Fairtrunk
- Company typePrivate
- Founded2017
- HeadquartersMumbai, India
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
Fairtrunk firmographics
Firmographics- Name
- Fairtrunk
- Website
- https://fairtrunk.com
- Company type
- Private
- Founded year
- 2017
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Fairtrunk industry classification
Industry- Product category
- Sustainable Fashion Marketplace
- NAICS
- General Merchandise Retailers (455), All Other Miscellaneous Retailers (459999)
- akta.pro primary industry
- Fashion & Accessories Marketplaces (CRAFABAA)
- akta.pro secondary industry
- Sustainable / Ethical Apparel & Accessories Wholesale (CRAOADAJ)
Keywords
Where Fairtrunk is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Markets served
Fairtrunk business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Domain purchase - one-time payment |
| Other | Multi-year contract | Domain purchase - payment plan |
Distribution channels1 record
Marketing channels1 record
Fairtrunk product offering
Product offeringCore offering
Fairtrunk operated as an online marketplace to discover and shop ethical fashion, aggregating curated sustainable fashion and lifestyle brands in one place. The original consumer-facing platform is not currently accessible; the fairtrunk.com domain is listed for sale on HugeDomains.
Differentiator
Problem solved
Functional benefit
Products and services
- Ethical Fashion & Lifestyle Marketplace
Companies that use Fairtrunk
Customer profileIdeal customer profiles1 record
Fairtrunk technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Fairtrunk partnerships and signals
Strategic signalRecent moves1 record
Fairtrunk competitors and assessment
Company assessmentDirect peers
- Depop: Social-first fashion resale marketplace focused on curated, trend-driven sellers. Closely mirrors the Fairtrunk model of a curated fashion marketplace where individual brands and resellers reach conscious shoppers.
- Poshmark: Social commerce marketplace for new and secondhand fashion. Comparable to Fairtrunk as a multi-vendor fashion marketplace model, though with much broader US-centric scale.
- Vestiaire Collective: Authenticated pre-owned luxury and designer fashion marketplace with a strong ethical/sustainability positioning. Comparable to Fairtrunk as a curated marketplace targeting sustainability-minded fashion buyers.
- thredUP: Large online resale marketplace for secondhand apparel, explicitly positioned around circular fashion and sustainability. Comparable to Fairtrunk's ethical-fashion marketplace thesis at greater scale.
Emerging players
- DoneGood: Online marketplace aggregating ethical and sustainable brands across fashion and lifestyle. Most direct functional peer to Fairtrunk's stated marketplace model.
- Good On You: Ethical fashion brand directory and rating platform that curates sustainable brands. Comparable to Fairtrunk's curated sustainable-fashion marketplace model, though operating as a directory rather than a transactional marketplace.
Broad incumbents
- ASOS Marketplace: Vintage and independent-brand marketplace hosted by ASOS. Comparable to Fairtrunk as a curated fashion marketplace reaching mainstream Gen Z and Millennial shoppers.
- Etsy: Global online marketplace with a large selection of handmade, vintage, and ethical/sustainable fashion sellers. Comparable to Fairtrunk as a curated, multi-vendor fashion and lifestyle marketplace serving conscious consumers.
Regional players
- Nykaa Fashion: Indian fashion and lifestyle marketplace extension of the Nykaa beauty platform, offering curated multi-brand fashion. Comparable to Fairtrunk as a curated marketplace serving India-based conscious consumers.
- Myntra: Leading India-based fashion and lifestyle marketplace operated by Flipkart. Comparable to Fairtrunk as a multi-brand fashion destination, but operating at vastly larger scale within India.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat1 record
Key risks5 records
Key highlights3 records
Customer concentration
Fairtrunk social profiles
Digital presenceFairtrunk financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fairtrunk leadership team
Management profileNumber of profiles
Profiles1 record
Fairtrunk funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fairtrunk M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fairtrunk
What does Fairtrunk do?
Fairtrunk operated as an online marketplace to discover and shop ethical fashion, aggregating curated sustainable fashion and lifestyle brands in one place. The original consumer-facing platform is not currently accessible; the fairtrunk.com domain is listed for sale on HugeDomains.
When was Fairtrunk founded?
Fairtrunk was founded in 2017. It employs 1 to 10 people.
Where is Fairtrunk based?
Fairtrunk is headquartered in Mumbai, India, in the Asia region.
Who are Fairtrunk's main competitors?
Direct peers on record are Depop, Poshmark, Vestiaire Collective and thredUP. Emerging players are DoneGood and Good On You. Broad incumbents are ASOS Marketplace and Etsy. Regional players are Nykaa Fashion and Myntra.
Does Fairtrunk have an API?
No public API is recorded for Fairtrunk.
What industry is Fairtrunk in?
Fairtrunk's product category is Sustainable Fashion Marketplace. Its primary akta.pro industry code is CRAFABAA, Fashion & Accessories Marketplaces, with a secondary code of CRAOADAJ, Sustainable / Ethical Apparel & Accessories Wholesale. Its NAICS code is 455.