What Safe Surfin’ Foundation does

Safe Surfin' Foundation is a 501(c)(3) non-profit organization founded in 1998 and headquartered in Floyd, Virginia, dedicated to protecting youth from online exploitation through education, technology, and law enforcement partnerships. The foundation operates a portfolio of programs: Cyber S.W.A.T., a peer-to-peer internet safety curriculum where student mentors educate peers; EZ-ID, free digital child identification kits capturing fingerprints, photos, and voice recordings onto parent-held flash drives; Cop-in-a-Box, hardware/software/training packages that enable local law enforcement to join ICAC Task Forces; and Protect the Protectors, an initiative delivering custom-fit body armor to under-equipped sworn officers via partnership with High Com Armor. Technology built or co-developed with partner Skyll includes Deputy AI (a generative AI assistant using influencer digital twins as 24/7 crisis responders) and AI-powered Movie Games (scenario-based, interactive learning modules).

The foundation's go-to-market combines policy-driven distribution, partner-channel reach, and direct community engagement. West Virginia's Senate Bill 466 (signed March 2024) mandates Cyber S.W.A.T. across all public schools grades 3-12, reaching approximately 240,000 students. Channel partners - National Sheriffs' Association, Fraternal Order of Police, NCMEC, Child Rescue Coalition, NW3C, Moose International, Girl Scouts, FCCLA, GFWC, and Young Marines - provide nationwide reach through two paid regional managers and a network of territory managers and volunteers. Programs are provided free of charge to schools, law enforcement, and families; revenue consists of donations (via PayPal fundraiser), merchandise sales (Bonfire store), and partner grants. As of available data, the foundation has spent over $1 million on protecting families and distributed 299 EZ-ID kits, 107 body armor units, and 57 Cop-in-a-Box deployments, alongside the Cyber S.W.A.T. curriculum's over $300,000 in instructional material investment.

Name

Safe Surfin’ Foundation

Legal name

Safe Surfin' Foundation

Website

https://safesurfin.org

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Safe Surfin' Foundation is a 501(c)(3) nonprofit that delivers internet safety education (Cyber S.W.A.T., Skyll Movie Games), child identification kits (EZ-ID), and law enforcement tooling (Cop-in-a-Box, body armor), serving K-12 schools, law enforcement, and families across the United States since 1998.

Ownership category

akta.pro rank

Product category

Internet Safety Education and Child Protection Services

NAICS

Educational Support Services (611710), Child and Youth Services (624110), Security Systems Services (56162)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Student Online Safety Monitoring & Self-Harm/Risk Detection (EDAFALAF)

akta.pro secondary industries

Cyberbullying Prevention, Reporting & Case Management (EDAFALAG), Child Safety & Exploitation Prevention Operations (CSAM detection workflows, escalation) (BPAAALAK), Content Moderation, Safe Messaging & Classroom Communication Safety (EDAFALAE)

Keywords

• Internet safety education
• Cybersecurity awareness training
• Child protection programs
• Law enforcement support services
• Online predator prevention

Headquarters

HQ city

Floyd

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Donations: The foundation is a registered 501(c)(3) non-profit organization that relies on donations from concerned citizens, partners, and supporters. Donations fund all programs including EZ ID, Cop-in-a-Box, Cyber S.W.A.T., and Protect the Protectors.
2. Merchandise Sales: Sale of Safe Surfin' merchandise through Bonfire store including shirts, hoodies, and other apparel. Proceeds directly support educational programs and outreach efforts.
3. Grants and Partnerships: Funding from organizations including Moose Lodges, law enforcement associations, and community partners to support specific programs and initiatives.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

Safe Surfin' Foundation provides free internet safety education programs and resources designed to protect youth from online predators, sextortion, cyberbullying, and human trafficking. Its core offerings include the Cyber S.W.A.T. peer-to-peer safety curriculum (mandated in West Virginia public schools grades 3-12 under Senate Bill 466), EZ-ID digital child identification kits, Cop-in-a-Box hardware/software/training bundles for law enforcement joining ICAC Task Forces, Protect the Protectors body armor for officers, and AI-powered tools (Deputy AI and Skyll Movie Games) developed in partnership with Skyll.

Product overview

The Safe Surfin' Foundation is a 501(c)(3) non-profit organization founded in 1998, dedicated to protecting youth from online harm through education, technology, and community partnerships. The organization operates a multi-faceted portfolio centered on prevention and response: its core educational programs include Cyber S.W.A.T. (a peer-to-peer internet safety curriculum) and Skyll Movie Games (an AI-powered interactive learning platform developed in partnership with Skyll); its identification and response tools comprise EZ-ID (digital child identification kits) and Cop-in-a-Box (equipment and software for law enforcement investigating online crimes); and its AI-driven innovation includes Deputy AI (an AI assistant using influencer digital replicas for 24/7 crisis support). Supporting resources include the Internet Safety Handbook, C.R.A.M. eBook, Electronic Contract, and Think Before You Send materials. The foundation has deployed over $300,000 in instructional materials and impacted youth throughout the United States, with recent legislative mandates in West Virginia requiring its curriculum in all public schools grades 3-12.

