ACE SMSC
ACE SMSC is a Mumbai-based, privately-held A2P mobile messaging and Voice SMS platform operator providing bulk SMS, 2-way SMS, ERP-integrated APIs, and voice broadcasting to enterprises, wholesalers, aggregators, and mobile network operators across 200+ countries.
- Company typePrivate
- Founded2010
- HeadquartersMumbai, India
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What ACE SMSC does
ACE SMSC is a Mumbai-headquartered, privately-held mobile messaging service provider that operates a global SMS and Voice SMS platform connecting enterprises, messaging wholesalers, aggregators, and mobile network operators (MNOs). Founded in 2010 as a 100%-owned subsidiary of Space Office Systems (i) Pvt. Ltd. (a 1993-vintage telecom system integrator), ACE SMSC offers direct two-way connections to major MNOs in Africa and Asia and indirect routing to over 1,000 operators across 200+ countries, supporting GSM, CDMA, TDMA, 3G, and fixed wireless networks. Its platform spans bulk SMS (group messaging, 2-way SMS with keywords/shortcodes, custom sender IDs, SMS-on-the-Go, Email-to-SMS), API/SMPP integration with enterprise ERP systems (SAP, Oracle APPS), and a Voice SMS product line built on an Outbound Dialer, IVR, missed-call lead generation, customer satisfaction surveys, and a Text-to-Speech engine with 100+ voices across 20+ languages.
The company's commercial model combines a low fixed recurring layer — annual SMS API setup fees of USD 80–131 plus USD 40/year per custom sender ID — with usage-based A2P SMS transaction fees and pure pay-per-usage voice billing where only answered calls are charged. Distribution is API-first for high-volume wholesale and enterprise clients (with a one-week API trial), supplemented by a self-serve web platform for SMB/individual users and direct sales-led outreach for large enterprises across verticals including retail, banking, healthcare, transportation, telecom, education, construction, and social networking. ACE SMSC claims thousands of clients globally and serves both the Indian domestic market (via short codes) and international markets.
The company employs 51–100 people, has no disclosed funding rounds, no named enterprise customers, no patents, no awards, and no leadership details beyond CEO Nilesh Mehta. It does not maintain a public-facing social media or developer-relations footprint, and the corporate website copyright dates to 2014, suggesting limited recent digital investment. As a result, ACE SMSC presents as a small-to-mid-sized, vertically-focused A2P messaging reseller/wholesaler competing against much larger global CPaaS players (Twilio, Sinch, Infobip) and Indian peers, with its primary defensible assets being its established operator relationships and parent-company telecommunications heritage.
ACE SMSC firmographics
Firmographics- Name
- ACE SMSC
- Legal name
- ACE SMSC
- Website
- https://acesmsc.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- ACE SMSC is a Mumbai-based, privately-held A2P mobile messaging and Voice SMS platform operator providing bulk SMS, 2-way SMS, ERP-integrated APIs, and voice broadcasting to enterprises, wholesalers, aggregators, and mobile network operators across 200+ countries.
- Ownership category
- akta.pro rank
ACE SMSC industry classification
Industry- Product category
- Mobile Messaging Platform (A2P SMS / Voice SMS)
- NAICS
- All Other Telecommunications (517810), Telemarketing Bureaus and Other Contact Centers (561422)
- SIC
- Telegraph & Other Message Communications (4822), Services-Advertising (7310)
- akta.pro industry
- SMS/RCS Messaging PlatformsBusiness & Public Services/Web, Mobile & Digital Platforms/Messaging, Voice/Video & Communication AppsSMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT)Media, Entertainment & Sports/Advertising, Marketing & PR Services/Direct Marketing (CRM, Email/SMS, Loyalty)SMS & Mobile Direct Marketing ServicesBusiness & Public Services/Marketing, Advertising & PR Services/Direct Marketing & Lead Generation (Email, Telemarketing, Demand Gen)
Keywords
Where ACE SMSC is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices3 records
Markets served
ACE SMSC business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- SMS API and Platform Fees: Annual setup fees for SMS API accounts with optional custom sender ID registration. Setup fee of USD 131 per annum inclusive of Two Sender Names, or USD 80 per annum with no Sender Names. Custom Sender ID available at USD 40 per year.
- Voice Call Usage: Pay-per-usage model where only answered voice calls are billed to the account. No monthly charges, no maintenance fees. Detailed delivery reports provide complete billing transparency.
