Curiosity Group

What Curiosity Group does

Curiosity Group, operating under the DBA "Curiosity IT Consulting," is a private Australian IT consulting firm founded in 2014 with 11-50 employees and a single-country (Australia) footprint. The firm delivers a horizontal suite of IT services to small and medium businesses, organized around seven core offerings: Managed IT Services and Server Deployment and Management (server and infrastructure management with guaranteed availability and maintenance contingencies), Forensic IT Analysis (including expert witness testimony in court cases), Email Hosting (specialized in Microsoft 365 and Google Workspace migration, security, and accessibility), Help Desk/Support (on-demand IT problem resolution), Website Development (WordPress management and custom sites), and SEO & Digital Marketing. The technology stack is built on commodity third-party platforms — Microsoft 365, Google Workspace, WordPress — with no disclosed proprietary technology, patents, or proprietary features.

The business model is a hybrid of managed services contracts (recurring email hosting and ongoing server management) and professional services engagements (project-based website development, SEO, help desk hours, and forensic IT engagements). Pricing is contact-quoted and not publicly disclosed. Go-to-market is sales-led and direct, conducted through a published phone line (02 8970 8760) and an online contact form, with growth supported by referrals and a small footprint of organic social channels (Facebook, X, Instagram) plus a WordPress-based website and RSS feed. Customer testimonials show 10+ year retention with SMB clients across legal (Project Lawyers), retail/spa (Spring Spa Wear), and marketing (Signature Strategy) verticals. No funding events, institutional investors, partnerships, leadership disclosures, certifications, awards, or M&A activity are recorded in the input data, and the firm appears to operate as an independent, owner-led practice centered on a principal named David.

Name

Curiosity Group

Legal name

Curiosity Group

Website

https://curiositygroup.com.au

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Australian IT consulting firm founded in 2014 that delivers managed IT services, server management, email hosting on Microsoft 365 and Google Workspace, help desk support, website development, SEO/digital marketing, and forensic IT analysis to small and medium businesses across Australia.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Management Consulting Services (54161), Other Management Consulting Services (541618), Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Data, Analytics & AI Consulting (BPAHAEAF)

akta.pro secondary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

Keywords

• Managed IT services
• IT helpdesk support
• Email hosting migration
• Website development services
• Forensic IT analysis

Headquarters

HQ city

Essington

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Managed IT Services: Ongoing server management and IT infrastructure support for clients, ensuring server availability and business continuity with maintenance contingencies.
2. Website Development: Website creation, maintenance, and management including WordPress solutions and custom website development.
3. SEO & Digital Marketing: Search engine optimization and digital marketing services to improve online presence.
4. Email Hosting: Email hosting migration, security, and accessibility services specializing in Microsoft 365 and Google Workspace.
5. IT Support/Help Desk: On-demand IT problem resolution and support services for any technical issues.
6. Forensic IT Analysis: Forensic IT analysis services including expert witness testimony for court cases.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Curiosity Group (doing business as Curiosity IT Consulting) is an Australian IT consulting firm that delivers managed IT services, server deployment and management, helpdesk and on-demand technical support, email hosting migration and administration (specializing in Microsoft 365 and Google Workspace), WordPress and custom website development, SEO and digital marketing, and forensic IT analysis including expert witness testimony. Services are sold to small and medium businesses on a consulting and managed-services basis.

Product overview

Curiosity Group operates as an IT consulting firm offering a unified suite of managed IT services. The portfolio consists of seven core service offerings: Managed IT Services and Server Deployment and Management (which overlap in server/infrastructure management), Forensic IT Analysis, Email Hosting (with specialization in Microsoft 365 and Google Workspace), HelpDesk/Support, Website Development (including WordPress and custom solutions), and SEO & Digital Marketing. These services are delivered as consulting engagements rather than a software product platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Managed IT Services Comprehensive server and infrastructure management for SMB clients, ensuring continuous availability of servers with contingency planning for maintenance windows and disruptions.
• Forensic IT Analysis Digital forensics investigation services for legal proceedings, including expert witness testimony delivered in court cases.
• Email Hosting Email hosting migration, administration, security, and accessibility services for business clients, with specialization in Microsoft 365 and Google Workspace platforms.
• HelpDesk/Support On-demand IT support services available to clients at any time for resolving IT problems of any scale.
• Website Development Website creation and maintenance services, including WordPress management and custom website development solutions for business clients.
• SEO & Digital Marketing Search engine optimization and digital marketing services designed to improve online presence and grow business visibility for clients.
• Server Deployment and Management Server management services for clients ensuring continuous availability with guaranteed contingency plans during maintenance windows and disruptions so work can continue uninterrupted.

Quantifiable outcome

• Saved money, time, and stress for marketing agency client (Signature Strategy)

Named customers3 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Datacom: Large Australasian IT services company offering managed services, cloud, and consulting across a wide range of industries — overlapping with Curiosity's service set but at significantly greater scale and breadth.

Direct peers

• Brennan IT: Australian managed IT services and IT consulting firm serving SMB and mid-market clients with managed services, cloud, and support — directly comparable to Curiosity Group's core managed IT and consulting offering.
• Interactive: Australian technology services firm offering managed IT, cloud, and productivity solutions (including Microsoft 365 expertise) to mid-sized businesses — directly comparable to Curiosity's cloud productivity specialization.
• Nexon: Australian managed services and IT consulting firm focused on SMB and mid-market clients with end-user support, cloud, and infrastructure services — comparable in customer segment and service mix to Curiosity.
• Alesco: Australian IT managed services and consulting provider targeting SMBs with cloud, support, and managed infrastructure — overlapping with Curiosity's SMB-focused managed service model.
• Attivo Group: Australian IT managed services and consulting provider for SMBs, with a portfolio spanning managed IT, cloud, and digital — directly comparable across customer segment and service breadth.
• Brisbane IT: Australian SMB-focused managed IT services and IT consulting firm — directly comparable to Curiosity in terms of customer segment, service mix, and geographic focus.
• Insync Technology: Australian managed IT services and consulting firm serving SMB clients with IT support, cloud, and infrastructure services — directly comparable to Curiosity's value proposition and client profile.
• Somerville Group: Australian IT services provider delivering managed IT, cloud, and cybersecurity to SMBs — overlapping directly with Curiosity Group's managed services, email, and help desk portfolio.

Emerging players

• CSO Group: Australian cybersecurity and digital forensics specialist offering forensic IT analysis, including expert witness services — narrowly overlapping with Curiosity's differentiated forensic IT analysis capability.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Curiosity Group