Blutspende SRK Schweiz
Blutspende SRK Schweiz AG is the non-profit blood donation service of the Swiss Red Cross, operating nationwide regional blood transfusion services and a national blood stem cell donor registry to supply Swiss hospitals and patients.
- Company typePrivate
- Founded-
- HeadquartersBern, Switzerland
- Headcount—
- GTM typeB2C
- OfferingServices
What Blutspende SRK Schweiz does
Blutspende SRK Schweiz AG is the non-profit blood donation service of the Swiss Red Cross (Schweizerisches Rotes Kreuz), structured as a gemeinnützige Aktiengesellschaft under Swiss law. The organization operates Switzerland's national blood supply through a network of regional blood transfusion services that collect, process, and distribute blood products to hospitals and healthcare facilities. It also maintains the national blood stem cell donor registry (Blutstammzellspende), which captures HLA typing data to match donors with patients requiring stem cell transplants.
The digital platform supporting these operations comprises a multilingual website (German, French, Italian, English) at blutspende.ch offering online appointment scheduling, a personal donor portal for donation history tracking, eligibility self-assessment tools (Donation Check, Travel Check), an interactive blood type compatibility widget, and a real-time blood stock barometer. Supporting technology integrations include Google Analytics, Matomo Cloud, Intercom for donor support, ActiveCampaign for email marketing, RaiseNow for PCI-DSS-compliant payment processing, HERE maps, and Zapier for workflow automation. The organization has earned WCAG 2.1 Level AA accessibility certification (February 2025) and harmonized its blood donation eligibility criteria effective February 1, 2026.
The go-to-market motion is community-led: donors are reached via physical venues managed by regional blood transfusion services and through a multi-channel digital presence spanning Facebook, Instagram, YouTube, LinkedIn, and paid acquisition across Google, Meta, LinkedIn, Snapchat, and TikTok. A monthly magazine and educational materials support engagement. Revenue is generated through the provision of blood products to hospitals and healthcare facilities as a non-profit public health service; donors do not pay for donation services. The company is led by CEO Dr. Bernhard Wegmüller and is headquartered at Waldeggstrasse 51, 3097 Liebefeld, Switzerland.
Blutspende SRK Schweiz firmographics
Firmographics- Name
- Blutspende SRK Schweiz
- Legal name
- Blutspende SRK Schweiz AG
- Website
- https://blutspende.ch
- Company type
- Private
- Operating status
- Operating
- Short description
- Blutspende SRK Schweiz AG is the non-profit blood donation service of the Swiss Red Cross, operating nationwide regional blood transfusion services and a national blood stem cell donor registry to supply Swiss hospitals and patients.
- Ownership category
- akta.pro rank
Blutspende SRK Schweiz industry classification
Industry- Product category
- Blood Donation Services
- NAICS
- Blood and Organ Banks (621991)
- SIC
- Services-Medical Laboratories (8071)
- akta.pro primary industry
- Transfusion Medicine & Immunohematology (Blood Bank) (HLAFAMAG)
- akta.pro secondary industries
- Blood, Organ & Tissue Donation Organizations (BPAGACAJ), Blood Bank, Transfusion Medicine & Immunohematology (HLAHAAAH), Cell & Tissue Banking (biobanking, cord blood/tissue) (HLAAAGAE)
Keywords
Where Blutspende SRK Schweiz is headquartered
LocationHeadquarters
- HQ city
- Bern
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Blutspende SRK Schweiz business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Blood Donation Services: As a non-profit public health organization (gemeinnützige Aktiengesellschaft), Blutspende SRK Schweiz operates blood donation collection services through regional blood transfusion services across Switzerland. The organization provides blood products to hospitals and healthcare facilities.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Blutspende SRK Schweiz product offering
Product offeringCore offering
Blutspende SRK Schweiz AG operates the national blood donation service of the Swiss Red Cross, collecting, processing, and supplying blood products to hospitals across Switzerland through a network of regional blood transfusion services. The organization also maintains a national blood stem cell donor registry and operates a multilingual digital platform for appointment scheduling, donor history tracking, eligibility checks, and public education.
