World Sports

What World Sports does

World Sports is a privately held sports turf management company, founded in 1995 in São Paulo, Brazil, that designs, constructs, renovates, and maintains high-performance playing surfaces for professional sports venues, universities, equestrian facilities, sports complexes, golf courses, and public-sector fields across the Americas. Operating from headquarters in Highland, California with additional offices in Tampa and Wellington (Florida), San Bernardino (California), and São Paulo, the firm serves 1,000+ clients worldwide and has serviced over 200 million square feet of turf. Its customer roster includes marquee professional venues such as Neo Química Arena (Corinthians), Allianz Parque (Palmeiras), Vila Belmiro (Santos FC), Mané Garrincha Stadium, and the Dallas Cowboys summer training camp, alongside tournament work for the 2014 FIFA World Cup (8 of 12 stadiums), 2016 Rio Olympics, and NFL international games in Mexico and Brazil. World Sports founder Roberto Gomide is also founder and VP of the ABGE Brazilian SportsTurf Association, lending industry-standard influence to the firm.

The company's product and technology stack spans proprietary and distributed offerings: the Soil Scout wireless buried sensor system (with the Happi 100 oxygen sensor, 20-year operational life), the One Turf System mobile application and dashboard (with GPS-based service validation and token authentication), and an exclusive or core distribution portfolio covering Dennis Mowers (FIFA-designated), SISIS machinery, Core Sweeper, Endurant turf paint, and DLF seeds. Technology is positioned as a monitoring and decision-support layer over what is fundamentally a field services business — agronomic consulting, construction and renovation projects, and recurring maintenance outsourcing — with revenue generated from custom project-based contracts, bundled annual maintenance subscriptions (seasonal to full outsourcing), equipment sales, and consumable product sales. Pricing is quote-based and not publicly disclosed; all five revenue streams are delivered through direct enterprise field sales augmented by manufacturer distribution partnerships and event-driven demand generation around FIFA, NFL, and Olympic venues.

Name

World Sports

Legal name

World Sports USA

Website

https://worldsportsusa.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

World Sports is a sports turf management company that designs, constructs, renovates, and maintains high-performance playing fields for professional sports teams, universities, equestrian facilities, golf courses, and public venues across the Americas, combining proprietary sensor technology with exclusive equipment distribution.

Ownership category

akta.pro rank

Product category

Sports Turf Management Services

NAICS

Spectator Sports (71121)

akta.pro primary industry

Athletic Field & Golf Course Groundskeeping (IMAIAIAH)

akta.pro secondary industries

Professional & Major League Stadiums (MPAKAEAA), Team Sports Equipment & Apparel Distribution (CRAOAJAA)

Keywords

• Sports turf management
• Field construction services
• Athletic field maintenance
• Turf renovation services
• Sports facility consulting

Headquarters

HQ city

Highland

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Construction & Renovation Services: Design, construction, and large-scale renovation of sports fields including ground works, laser-levelling, drainage, irrigation, grass selection, clay works, sodding, seeding, and grow-in plans. Revenue generated through project-based contracts for new construction and renovation projects.
2. Maintenance Services & Outsourcing: Bundled annual maintenance services ranging from seasonal practices to full venue management outsourcing. Includes aeration, decompaction, overseeding, topdressing, verticutting, fertilization, pest control, mowing, and clay services. Revenue from recurring service contracts with clubs and venues.
3. Technical Consulting: Comprehensive field evaluation and analysis including turn-around projects, tournament preparation, annual maintenance plan development, fertilization plan development, soil analysis, and field safety testing. Revenue from consulting engagements and technical reports.
4. Equipment Distribution: Distribution of sports turf maintenance equipment including Dennis Mowers, SISIS Machinery, and Core Sweepers. Revenue from equipment sales and parts distribution.
5. Specialized Products: Sale of specialized turf products including Endurant turf painting, Soil Scout sensors, winter seeds (Ph.D. Ryegrass, Sabre III), and fertilizers. Revenue from product sales.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

World Sports USA is a sports turf management contractor that designs, constructs, renovates, and maintains high-performance sports fields for professional teams, schools, golf courses, and equestrian facilities. The company complements its services with specialized turf products (Endurant paint, DLF seeds, Soil Scout sensors) and acts as a distributor for professional maintenance equipment from Dennis Mowers, SISIS, and Core Sweeper.