Differentiator

Problem solved

Functional benefit

Brands

• Cyber S.W.A.T. A peer-to-peer program designed to educate youth about online safety. Program facilitators use provided curriculum and activities to help facilitate tough conversations about bullying, online predators, and other online risks. The peer mentors then reach out to other school-aged students to share what they've learned.
• EZ-ID
• Protect the Protectors
• Cop-in-a-Box

Products and services

• Cyber S.W.A.T. (Safety While Accessing Technology) A free, peer-to-peer internet safety education program in which trained student mentors facilitate conversations with their school-aged peers about bullying, online predators, sextortion, and other online risks using a structured curriculum, lesson plans, marketing materials, student handouts, and a secure discussion forum. Targeted at K-12 students, schools, and partner organizations; mandated in West Virginia public schools grades 3-12 under Senate Bill 466.
• EZ-ID Kits Free digital identification kits that record a child's fingerprints, photo, physical description, and voice recording onto a portable flash drive retained and owned by parents; no data is stored elsewhere. Used to provide law enforcement with vital information in missing child or vulnerable person situations. Distributed at community events hosted at Moose Lodges, schools, and community centers.
• Cop-in-a-Box (CIAB) A free program that provides sworn officers with computer hardware, specialized investigative software, and training to enable them to join the global network of Internet Crimes Against Children (ICAC) Task Forces. Includes ongoing support and resources for combatting online crimes against children. 57 units have been deployed to law enforcement agencies with documented enforcement outcomes including 66 arrests and convictions in Burke County.
• Deputy AI An advanced AI assistant developed by partner Skyll, using digital replicas (AI twins) of popular social media influencers as 24/7 advice-givers and crisis responders for young users. Provides trusted peer-to-peer interaction for guidance on sextortion, online predators, and other online threats. Positions itself as the first '911 for Internet crimes against children.'
• Skyll Movie Games An AI-powered, choice-based scenario-based learning platform where students become the main character and navigate real-life online dilemmas through interactive movie-game modules, with outcomes determined by their choices. Aligned with West Virginia Senate Bill 466 mandates; designed for K-12 grades 3-12 deployment.
• Protect the Protectors A foundation initiative that provides custom-fit, state-of-the-art body armor to sworn officers of law enforcement agencies in need, delivered through donations and in partnership with High Com Armor. To date, 107 sets of body armor have been provided to officers.
• Safe Surfin' Merchandise (Bonfire Store) Branded apparel and merchandise (shirts, hoodies, and gear) sold through the Bonfire online storefront, with all proceeds directly supporting the foundation's educational programs and outreach efforts.

Quantifiable outcome

• Reached 240,000+ students in West Virginia through mandatory online safety education program
• +4 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature6 records

Partnerships

20 partnerships are on record, tiered flagship, core and minor.

