RATSENSE
RATSENSE is an IoT-based rodent monitoring platform that uses LPWAN infrared sensors and cloud analytics to deliver real-time pest visibility to enterprise facility operators in food production, healthcare, logistics, commercial real estate, and hospitality across Singapore, Australia, and Hong Kong.
- Company typePrivate
- Founded2013
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What RATSENSE does
RATSENSE is an IoT-based rodent monitoring platform developed and operated by CRE8TEC PTE. LTD., a Singapore-incorporated private limited company founded in 2013. The system consists of wireless infrared sensors that operate on LPWAN (specifically Sigfox) connectivity rather than on-site Wi-Fi, a cloud analytics layer that converts sensor-trigger events into heatmaps, trend analyses, and behavioral hotspot visualizations, and a web dashboard delivering real-time alerts and compliance-ready reports. Sensors support both spatial (passive grid) and active (in-trap) deployment modes, enabling either broad-area monitoring or precise trigger-based capture depending on facility layout. The company claims to be the first rodent monitoring system globally to use LPWAN technology, with multi-year sensor battery life and independent connectivity as primary technical differentiators.
The business model combines hardware sale with a recurring cloud subscription, monetized through direct enterprise sales supplemented by regional channel partners — Thinxtra for Australia and broader APAC, and IoTree for Hong Kong. Customer segments explicitly targeted include food production and logistics, healthcare facilities, commercial real estate, hospitality and food service, and education, with published case studies covering a Singapore university, Hong Kong hospital, warehouse facility, Singapore supermarket, and a heritage-building restaurant in Singapore's Central District. Go-to-market is enterprise field sales anchored by a CEO-led demo motion (Calendly booking), a limited 3-month Proof of Concept program in select regions as a conversion mechanism into multi-year recurring contracts, and content marketing via case studies, an educational blog, and earned media coverage in The Straits Times, Business Times Singapore, and APAC Business Headlines. Reported quantifiable outcomes include 40–60% reduction in labor and material cost versus traditional methods and six times greater trapping effectiveness, though no revenue or ARR figures are publicly disclosed.
Operationally, the company is small (11–50 employees), headquartered in Singapore, with active deployments in Singapore, Australia, and Hong Kong. RATSENSE is independently owned with no disclosed venture funding, parent company, or institutional investors, and operates under Singapore's Personal Data Protection Act. Management consists of CEO Deanne Baptista and General Manager Derek Tong. The company has not undergone any disclosed M&A, leadership changes beyond the founding team, or restructuring events.
RATSENSE firmographics
Firmographics- Name
- RATSENSE
- Legal name
- CRE8TEC PTE. LTD.
- Website
- https://ratsense.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RATSENSE is an IoT-based rodent monitoring platform that uses LPWAN infrared sensors and cloud analytics to deliver real-time pest visibility to enterprise facility operators in food production, healthcare, logistics, commercial real estate, and hospitality across Singapore, Australia, and Hong Kong.
- Ownership category
- akta.pro rank
RATSENSE industry classification
Industry- Product category
- IoT Pest Monitoring
- NAICS
- Other Measuring and Controlling Device Manufacturing (334519), Computer Facilities Management Services (541513)
- SIC
- Auto Controls For Regulating Residential & Comml Environments (3822)
- akta.pro primary industry
- Rodent Control & Exclusion Services (AFACAGAD)
Keywords
Where RATSENSE is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
RATSENSE business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- IoT Hardware and Monitoring Service: Ratsense generates revenue through sale of wireless IoT sensors combined with cloud-based monitoring service. The system includes sensors, LPWAN connectivity, middleware, cloud server, and user platform access.
- Proof of Concept Program: Limited 3-month POC program offered in select regions to demonstrate value before ongoing subscription adoption.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Proof of Concept (POC) Program |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
RATSENSE product offering
Product offeringCore offering
RATSENSE provides an IoT-based rodent monitoring system consisting of LPWAN-connected wireless infrared sensors deployed at facility access points and high-risk zones, transmitting movement data to a cloud analytics platform. The platform delivers real-time heatmaps, trend analysis, automated compliance reports, and alerts for commercial facility operators. Revenue is generated through sale of the sensor hardware combined with the cloud monitoring subscription service, plus a limited 3-month Proof of Concept program in select regions.
Product overview
RATSENSE is an IoT-based rodent monitoring platform developed by Cre8tec Pte Ltd. The portfolio consists of three core components: (1) wireless LPWAN infrared sensor hardware deployed at access points and within traps, (2) a cloud analytics engine that processes sensor data into heatmaps, trend analysis, and behavioral reports, and (3) a web-based user dashboard for real-time alerts, floorplan visualizations, and compliance-ready insights. The platform operates in two sensor modes — spatial (passive grid) and active (inside-trap trigger-based) — and is offered alongside a limited 3-month Proof of Concept (POC) pilot program in select regions.
Differentiator
Problem solved
Functional benefit
Products and services
- RATSENSE IoT Rodent Monitoring System End-to-end IoT-based rodent monitoring platform combining LPWAN infrared sensors, cloud analytics, and a user dashboard. Detects rodent movement at entry points and high-risk zones 24/7; delivers real-time heatmaps, trend analysis, and automated compliance-ready reports for commercial facility operators.