Product overview
Blutspende SRK Schweiz operates as a non-profit blood donation organization managing Switzerland's blood supply. The organization's core offerings include a digital platform for blood donation appointment scheduling, a personal donor portal for tracking donation history, and a blood stem cell donation registry. The service portfolio encompasses eligibility assessment tools (Donation Check, Travel Check), interactive features like a blood type compatibility widget and blood stock barometer, regional blood transfusion services, educational resources including brochures and an online magazine, and FAQ services. The organization serves donors through a multi-language website (German, French, Italian, English) and maintains regional blood transfusion services throughout Switzerland.
Differentiator
Problem solved
Functional benefit
Products and services
- Blood Donation Service National service that enables voluntary blood donation by healthy individuals, collects and processes donations, and supplies blood products to Swiss hospitals for surgeries, emergencies, and chronic conditions. Free to donors; service is open to the general public.
- Blood Stem Cell Donation Registry Registration service for individuals to join the national blood stem cell donor database, including HLA typing, to be matched with children and adults suffering from immune deficiencies and life-threatening blood diseases who require stem cell transplants.
- Regional Blood Transfusion Services A nationwide network of regional blood transfusion services that handle in-person blood collection, processing, and distribution of blood products to local hospitals across Switzerland.
- Educational Materials and Brochures Orderable printed brochures, manuals, and educational materials covering blood donation, blood stem cell donation, and school educational content, distributed to the public and educational institutions across Switzerland.
Companies that use Blutspende SRK Schweiz
Customer profileSegments2 records
Ideal customer profiles2 records
Blutspende SRK Schweiz technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
Blutspende SRK Schweiz partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered supporting.
- deltacitysupportingDigital Strategy Solutions partner responsible for website concept, screen design, and programming for blutspende.ch
- Google (Analytics, Ads, Fonts, YouTube)supportingTechnology services including Google Analytics for performance measurement, Google Ads for advertising, Google Fonts for typography, and YouTube for video content embedding
- HERE TechnologiessupportingMap service provider for embedding location maps on the blood donation website
- Adobe FontssupportingFont service provider for web typography on the organization's digital platforms
- IntercomsupportingCustomer service platform providing chatbot support and communication tools for donor inquiries
- ZapiersupportingAutomation and integration platform used to connect and automate apps and services
- RaiseNowsupportingFundraising platform provider (RaiseNow AG Switzerland) with PCI DSS certification for secure payment processing
- ActiveCampaignsupportingMarketing automation platform for email marketing campaigns and newsletter communications
- Matomo CloudsupportingPrivacy-focused web analytics platform for measuring website performance and reach using pseudonymized IP addresses
- LinkedIn AdssupportingSocial media advertising platform for targeted recruitment campaigns with LinkedIn Insight Tag for remarketing
- Meta Ads (Facebook, Instagram)supportingSocial media advertising on Facebook and Instagram using Meta Pixel, Custom Audiences, and Lookalike Audiences for donor targeting
- Snapchat AdssupportingSocial media advertising on Snapchat using Snap Pixel for remarketing and targeting younger audiences
- TikTok AdssupportingSocial media advertising on TikTok using TikTok Pixel for reaching younger demographics
Scale indicators1 record
Recent moves4 records
Expansion highlights5 records
Blutspende SRK Schweiz competitors and assessment
Company assessmentDirect peers
- Canadian Blood Services: Canada's national, not-for-profit blood operator responsible for collection, testing, and distribution across all provinces outside Quebec; directly comparable in non-profit national mandate, multi-language service footprint, and integrated donor registry.
- NHS Blood and Transplant (NHSBT): The national blood and organ donation service for England and a Red Cross-adjacent public-sector body; directly comparable to Blutspende SRK Schweiz in mandate, scope (whole blood plus stem cells), and integrated digital donor platform, serving a similarly sized national population.
- Australian Red Cross Lifeblood: Australian Red Cross's national blood collection and donor services arm; closest international peer to Blutspende SRK Schweiz in Red Cross affiliation, non-profit operating model, and integrated donor appointment/self-service platform.
