Greenbean Coffee Roasters
Greenbean Coffee Roasters is a privately held, family-owned specialty coffee roaster founded in 1987 in Dundalk, Ireland, supplying freshly hand-roasted beans to coffee shops, restaurants, and cafés across Ireland and Britain, and operating the Barista Plus café sub-brand.
- Company typePrivate
- Founded1987
- HeadquartersDundalk, Ireland
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Greenbean Coffee Roasters does
Greenbean Coffee Roasters is a privately held, family-owned specialty coffee company founded in Dundalk, Co. Louth, Ireland in 1987, operating across Ireland and Britain. Its core activity is small-batch, hand roasting of green coffee, using a proprietary "roast-first-then-blend" methodology in which each bean variety is roasted separately to its optimal profile before blending — a technique the company contrasts with the industry-standard practice of blending green beans prior to roasting. Roast quality is managed through sensory assessment by experienced roasters rather than automated control systems. The company sells freshly roasted wholesale beans to coffee shops, restaurants, and cafés, supported by a full-service offering that includes machine deep-cleaning, water-filter replacement, grinder maintenance, and barista training. It also operates a free water-testing service that produces custom blends matched to individual customer water supplies, and runs a Barista Plus Affiliate Program that distributes Greenbean coffee through third-party resellers without franchise fees.
The company's revenue mix is multi-channel. Wholesale roasted-coffee supply to B2B caterers is the primary stream, complemented by company-owned Barista Plus @ Greenbean cafés in Dundalk (two sites), Balbriggan, and Banbridge, which serve as both consumer-facing retail and live demonstration venues. Consumer e-commerce for home and office buyers is delivered through a partnership with Dreambeans Coffee (dreambeanscoffee.ie), and a formal Barista Training Centre in Banbridge, led by founding director Deirdre Grant, extends the offering into paid masterclasses. Pricing is quote-based and not publicly disclosed. Go-to-market is sales-led via specialist representatives, augmented by owned social channels (Facebook, Instagram, YouTube) and the company website.
Greenbean is led by Pat Grant (Managing Director and Master Roaster) and Deirdre Grant (Founding Director), supported by a deliberately small in-house team. The company has no external investors, no funding rounds, and no subsidiaries; it is profitable in posture and growth-paced by family ownership. Differentiation rests on craft expertise, proprietary roasting methodology, custom water-matched blends, an established 35+ year brand in Ireland, and an integrated ecosystem combining wholesale, owned cafés, affiliate resellers, consumer e-commerce, and training.
Greenbean Coffee Roasters firmographics
Firmographics- Name
- Greenbean Coffee Roasters
- Legal name
- Greenbean Coffee Roasters
- Website
- https://greenbeanroasters.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Greenbean Coffee Roasters is a privately held, family-owned specialty coffee roaster founded in 1987 in Dundalk, Ireland, supplying freshly hand-roasted beans to coffee shops, restaurants, and cafés across Ireland and Britain, and operating the Barista Plus café sub-brand.
- Ownership category
- akta.pro rank
Greenbean Coffee Roasters industry classification
Industry- Product category
- Specialty Coffee Roasting
- NAICS
- Coffee and Tea Manufacturing (311920)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Coffee Roasting & Grinding (AFAFADAB)
- akta.pro secondary industries
- Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE), Coffee (Roasted, Ground, Whole Bean) (CRADAHAG)
Keywords
Where Greenbean Coffee Roasters is headquartered
LocationHeadquarters
- HQ city
- Dundalk
- HQ country
- Ireland
- HQ region
- Europe
Offices6 records
Markets served
Greenbean Coffee Roasters business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Wholesale Coffee Bean Sales: Primary revenue stream selling roasted coffee beans to coffee shops, restaurants, and cafés throughout Ireland and Britain. Coffee is roasted fresh to order.
- Café Operations: Revenue from company-owned Barista Plus café locations serving coffee and food to consumers.
- Service and Support: Full service offering including regular deep cleaning for machines, water filter cartridge replacement, and grinder maintenance checks.