- A2P SMS Transmission: Application-to-person SMS transmission services for high-volume wholesale clients, aggregators, mobile network operators, and enterprises. Revenue is generated per message transmitted through the platform's global connectivity.
- 2-Way SMS / Short Code Services: Two-way SMS services using keywords and short codes. Mobile forward services charged as per AceSMSC pricing. Customized responses billed at 1 SMS per reply.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | SMS API with 2 Sender Names |
| Subscription | Annual | SMS API without Sender Names |
| One time/ perpetual license | Annual | Custom Sender ID |
| Usage-based | Pay-as-you-go | 2-Way SMS / Short Code |
| Usage-based | Pay-as-you-go | Voice SMS - Pay Per Usage |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
ACE SMSC product offering
Product offeringCore offering
ACE SMSC provides bulk SMS and Voice SMS delivery as a service to enterprises, aggregators, wholesalers, and mobile network operators globally. Its platform supports standard A2P messaging use cases such as transaction alerts, notifications, marketing campaigns, two-way engagement, missed-call lead capture, and outbound voice broadcasting with IVR. Customers consume the service via an SMS API, web platform, or by integrating the messaging layer into their own enterprise, SAP, Oracle, or third-party applications.
Product overview
ACE SMSC is a global mobile messaging service provider offering a unified platform with two core products: SMS Solution and Voice SMS. The SMS Solution provides bulk messaging capabilities including group messaging, 2-way SMS with keywords/shortcodes, custom sender IDs, API integration for ERP systems (SAP, Oracle APPS), mobile-based SMS sending (Mobile2Many), email-to-SMS gateway, and comprehensive delivery reporting. The Voice SMS product complements the SMS platform with voice broadcasting features including Outbound Dialer (with and without IVR), missed call numbers for lead generation, automated customer satisfaction surveys, Text-to-Speech conversion supporting 100+ voices in 20+ languages, and mobile-based voice recording and sending. Both products share a common API infrastructure and reporting dashboard, enabling enterprises to manage both text and voice communications from a single platform.
Differentiator
Problem solved
Functional benefit
Products and services
- SMS Solution An application-to-person (A2P) bulk SMS delivery service that allows enterprises, aggregators, wholesalers, and mobile network operators to send transactional, notification, marketing, and two-way SMS to customers globally. It supports Group Messaging, two-way SMS, Custom Sender IDs, Email-to-SMS, Delivery Reports, Mobile On-the-Go access, Missed Call Numbers, and Customer Satisfaction Surveys, and can be integrated with SAP, Oracle and other enterprise applications.
- Voice SMS A voice broadcasting service that delivers outbound voice messages to customers across regions, with Outbound Dialer, IVR, Text-to-Speech, Record-and-Send on the Go, and Pay-Per-Usage options. Designed for enterprises and aggregators that need to reach large recipient lists with voice notifications, alerts or promotions at scale.
- SMS API A developer-facing SMS API that enables customers to programmatically send and receive A2P SMS, integrate messaging into enterprise applications such as SAP and Oracle, and consume ACE SMSC's routing and delivery infrastructure through standardized API calls.
Quantifiable outcome
- Over 200 countries and 500 mobile network operator coverage, expanding to over 1000 operators globally
- +2 more outcomes
Companies that use ACE SMSC
Customer profileNamed customers8 records
Segments7 records
Ideal customer profiles2 records
ACE SMSC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability2 records
Feature14 records
ACE SMSC partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Space Office Systems (i) Pvt. Ltd.coreACE SMSC is a 100% owned subsidiary of Space Office Systems (i) Pvt. Ltd., a system integrator founded in 1993 serving Telecom, Security Systems, and Office Automation industries. Space Office Systems' wide knowledge and expertise in the telecommunications domain led to the establishment of ACE SMSC as an expansion of its portfolio.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
ACE SMSC competitors and assessment
Company assessmentEmerging players
- 2Factor: India-based CPaaS offering SMS, voice, OTP, and messaging APIs focused on the Indian market. Comparable to ACE SMSC on API-first SMS/voice platform for India enterprise, with smaller geographic footprint and more OTP-focused positioning.
Direct peers
- Sinch: Sweden-based CPaaS provider specializing in messaging, voice, and operator-direct SMS routing globally. Closely comparable to ACE SMSC's wholesale A2P SMS aggregation model with direct operator connections and a similar enterprise/wholesale customer mix.
