allaboutHRLaw

What allaboutHRLaw does

allaboutHRLaw GmbH is a Germany-based external HR service provider (Personalbüro / HR-as-a-Service) founded in 2011 by McKinsey Alumna Tereza Sommerfeld. The company delivers outsourced human resources functions to small and medium-sized enterprises and startups, with a stated base of approximately 50 active client companies. Service delivery is organized around three modular, publicly-priced subscription tiers — Personaladministration Remote (€45/employee/month), Administrative Personalarbeit (€85/employee/month), and Rundum-sorglos-Paket (€99/employee/month) — supplemented by payroll (from €15/employee/month), recruitment (€500/month), and corporate training. Underlying delivery relies on a Tandem-Model in which senior HR Business Partners work alongside junior colleagues on customer projects, supported by digital infrastructure for cloud-based document management, electronic signatures, and DSGVO-compliant data processing.

The company operates across both Germany and the Czech Republic through a distributed footprint comprising a Feldkirchen headquarters, a Leipzig regional office, a Prague office for Czech and cross-border clients, and representations in Berlin, Hamburg, Düsseldorf, and Frankfurt-Eschborn via the ecos office center network. Referenceable clients span enterprise (BMW Car IT, Testo SE, FZT Unna/Schaeffler, Palram DIY), growth-stage startups (Thermondo, Twaice, Circulee, Experteer), and international firms entering the German market (Europe EOS, ARRI Rental). Marketing is sales-led and digital-first: direct consultation, content marketing/SEO in German and English, free downloadable HR checklists, and LinkedIn-led lead generation, supplemented by memberships in the German-Czech and American Chambers of Commerce.

The business model is recurring-revenue professional services rather than software. Pricing is transparent and per-employee, contracts are short (3-month cancellation), and the company is founder-owned with no external funding disclosed. Expansion has been organic and self-funded over 13 years, with the Czech Republic office and growing international client base representing the most recent vectors of geographic and segment growth. No AI/ML capabilities, API offerings, proprietary technology platforms, patents, or external capital are disclosed in the available data.

Name

allaboutHRLaw

Legal name

allaboutHRLaw GmbH

Website

https://allabouthrlaw.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

allaboutHRLaw is a Germany- and Czech Republic-based HR-as-a-Service provider, founded in 2011, that delivers outsourced HR administration, payroll, recruitment, and training to approximately 50 SMEs, startups, and international companies via modular per-employee monthly subscriptions.

Ownership category

akta.pro rank

Product category

HR Outsourcing Services

NAICS

Employment Services (5613), Payroll Services (541214), Human Resources Consulting Services (541612)

SIC

Services-Employment Agencies (7361), Services-Management Services (8741)

akta.pro industry

PRIMARYBPACAKAI

HR Service Delivery & Employee Contact Centers (HR Helpdesk)

Business & Public Services/HR, Staffing & Recruitment Services/HR Outsourcing (HRO) & Shared Services

SECONDARYBPACAKAG

Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops)

Business & Public Services/HR, Staffing & Recruitment Services/HR Outsourcing (HRO) & Shared Services

SECONDARYBPACAKAD

Payroll Outsourcing & Pay Administration (Multi-country/Managed Payroll)

Business & Public Services/HR, Staffing & Recruitment Services/HR Outsourcing (HRO) & Shared Services

SECONDARYBPACAKAK

HR Compliance & Policy Administration Outsourcing (incl. regulatory reporting)

Business & Public Services/HR, Staffing & Recruitment Services/HR Outsourcing (HRO) & Shared Services

Keywords

• HR outsourcing services
• External HR department
• Payroll processing
• Recruitment services
• HR consulting

Headquarters

HQ city

Feldkirchen

HQ country

Germany

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. HR-as-a-Service Packages: Three main service tiers: Personaladministration Remote (45 EUR/employee/month), Administrative Personalarbeit (85 EUR/employee/month), and Rundum-sorglos-Paket (99 EUR/employee/month). All prices exclude VAT. Monthly recurring revenue model with predictable per-employee pricing.
2. Payroll Services: Complete payroll processing for employees starting at 15 EUR per employee per month. Includes monthly salary calculations, special payments, benefits, taxes, and social security contributions. Coordination with external payroll providers for international configurations.
3. Recruitment Services: Monthly flat fee of 500 EUR for ongoing position support. Additional success-based compensation may be agreed upon for successful placements. Project-based and individual collaboration also available.
4. HR Training and Workshops: Corporate training services covering leadership, communication, self-organization, interviewing, and recruiting. Conducted on-site, in their offices, or via video conference.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

allaboutHRLaw provides outsourced HR-as-a-Service for SMEs and startups in Germany and Czech Republic, functioning as an external HR department handling personnel administration, payroll processing, recruitment, and HR consulting. The company delivers three core modular packages (Personaladministration Remote at EUR 45/employee/month, Administrative Personalarbeit at EUR 85/employee/month, and Rundum-sorglos-Paket at EUR 99/employee/month) plus add-on services including payroll (from EUR 15/employee/month), bilingual recruitment (EUR 500/month), and corporate training. Services are delivered on-site or remotely with paperless operations, electronic signatures, and DSGVO-compliant data processing.