Product overview

World Sports is a sports turf management company offering a comprehensive portfolio of products and services for high-performance sports fields. Their offering includes proprietary technology (One Turf System mobile app and Soil Scout wireless sensor system), professional turf painting products (Endurant Perennial, Endurant Flex, and Endurant Spray n Stay), premium grass seeds (Ph.D. Ryegrass and Sabre III), and heavy-duty maintenance equipment (Dennis Mowers GS-860 and ES-860 electric mowers, SISIS machinery line including Veemo, Flexibrush, Javelin Aer-Aid, and Variseeder, plus Core Sweeper). The company also provides construction, renovation, maintenance outsourcing, and technical consulting services.

Differentiator

Problem solved

Functional benefit

Brands

• One Turf System: Mobile application and dashboard for service validation, technical reports, and maintenance operations management.

Products and services

• Construction & Renovation Services Design, construction, and large-scale renovation of sports fields including ground works, laser-levelling, drainage, irrigation, grass selection, clay works, sodding, seeding, and grow-in plans; delivered as project-based contracts for professional sports organizations.
• Maintenance Outsourcing Bundled annual maintenance and full venue management outsourcing covering aeration, decompaction, overseeding, topdressing, verticutting, fertilization, pest control, mowing, and clay services; sold as recurring contracts to clubs, venues, and sports complexes.
• Technical Consulting Comprehensive field evaluation and analysis including turn-around projects, tournament preparation, annual maintenance plan development, fertilization plan development, soil analysis, and field safety testing; delivered as consulting engagements with technical reports.
• Maintenance Services (Seasonal) Specialized, à la carte maintenance services including aeration and decompaction, fertilization and pest control, overseeding, topdressing, and verti-cutting for venues needing individual practice-specific services.
• One Turf System mobile application Proprietary mobile application and dashboard providing GPS-based service order validation, photo capture, technical report generation, and token-based authentication for internal maintenance operations management.
• Soil Scout wireless soil sensor system Wireless underground sensor system for real-time monitoring of soil moisture, temperature, and electrical conductivity; includes Scout sensors (up to 20-year life), Happi 100 oxygen sensor, Soil Scout Hub, Base Station, and Echo Repeaters; integrated with cloud-based turf monitoring platform.
• Endurant Turf Painting products Professional, water-based, toxic-free organic turf pigments including Endurant Perennial (ultra-concentrated), Endurant Flex (transition formula), and Endurant Spray n Stay (fixative) for revitalizing and coloring grass including dormant or yellowing turf.
• DLF Winter Seeds (Ph.D. Ryegrass and Sabre III) Premium professional turfgrass seeds for high-performance fields; Ph.D. Ryegrass is the gold standard for professional football pitches with accelerated germination and traffic resistance; Sabre III is precision grass for world-class golf courses.
• Dennis Mowers GS-860 and ES-860 Gas-powered (GS-860) and electric/battery-powered (ES-860, 3,000W) professional mowing machines with interchangeable cassette technology enabling mowing (1/16" to 2" cutting height), brushing, verticutting, rolling, and scarification; Dennis Mowers are the official mower for FIFA World Cup stadiums.
• SISIS Machinery line British-manufactured sports turf maintenance equipment including SISIS Veemo MK2 & HD verticutter (80" width), Flexibrush tractor-mounted brushes, Javelin Aer-Aid 1500 air-injection aerator (60" width, 5" depth), and Variseeder seeder with interchangeable discharge rollers.
• Core Sweeper equipment Hydraulic high-lift core sweeper designated #1 for golf courses in the USA, featuring HST coupled with 2-speed sub-transmission, 800mm operating width, 2.7m turning radius, and compact design.

Quantifiable outcome

• Field safety testing can prevent 80% of field-related injuries
• +3 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core, secondary and major.

