, centralized style profiles, real-time collaboration features, and integrated AI services including speech-to-text, machine translation, synthetic voices, and voice processing capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• The Stellar Suite: Premier browser-based software solution for media localization, subtitling, dubbing, voice-over, audio description, and accessibility workflows for language service providers, freelancers, broadcasters, and content owners.

Products and services

• The Stellar Suite Unified browser-based media localization platform providing subtitling, audio description, dubbing, voice-over, compliance, conversion, automation, and project management capabilities for language service providers, freelancers, broadcasters, and content owners.

Quantifiable outcome

• Reduce rejects with up front checks through rules-based QC system
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability7 records

Feature9 records

Partnerships

16 partnerships are on record, tiered core.

• AudioShakecoreTechnology or Integration · 27 October 2025AudioShake provides AI-powered dialogue, music, and effects separation technology that enables content creators to cleanly separate audio tracks. Yella Umbrella integrates this technology into The Stellar Suite for improved automated speech recognition, captioning, and dubbing services. Partner cielo24 reported transcription accuracy improvements of 25% or more since adopting AudioShake's solution.
• OOONAcoreTechnology or Integration · 27 October 2025OOONA is an integration partner for The Stellar Suite, providing professional subtitling and media management solutions that complement Yella Umbrella's localization platform.
• DubversecoreTechnology or Integration · 27 October 2025Dubverse is an integration partner for AI-powered dubbing capabilities within The Stellar Suite platform.
• ElevenLabscoreTechnology or IntegrationAI voice synthesis partner providing synthetic voice capabilities integrated into The Stellar Suite for voice-over and dubbing production.
• DeepdubcoreTechnology or IntegrationAI-powered dubbing and localization technology partner integrated with The Stellar Suite for multilingual voice-over production.
• RespeechercoreTechnology or IntegrationVoice synthesis and voice cloning technology partner integrated into The Stellar Suite for advanced voice-over capabilities.
• XL8coreTechnology or IntegrationAI-powered machine translation technology partner integrated with The Stellar Suite for automated translation workflows.
• IyunocoreTechnology or IntegrationLocalization technology partner providing integrated solutions within the media localization ecosystem of The Stellar Suite.
• SDVIcoreTechnology or IntegrationMedia asset management technology partner integrated with The Stellar Suite for workflow optimization.
• TVT MediacoreTechnology or IntegrationContent distribution and media technology partner integrated with The Stellar Suite for localization workflow management.
• Azure (Microsoft)coreTechnology or IntegrationCloud infrastructure and AI services partner providing speech-to-text and other AI capabilities integrated into The Stellar Suite.
• Google TranslatecoreTechnology or IntegrationMachine translation technology partner integrated into The Stellar Suite for automated translation workflows.
• SpeechmaticscoreTechnology or IntegrationSpeech-to-text technology partner providing AI-powered transcription services integrated with The Stellar Suite.
• Amazon PollycoreTechnology or IntegrationText-to-speech service partner integrated with The Stellar Suite for synthetic voice generation in voice-over and dubbing.
• CereProccoreTechnology or IntegrationText-to-speech technology partner providing synthetic voice capabilities integrated with The Stellar Suite.
• ACAPELA GroupcoreTechnology or IntegrationText-to-speech and voice synthesis technology partner integrated with The Stellar Suite for professional voice-over production.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Verbit: Verbit provides AI-powered transcription and captioning for media, legal, and education — a direct competitor in the AI-assisted transcription and subtitling segment Yella Umbrella addresses.
• Rev: Rev offers AI- and human-powered transcription, captioning, and subtitling services with a self-serve platform — overlapping with Stellar's freelancer-friendly, pay-as-you-go positioning.
• 3Play Media: 3Play Media offers captioning, transcription, and audio description services alongside its technology platform, overlapping with Stellar's captioning, AD, and workflow automation value proposition.
• EZTitles: EZTitles develops subtitling and captioning software for broadcasters and post-production houses, with deep format and compliance coverage comparable to Stellar's subtitle and compliance modules.
• OOONA: OOONA provides professional subtitling and captioning software (OOONAed, OOONAConvert) targeting language service providers and broadcasters — directly overlapping with Stellar Subtitles, Stellar Convert, and Stellar Manage.

Emerging players

• Deepdub: Deepdub provides AI-driven dubbing and voice synthesis for media localization, directly competing with Stellar Dubbing while also being an integration partner — a dual ecosystem relationship.
• XL8: XL8 offers AI-powered machine translation tailored for media localization, overlapping with Stellar's automated translation and subtitling workflows while also being integrated.
• Dubverse: Dubverse is an AI dubbing platform integrating with The Stellar Suite; it represents an emerging AI-native peer in the synthetic voice-over and multilingual dubbing space.

Broad incumbents

• Iyuno: Iyuno is one of the world's largest media localization services providers, combining dubbing, subtitling, and distribution — a broad incumbent that both competes with and partners into The Stellar Suite.
• SDVI: SDVI provides media asset management and supply chain optimization for broadcasters, with workflow tooling that overlaps Stellar's localization workflow and MAM integration capabilities.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Yella_uk
• YouTubeyoutube.com/@yellaumbrella1315/videos
• Facebookfacebook.com/yellaumbrella.tv
• LinkedInlinkedin.com/company/yella-umbrella-ltd

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yella Umbrella