Impact Driven
Impact Driven Co. is a Boulder-based D2C e-commerce brand selling one made-to-order physical productivity planner (the Flow Stack Planner, $20 USD) via Shopify to productivity-focused individuals. Founded in 2013, the bootstrapped company operates with 1-10 employees.
- Company typePrivate
- Founded2013
- HeadquartersBoulder, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Impact Driven does
Impact Driven Co. (operating as Impact Driven) is a privately held, Boulder, Colorado-based direct-to-consumer e-commerce business. According to the firm's founding profile, the company was established in 2013 with a stated mission of curating news, data, and information on impact investing into professional reports and tools, and secured a small seed/grant of $35,000 in May 2013. However, all current evidence — the live Shopify storefront, product catalog, and Instagram presence (@impactdrivenco) — indicates the company now operates as a single-product physical goods brand, having pivoted away from impact-investing research and reports. The company sells one SKU, the Flow Stack Planner, a made-to-order planner-in-a-box priced at $20.00 USD. The product is a tangible, analog productivity system that bundles 12 monthly separators, 31 daily separators, a year-at-a-glance 2026 calendar, a memo pad, a marble-print clip, 20 white index cards, and 15 colored index cards in a 3x5-inch format.
The business runs entirely on a Shopify-hosted direct-to-consumer storefront with no retail, wholesale, or marketplace distribution. Marketing is concentrated on a single organic Instagram channel used for top-of-funnel brand awareness. Revenue mechanics are one-time per-unit purchases with no subscription, recurring, or licensing component. Operations appear lean and bootstrapped: the company has 1-10 employees, no subsidiaries, no parent entity, no disclosed funding beyond the early 2013 round, no app, no API, no AI/ML capabilities, and no proprietary technology beyond standard Shopify e-commerce functionality. The product is currently listed as 'Sold out' on the storefront as of the most recent scrape, which introduces ambiguity between supply-constrained production and low inventory turnover.
Impact Driven firmographics
Firmographics- Name
- Impact Driven
- Legal name
- Impact Driven Co.
- Website
- https://impactdriven.co
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Impact Driven Co. is a Boulder-based D2C e-commerce brand selling one made-to-order physical productivity planner (the Flow Stack Planner, $20 USD) via Shopify to productivity-focused individuals. Founded in 2013, the bootstrapped company operates with 1-10 employees.
- Ownership category
- akta.pro rank
Where Impact Driven is headquartered
LocationHeadquarters
- HQ city
- Boulder
- HQ country
- United States
- HQ region
- North America
Markets served
Impact Driven business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel
Revenue model
- Physical Planner Product Sales: One-time sale of physical productivity planner products. The Flow Stack Planner is sold as a made-to-order item at $20.00 USD. Revenue is generated through direct consumer purchases on the Shopify storefront with no recurring subscription component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Flow Stack Planner at $20.00 USD |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Impact Driven product offering
Product offeringCore offering
Impact Driven Co. designs, makes-to-order, and sells a single physical planner-in-a-box product called the Flow Stack Planner. Each boxed set contains 12 monthly separators, 31 daily separators, a year-at-a-glance 2026 calendar, a memo pad, a marble-print clip, 20 white index cards, and 15 colored index cards (3x5 inch cards). The product is sold direct-to-consumer through the company's own Shopify e-commerce storefront at $20.00 USD per unit.
Product overview
Impact Driven Co. offers a single unified physical product—the Flow Stack Planner. This made-to-order planner-in-a-box comes with all necessary components (monthly/daily separators, calendar, memo pad, clip, and index cards) to track a full year of productivity and organization. The product is sold at $20.00 USD and is currently available for purchase.
Differentiator
Problem solved
Functional benefit
Products and services
- Flow Stack Planner
Companies that use Impact Driven
Customer profileSegments1 record
Ideal customer profiles1 record
Impact Driven technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Impact Driven partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
Impact Driven competitors and assessment
Company assessmentDirect peers
- Letterfolk: D2C stationery/lifestyle brand selling customizable planners and accessories. Comparable direct-to-consumer model and analog productivity-focused customer base.
- Papier: D2C stationery brand offering customizable planners, notebooks, and paper goods. Comparable in direct-to-consumer model, gifting positioning, and analog stationery focus.
- Erin Condren: Established planner and stationery brand with a deep catalog of customizable planners, notebooks, and organizational tools. Direct overlap in boxed planner business model targeting productivity-focused consumers.
- Passion Planner: Direct-to-consumer analog planner brand selling productivity planners and accessories online. Highly comparable to Impact Driven's single-product, boxed, D2C planner format targeting individual productivity users.
- The Happy Planner: Customizable disc-bound planner system sold D2C and via retail. Comparable category, customer base, and analog productivity positioning to Impact Driven.
- Panda Planner: Productivity-focused planner brand selling boxed planners online. Directly comparable value proposition of an all-in-one analog productivity system for individual users.
- Plum Paper: Customizable planner and stationery brand selling directly online. Comparable in D2C channel, customizable analog planner product, and individual productivity end-user.
- Clever Fox Planners: D2C planner brand selling boxed productivity planners with bundled accessories (stickers, separators, pen). Same value proposition as Flow Stack Planner: comprehensive analog system at a single price point.
Broad incumbents
- Moleskine: Global incumbent in premium notebooks, planners, and stationery with broad retail and DTC distribution. Comparable analog planner category at scale, though broader portfolio and substantially larger.
- Rifle Paper Co. Lifestyle stationery and gift brand with a wide catalog of planners, notebooks, and paper goods sold DTC and wholesale. Comparable stationery category and gifting positioning, though broader assortment.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Impact Driven social profiles
Digital presenceImpact Driven financial estimates
Financial estimateRevenue estimate
Valuation estimate
Impact Driven leadership team
Management profileNumber of profiles
Profiles1 record
Impact Driven funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Impact Driven M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Impact Driven
What does Impact Driven do?
Impact Driven Co. designs, makes-to-order, and sells a single physical planner-in-a-box product called the Flow Stack Planner. Each boxed set contains 12 monthly separators, 31 daily separators, a year-at-a-glance 2026 calendar, a memo pad, a marble-print clip, 20 white index cards, and 15 colored index cards (3x5 inch cards). The product is sold direct-to-consumer through the company's own Shopify e-commerce storefront at $20.00 USD per unit.
Is Impact Driven a public or private company?
Impact Driven is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Impact Driven founded?
Impact Driven was founded in 2013. It employs 1 to 10 people.
Where is Impact Driven based?
Impact Driven is headquartered in Boulder, United States, in the North America region.
How does Impact Driven make money?
One revenue line is on record: physical Planner Product Sales.
Who are Impact Driven's main competitors?
Direct peers on record are Letterfolk, Papier, Erin Condren, Passion Planner, The Happy Planner, Panda Planner, Plum Paper and Clever Fox Planners. Broad incumbents are Moleskine and Rifle Paper Co..
Does Impact Driven have an API?
No public API is recorded for Impact Driven.