Shelton Sportsturf Drainage
Shelton Sportsturf Drainage is a UK-based specialist machinery manufacturer, founded in 1981, that designs and builds tractor-mounted drainage trenchers, hoppers, and proprietary techniques (Lightning Drain, System 25, Gravel Band Drainage) for golf courses, sports pitches, and agricultural land, selling and hiring equipment across more than 20 countries.
- Company typePrivate
- Founded1981
- HeadquartersBaumber, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Shelton Sportsturf Drainage does
Shelton Sportsturf Drainage Ltd is a privately held UK specialist machinery manufacturer, founded in 1981 and headquartered in Baumber, Horncastle, Lincolnshire. The company designs, manufactures and sells tractor-mounted drainage machinery for sports turf (golf courses, football and rugby pitches, cricket grounds, racecourses, bowling greens) and agricultural land. Its core product range centres on the Supertrencher+ wheel trencher series (models 450, 560, 625 and 760) and the CT100 and CT150 chain trenchers, complemented by the System 25 mini trencher, Gravel Band Drainers, gravel and sand hoppers (3T and 6T Fast-Flow, Universal, Manual), and ancillary trailers. Proprietary branded techniques — Lightning Drain, System 25, Gravel Band Drainage — underpin the offering and have earned four Royal Agricultural Society Silver Medals (1983, 1999, 2004, 2007) and an IOG SALTEX EDGE Innovation Award (2012). All machines are built in the UK from laser-profiled stainless steel with PTO-driven and hydraulic conveyor architecture.
The company operates five revenue streams: new equipment sales (standard machines ex-stock or bespoke builds), used machinery sales, day-rate equipment hire, a 24-hour global spare-parts service, and contracting services through a partnership-hire model that pairs Shelton machinery with skilled operators. Go-to-market combines direct UK sales and hire from the Lincolnshire headquarters with an eight-country distributor network covering the USA, Canada, Germany, Denmark, Sweden, France (plus Switzerland, Belgium, Morocco, Algeria, Tunisia), Australia, and New Zealand, generating exports to over 20 countries. The CT150 platform has also been adapted for ground source heat pump pipework installation, opening a clean-energy adjacent vertical.
Ownership rests with Managing Director Mick Claxton and Director Richard Clark following a May 2013 management buyout from founders David and Eileen Shelton; all staff were retained and the firm has continued to operate independently with no external investment. Customers span mid-market golf clubs (Sunningdale, Wisley, Roehampton, Henley, Farnham, Bristol & Clifton), elite sports venues (London 2012 Olympic Park, Twickenham Stadium), and individual farms, with marketing driven by trade exhibitions (BTME, Golf Industry Show, CEREALS, LAMMA, IOG Saltex) and a digital presence spanning website, Facebook, Twitter and YouTube.
Shelton Sportsturf Drainage firmographics
Firmographics- Name
- Shelton Sportsturf Drainage
- Legal name
- Shelton Sportsturf Drainage Ltd
- Website
- https://sheltonsdrainage.com
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Shelton Sportsturf Drainage is a UK-based specialist machinery manufacturer, founded in 1981, that designs and builds tractor-mounted drainage trenchers, hoppers, and proprietary techniques (Lightning Drain, System 25, Gravel Band Drainage) for golf courses, sports pitches, and agricultural land, selling and hiring equipment across more than 20 countries.
- Ownership category
- akta.pro rank
Shelton Sportsturf Drainage industry classification
Industry- Product category
- Sportsturf and Agricultural Drainage Machinery
- NAICS
- Farm and Garden Machinery and Equipment Merchant Wholesalers (423820), Farm and Garden Machinery and Equipment Merchant Wholesalers (42382)
- SIC
- Construction Machinery & Equip (3531), Farm Machinery & Equipment (3523)
- akta.pro industry
- Athletic Field & Golf Course GroundskeepingIndustrials, Manufacturing & Construction/Industrial Services & Facility Operations/Landscaping, Groundskeeping & Snow RemovalIrrigation Pipe, Tubing & Conveyance (PVC/HDPE Pipe, Layflat Hose, Manifolds)Agriculture & Food Production/Agricultural Inputs & Agrochemicals/Irrigation & Water Management Inputs (Fertigation Chemicals, Water Treatment, Drip Consumables)French Drains & Yard Drainage Systems (Install/Clean/Repair)Home & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Gutter Cleaning & Exterior Drainage MaintenancePipes, Tubing & Conveyance Infrastructure (Mainlines, Laterals, Hoses)Agriculture & Food Production/Agricultural Equipment & Technology/Irrigation & Water Management Systems (Pumps, Drip, Sprinkler)
Keywords
Where Shelton Sportsturf Drainage is headquartered
LocationHeadquarters
- HQ city
- Baumber
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Shelton Sportsturf Drainage business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Equipment Sales: Sale of new drainage machinery including trenchers, gravel band drainers, hoppers, trailers, and ancillary equipment. Standard machines available from stock; bespoke machines built to order.
