HANYC

What HANYC does

The Hotel Association of New York City (HANYC), founded in 1878, is a private nonprofit trade association (501(c)(6)) representing approximately 280 member hotels managing over 75,000 rooms across New York City's five boroughs. Member hotels collectively employ roughly 50,000 workers and span luxury flagship properties (The Plaza, Four Seasons, Mandarin Oriental) and major chain brands (Marriott, Hilton, Hyatt, IHG, Accor). The organization functions as the recognized collective voice of NYC's hotel industry on legislative, labor, and regulatory matters, with Vijay Dandapani serving as President & CEO and Heather Davis chairing the affiliated HANYC Foundation.

HANYC's product portfolio is service-oriented rather than technology-based. Core offerings include legislative advocacy (including the Save NYC Hotels campaign and HANYC PAC), labor relations support (joint negotiation with the Hotel and Gaming Trades Council covering 27,000 unionized workers), industry research and statistics, the Sustainable Hospitality Initiative, human trafficking prevention training (delivered with BEST), the HANYC Foundation scholarship program ($10,000 awards to children of hotel workers), and recognition programs such as the Big Apple Stars Awards and the Red Carpet Hospitality Gala. Infrastructure consists of a public website (hanyc.org) and a restricted member portal (member.hanyc.org), with no proprietary AI, APIs, or SDKs disclosed.

The business model is membership-dues driven and recurring, with two tiers: Hotel Members (hotel properties, billed annually) and Allied Members (vendors, suppliers, and service providers to the hospitality industry). Specific pricing is not publicly disclosed. Go-to-market is sales-led, combining direct outreach, industry events, advocacy visibility, and word-of-mouth within the hospitality community. The HANYC Foundation operates as a wholly-owned 501(c)(3) subsidiary (established 2019) for philanthropic programming, and key strategic partnerships include the American Hotel & Lodging Association (AHLA), NYSHTA, NYU Tisch Center of Hospitality, Broadway League, and Times Square.

Name

HANYC

Legal name

Hotel Association of New York City, Inc.

Website

https://hanyc.org

Company type

Private

Founded year

1878

Operating status

Operating

Headcount range

11–50 employees

Short description

The Hotel Association of New York City (HANYC) is a 501(c)(6) nonprofit trade association founded in 1878, representing approximately 280 NYC member hotels managing over 75,000 rooms. It delivers legislative advocacy, labor relations support, industry research, sustainability programs, and recognition events funded by annual membership dues.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: HANYC generates revenue through annual membership dues from hotel properties in New York City. Membership tiers include hotel members and allied members (vendors, suppliers, and service providers in the hospitality industry). The association represents member interests through legislative advocacy, collective bargaining support, industry research, and educational programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

HANYC is a private 501(c)(6) trade association that sells annual memberships to New York City hotel properties and allied hospitality vendors. In exchange for membership dues, the association delivers legislative and regulatory advocacy, representation in labor negotiations with the Hotel and Gaming Trades Council, industry research and statistics, sustainability and human-trafficking training, scholarship programs through its affiliated Foundation, and member recognition events such as the Big Apple Stars Awards and Red Carpet Hospitality Gala.

Product overview

The Hotel Association of New York City (HANYC) is a professional trade association serving NYC's hotel industry, not a product company. HANYC's offerings consist of advocacy services (Legislative Advocacy, HANYC PAC), educational programs (HANYC Foundation Scholarship Program), operational support (Sustainable Hospitality Initiative, Human Trafficking Training with BEST), industry resources (NYC Hotel Industry Statistics, Job Board, Vendor News), member services (Member Portal), and recognition programs (Big Apple Stars Awards, Red Carpet Hospitality Gala, Featured Employee Program). The association organizes events including the Annual General Meeting and conducts advocacy campaigns like Save NYC Hotels. The portfolio functions as a unified suite of member services supporting the business interests of NYC's hotel industry.

Differentiator

Problem solved

Functional benefit

Products and services

• Legislative Advocacy Representation of member hotel interests before NYC and New York State legislative bodies, regulatory agencies, and city hall on issues affecting hotel operations and profitability. Targeted at hotel owners, operators, and management companies.
• HANYC Foundation Scholarship Program Annual $10,000 scholarship awards administered through the NYU Jonathan M. Tisch Center of Hospitality to graduating high school seniors whose parents work at HANYC member hotels.
• Sustainable Hospitality Initiative Program promoting sustainable operating practices across NYC member hotels including best-practice sharing, sustainability awards, and participation in the NYC Carbon Challenge.
• Human Trafficking Awareness Training Free awareness training program (Inhospitable to Human Trafficking) for member hotel staff, delivered in partnership with BEST to educate frontline hospitality workers on recognizing and preventing human trafficking.
• Big Apple Stars Awards Annual recognition program honoring exemplary performances by NYC hotel employees across categories including full-time hourly with guest contact, full-time hourly without guest contact, room attendant, and managerial positions below GM level.
• Red Carpet Hospitality Gala Annual fundraising gala hosted by the HANYC Foundation that brings together industry leaders to celebrate excellence in hospitality, public service, and the arts.
• Member Portal Restricted-access online portal at member.hanyc.org for HANYC members to access exclusive content, manage profiles, and access member-only resources including bylaws.
• HANYC PAC Political action committee supporting candidates and policies favorable to the NYC hotel industry.