- RATSENSE Sensor Hardware Wireless, self-powered infrared sensors deployed at key access points, available in two modes: spatial/passive grid setup or active mode installed inside traps for trigger-based data capture. Operates on LPWAN with multi-year battery life and no Wi-Fi dependency.
- RATSENSE Cloud Dashboard Web-based user interface providing real-time heatmaps, trend diagrams, activity zone maps, automated compliance reports, and smart alerts tailored to each facility's floorplan.
- 3-Month Proof of Concept (POC) Program A paid three-month pilot engagement that lets prospective enterprise clients deploy RATSENSE sensors and the cloud dashboard at their facility to evaluate effectiveness before committing to a full subscription.
Quantifiable outcome
- 40 to 60% reduction in cost of labour and material compared to traditional methods
- +1 more outcomes
Companies that use RATSENSE
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
RATSENSE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
RATSENSE partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- IoTreeminorIoTree partnership for facility management solutions in Hong Kong. Collaboration demonstrated at Yeung Uk Road Market rodent control project. IoTree and Thinxtra partnered to improve facility management through IoT-enabled rodent monitoring solutions.
- ThinxtracoreThinxtra serves as the channel partner providing IoT-enabled pest surveillance and control solution in Australia and Asia Pacific region. The partnership enables localized sales, deployment, and support for Ratsense's rodent monitoring technology. Collaboration includes joint marketing and case studies demonstrating solution effectiveness in commercial facilities.
- Unabiz (Sigfox)coreRatsense partnered with UnaBiz, the exclusive Sigfox network operator in Singapore and Taiwan, to leverage LPWAN (Low-Power Wide-Area Network) technology for IoT connectivity. Sigfox provides the backbone connectivity enabling large-scale deployment of sensors with minimum logistical effort and extended battery life. This partnership made Ratsense the first in the world to adopt LPWAN technology within rodent monitoring system infrastructure.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
RATSENSE competitors and assessment
Company assessmentBroad incumbents
- Ecolab: Global hygiene and pest elimination giant whose Pest Elimination division offers digitally enabled rodent and insect programs to food, healthcare, and hospitality customers. Comparable enterprise customer overlap and regulatory drivers, though Ecolab operates across a vastly larger portfolio.
- Pelsis Group: Global manufacturer and supplier of professional pest control products, including rodent control devices used in commercial facilities. Comparable as a participant in the same rodent control value chain, though primarily product-led rather than IoT service-led like RATSENSE.
- Rollins: US-listed parent of Orkin and other pest control brands, with growing investments in connected pest management technologies. Comparable as a large pest services incumbent now layering digital monitoring into traditional pest control contracts.
- Rentokil Initial: World's largest pest control operator with digital initiatives such as PestConnect for connected rodent monitoring. Comparable as an enterprise pest management incumbent adopting IoT, but competes with a much broader service portfolio and global footprint than RATSENSE.
Direct peers
- Spotta: UK-based IoT pest monitoring company deploying wireless sensors (including LPWAN) for insect detection in commercial facilities. Closest pure-play peer to RATSENSE in technology stack and subscription-based pest intelligence business model.
- Anticimex: Swedish-headquartered global pest control company operating the SMART digital pest control platform, which uses connected sensors and remote monitoring for rodent and insect management. Directly competes with RATSENSE in IoT-enabled pest surveillance for enterprise customers.
Others
- Bell Laboratories: Leading global manufacturer of rodent control products (baits, traps, stations) supplied to pest management professionals. Adjacent ecosystem participant whose traditional products are increasingly being paired with IoT sensors like RATSENSE's in modern rodent programs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
RATSENSE financial estimates
Financial estimateRevenue estimate
Valuation estimate
RATSENSE leadership team
Management profileNumber of profiles
Profiles1 record
RATSENSE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RATSENSE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RATSENSE
What does RATSENSE do?
RATSENSE provides an IoT-based rodent monitoring system consisting of LPWAN-connected wireless infrared sensors deployed at facility access points and high-risk zones, transmitting movement data to a cloud analytics platform. The platform delivers real-time heatmaps, trend analysis, automated compliance reports, and alerts for commercial facility operators. Revenue is generated through sale of the sensor hardware combined with the cloud monitoring subscription service, plus a limited 3-month Proof of Concept program in select regions.
Is RATSENSE a public or private company?
RATSENSE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RATSENSE founded?
RATSENSE was founded in 2013. It employs 11 to 50 people.
Where is RATSENSE based?
RATSENSE is headquartered in Singapore, Singapore, in the Asia region.
How does RATSENSE make money?
Two revenue lines are on record. IoT Hardware and Monitoring Service is the primary driver. The others are proof of Concept Program.
Who are RATSENSE's main competitors?
Broad incumbents on record are Ecolab, Pelsis Group, Rollins and Rentokil Initial. Direct peers are Spotta and Anticimex. Bell Laboratories is listed as an others.
Does RATSENSE have an API?
No public API is recorded for RATSENSE.
What industry is RATSENSE in?
RATSENSE's product category is IoT Pest Monitoring. Its primary akta.pro industry code is AFACAGAD, Rodent Control & Exclusion Services. Its NAICS code is 334519 and its SIC code is 3822.