- Sanquin Blood Supply Foundation: The Netherlands' national, non-profit blood bank responsible for collecting, processing, and supplying blood products across the country; directly comparable in mandate, non-profit structure, and integrated donor registry operations.
- Italian National Blood Centre (Centro Nazionale Sangue): Italy's national coordinating authority for blood transfusion under the Ministry of Health; comparable as a national-level coordination body for blood services across regional transfusion networks.
- Établissement Français du Sang (EFS): France's official national blood service operating under the Ministry of Health; comparable as a national, non-profit blood collection and supply organization with regional transfusion services and digital donor appointment systems.
- German Red Cross Blood Service (DRK Blutspendedienste): The German Red Cross network of regional blood donation services responsible for the majority of Germany's national blood supply; highly comparable as a Red Cross-affiliated, multi-regional blood collection operation with integrated digital donor tools.
Broad incumbents
- American Red Cross Blood Services: The U.S. national Red Cross blood collection and distribution service; comparable to Blutspende SRK Schweiz as the dominant Red Cross-affiliated national blood bank operator, though at much larger scale and serving the U.S. market.
Regional players
- Austrian Red Cross Blood Donation (ÖRK Blutspende): Austrian Red Cross's national blood donation service; closely comparable in Red Cross-affiliated non-profit mandate and DACH-region digital donor platform, though operating in Austria rather than Switzerland.
Emerging players
- DKMS: A leading international blood stem cell donor registry operator with strong donor-recruitment expertise; directly comparable to Blutspende SRK Schweiz's stem cell donor registry line of business, though DKMS is the global scale leader in that specific adjacency.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Blutspende SRK Schweiz social profiles
Digital presenceBlutspende SRK Schweiz compliance and trust
Trust signalCompliance1 record
Blutspende SRK Schweiz financial estimates
Financial estimateRevenue estimate
Valuation estimate
Blutspende SRK Schweiz leadership team
Management profileNumber of profiles
Profiles1 record
Blutspende SRK Schweiz funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Blutspende SRK Schweiz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Blutspende SRK Schweiz
What does Blutspende SRK Schweiz do?
Blutspende SRK Schweiz AG operates the national blood donation service of the Swiss Red Cross, collecting, processing, and supplying blood products to hospitals across Switzerland through a network of regional blood transfusion services. The organization also maintains a national blood stem cell donor registry and operates a multilingual digital platform for appointment scheduling, donor history tracking, eligibility checks, and public education.
Is Blutspende SRK Schweiz a public or private company?
Blutspende SRK Schweiz is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Blutspende SRK Schweiz founded?
Blutspende SRK Schweiz was founded in -1.
Where is Blutspende SRK Schweiz based?
Blutspende SRK Schweiz is headquartered in Bern, Switzerland, in the Europe region.
How does Blutspende SRK Schweiz make money?
One revenue line is on record: blood Donation Services.
Who are Blutspende SRK Schweiz's main competitors?
Direct peers on record are Canadian Blood Services, NHS Blood and Transplant (NHSBT), Australian Red Cross Lifeblood, Sanquin Blood Supply Foundation, Italian National Blood Centre (Centro Nazionale Sangue), Établissement Français du Sang (EFS) and German Red Cross Blood Service (DRK Blutspendedienste). American Red Cross Blood Services is listed as a broad incumbent. Austrian Red Cross Blood Donation (ÖRK Blutspende) is listed as a regional player. DKMS is listed as an emerging player.
Does Blutspende SRK Schweiz have an API?
No public API is recorded for Blutspende SRK Schweiz.
What industry is Blutspende SRK Schweiz in?
Blutspende SRK Schweiz's product category is Blood Donation Services. Its primary akta.pro industry code is HLAFAMAG, Transfusion Medicine & Immunohematology (Blood Bank), with a secondary code of BPAGACAJ, Blood, Organ & Tissue Donation Organizations. Its NAICS code is 621991 and its SIC code is 8071.