• SkyllflagshipTechnology or Integration · 3 May 2024Safe Surfin' Foundation partnered with Skyll, an innovator in educational technology, to implement AI-powered, game-based learning curriculum across states. Skyll's platform delivers social media safety education as an interactive, gamified experience. The partnership developed 'Deputy' AI assistant and Movie Games curriculum mandated by West Virginia Senate Bill 466.
• National Sheriffs' AssociationcoreStrategic or Co-development PartnerSince its inception, the Safe Surfin' Foundation has enjoyed unwavering support from the National Sheriffs' Association. Collaborate closely with Sheriff Departments to raise funds for essential computers and equipment to combat online victimization.
• Fraternal Order of PolicecoreStrategic or Co-development PartnerPartnership to educate parents, teachers, police officers, and librarians about threats to children on the Internet. Foundation provides resources and knowledge to ensure safe internet use.
• National Center for Missing and Exploited Children (NCMEC)coreStrategic or Co-development PartnerWorking with NCMEC on the Take It Down Act implementation and child protection initiatives. Partnership includes Deputy Coalition collaboration for ending child exploitation on social media.
• Child Rescue CoalitioncoreStrategic or Co-development PartnerPartnership produced C.R.A.M. eBook - A Parent's Study Guide to Managing Kids & Technology. Guides parents through changing landscape of social media, gaming, and internet safety.
• National White Collar Crime Center (NW3C)coreTechnology or IntegrationNW3C and Safe Surfin' share mission of protecting kids online. Together created Cyber S.W.A.T. program introduced in schools. NW3C helps with curriculum, marketing resources, and website development.
• Small & Rural Law Enforcement Executives Association (SRLEEA)coreStrategic or Co-development PartnerSRLEEA supports expansion of mission to protect youth against those who would harm them. Dedicated to supporting law enforcement executives and agencies serving small, rural, and tribal communities.
• Moose International / Loyal Order of MooseflagshipGTM or Marketing PartnerStrong partnership with Moose International provides regional managers, territory managers, and funding through Moose Lodges nationwide. Many state chairs and volunteers come from Moose organization.
• Girl Scout Nation's Capital ProgramcoreGTM or Marketing PartnerGirl Scout Badge for Cyber S.W.A.T. (Safety While Accessing Technology) now part of Girl Scout Badge Program. Partnership shares mission with Girl Scout leaders globally.
• FCCLA (Family, Career and Community Leaders of America)coreGTM or Marketing PartnerPartnership with Virginia FCCLA state affiliate. FCCLA members develop skills to strengthen families and prepare for workplace success through coursework and student leadership.
• General Federation of Women's Clubs (GFWC)coreGTM or Marketing PartnerGFWC is international organization dedicated to improving communities through volunteer service. Partnership brings online safety education to GFWC members across all 50 states and 21 international affiliate clubs.
• Young MarinescoreGTM or Marketing PartnerCyber S.W.A.T. program launched first time with Young Marines. Program empowered Young Marine peer mentors to spread Internet safety awareness in their communities.
• Present Age MinistriesminorGTM or Marketing PartnerPartnership believes in power of prevention for victimization of children. Developing tools and resources for educating kids on protecting themselves from online victimization.
• Mission 89minorGTM or Marketing PartnerGuiding principles include UN Convention on the Rights of the Child. Works to prevent illicit transfer and non-return of children abroad.
• High Com ArmorcoreOthersPartnership with High Com Armor to provide custom-fit, state-of-the-art body armor to sworn officers of law enforcement agencies in need through Protect the Protectors initiative.
• Various U.S. Congressional OfficescoreGTM or Marketing PartnerMeetings with Senator John Kennedy and other lawmakers to advocate for strengthening legislative support for programs protecting children, families, and law enforcement in digital age.
• Covington Moose LodgecoreGTM or Marketing PartnerProvided $3,000 donation in form of special computer to Alleghany County Sheriff's Office for detecting online sex solicitation by adults for juveniles.
• North Carolina Moose AssociationcoreGTM or Marketing PartnerPartnership donated high-performance Cop-in-a-Box laptop with investigative software to Horry County Sheriff's Office ICAC Task Force.
• Tazewell Moose Lodge No. 198coreGTM or Marketing PartnerDonated EZ Child ID compact mobile system to Tazewell County Sheriff's Office for providing free digital identification cards for children.
• National Child Protection Task Force (NCPTF)coreStrategic or Co-development PartnerCollaborative effort resulted in major victory for missing children recovery. Through 10-week operation, team recovered over two-thirds of missing children in targeted area using advanced tools and multi-agency teamwork.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• National White Collar Crime Center (NW3C): Federally funded nonprofit providing training and investigative support to law enforcement on cybercrime including ICAC-related work. Co-developed the Cyber S.W.A.T. program with Safe Surfin' and is a direct peer in law enforcement training for online child exploitation.

Emerging players

• Qustodio: Consumer-facing parental control and digital wellbeing platform used by families and schools to monitor and manage children's online activity. Comparable on student online safety and content filtering, with a global commercial footprint versus Safe Surfin's US nonprofit model.
• Bark Technologies: Parental monitoring service that scans children's devices for online safety risks including cyberbullying, sextortion, and predator contact. Comparable on the student online safety monitoring dimension, but commercial and product-led versus Safe Surfin's nonprofit, education-led model.

Direct peers

• ConnectSafely: Nonprofit focused on educating users of all ages about safety, privacy, security, and digital wellness. Overlaps directly with Safe Surfin's internet safety education work for students, parents, and educators, with a stronger policy advocacy footprint.
• Child Rescue Coalition: Nonprofit developing technology and educational resources to combat child sexual exploitation, including partnerships that produced the C.R.A.M. eBook with Safe Surfin'. Direct peer in combining technology tools with prevention education for child exploitation.
• iKeepSafe: Nonprofit providing digital citizenship, privacy, and online safety education tools and educator resources to schools. Closely aligned mission with Safe Surfin's curriculum-based approach, with comparable K-12 distribution model.
• Family Online Safety Institute (FOSI): Nonprofit working to make the online world safer for children and families through research, policy, and education programs. Direct peer in online safety education and family-focused digital safety advocacy.
• Common Sense Media: The leading nonprofit providing digital citizenship, media literacy, and online safety curricula for K-12 schools and families. Direct overlap with Safe Surfin' on internet safety education for students, though Common Sense has significantly broader content, brand recognition, and school district penetration.
• National Center for Missing & Exploited Children (NCMEC) — NetSmartz: Operates the NetSmartz program delivering online safety education to youth, educators, and law enforcement, and runs the CyberTipline for child exploitation reporting. Direct peer in online safety education and child exploitation prevention, and also an active Safe Surfin' partner via the Deputy Coalition.

Regional players

• Internet Watch Foundation: UK-based nonprofit operating a hotline and reporting mechanism for online child sexual abuse content. Comparable mission in combating online child exploitation, but operates as a regional (UK) hotline versus Safe Surfin's US education-and-prevention model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCbvy1Q_ZPHCwcSKl5GrEEYA
• Facebookfacebook.com/safesurfinfoundation
• LinkedInlinkedin.com/company/safe-surfin-foundation
• Instagraminstagram.com/safe.surfin
• Xx.com/safesurfin1

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Safe Surfin’ Foundation