- Equipment Hire: Day-rate hire of all drainage machinery and tractors (45hp-130hp) with wide turf tyres. Partnership hire includes machinery plus skilled operator for drainage contracting work.
- Used Equipment Sales: Sale of ex-hire or part-exchanged machinery that has been serviced and reconditioned prior to sale.
- Spare Parts: Spare parts shipped worldwide within 24 hours of ordering.
- Contracting Services: Trenching contractor services using partnership hire model where company provides equipment and skilled operators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Used Shelton Supertrencher+ 760 |
| One time/ perpetual license | Pay-as-you-go | Used Sand Placement Hopper |
| One time/ perpetual license | Pay-as-you-go | Used Gravel Hopper |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Shelton Sportsturf Drainage product offering
Product offeringCore offering
Shelton Sportsturf Drainage designs, manufactures, and sells tractor-mounted specialist drainage machinery and proprietary drainage techniques for sportsturf surfaces (golf courses, football/rugby pitches, cricket grounds) and agricultural land. The product range spans the Supertrencher+ series, CT100 and CT150 chain trenchers, System 25 mini trencher, gravel band drainers, and gravel/sand placement hoppers. Products are available for outright purchase, day-rate hire, partnership hire with skilled operators, and full contracting services, with distribution to over 20 countries.
Product overview
Shelton Sportsturf Drainage designs, manufactures and sells a comprehensive range of over 15 specialist drainage machinery products for sports turf and agricultural land. The core product line centers on tractor-mounted trenchers (Supertrencher+ series, CT100, CT150) that dig trenches for installing drainage pipes with minimal surface disturbance. Supporting products include gravel and sand hoppers (Manual, 3T Fast Flow, 6T Fast Flow, Universal), trailers (Hi-Lift, Dump, Gravel Cart), and the System 25 mini trencher. The company offers proprietary techniques including Lightning Drain and Gravel Band Drainage. Products are available for purchase, hire, or partnership hire with operators. The machinery serves golf courses, football/rugby pitches, cricket grounds, racecourses, and agricultural land with the promise of 'drain today, play tomorrow.'
Differentiator
Problem solved
Functional benefit
Products and services
- Supertrencher+ 760 The largest trencher in the Supertrencher+ series, digging trenches up to 760mm deep and 155mm wide for sportsturf drainage. Features dual speed digging wheel, secondary internal conveyor, PTO drive requiring a 100-125hp tractor. Awarded the 2012 IOG SALTEX EDGE Innovation Award.
- Supertrencher+ 625 Trencher digging up to 625mm deep and 125mm wide (155mm optional) for sportsturf drainage. Features a 2-speed gearbox and secondary internal conveyor for matching digging speed to soil conditions. Awarded the 2007 Royal Agricultural Society of England Silver Medal.
- Supertrencher 560 Trencher digging trenches from 50mm to 135mm wide and 200mm to 560mm deep for sportsturf drainage. Single conveyor, one-speed gearbox, requires an 80hp+ tractor.
- Supertrencher 450 Most compact trencher in the Supertrencher series, digging from 200mm to 450mm depth and 50mm to 97mm width for sportsturf drainage. Single conveyor folds vertically, requires only a 45hp+ tractor.
- CT100 Chain Trencher PTO-driven chain trencher for installing land drainage pipes on sportsturf surfaces. Redesigned to cut trenches up to 200mm wide and 1m depth, with in-cab electro-hydraulic controls.
- System 25 Versatile mini trencher for secondary sportsturf drainage systems. Cuts 25mm to 97mm wide trenches to 450mm depth with coupled backfilling hopper for one-pass gravel-filled trenches. Awarded the 2004 RASE Silver Medal.
- Gravel Band Drainer Secondary sportsturf drainage system that cuts closely spaced 25mm wide gravel bands 100-350mm deep. A coulter disc cuts turf then gravel is injected with a presser wheel pushing the turf back together with minimal surface disturbance. 1999 RASE Silver Medal.
