Marketerosweb

What Marketerosweb does

Marketerosweb S.L., trading as Marketeros Web, is a digital marketing and web development agency incorporated in Madrid, Spain in 2019 and registered as a private limited company with CIF B86154697. The company delivers a full-service digital offering that includes custom website design, SEO positioning (with international coverage for Baidu and Yandex), e-commerce development on major platforms (PrestaShop, WooCommerce, Drupal, Magento) plus custom-coded stores, social media management, email marketing, mobile application development for Android and iOS, tiered web hosting, Google Ads and Google Shopping campaign management, and Robotic Process Automation (RPA) implementations using UiPath, Automation Anywhere and Pega. The technology stack is built on widely adopted third-party CMS and e-commerce platforms rather than proprietary infrastructure, with development adhering to W3C standards and responsive design principles.

The agency's underlying business model is hybrid: one-time project fees for web design, e-commerce and RPA build work, recurring subscriptions for SEO, social media management, email marketing and hosting (€60–€375 annually across four tiers), and advertising spend markups on Google Ads and social media campaigns. GTM is sales-led, driven by a website contact form, phone intake (+34 629 31 32 22) and inbound organic search, with an additional channel through Spain's Kit Digital subsidy program (Next Generation EU) as an authorized digital transformation provider.

The customer base consists primarily of small and medium Spanish-speaking businesses (PYMES) across Spain, Colombia and Mexico, served through offices in Madrid, Bogotá and Mexico City. Disclosed customers span at least a dozen verticals including education, healthcare (dental, aesthetic surgery, medical centers), e-commerce (gym equipment, mattresses, video games), insurance, real estate and ERP software, with no disclosed enterprise anchor accounts or major customer concentration. The agency's horizontal SMB segmentation and project-based pricing model imply low customer concentration risk but also limited recurring revenue depth per client.

Name

Marketerosweb

Legal name

Marketerosweb S.L.

Website

https://marketerosweb.es

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Marketerosweb is a Madrid-headquartered digital marketing agency offering web design, SEO, e-commerce development, social media management, hosting, mobile apps, and RPA automation to Spanish-speaking SMBs across Spain, Colombia, and Mexico.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Media Buying Agencies (54183)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311)

akta.pro primary industry

Social Media Management, Scheduling & Community Tools (BPAMALAJ)

akta.pro secondary industry

Programmatic Media Buying & Trading Desks (DV360/TTD, RTB) (MPAAABAB)

Keywords

• Web design services
• Search engine optimization
• Digital marketing agency
• E-commerce development
• Social media management

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Web Design and Development Services: Custom web design and development projects billed as one-time contracts. Services include corporate website design, e-commerce store development (PrestaShop, WooCommerce, Drupal, Magento, or custom-built), landing pages, and mobile app development.
2. SEO / Search Engine Positioning Services: Ongoing SEO positioning services including competitor analysis, keyword research, site structure review, content optimization, link management, and Google penalty detection. Also covers international SEO for Baidu (China) and Yandex (Russia).
3. Social Media Management: Community management services including content creation, social media strategy, campaign management, paid social ads, promotions and contests, and profile setup and administration.
4. Web Hosting: Annual web hosting subscriptions with tiered plans (Hosting Correo €60/yr, Hosting Personal €90/yr, Hosting PYMES €180/yr, Hosting Profesional €375/yr). Includes domain registration and email accounts.
5. RPA Implementation Services: Bespoke RPA (Robotic Process Automation) implementation using tools such as Automation Anywhere, UiPath, and Pega, for automating repetitive business tasks.
6. Digital Advertising Campaigns: Paid digital advertising including Google Shopping campaigns, Google Ads (SEM), and social media ad campaigns. Revenue is generated through campaign management fees and media spend markups.
7. Email Marketing: Email marketing campaign creation adapted to each target audience segment, designed to improve campaign performance and results.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Marketerosweb is a multinational digital marketing agency that designs and develops custom websites and e-commerce stores, delivers SEO positioning (including for Baidu and Yandex), manages social media and email marketing campaigns, runs Google Ads/Shopping paid campaigns, and provides web hosting, Android/iOS mobile app development, and Robotic Process Automation (RPA) implementation. Customers are predominantly Spanish-speaking small and medium businesses across Spain, Colombia, and Mexico seeking integrated online presence, lead generation, and process automation.

Product overview

Marketerosweb is a digital marketing and web development agency operating as a services company with multiple interconnected service lines. The core offering consists of web design and development services (Diseño Web) and SEO positioning services (Posicionamiento Web SEO), complemented by e-commerce store design (Diseño Tiendas Online) built on platforms like PrestaShop, WooCommerce, Drupal, and Magento. Additional services include social media marketing (Marketing en Redes Sociales), email marketing, inbound marketing, RPA automation (Automatización Robótica de Procesos), mobile app development (Apps Móviles), and Google Ads campaign management. The company also provides hosting and domain services as an add-on. These services work together as an integrated digital marketing ecosystem, where web design feeds into SEO, which combines with social media and paid advertising for comprehensive online presence management.

