Rainforest Concern
Rainforest Concern is a UK-registered conservation charity (founded 1993) that protects threatened rainforests and Indigenous communities across 14 countries through 35 partner organisations, funded by individual donations, memberships, acre sponsorship, corporate partnerships, and legacy gifts.
- Company typePrivate
- Founded1993
- HeadquartersBath, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Rainforest Concern does
Rainforest Concern is a UK-registered charity (charity no. 1028947), founded in 1993 and headquartered at 19 Royal Crescent, Bath. Its functional mission is the protection of threatened natural habitats, the biodiversity within them, and the interests of Indigenous peoples. The charity operates through a partner-led model rather than direct field execution: it works with 35 partner organisations and 8 Indigenous communities across 14 countries and reports cumulative protection of approximately 2.2 million hectares of super-biodiverse rainforest providing safe haven for ~6,000 animal species. Anchor projects include the 2,928-hectare Neblina Reserve in Ecuador (granted 'National System of Protected Areas' status in 2021), the 1,600-hectare Nasampulli Reserve in Chile, and the 17,100-hectare Bosque de las Madres Biological Corridor in Costa Rica.
The organisation's product portfolio is donation-centric rather than technology-centric. Core "products" are charitable giving programmes: monthly membership tiers (Member £10, Guardian £25, Benefactor £50 per month) bundled with annual acre sponsorship (2/6/12 acres respectively), standalone Acre Sponsorship at £50 per acre per year, Forest Twinning linking UK landholdings or schools to equivalent tropical forest in Ecuador, Chile, or Costa Rica, corporate partnership packages, legacy/bequest giving (~15% of total funding), and event-based fundraising via marathon charity places and JustGiving campaigns. The underlying technology layer is deliberately lightweight: donation processing is handled through Raisely, Charities Aid Foundation (CAF Donate), and JustGiving; monitoring relies on camera trap networks (including NatureSpy HELARCTOS Solar Trail Cameras) deployed under academic partnerships (University of East Anglia, Universidad Austral de Chile) rather than proprietary software platforms.
Revenue mechanics are diversified across six streams: individual one-off and recurring donations, monthly membership subscriptions, annual acre sponsorship, corporate partnerships, legacy gifts (~15% of funding), and Forest Twinning. Pricing is publicly disclosed for membership and acre sponsorship programmes and quote-based for corporate and legacy arrangements. Go-to-market is direct-to-consumer via the rainforestconcern.org website, social channels (Instagram, Facebook, LinkedIn), an annual Rainforest Review journal and email newsletter, community events, and school engagement programmes. There is no commercial technology product, no paid B2B offering, and no AI/ML capability disclosed.
Rainforest Concern firmographics
Firmographics- Name
- Rainforest Concern
- Legal name
- Rainforest Concern
- Website
- https://rainforestconcern.org
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rainforest Concern is a UK-registered conservation charity (founded 1993) that protects threatened rainforests and Indigenous communities across 14 countries through 35 partner organisations, funded by individual donations, memberships, acre sponsorship, corporate partnerships, and legacy gifts.
- Ownership category
- akta.pro rank
Rainforest Concern industry classification
Industry- Product category
- Rainforest Conservation Charity
- NAICS
- Environment, Conservation and Wildlife Organizations (813312), Support Activities for Forestry (115310), Nature Parks and Other Similar Institutions (712190)
- SIC
- Forestry (800), Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- Forestry & Reforestation (BPAGAGAD)
- akta.pro secondary industries
- Biodiversity Conservation & Habitat Banking (AFAMAMAC), Forest Carbon Projects & Ecosystem Services (Carbon Credits, Biodiversity) (IMAMAAAJ)
Keywords
Where Rainforest Concern is headquartered
LocationHeadquarters
- HQ city
- Bath
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Rainforest Concern business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Individual Donations: One-off and recurring donations from individual supporters supporting conservation projects worldwide.
- Membership Subscriptions: Monthly membership tiers (Member £10, Guardian £25, Benefactor £50) providing regular funding with benefits including acre sponsorship and merchandise.
- Acre Sponsorship: Annual sponsorship of rainforest acres at £50 per acre, providing donors with certificates and T-shirts for multi-acre sponsors.
- Corporate Partnerships: Corporate supporters provide funding through donations, project sponsorship, and reserve/forest guard support.
- Legacy Giving: Gifts in wills and estates, contributing approximately 15% of total funding.
