Locked In A Room

What Locked In A Room does

Locked In A Room is a UK-based operator of themed live escape room entertainment venues, founded in 2015 and headquartered in Torquay under the parent entity Locked In A Room (CP) Ltd. The company runs four active physical venues in Bristol, Southampton, Milton Keynes, and Exeter, with a previously operated London ExCeL location now closed. Its portfolio comprises five core themed rooms (Infinity, Parallax, Jungle, Timelock, and the licensed Wallace & Gromit "A Grand Way Out") delivered across 29 themed environments, with identical room configurations enabling head-to-head competitive play for large groups of up to 67 simultaneous players at the Bristol site. Underlying operational technology is modest: live in-house actors, physical props, themed set pieces, and individual game controllers monitoring player progress and safety.

The business operates a direct-to-consumer model, monetising through per-player ticket sales at £15-£25 per session, gift vouchers (12-month validity, £15-£25), and exclusive venue hire for private events. Customer segments span corporate team-building (primary), social/celebration groups (hen/stag/birthdays, primary), educational/school trips, and family audiences drawn to the Wallace & Gromit IP partnership with Aardman. Go-to-market relies on organic social media, TripAdvisor reputation management, website booking, and an extensive network of local hospitality cross-promotion partnerships (over 15 restaurants, hotels, and bars across all venues).

The corporate structure consists of five UK private limited companies, one per operating location plus a central parent entity, with no disclosed external investors, parent company, or public ownership. Payments are processed through Dojo and PayPal, and the company is GDPR compliant. Headcount sits in the 11-50 range with revenue not publicly disclosed.

Name

Locked In A Room

Legal name

Locked In A Room (CP) Ltd

Website

https://lockedinaroom.co.uk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Locked In A Room is a UK private operator of themed live escape room venues in Bristol, Southampton, Milton Keynes, and Exeter, serving consumer groups, corporate team-building clients, and families via per-player ticketed 60-minute experiences including an exclusive Wallace & Gromit licensed room.

Ownership category

akta.pro rank

Product category

Live Escape Room Entertainment

NAICS

Amusement Parks and Arcades (7131), Amusement Arcades (71312)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Family Entertainment Centers & Indoor Amusement (Arcades, Trampoline Parks, Indoor Play) (THAAAAAD)

Keywords

• Live escape rooms
• Themed entertainment venues
• Team building experiences
• Puzzle gaming centers
• Immersive room escapes

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Escape Room Sessions: Per-person ticket sales for 60-minute escape room experiences. Standard pricing varies by location and room type. Group bookings charged per player. Wallace & Gromit branded rooms command premium pricing.
2. Gift Vouchers: Prepaid vouchers sold at fixed prices (varies by location: £15-£25), redeemable for future bookings. Valid for 12 months from purchase.
3. Exclusive Venue Hire: Private venue hire for corporate events and large groups on typically closed days (Mondays/Tuesdays), with minimum player requirements and bespoke time slots.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Locked In A Room operates themed live escape room entertainment venues where groups of players solve puzzles within 60-minute immersive scenarios to "escape" themed rooms. The company runs multiple UK locations featuring five distinct room themes including a licensed Wallace & Gromit experience developed with Aardman. Identical room configurations across venues enable head-to-head competitive play for groups of up to 67 players simultaneously, supported by personal game controllers and live in-house actors.

Product overview

Locked In A Room is a UK-based live escape room experience company operating venues in Bristol, Southampton, Milton Keynes, and Exeter. The core offering consists of five themed escape room products: Infinity (featuring rival scientists Pottenger and Scabworthy), Parallax (military bunker rescue mission), Jungle (secret agent jungle adventure), Timelock (kidnapped professor rescue), and A Grand Way Out (Wallace & Gromit licensed experience in partnership with Aardman). Players have 60 minutes to solve puzzles and escape, with identical rooms enabling competitive head-to-head team play. Additional offerings include gift vouchers, corporate team-building packages, and exclusive venue hire for private events. The company positions itself as the UK's largest escape room venue operator, with Bristol offering up to 67 player capacity across twelve rooms.

Differentiator

Problem solved

Functional benefit

Products and services

• Infinity

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

21 partnerships are on record, tiered minor and core.