- 3T Gravel Band Drainer 3 tonne capacity gravel band drainer for secondary sportsturf drainage. Creates 25mm-50mm wide bands up to 350mm deep with minimal surface disruption, built in stainless steel.
- 6 Tonne Universal Sand and Gravel Hopper Multi-function hopper combining gravel cart, sand spreader, and centre fill capabilities for sportsturf drainage work. Features a moving floor conveyor, electro-hydraulic controls, and switchable gravel and sand backfilling. Launched February 2019.
- 3T Fast Flow Gravel Hopper 3 tonne fast-flow hopper for quick, clean backfilling of sportsturf drainage trenches. Trailed sub-frame with secondary hopper in trench, interchangeable for different trench widths, with a hydraulic cupping system.
- 6T Fast Flow Gravel & Sand Hopper Award-winning 6 tonne hopper for backfilling with both gravel and sand in sportsturf drainage work. High daily outputs, interchangeable secondary hoppers, 700mm low ground pressure tyres, optional camera system.
- Sand Placement Hopper 2 tonne capacity hopper for placing free-draining sands over piped drain runs and narrow channels in sportsturf applications. Hydraulic agitator, twin rakers, and consolidating wheels for firm, level sand placement.
- CT150 Agri Chain Trencher Agricultural chain trencher with 1.5m maximum digging depth for farm land drainage. Tractor mounted with laser/GPS grading capability, pipe laying in one-pass operation; requires a 150-200hp tractor. Launched at Cereals 2015 with Rural Development Grant support.
- Trencher Hire Day-rate hire of all specialist sportsturf and agricultural drainage trenchers and supporting machinery directly from the UK headquarters. Tractor hire (45hp-130hp) with wide turf tyres and creep-speed gearboxes is also available.
- Partnership Hire Hire scheme providing specialist drainage equipment plus a skilled operator; the customer supplies additional equipment and labour, reducing costs compared with full direct contracting.
- Trenching Contractors Full contracting service using Shelton drainage machinery and trained operators for sportsturf or agricultural trenching work. Company is a member of the Land Drainage Contractors Association.
- Ground Source Heat Pump Pipe Installation Service using the CT150 trencher adapted to install ground source heat pump pipework in trenches up to 300mm wide and 1.5m deep. Claimed to be up to 10x faster than excavator installation with minimal ground disturbance.
- Lightning Drain (proprietary technique/service) Proprietary sportsturf land drainage technique using 35mm wide trenches with 25mm diameter perforated pipes spaced at 500mm centres, achieved via the System 25 trencher in a one-pass operation with Lytag backfill. Marketed as the world's fastest land drainage system enabling rapid surface recovery.
Quantifiable outcome
- That ch levels reduced by 20% without mechanical intervention after Lightning Drain installation
- +3 more outcomes
Companies that use Shelton Sportsturf Drainage
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles4 records
Shelton Sportsturf Drainage technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Shelton Sportsturf Drainage partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Port Industries Inc.coreExclusive distributor for USA market (sportsturf and agricultural), located at 802 Industrial Drive, Palmyra, MO 63461. Handles sales and support for Shelton machinery in the United States.
- Terre2ProcoreFrench distributor covering France, Switzerland, Belgium, Morocco, Algeria, and Tunisia. Based at 108 Allee des Violettes, 62520 Le Touquest Paris Plage, France.
- Wassenberg GmbHcoreGerman distributor for sportsturf products. Located at Von Goldammer, Strausse 31, 41515 Grevenbrioch, Germany. Provides local sales and support.
- TNS Imex A/ScoreDanish distributor for sportsturf and agricultural products. Located at Ved Dammen 7, K-6240 Logumkloster, Denmark. Contact Thomas N. Sorensen.
- Golfmaskiner ABcoreSwedish distributor for sportsturf products. Located at Vestergatan, S-340 14 Lagan, Sweden.
- Gravkonsult ABminorSwedish distributor for agricultural products. Based in Vikingstad, 59051.
- Sustainable Turf and Ag EquipmentcoreAustralian distributor for sportsturf and agricultural products. Located at 264 McKee Road, South Western Sydney, NSW 2570, Australia.
- Chandlers (Belton)minorUK agricultural dealer for CT150 and agricultural machinery. Located at Main St, Belton, Grantham, NG32 2LX.