Product overview

allaboutHRLaw operates as an HR-as-a-Service provider offering a modular portfolio of human resources outsourcing services for SMEs and startups in Germany and Czech Republic. The core offering consists of three service tiers: Personaladministration Remote (€45/employee/month), Administrative Personalarbeit (€85/employee/month), and the Rundum-sorglos-Paket Complete HR Package (€99/employee/month). These core modules can be supplemented with add-on services including Lohn- und Gehaltsabrechnung (payroll from €15/employee/month), Rekrutierung (recruitment), and Corporate Training. The company also provides free downloadable checklists for employee onboarding, offboarding, and feedback conversations as resources. All services are priced transparently with fixed monthly rates and support both remote and on-site delivery models.

Differentiator

Problem solved

Functional benefit

Products and services

• Personaladministration Remote Remote HR administration service in which an experienced HR specialist supports clients with administrative tasks such as certificate and contract creation, management and organization of personnel files, and partial applicant management. Priced at EUR 45 per employee per month.
• Administrative Personalarbeit On-site administrative HR work where an HR specialist performs administrative personnel tasks directly at the client's premises. Priced at EUR 85 per employee per month.
• Rundum-sorglos-Paket (Complete HR Work Package) Comprehensive HR service covering the entire scope of personnel management, including administrative tasks, employee and executive support, performance management, and HR development. Priced at EUR 99 per employee per month.
• Lohn- und Gehaltsabrechnung (Payroll Service) Complete payroll and salary accounting service for all employees of a company, including special payments, benefits in kind, taxes, and social security contributions. Pricing starts from EUR 15 per employee per month.
• Rekrutierung (Recruitment) Recruitment and applicant management services including job postings, applicant communication, pre-selection, and contract conclusion, offered bilingually in German and English. Priced at EUR 500 per month flat fee.
• Corporate Training Practice-oriented HR training and workshops for companies covering topics such as employee leadership, communication, self-organization, interviewing, and recruiting. Available on-site, in their offices, or digitally via video conference.
• HR-as-a-Service Core service model combining multiple HR modules—HR administration, payroll, recruitment, training—under transparent fixed monthly pricing for SMEs and startups. Functions as an outsourced external HR department.

Quantifiable outcome

• 160 new employees recruited and successfully onboarded for Thermondo in 2015 alone
• +2 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered minor.

• Deutsch-Tschechische Industrie- und Handelskammer (German-Czech Chamber of Industry and Commerce)minorStrategic or Co-development Partner · 1 January 2011Membership in the German-Czech Chamber of Industry and Commerce underscores the international orientation of the company and close networking with economic and business networks in Germany and Czech Republic.
• American Chamber of CommerceminorStrategic or Co-development Partner · 1 January 2011Membership in the American Chamber of Commerce demonstrates international focus and connection to business networks serving US companies operating in Germany.
• ecos office center NetworkminorChannel Partner/ Reseller/ DistributorPartnership with ecos office center network providing flexible office spaces for client meetings, project workshops, and regional presence in Berlin, Hamburg, Düsseldorf, Frankfurt-Eschborn.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Kenjo: Kenjo is a German-headquartered HR software suite for SMBs covering HR admin, onboarding, time off, and people analytics. It targets a similar SME audience in the DACH region and overlaps with the administrative tier of allaboutHRLaw's services.
• Factorial: Factorial is an HRIS platform targeting SMBs in Europe with HR admin, time tracking, and document management. It competes at the digital-substitute layer for parts of allaboutHRLaw's Personaladministration Remote offering, though Factorial is purely software.

Regional players

• Datev: Datev is the dominant German payroll and accounting software/services cooperative used by tax advisors and SMBs for payroll runs. It is an ecosystem alternative or complement to allaboutHRLaw's payroll service offering in Germany.
• Haufe Group: Haufe is a major German provider of HR compliance, payroll tax, and HR regulatory content and software. It overlaps with allaboutHRLaw's compliance and payroll positioning for German clients, but as a content and software vendor rather than outsourced HR partner.

Broad incumbents

• Deel: Deel is a global EOR, payroll, and HR platform serving companies hiring across borders, including into Germany. It competes with allaboutHRLaw for international companies needing DE-based HR and payroll, but at much larger scale and as part of a multi-country product.
• SD Worx: SD Worx is a European HR and payroll services and technology provider operating across Belgium, the Netherlands, Germany, France and beyond. It overlaps with allaboutHRLaw's payroll and HR administration services, but serves a broader enterprise client base.
• Randstad Sourceright / Randstad Germany: Randstad is a global staffing and HR services group with German operations offering RPO, MSP, and HR outsourcing. It competes with allaboutHRLaw's recruitment and HR operations services, especially for larger enterprise contracts and international deployments.
• ADP (Germany): ADP is a global payroll and HR services provider with a sizable German operation covering payroll, HR admin, and managed services. It competes with allaboutHRLaw's payroll and HR operations outsourcing offerings, especially for larger SMEs and mid-market.

Direct peers

• Personio: Personio is a Munich-based HR software and HR-as-a-Service platform targeting SMEs in Germany and across Europe. It competes most directly with allaboutHRLaw for the same German SME/startup HR outsourcing budget, although Personio leans more software-first and allaboutHRLaw more service-led.
• Workmotion: Workmotion is a German EOR and global employment platform helping companies hire compliantly in Germany and other countries. It overlaps with allaboutHRLaw's market entry and cross-border DE/CZ HR support offering, though Workmotion is more platform- and EOR-led versus allaboutHRLaw's bespoke service model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/allabouthrlaw-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about allaboutHRLaw