- Barista Training: Expert barista training and coffee making skills taught to customers and at barista masterclasses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom B2B pricing based on volume and requirements |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Greenbean Coffee Roasters product offering
Product offeringCore offering
Greenbean Coffee Roasters hand-roasts specialty coffee in small batches using a proprietary roast-first-then-blend methodology, then supplies freshly roasted beans to wholesale customers (coffee shops, restaurants, and cafés) across Ireland and Britain. The offering is supported by a free water-testing service that creates custom blends matched to local water supplies, barista training programs, and full machine maintenance and service support.
Product overview
Greenbean Coffee Roasters operates as a specialty coffee company with a portfolio of interconnected offerings: the core Greenbean wholesale business supplies freshly roasted coffee beans to B2B customers (coffee shops, restaurants, cafés), while the Barista Plus café sub-brand operates physical café locations serving Greenbean coffee directly to consumers. Consumer online sales are handled through the Dreambeanscoffee.ie platform. The portfolio is supported by specialized services including water testing (creating custom blends matched to individual water supplies), barista training programs, and equipment maintenance services—all built around the company's 30+ years of small-batch hand-roasting expertise.
Differentiator
Problem solved
Functional benefit
Brands
- Barista Plus @ Greenbean: Cafe brand operated by Greenbean Coffee Roasters serving the company's roasted coffees. Features state-of-the-art espresso machines, multiple grinders, and a selection of blends. Locations include Dundalk, Balbriggan, and Banbridge.
Products and services
- Greenbean Wholesale Roasted Coffee Beans Small-batch, hand-roasted specialty coffee beans supplied to coffee shops, restaurants, and cafés throughout Ireland and Britain. Multiple blends available, with custom blends matched to specific water types and coffee roasted fresh to order.
- Barista Plus @ Greenbean Café Locations Company-owned café sub-brand operating physical locations in Dundalk (Market Square and Coes Rd), Balbriggan, and Banbridge, serving freshly roasted Greenbean coffee alongside teas and accessories to walk-in consumers.
- Dreambeans Coffee Consumer Retail Platform Consumer-facing online retail platform for purchasing Greenbean coffee for home and office delivery. Greenbean roasts and ships the coffee directly while Dreambeans handles retail sales to home and office customers.
- Water Testing and Custom Blend Service Free water testing service that analyzes customer water supply and creates custom coffee blend formulations matched to specific water characteristics to optimize taste and machine performance.
- Barista Training and Masterclasses Expert barista training and masterclasses taught by founding director Deirdre Grant, covering coffee making skills for customers and barista professionals at the Banbridge training centre and on customer sites.
- Full Service and Machine Maintenance Comprehensive backup service including regular deep cleaning, water filter cartridge replacement, grinder maintenance, and equipment support to ensure optimal coffee quality at customer sites.
Quantifiable outcome
- Coffee roasted fresh weekly and never more than a couple of days old
- +1 more outcomes
Companies that use Greenbean Coffee Roasters
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Greenbean Coffee Roasters technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Greenbean Coffee Roasters partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Dreambeans CoffeecoreDreambeanscoffee.ie is the consumer sales partner for Greenbean Coffee Roasters. Greenbean roasts and ships coffee directly while Dreambeans handles the retail consumer sales to home and office customers. Greenbean describes them as 'friends and partners' who sell the coffee that Greenbean roasts.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Greenbean Coffee Roasters competitors and assessment
Company assessmentDirect peers
- Hasbean Coffee: UK specialty coffee roaster with strong direct-trade sourcing focus and wholesale supply to cafés and restaurants. Comparable to Greenbean on premium single-origin positioning, B2B wholesale model, and small-batch hand roasting.
- Java Republic: Irish specialty coffee roaster supplying coffee shops, restaurants, and workplaces with roasted beans and barista training. Directly comparable to Greenbean on geography (Ireland/UK), B2B wholesale focus, and full-service café supply model.