Quantifiable outcome

• HANYC recovered over $1.3 million in Cooling Tower Credits for member hotels through partnership with NuEnergen
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered minor and core.

• Broadway LeagueminorStrategic or Co-development PartnerIndustry partnership between NYC's hotel and Broadway theater industries. The partnership promotes cross-industry tourism and hospitality experiences, recognizing the synergy between hotel accommodations and Broadway entertainment for visitors to New York City.
• American Hotel & Lodging Association (AHLA)coreStrategic or Co-development PartnerNational industry association partnership for broader hospitality industry representation, advocacy coordination, and industry standards. HANYC members benefit from AHLA's national advocacy efforts while HANYC represents local NYC interests.
• HX - The Hotel ExperienceminorStrategic or Co-development PartnerNorth America's largest hospitality trade show where HANYC hosts its Big Apple Stars Awards program. The partnership provides industry visibility and networking opportunities for member hotels.
• NYSHTA - New York State Hospitality & Tourism AssociationcoreStrategic or Co-development PartnerState-level partnership for coordinated advocacy on hospitality legislation and tourism promotion across New York State. HANYC co-hosts legislative roundtable events with NYSHTA.
• Hotel and Gaming Trades CouncilcoreStrategic or Co-development PartnerLabor partnership for collective bargaining negotiations representing 27,000 NYC hotel workers. HANYC and the union jointly negotiate labor agreements including the landmark eight-year contract providing 50% wage increases and free family healthcare.
• NYU Jonathan M. Tisch Center of HospitalityminorStrategic or Co-development PartnerAcademic partnership for hospitality education, scholarship programs, and industry research. The Foundation's scholarship selection process involves faculty from NYU's hospitality program, and HANYC participates in the annual NYU International Hospitality Industry Investment Conference.
• Businesses Ending Slavery and Trafficking (BEST)minorStrategic or Co-development PartnerNonprofit partnership providing free human trafficking awareness training to member hotel staff. HANYC partnered with BEST to offer Inhospitable to Human Trafficking training available online in English and Spanish.
• Great ForestminorImplementation/ SI/ Consulting PartnerSustainability consultancy partner assisting with the Sustainable Hospitality Awards program and providing expert guidance on environmental best practices for member hotels.
• NuEnergenminorImplementation/ SI/ Consulting PartnerEnergy utility consulting partner helping member hotels secure Cooling Tower Credits from the Department of Environmental Protection. The partnership has recovered over $1.3 million in credits for member properties.
• HVS Consulting & ValuationminorImplementation/ SI/ Consulting PartnerHospitality consulting firm commissioned to conduct research on Airbnb's economic impact on the NYC lodging market, producing the report titled 'Airbnb and Impacts on the New York City Lodging Market and Economy.'
• Times SquareminorGTM or Marketing PartnerPartnership promoting tourism collaboration between NYC's hotel industry and Times Square business improvement district, a major tourist destination driving hotel demand.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Massachusetts Lodging Association: State-level lodging trade association providing advocacy, education, and member services to hotels in Massachusetts. Mirrors HANYC's structure of legislative advocacy, member benefits, and industry events at a state rather than city level.
• Greater Houston Hotel & Lodging Association: Houston's hotel and lodging trade association providing advocacy, education, and member benefits to Texas hotel operators. Operates with a similar membership-based dues model and focus on local government relations as HANYC.
• American Hotel & Lodging Association: AHLA is the national trade association for the U.S. hotel industry, providing advocacy, representation, and member services. HANYC explicitly partners with AHLA for coordinated advocacy, and both serve similar hotel member segments with overlapping value propositions at different geographic scopes.
• Greater Miami and the Beaches Hotel Association: Regional hotel trade association representing Miami-area hotels through advocacy, marketing, and member services. Comparable to HANYC as a regional hotel association with similar member services, event programming, and government relations focus.
• Hotel Council of San Francisco: San Francisco's hotel industry trade association providing advocacy and member services in a major U.S. urban hotel market. Closely parallels HANYC's city-level focus on regulatory advocacy, labor relations, and tourism policy for a dense urban hotel base.
• Hotel Association of Los Angeles: Los Angeles-area hotel trade association providing advocacy, networking, and member resources. Mirrors HANYC's structure as a major-market hotel association focused on city-level regulatory and labor issues affecting member hotels.
• New York State Hospitality & Tourism Association: NYSHTA is the state-level hospitality and tourism association for New York. HANYC co-hosts legislative roundtables with NYSHTA, and both serve overlapping New York hotel and tourism constituencies with advocacy, training, and networking services.

Regional players

• NYC & Company: NYC's official destination marketing organization promoting tourism to New York City. Operates in the same geographic market as HANYC with overlapping hotel industry stakeholders, though focused on tourism promotion rather than hotel operator advocacy.

Broad incumbents

• National Restaurant Association: The national trade association for the restaurant industry. While serving a different vertical, it shares HANYC's structure of providing legislative advocacy, labor negotiation support, and member services to a fragmented hospitality membership base.
• U.S. Travel Association: National non-profit representing the U.S. travel industry including hotels, airlines, and destinations. Shares HANYC's trade association model of advocacy and member services but operates nationally across multiple travel verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/hanycinc
• Facebookfacebook.com/hanycinc
• LinkedInlinkedin.com/company/hanyc
• Instagraminstagram.com/hotelassociation

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HANYC