• Dennis MowerscoreChannel Partner/ Reseller/ DistributorWorld Sports represents and sells Dennis Mowers equipment on the West Coast of the US and in Brazil. Dennis Mowers has been chosen as the official mower for FIFA World Cup stadiums, recognized for over 100 years of innovation in sports turf maintenance equipment.
• SISIS MachinerycoreChannel Partner/ Reseller/ DistributorWorld Sports represents and sells SISIS equipment on the West Coast of the US and in Brazil. SISIS provides British manufactured high-quality sports turf maintenance products including Veemo MK2 & HD, Flexibrush, Javelin Aer-Aid 1500, and Variseeder.
• Core SweepercoreChannel Partner/ Reseller/ DistributorWorld Sports distributes Core Sweeper equipment, designated as the #1 Core Sweeper for Golf Courses in the USA. Equipment features hydraulic high-lift hopper, compact design, and operates at 800mm width.
• Soil ScoutcoreTechnology or IntegrationSoil Scout is the first fully buried wireless soil sensor system providing real-time monitoring of soil moisture, temperature, and electrical conductivity. World Sports distributes Soil Scout sensors and integrates the technology into their turf management services. Includes Scout sensors (20-year life), Happi 100 oxygen sensors, Soil Scout Hub, and Echo Repeaters.
• EndurantsecondaryChannel Partner/ Reseller/ DistributorWorld Sports distributes Endurant turf painting products including Perennial Endurant (ultra-concentrated), Endurant Flex (transition formula), and Endurant Spray n Stay (fixative). 100% natural, water-based, toxic-free turf painting solution.
• DLF (Danish Seed Company)coreChannel Partner/ Reseller/ DistributorWorld Sports distributes DLF winter seeds including Ph.D. Ryegrass (gold standard for professional fields) and Sabre III (precision grass for golf courses). DLF is described as world leaders in performance and quality seeds.
• Federação Paulista de Futebol (FPF)majorStrategic or Co-development PartnerPartnership 'Gramados Perfeitos' with São Paulo Football Federation for field maintenance and development across federation venues.
• Sociedade Hípica de São PaulomajorStrategic or Co-development PartnerPartnership with São Paulo Equestrian Society for specialized equestrian surface maintenance and management.
• WTorremajorStrategic or Co-development PartnerConstruction and management partnership for Allianz Parque stadium, including first underground field cooling project in Latin America.
• ABGE Brazilian SportsTurf AssociationcoreOthersRoberto Gomide serves as Founder and Vice President of ABGE Brazilian SportsTurf Association, advancing sports turf industry standards in Brazil.
• Sports Turf Managers Association (STMA)coreOthersActive member of STMA with participation in advancing professional sports turf standards in the USA.
• Golf Course Superintendents Association of America (GCSAA)coreOthersActive member of GCSAA contributing to golf course turf management industry standards and best practices.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Emerging players

• Covermaster: Manufacturer of sports field covers, tarps, and protective turf products sold to professional and amateur venues. Adjacent to World Sports' turf product portfolio (Endurant, seeds, sensors) with overlapping buyers in the venue management ecosystem.

Direct peers

• SportsField Holdings: Provider of sports facility construction, renovation, and maintenance services across the US. Operates in the same sports turf services space as World Sports, serving schools, parks, and athletic complexes with both natural and synthetic surfaces.
• Hellas Construction: Sports construction company specializing in field design, construction, and renovation for schools, municipalities, and professional venues across the US. Comparable to World Sports in the construction and renovation segment, with overlapping clientele in collegiate and municipal sports.
• The Motz Group: US-based sports field construction, renovation, and natural-turf maintenance firm serving professional venues, schools, and municipalities. Directly comparable to World Sports in scope of services (design, build, maintain) and customer base across professional and amateur sports.
• Sports Turf International (STI): Specialty sports field construction and renovation company serving professional and amateur venues in North America. Directly comparable to World Sports in construction and field renovation work for stadiums, training facilities, and complexes.

Broad incumbents

• FieldTurf: Large, established manufacturer and installer of synthetic turf systems used across professional, collegiate, and municipal sports. Competes with World Sports' natural-turf business in the construction/renovation market and represents the synthetic-turf alternative that may displace natural-turf maintenance demand.
• Target Specialty Products: Distributor of specialty turf, pest control, and landscape maintenance products in the Western US and Canada. Comparable as a turf product distributor to World Sports' equipment and consumables distribution business (Endurant, DLF, Soil Scout).
• SiteOne Landscape Supply: Largest US distributor of landscape, irrigation, and turf maintenance products. Overlaps with World Sports' equipment and product distribution (mowers, seeds, consumables) at a much larger scale, and could compete for turf management supply contracts at golf courses and sports complexes.
• AstroTurf: Historic synthetic turf manufacturer serving professional stadiums, universities, and municipalities. Competes for sports field construction budgets alongside World Sports and is a structural alternative to recurring natural-turf maintenance services.

Regional players

• Ewing Outdoor Supply: Regional distributor of irrigation, turf, and landscape products in the Western and Southwestern US. Comparable to World Sports' equipment and consumables distribution, and a regional competitor in turf and golf course supply chains.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/WorldSportsCo
• Facebookfacebook.com/worldsportsco
• LinkedInlinkedin.com/company/worldsportsusa
• Instagraminstagram.com/worldsportsusa

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about World Sports