- STRI (Sports Turf Research Institute)minorAgronomist providing advice on post-recovery programmes for golf course drainage projects. Consulted for guidance on seeding and turf recovery.
- Land Drainage Contractors AssociationminorIndustry association membership ensuring quality workmanship and materials. Company is a member ensuring quality assurance for contracting services.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Shelton Sportsturf Drainage competitors and assessment
Company assessmentBroad incumbents
- John Deere: Global agricultural and turf equipment giant whose tractors and turf care machinery are used as the platform for drainage installations and adjacent sportsturf work.
- Toro: Major sportsturf and golf course equipment supplier whose aerators, top-dressers, and turf renovation machinery serve the same end-customers as Shelton.
- Vermeer: Global heavy-equipment manufacturer with a strong trencher and utility installation line that competes in the broader drainage and groundworks equipment space.
Direct peers
- Mastenbroek: UK-based manufacturer of drainage trenchers and trenchless drainage installation equipment, competing head-to-head with Shelton in sportsturf and agricultural land drainage markets.
- Trencor: US-based manufacturer of heavy-duty trencher and rock wheel equipment used in utility, pipeline, and large-scale drainage installation adjacent to Shelton's sportsturf/agricultural niche.
- Egedal: Danish manufacturer of drainage equipment and trenchers used in agricultural and sportsturf applications, a direct Nordic competitor.
- Hemingway (McCain): UK manufacturer of drainage and trenching machinery for agricultural and amenity use, overlapping with Shelton's agricultural drainage customer base.
- Inter-Drain: Dutch manufacturer of trenchers and drainage installation machinery for agricultural and civil engineering markets across Europe and beyond, closely overlapping with Shelton's product range.
- Dondi: Italian producer of agricultural and sportsturf drainage machinery, trenchers, and stone buriers serving similar end-markets to Shelton across southern Europe.
Regional players
- Walter Watson: UK-based drainage contractor and equipment provider, overlapping with Shelton's contracting service arm and UK agricultural drainage customers.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Shelton Sportsturf Drainage social profiles
Digital presenceShelton Sportsturf Drainage financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shelton Sportsturf Drainage leadership team
Management profileNumber of profiles
Profiles2 records
Shelton Sportsturf Drainage funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shelton Sportsturf Drainage M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shelton Sportsturf Drainage
What does Shelton Sportsturf Drainage do?
Shelton Sportsturf Drainage designs, manufactures, and sells tractor-mounted specialist drainage machinery and proprietary drainage techniques for sportsturf surfaces (golf courses, football/rugby pitches, cricket grounds) and agricultural land. The product range spans the Supertrencher+ series, CT100 and CT150 chain trenchers, System 25 mini trencher, gravel band drainers, and gravel/sand placement hoppers. Products are available for outright purchase, day-rate hire, partnership hire with skilled operators, and full contracting services, with distribution to over 20 countries.
Is Shelton Sportsturf Drainage a public or private company?
Shelton Sportsturf Drainage is a private company. It is classified as management employee owned and is currently operating.
When was Shelton Sportsturf Drainage founded?
Shelton Sportsturf Drainage was founded in 1981. It employs 1 to 10 people.
Where is Shelton Sportsturf Drainage based?
Shelton Sportsturf Drainage is headquartered in Baumber, United Kingdom, in the Europe region.
How does Shelton Sportsturf Drainage make money?
Five revenue lines are on record. Equipment Sales are the primary driver. The others are equipment Hire, used Equipment Sales, spare Parts and contracting Services.
Who are Shelton Sportsturf Drainage's main competitors?
Broad incumbents on record are John Deere, Toro and Vermeer. Direct peers are Mastenbroek, Trencor, Egedal, Hemingway (McCain), Inter-Drain and Dondi. Walter Watson is listed as a regional player.
Does Shelton Sportsturf Drainage have an API?
No public API is recorded for Shelton Sportsturf Drainage.
What industry is Shelton Sportsturf Drainage in?
Shelton Sportsturf Drainage's product category is Sportsturf and Agricultural Drainage Machinery. Its primary akta.pro industry code is IMAIAIAH, Athletic Field & Golf Course Groundskeeping, with a secondary code of AFABAHAF, Irrigation Pipe, Tubing & Conveyance (PVC/HDPE Pipe, Layflat Hose, Manifolds). Its NAICS code is 423820 and its SIC code is 3531.