Project Academy

What Project Academy does

Project Academy is a privately held HSC tutoring center headquartered in Chatswood, New South Wales, with a second campus in Hornsby opened in 2024. The company delivers weekly structured masterclasses, unlimited semi-private 1:4 tutorials, and after-hours academic support to Year 10-12 students preparing for the Higher School Certificate, covering Maths (2U/3U/4U), Chemistry, Physics, Biology, Economics, and English Advanced. Tutors are credentialed high-ATAR achievers (99+ ATAR with state rankings) sourced from leading NSW selective schools and top universities (UNSW, USYD).

The platform is built on a bundled ecosystem: enrolled students receive a Project Academy iPad pre-loaded with the Project Books App (structured notes organized by lesson/topic), the Library App (1,000+ past papers with worked solutions), and Slack/Zoom channels for after-hours homework help until 10pm daily. Complementary products include the LEAP mock-exam program (10+ full-length HSC mocks with tutor-led reviews) and PROCON holiday accelerators. Two purpose-built physical campuses feature branded silent study sanctuaries (Grasslands in Chatswood, Firelands in Hornsby), creating a hybrid in-person-plus-online learning model.

The business runs on a subscription model: students pay $369-$579 per 4-week cycle (~$31-$36/hour blended), with a $50 refundable bond and 3-week trial period. Subscriptions pause during school holidays, and multi-subject discounts are offered. The company has served 5,000+ students cumulatively since inception and reports 2025 outcomes including a 99.95 highest ATAR and 82% of students achieving 90+ ATAR. The company is bootstrapped with no disclosed funding rounds, operates 51-100 employees, and confines its geographic market to NSW.

Name

Project Academy

Legal name

Project Academy Pty Ltd

Website

https://projectacademy.nsw.edu.au

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Project Academy is a privately held HSC tutoring center in Sydney (Chatswood and Hornsby campuses) delivering weekly masterclasses, unlimited 1:4 tutorials, and after-hours support to NSW Year 10-12 students preparing for the Higher School Certificate, on a 4-week subscription model.

Ownership category

akta.pro rank

Product category

Secondary Education Tutoring (HSC Exam Preparation)

NAICS

Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDANAHAA

K–12 Core Curriculum Small-Group Tutoring Centers (Math/ELA/Science/Social Studies)

Education/Tutoring & Test Preparation/Small-Group Tutoring & Learning Centers

Keywords

• Hsc tutoring
• Exam preparation
• Secondary education
• High school tutoring
• Study resources

Headquarters

HQ city

Chatswood

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Subscription Tutoring: Weekly classes plus unlimited tutorials billed per 4-week subscription cycle. Students pay a $50 refundable bond to confirm enrollment, then continue with ongoing subscription payments. No lock-in contracts.
2. Year 10 Maths Program: $369 per four weeks for 3-hour weekly class with unlimited additional support, resources, and access to study spaces.
3. Year 11 Maths Accelerated: $579 per four weeks for 2.5-hour weekly class plus unlimited tutorials, includes marked homework and exams.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Project Academy is a Sydney-based HSC tutoring provider that delivers weekly in-person masterclasses in Maths, Chemistry, Physics, Biology, Economics, and English Advanced for NSW Years 10-12 students, paired with unlimited 1-on-4 semi-private tutorials and personalised marking. Enrolled students also receive a Project Academy iPad pre-loaded with the Project Books App (organised notes) and Library App (1,000+ past papers), plus daily Thinktank drop-in support in-person and via Slack/Zoom until 10pm.

Product overview

Project Academy is an HSC tutoring organization offering a unified ecosystem of educational products and services for Year 10-12 students in NSW. The core offering combines weekly masterclasses taught by state-ranking tutors with unlimited 1-on-4 tutorial sessions, personalized marking, and exclusive study spaces. The product suite includes the Project Books App (for structured notes and resources) and Library App (for 1000+ past papers), along with supplementary programs like the LEAP Exam Program (mock HSC exams with feedback) and PROCON Holiday Masterclasses. Students receive dedicated personal tutors and can access daily Thinktank sessions in-person or via Zoom/Slack until 10pm. Courses span Maths (2U/3U/4U), Chemistry, Physics, Biology, Economics, and English Advanced, with a 3-week trial period available before full enrollment.

Differentiator

Problem solved

Functional benefit

Products and services

• HSC Year 12 Courses Year 12 tutoring courses for English Advanced, Economics, Chemistry, Physics, Biology, Maths 4U, Maths 3U, and Maths 2U covering the complete NSW HSC syllabus, taught by 99+ ATAR tutors with weekly masterclasses and unlimited 1-on-4 tutorials.
• HSC Year 11 Courses Year 11 tutoring courses including English Advanced, Economics, Chemistry, Physics, Maths 3U (accelerated) and Maths 2U for preliminary HSC preparation, delivered through weekly masterclasses with unlimited tutorial access.
• Year 10 Maths Advanced Year 10 Maths Advanced tutoring designed to maximise chances of achieving an upper Band 6, covering graphing, functions, trigonometry, statistics and probability, billed at $369 per four weeks for 3-hour weekly classes plus unlimited support.
• LEAP Exam Program Mock HSC exam program where students sit 10+ full-length practice exams in strict exam conditions, with weekly tutor-led reviews and personalised feedback to prepare students for the HSC.
• PROCON Program Holiday accelerator masterclasses taught by 99+ ATAR tutors that cover half a term's content in just four hours, designed to extend students ahead of their cohort during school holidays.
• 3 Week Trial No-obligation three-week trial period allowing students to experience the full tutoring ecosystem — weekly masterclass, unlimited tutorials, marking, study spaces and apps — before committing to enrollment, secured by a $50 refundable bond.

Quantifiable outcome

• 99.95 highest ATAR achieved in 2025
• +3 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Matrix Education: Matrix Education is a Sydney-based HSC tutoring provider with multiple campuses and a similar positioning around high-ATAR outcomes, small-group classes, and experienced tutors serving the same Year 11-12 HSC market.
• ATAR Notes: ATAR Notes is an Australian student-run platform offering free and paid HSC study notes, lectures, and resources that complement tutoring services; it overlaps with Project Academy's Library App and state-ranker notes offerings.
• Talent 100: Talent 100 is a Sydney-based HSC tutoring college that competes directly with Project Academy, offering small-group classes, state-ranking tutors, and ATAR-focused preparation for Years 11-12 students in the same Sydney catchment.
• Dux College: Dux College is a Sydney HSC tutoring college offering Year 11-12 courses with state-ranking tutors and small-group classes, directly comparable to Project Academy's core offering and Sydney-based footprint.
• Cluey Learning: Cluey Learning is an Australia-wide online tutoring platform covering school subjects including HSC preparation; it competes with Project Academy's offering particularly for remote students and families seeking flexible tutoring outside physical campuses.
• Art of Smart Education: Art of Smart Education is an Australian HSC tutoring and education provider offering small-group classes, workshops, and online resources targeting the same Year 10-12 HSC student segment as Project Academy.

Broad incumbents

• Think Education Australia: Think Education is a larger Australian private education and VET provider with broader school-level and vocational offerings that overlap with Project Academy's high-school tutoring focus as part of a wider portfolio.
• Kaplan Australia: Kaplan Australia is a broad incumbent education provider offering test preparation, tutoring, and higher education services across Australia, competing with Project Academy in the HSC and senior secondary exam preparation market at a larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/wilfredsays
• Facebookfacebook.com/ProjectAcademy
• LinkedInlinkedin.com/company/project-academyhsc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Project Academy