What Brain Armor does

Brain Armor is a privately held, for-profit nutritional supplements company founded in 2015 and headquartered in Brookfield, United States. According to the firm's own positioning, it focuses on brain health and wellness through products described as clinically proven and evidence-based nutritional formulas. The company employs between 11 and 50 people, placing it in the small-business category by headcount.

The business model, go-to-market motion, product portfolio specifics, pricing structure, distribution channels, and customer segmentation are not discernible from the available source material. The company website scrape returned only a loading/verification screen with no substantive content, and no third-party data sources provided details on SKUs, clinical trial registrations, distribution partnerships, or retail/online channel mix. Without those data points, it is not possible to confirm whether Brain Armor sells direct-to-consumer, through retail, via healthcare practitioners, or via some combination of channels, nor to assess contract structure, average order value, or repeat purchase dynamics.

From an analytical standpoint, Brain Armor is a small, privately held, single-vertical consumer health products company in a crowded category (nootropics and brain-health supplements) with no disclosed funding, no named management team, no disclosed partnerships, no certifications or compliance data, and no public revenue. The absence of disclosed capital raises or strategic actions limits visibility into investment cadence, scale trajectory, and competitive positioning. Investors or acquirers evaluating the company would need primary diligence on sales channels, customer retention metrics, IP and formulation defensibility, and regulatory status to form a substantive view.

Name

Brain Armor

Website

https://brain-armor.com

Company type

Private

Founded year

2015

Headcount range

11–50 employees

Short description

Brain Armor is a privately held U.S. nutritional supplements company, founded in 2015 and based in Brookfield, that sells clinically proven, evidence-based nutritional formulas targeted at brain health and wellness. It operates with 11 to 50 employees.

Ownership category

akta.pro rank

Product category

Nutritional Supplements

akta.pro primary industry

Healthy Aging & Cognitive Support Supplements (CRADAGAM)

Keywords

• Brain health supplements
• Cognitive nutrition
• Neurological wellness
• Nutritional formulas
• Brain wellness products

Headquarters

HQ city

Brookfield

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel

Core offering

Brain Armor develops and sells clinically proven, evidence-based nutritional formulas designed to impact brain health and wellness. The company focuses on delivering dietary supplements targeting neurological and cognitive function for consumers seeking to support or improve brain performance.

Differentiator

Problem solved

Functional benefit

Products and services

• Brain Health Nutritional Formulas

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Emerging players

• HVMN (formerly Nootrobox): DTC nootropics and brain performance brand selling evidence-based cognitive supplements. Comparable as a smaller, science-focused player in the cognitive supplement space.

Direct peers

• Neuriva: A brain health supplement brand owned by Reckitt (maker of Neuriva Plus and Neuriva Original) targeting memory, focus, and reasoning. Directly comparable to Brain Armor's clinical cognitive-support positioning.
• Prevagen: Quincy Bioscience's flagship brain health supplement marketed for memory improvement. Competes in the same cognitive-support category and uses a clinically framed value proposition similar to Brain Armor.
• Onnit: Supplement and wellness brand (owned by Unilever) with a brain/cognitive product line (Alpha BRAIN). Comparable as a science-marketed cognitive supplement sold via DTC and select retail.
• Mind Lab Pro: An 'universal nootropic' supplement brand targeting cognition, memory, and focus via a multi-ingredient formula. Comparable as a science-positioned, direct-to-consumer brain health brand.

Broad incumbents

• Thorne: Premium supplement brand serving health practitioners and consumers, with cognitive and brain health products. Comparable as a science-led, premium-priced supplement competitor.
• Life Extension: Established supplement company with a broad portfolio including dedicated brain/memory formulations. Competes in the cognitive health category with deeper distribution and clinical branding.
• Pure Encapsulations: Practitioner-channel supplement brand (Nestlé Health Science) offering cognitive and neurological health formulas. Comparable positioning as a clinical, evidence-based supplement competitor.
• Designs for Health: Practitioner-channel supplement brand with cognitive/neurology formulations and an evidence-based positioning. Comparable in clinical marketing approach to Brain Armor.

Others

• Cognizin (citicoline ingredient brand by Kyowa Hakko): Branded citicoline ingredient used in cognitive supplement formulations. Relevant as a supply-side enabler for brain health supplements similar to Brain Armor's formulations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/brain_armor

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brain Armor