- Forest Twinning: Land twinning programs where donors sponsor equivalent rainforest acreage to their own land holdings in Ecuador, Chile, and Costa Rica.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Member tier at £10/month including 2 acres sponsored annually |
| Subscription | Monthly | Guardian tier at £25/month including 6 acres sponsored annually plus T-shirt |
| Subscription | Monthly | Benefactor tier at £50/month including 12 acres sponsored annually plus T-shirt |
| Subscription | Annual | Acre sponsorship at £50 per acre per year |
| Unit Pricing | One time/ perpetual license | Forest Twinning at £50 per acre for schools |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels9 records
Rainforest Concern product offering
Product offeringCore offering
Rainforest Concern is a UK-registered conservation charity that funds and operates programs to protect threatened rainforests, biodiversity, and indigenous communities across 14 countries. The charity sells donation-based sponsorships (acre sponsorship, forest twinning), recurring memberships, corporate partnership packages, and educational programs that fund conservation projects such as the Neblina Reserve (Ecuador), Nasampulli Reserve (Chile), and Bosque de las Madres Biological Corridor (Costa Rica).
Product overview
Rainforest Concern is a UK-based conservation charity (registered no. 1028947) offering a portfolio of donation-based products and services to protect threatened rainforests and biodiversity globally. The core product portfolio centers on direct conservation sponsorship (Acre Sponsorship at £50/acre), Forest Twinning programs linking UK landholders with tropical forests, and membership tiers providing recurring support. The organization operates major conservation projects including the Neblina Reserve (Ecuador), Nasampulli Reserve (Chile), and Bosque de las Madres Biological Corridor (Costa Rica), complemented by community conservation in Brazil, Colombia, India, and Romania. Additional offerings include educational programs, marathon fundraising events, legacy giving, and the annual Rainforest Review publication. The organization does not offer a commercial technology product; all offerings are charitable conservation programs funded by donations and membership fees.
Differentiator
Problem solved
Functional benefit
Products and services
- Rainforest Concern Membership Recurring monthly membership with three tiers (Member £10, Guardian £25, Benefactor £50) offering varying acre sponsorship benefits, T-shirts, and the Rainforest Review journal.
Companies that use Rainforest Concern
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
Rainforest Concern technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature2 records
Rainforest Concern partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- DECOIN (Defensa y Conservación Ecológica de Intag)corePartnership since 2000 with grass-roots organization DECOIN to defend Intag forests and support community interests. Together they established the Neblina Reserve and support community watershed and forest programs. DECOIN received the UN Equator Initiative Award in 2017 for their conservation work.
- FORECOS (Fundación para bosques templados)coreChilean foundation partner for Nasampulli Reserve conservation. Established partnership in 2003 to protect araucaria forest in southern Chile. Professor Antonio Lara serves as President of FORECOS and works with Universidad Austral de Chile.
- Trafampulli SocietycoreLocal community society partner in the Nasampulli Reserve project, contributing to the conservation of araucaria forest alongside FORECOS and Rainforest Concern.
- Instituto JuruácoreBrazilian NGO partner for Amazon conservation including freshwater turtle nesting beach protection, camera trap research on wildlife movement, and supporting River Juruá communities' sustainable natural resource management. Partnership 2026-2027 focused on expanding turtle beach protections.
- Fundación Cuencas de LimóncoreCosta Rican partner for the Bosque de las Madres Biological Corridor project since 2021. Working to consolidate the corridor connecting Cerro Chirripó to the Caribbean coast through land acquisition and conservation activities.
- Fundación TierrAmarcoreColombian partner for environmental education project delivering lessons to remote rural schools near fragile ecosystems including Sierra Nevada de Santa Marta National Natural Park. Schools in Tairona, Los Nevados, Cocuy, Cauca, Huila, Putumayo and Nariño regions.
- Ephemeral BrazilminorPartnership since July 2025 combining native tree planting with environmental education at Sítio Santo Adolfo in Rio de Janeiro state, Brazil. Focus on Atlantic Forest restoration and youth engagement.
- University of East AngliaminorAcademic partner under Prof Carlos Peres for Xavier Tobin's Amazonian ecological research on habitat connectivity between forest types. Provides research supervision and institutional support.
- Universidad Austral de ChileminorAcademic partner for Nasampulli Reserve research including ecosystem service studies, water balance assessment, and meteorological station installation. Professor Antonio Lara affiliated with the university.