Differentiator

Problem solved

Functional benefit

Products and services

• Diseño Web (Web Design and Development) Custom corporate website design and development service for businesses, including needs analysis, custom web design aligned with brand identity, content management system integration, and responsive/mobile-friendly programming that follows W3C standards and supports SEO visibility.
• Posicionamiento Web SEO (SEO Services) Search engine optimization service for businesses seeking top rankings on Google, Baidu, and Yandex, including competitor analysis, keyword research, site structure review, content optimization, link management, and Google penalty detection.
• Diseño Tiendas Online (E-commerce Design and Development) End-to-end online store design, programming, and positioning service built on PrestaShop, WooCommerce (WordPress), Drupal, Magento, or custom-built platforms without third-party dependencies, including Google Shopping campaign integration and product positioning.
• Marketing en Redes Sociales (Social Media Management) Social media strategy and community management service for brands, including content creation, social media strategy, paid social advertising on Facebook, Instagram, and Twitter, promotions and contests, and profile setup and administration.
• Apps Móviles (Mobile Application Development) Design and development of custom mobile applications for Android and iOS platforms, including strategy, UI/UX design, development, and marketing campaign execution for app promotion.
• Hosting y Dominios (Web Hosting and Domain Registration) Tiered annual web hosting subscription service including domain registration and management, with plans ranging from basic email hosting (Hosting Correo, €60/year) to professional hosting with 10GB storage (Hosting Profesional, €375/year), all built on Linux-based infrastructure with MySQL/PHP support on higher tiers.
• Automatización Robótica de Procesos (RPA Implementation) Bespoke Robotic Process Automation implementation service using tools such as Automation Anywhere, UiPath, and Pega to automate repetitive tasks including reading/writing web forms, extracting email/file data, interacting with APIs and databases, and synchronizing inventory between ERP and e-commerce platforms.
• Campañas Google Ads (Google Ads Campaign Management) Pay-per-click advertising campaign management service including Google Search Ads, Google Display Network ads, Google Shopping campaigns, YouTube video ads, and mobile-specific campaigns, generating immediate product visibility and sales from launch.

Quantifiable outcome

• RPA order preparation time reduction of up to 90% through email/file data extraction and automated processing
• +1 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• Google (Google Analytics, Google Ads)coreTechnology or IntegrationMarketerosweb uses Google Analytics for web analytics and traffic analysis, and implements Google Ads (including Google Shopping campaigns) for its clients. The company integrates Google Ads conversion tracking codes and leverages Google Search Console, Keyword Planner, and Google Display Network as core technology and advertising platforms.
• Professional HostingcoreTechnology or IntegrationThe company's website is hosted on Profesional Hosting, which provides the underlying server infrastructure and security measures for the marketerosweb.es domain. The hosting provider's privacy policy governs data handling for the website.
• Kit Digital Program (Government of Spain)coreStrategic or Co-development PartnerMarketerosweb is an authorized provider under Spain's Kit Digital program, funded by Next Generation EU (Plan de Recuperación, Transformación y Resiliencia). The program provides digital subsidies to SMBs, and Marketerosweb delivers web design, SEO, and digital marketing solutions as part of the program, effectively serving as a certified digital transformation partner for the Spanish government.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cyberclick: Barcelona-based digital marketing agency offering Google Ads, SEO, content marketing, and inbound marketing services for SMB and mid-market clients. Direct peer given overlapping inbound marketing, Google Ads, and SEO offerings.
• Flat 101: Spanish digital analytics and marketing agency specializing in SEO, analytics, and conversion optimization for SMB and enterprise clients. Direct peer sharing Marketerosweb's SEO-led value proposition and Spain HQ base.
• Making Science: Spanish-headquartered digital marketing and ad-tech agency offering SEO, paid media, e-commerce, and digital transformation services across Europe and Latin America. Direct peer given Marketerosweb's overlapping service lines (web, SEO, digital ads) and Spain/LatAm geographic footprint.
• RocketROI: Madrid-based digital marketing agency specializing in Google Ads, SEO, and performance marketing for SMBs. Direct peer sharing Marketerosweb's Google Ads/SEM focus and Spanish SMB target segment.
• The Cocktail: Madrid-based digital consultancy offering web development, SEO, digital strategy, and custom platforms for enterprise clients. Direct peer given shared Madrid HQ, overlapping web/SEO/dev offerings, and similar integrated digital services model.
• Producteca: Madrid-based e-commerce and digital marketing agency focused on Magento, Shopify, and digital strategy for online retailers. Direct peer given Marketerosweb's e-commerce store development and Google Shopping campaigns offerings.

Broad incumbents

• Havas Media: Global media planning and buying network offering programmatic, paid search, social, and SEO across all major markets. Broad incumbent peer given Marketerosweb's Google Ads and paid digital advertising offerings; competes for larger enterprise budgets Marketerosweb also targets.
• Publicis Groupe Spain: Global advertising holding company's Spanish operations offering end-to-end creative, media, digital, and e-commerce services. Broad incumbent peer competing for enterprise digital transformation budgets in Marketerosweb's Spain/LatAm markets.

Emerging players

• Seoinhouse: Spain-focused SEO agency offering positioning, content, and link-building services. Comparable as a specialist SEO peer, narrower than Marketerosweb's full-service model but directly competing in the SEO positioning line.
• Lago Studios: Madrid-based digital studio offering web design, development, and branding for SMBs and enterprises. Emerging player peer sharing Marketerosweb's core Diseño Web service and Madrid-based SMB focus.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/marketerosweb
• Facebookfacebook.com/marketerosweb
• LinkedInlinkedin.com/company/marketerosweb

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marketerosweb