- Plivo: Cloud communications platform offering SMS and voice APIs with global coverage. Directly comparable to ACE SMSC on the API-first, usage-based, enterprise/SMB targeting model, though Plivo has stronger developer ecosystem tooling.
- MessageBird (Bird): Amsterdam-based CPaaS offering SMS, voice, and omnichannel messaging APIs globally. Directly competes with ACE SMSC's API-first positioning, with similar enterprise and reseller customer focus and comparable feature sets (2-way SMS, voice broadcast).
- Infobip: Croatia-headquartered CPaaS platform with strong direct operator connections across emerging markets including Africa and Asia. Highly comparable to ACE SMSC on geographic reach, wholesale/enterprise GTM, and SMS-plus-voice product mix.
Broad incumbents
- Vonage (Ericsson): CPaaS provider acquired by Ericsson offering SMS, voice, video, and number management APIs. Overlaps with ACE SMSC's SMS/voice API offering but serves a much broader enterprise portfolio and is now backed by Ericsson's telecom scale.
- Twilio: Global CPaaS leader offering SMS, voice, and messaging APIs at massive scale. Directly comparable to ACE SMSC's API-first SMS and voice platform, but with a vastly larger product portfolio (video, email, Segment) and enterprise footprint.
Regional players
- Gupshup: India-based conversational messaging platform with deep DLT compliance and India operator relationships. Comparable to ACE SMSC on SMS API model and India enterprise focus, with stronger conversational/WhatsApp positioning.
- Route Mobile: India-headquartered CPaaS with international CPaaS presence via acquisitions. Comparable to ACE SMSC on A2P SMS aggregation and emerging-markets coverage, with a broader product set (RCS, WhatsApp, email).
- Tanla Platforms (Karix Mobile): India-listed CPaaS provider with strong A2P SMS aggregation and DLT-compliant messaging. Directly comparable to ACE SMSC's India wholesale SMS business, though Tanla has a stronger public-market presence and India carrier relationships.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ACE SMSC social profiles
Digital presenceACE SMSC financial estimates
Financial estimateRevenue estimate
Valuation estimate
ACE SMSC leadership team
Management profileNumber of profiles
Profiles1 record
ACE SMSC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ACE SMSC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ACE SMSC
What does ACE SMSC do?
ACE SMSC provides bulk SMS and Voice SMS delivery as a service to enterprises, aggregators, wholesalers, and mobile network operators globally. Its platform supports standard A2P messaging use cases such as transaction alerts, notifications, marketing campaigns, two-way engagement, missed-call lead capture, and outbound voice broadcasting with IVR. Customers consume the service via an SMS API, web platform, or by integrating the messaging layer into their own enterprise, SAP, Oracle, or third-party applications.
Is ACE SMSC a public or private company?
ACE SMSC is a private company. It is classified as corporate owned and is currently operating.
When was ACE SMSC founded?
ACE SMSC was founded in 2010. It employs 51 to 100 people.
Where is ACE SMSC based?
ACE SMSC is headquartered in Mumbai, India, in the Asia region.
How does ACE SMSC make money?
Four revenue lines are on record. SMS API and Platform Fees are the primary driver. The others are voice Call Usage, A2P SMS Transmission and 2-Way SMS / Short Code Services.
Who are ACE SMSC's main competitors?
2Factor is listed as an emerging player. Direct peers are Sinch, Plivo, MessageBird (Bird) and Infobip. Broad incumbents are Vonage (Ericsson) and Twilio. Regional players are Gupshup, Route Mobile and Tanla Platforms (Karix Mobile).
Does ACE SMSC have an API?
Yes. ACE SMSC offers SMS APIs that enable integration with websites and applications for sending automated SMS text messages. The API provides options for bulk SMS and supports ERP solutions like SAP and Oracle APPS. Pricing includes: Setup fee of USD 131 per annum inclusive of Two Sender Names, or Setup fee of USD 80 per annum with no Sender Names. Custom APIs can be built by their engineering team for specific requirements. The API supports SMPP protocol with 24-hour 365-day connectivity with operators.
What industry is ACE SMSC in?
ACE SMSC's product category is Mobile Messaging Platform (A2P SMS / Voice SMS). Its primary akta.pro industry code is BPAMACAF, SMS/RCS Messaging Platforms, with a secondary code of MPAAAIAB, SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT). Its NAICS code is 517810 and its SIC code is 4822.