- Centre for Climate and Resilience Research (CR)2minorResearch partner with Universidad Austral de Chile on a project to assess water balance and role of araucaria forests in ecosystem services at Nasampulli Reserve.
- Gurukula Botanical SanctuaryminorIndian partner supported since 2006 for community-led rainforest restoration in Kerala's Western Ghats. Empowering communities to protect vital ecosystems using traditional knowledge and ecological science.
- Selva Bananito Eco-LodgeminorAward-winning eco-lodge located in the Bosque de las Madres Corridor offering wildlife tourism experiences including abseiling, forest rides, and canopy flights. Visitors can support the project through the lodge.
Scale indicators11 records
Recent moves5 records
Expansion highlights5 records
Rainforest Concern competitors and assessment
Company assessmentDirect peers
- Rainforest Trust: US-based organisation funding land purchase and protected area creation in tropical biodiversity hotspots. Directly comparable in core activity of area-based conservation funding.
- Fauna & Flora International (FFI): UK-headquartered conservation charity protecting threatened species and habitats globally, including in rainforest regions. Comparable in charity structure, geographic scope, and donor-funded model.
- Cool Earth: UK-based rainforest charity focused on protecting tropical forests through community partnerships and direct funding. Closest analogue in mission, geography, and donor base to Rainforest Concern.
- World Land Trust: UK-based conservation charity funding land purchase and reserve creation through partner organisations worldwide. Strongly comparable in acre-sponsorship-style funding model and partner-led delivery.
- Re:wild: Global conservation organisation focused on species and habitat protection through partnerships with local organisations. Comparable in partner-led delivery model and biodiversity focus.
- Rainforest Foundation US: US counterpart to Rainforest Foundation Norway, supporting Indigenous land rights and rainforest protection in Central and South America. Overlapping mission and geographic footprint.
- Rainforest Foundation Norway: International NGO supporting Indigenous and community-based rainforest conservation in South America, Africa, and Asia. Comparable in mission and operating model.
Regional players
- Born Free Foundation: UK-based wildlife conservation charity with international projects. Comparable in UK charity structure and donor base, though with greater focus on animals in captivity and trade than forest protection.
Broad incumbents
- The Nature Conservancy: Global environmental nonprofit operating across habitat protection, including tropical forests. Broad incumbent in same conservation space with overlapping donor audience.
- WWF (World Wildlife Fund): Largest international conservation NGO with broad biodiversity and forest programmes. Comparable mission but vastly larger scale, brand recognition, and corporate partnerships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Rainforest Concern social profiles
Digital presenceRainforest Concern financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rainforest Concern leadership team
Management profileNumber of profiles
Profiles2 records
Rainforest Concern funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rainforest Concern M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rainforest Concern
What does Rainforest Concern do?
Rainforest Concern is a UK-registered conservation charity that funds and operates programs to protect threatened rainforests, biodiversity, and indigenous communities across 14 countries. The charity sells donation-based sponsorships (acre sponsorship, forest twinning), recurring memberships, corporate partnership packages, and educational programs that fund conservation projects such as the Neblina Reserve (Ecuador), Nasampulli Reserve (Chile), and Bosque de las Madres Biological Corridor (Costa Rica).
Is Rainforest Concern a public or private company?
Rainforest Concern is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Rainforest Concern founded?
Rainforest Concern was founded in 1993. It employs 1 to 10 people.
Where is Rainforest Concern based?
Rainforest Concern is headquartered in Bath, United Kingdom, in the Europe region.
How does Rainforest Concern make money?
Six revenue lines are on record. Individual Donations are the primary driver. The others are membership Subscriptions, acre Sponsorship, corporate Partnerships, legacy Giving and forest Twinning.
Who are Rainforest Concern's main competitors?
Direct peers on record are Rainforest Trust, Fauna & Flora International (FFI), Cool Earth, World Land Trust, Re:wild, Rainforest Foundation US and Rainforest Foundation Norway. Born Free Foundation is listed as a regional player. Broad incumbents are The Nature Conservancy and WWF (World Wildlife Fund).
Does Rainforest Concern have an API?
No public API is recorded for Rainforest Concern.
What industry is Rainforest Concern in?
Rainforest Concern's product category is Rainforest Conservation Charity. Its primary akta.pro industry code is BPAGAGAD, Forestry & Reforestation, with a secondary code of AFAMAMAC, Biodiversity Conservation & Habitat Banking. Its NAICS code is 813312 and its SIC code is 800.