• Mackenzies Bar & KitchenminorGTM or Marketing PartnerBristol-based restaurant and bar on Harbourside offering 10% discount off final bill to Locked In A Room customers. Located near Bristol venue, ideal for pre/post escape room dining.
• ArnolfiniminorGTM or Marketing PartnerBristol Beer Factory café bar offering coffee, fresh cakes, and locally sourced craft beers. Cross-promotion with Locked In A Room Bristol.
• Premier Suites Bristol Cabot CircusminorGTM or Marketing PartnerServiced apartments offering 10% discount for Locked In A Room guests. Classic one and two bedroom apartments in Quakers Friars district.
• Slug & Lettuce Bristol HarboursideminorGTM or Marketing PartnerNeighboring venue offering 20% off all standard food and drinks with code SLECEJM3. Monday-Friday only.
• Clifton HotelsminorGTM or Marketing PartnerIndependent group of four hotels offering 20% off hotel rooms with code LOCKEDINAROOM when booking direct.
• Bar Za ZaminorGTM or Marketing PartnerBristol Harbourside venue with live music and cocktails offering 15% off drinks. Valid Sunday to Friday.
• The Bristol StableminorGTM or Marketing PartnerSourdough pizza restaurant on Harbourside offering 10% discount on total bill with booking confirmation required.
• YakinikuminorGTM or Marketing PartnerInteractive Japanese BBQ experience offering 10% off food bill. Available Tuesday-Thursday and Sunday. Requires advance booking and 75% of guests with valid tickets.
• Coyote Ugly SaloonminorGTM or Marketing PartnerWorld-famous bar near venue offering one free shot per customer for Locked In A Room players. Walk-ins welcome or table booking available.
• New Moon TapasminorGTM or Marketing PartnerIndependent harbourside restaurant offering free bottle of house wine per table for groups of 5 or more with booking confirmation.
• BROWN & BYEminorGTM or Marketing PartnerWaterfront venue offering 10% off venue hire, food and drinks for exclusive team away days including presentations, lunch, escape room activity, and debrief drinks.
• Coolings & The Cellar BarminorGTM or Marketing PartnerExeter city centre bar, cocktail cellar and food hub offering partnerships to Locked In A Room Exeter customers.
• Taste of South Street Bar & KitchenminorGTM or Marketing PartnerExeter bar and kitchen with courtyard views of Cathedral offering 15% discount off final bill to Locked In A Room customers.
• The Botanist ExeterminorGTM or Marketing PartnerLive music and conversation venue offering 10% off final food bill to Locked In A Room Exeter customers.
• 93 Pizzeria & Cocktail BarminorGTM or Marketing PartnerExeter cocktail bar and pizza venue around the corner offering 10% discount off final bill to Locked In A Room customers.
• Hub BoxminorGTM or Marketing PartnerAward-winning burger restaurant offering 10% off food and drinks. Prime cut or plant-based options available.
• Simply RaceminorGTM or Marketing PartnerMotorsport simulator centre in Milton Keynes offering 10% discount off experience to Locked In A Room customers.
• Revolution De CubaminorGTM or Marketing PartnerLatin-inspired food, tapas, cocktails and nightlife venue in Milton Keynes offering free round of mojitos with meal to Locked In A Room customers.
• MulligansminorGTM or Marketing PartnerFamily-friendly activity venue offering 10% discount off a round of golf to Locked In A Room Milton Keynes customers.
• The Roald Dahl MuseumminorGTM or Marketing PartnerInteractive museum in Buckinghamshire offering 10% off general admission with code WONKA10 for Locked In A Room customers.
• AardmancoreOEM/ Whitelabel/ Licensing PartnerExclusive licensing partnership for Wallace & Gromit themed escape room experience - 'Wallace & Gromit: A Grand Way Out'. First ever Wallace & Gromit escape room experience, developed in partnership with Aardman in their hometown of Bristol.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Escape Game: US-based escape room chain with immersive themed rooms and corporate team-building packages — closest international comparable for premium IP-led themed escape experiences.
• Breakout Games: US escape room operator with multiple themed rooms per venue and dedicated corporate event offerings — comparable scale, themed experience model, and corporate GTM.
• 60Out Escape Rooms: Los Angeles-based premium escape room operator with themed, narrative-driven experiences — comparable premium positioning and storytelling-led room design.
• Trapped Escape Rooms: Multi-location UK escape room operator serving consumer and corporate groups with themed puzzle experiences — directly comparable offering and target market.
• Hint Hunt: London-based live escape room venue offering themed group experiences — regional UK competitor with similar consumer and corporate audience.
• Clue HQ: UK escape room chain with venues across multiple cities, offering themed puzzle rooms for groups and corporate team-building — competing head-to-head with Locked In A Room in similar urban locations.
• AIM Escape Rooms: UK escape room operator with multiple themed rooms and competitive head-to-head format — directly comparable multiplayer competitive gameplay offering.
• Escape Hunt: UK-listed escape room operator with multi-site presence and franchise model, offering themed escape experiences for corporate and consumer groups — directly comparable product, customer base and competitive set to Locked In A Room.

Broad incumbents

• Tenpin: UK family entertainment centre chain offering bowling, escape rooms, laser tag and arcade games under one roof — broader LBE incumbent with overlapping entertainment formats and corporate team-building offering.
• Hollywood Bowl: UK-listed family entertainment operator (bowling, amusements, food & beverage) — broader LBE incumbent competing for the same family and group leisure spend across multiple UK cities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/LockedOfficial
• Facebookfacebook.com/LockedInARoomSouthampton
• Instagraminstagram.com/lockedinaroom

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Locked In A Room