- Workshop Coffee: UK specialty coffee roaster with both wholesale bean supply and own café locations. Comparable to Greenbean on combined roaster-plus-café operating model, B2B focus, and premium positioning.
- Square Mile Coffee Roasters: London-based specialty coffee roaster supplying wholesale beans to top UK cafés and restaurants with strong emphasis on quality sourcing. Comparable to Greenbean on B2B specialty wholesale focus and craft small-batch roasting ethos, though larger scale.
- Badger & Dodo: Irish specialty micro-roastery offering single-origin and blended coffees to wholesale and direct customers. Comparable to Greenbean on craft roasting approach, small-batch production, and Irish B2B customer focus.
- Bailies Coffee: Northern Ireland-based specialty coffee roaster focused on wholesale supply to independent cafés and restaurants. Closely comparable to Greenbean on geography (Ireland/UK), small-batch roasting, and B2B foodservice customer base.
- Roasted Brown: Irish specialty coffee roaster supplying freshly roasted beans to cafés, restaurants, and offices. Comparable to Greenbean on craft small-batch roasting, B2B wholesale model, and Ireland/UK distribution footprint.
Broad incumbents
- Caffè Nero: UK-based specialty coffee chain roasting its own beans and operating company-owned cafés across Britain and Ireland. Comparable to Greenbean as a competitor for premium café customers in the UK/Ireland market, though at much larger scale.
- Bewley's Coffee: Iconic Irish coffee brand with broader retail and foodservice presence including cafés. Comparable to Greenbean as an Ireland-rooted coffee player but operates at significantly larger scale across retail and hospitality.
Regional players
- Caravan Coffee Roasters: UK specialty roaster focused primarily on the UK market with wholesale and café operations. Comparable to Greenbean on craft small-batch roasting and B2B foodservice focus, though with different geographic emphasis.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Greenbean Coffee Roasters social profiles
Digital presenceGreenbean Coffee Roasters financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greenbean Coffee Roasters leadership team
Management profileNumber of profiles
Profiles6 records
Greenbean Coffee Roasters funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greenbean Coffee Roasters M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greenbean Coffee Roasters
What does Greenbean Coffee Roasters do?
Greenbean Coffee Roasters hand-roasts specialty coffee in small batches using a proprietary roast-first-then-blend methodology, then supplies freshly roasted beans to wholesale customers (coffee shops, restaurants, and cafés) across Ireland and Britain. The offering is supported by a free water-testing service that creates custom blends matched to local water supplies, barista training programs, and full machine maintenance and service support.
Is Greenbean Coffee Roasters a public or private company?
Greenbean Coffee Roasters is a private company. It is classified as family owned and is currently operating.
When was Greenbean Coffee Roasters founded?
Greenbean Coffee Roasters was founded in 1987. It employs 11 to 50 people.
Where is Greenbean Coffee Roasters based?
Greenbean Coffee Roasters is headquartered in Dundalk, Ireland, in the Europe region.
How does Greenbean Coffee Roasters make money?
Four revenue lines are on record. Wholesale Coffee Bean Sales are the primary driver. The others are café Operations, service and Support and barista Training.
Who are Greenbean Coffee Roasters's main competitors?
Direct peers on record are Hasbean Coffee, Java Republic, Workshop Coffee, Square Mile Coffee Roasters, Badger & Dodo, Bailies Coffee and Roasted Brown. Broad incumbents are Caffè Nero and Bewley's Coffee. Caravan Coffee Roasters is listed as a regional player.
Does Greenbean Coffee Roasters have an API?
No public API is recorded for Greenbean Coffee Roasters.
What industry is Greenbean Coffee Roasters in?
Greenbean Coffee Roasters's product category is Specialty Coffee Roasting. Its primary akta.pro industry code is AFAFADAB, Coffee Roasting & Grinding, with a secondary code of THAFADAE, Coffee Roasters with Cafe (Roastery Cafes). Its NAICS code is 311920 and its SIC code is 2080.