Cherry & White
Cherry & White is a UK-based systems integrator delivering turnkey mission-critical network infrastructure — cellular, FTTx, microwave, PNT, IoT, and pre-staged cabinets — for utilities, defence, ISPs, transport, and housing operators across the United Kingdom.
- Company typePrivate
- Founded1990
- HeadquartersGloucester, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Cherry & White does
Cherry & White is a UK private limited systems integrator headquartered in Gloucester, founded in 1990, that designs, supplies, and supports mission-critical network infrastructure for critical national infrastructure operators. Its portfolio spans cellular (4G/5G/LTE) with proprietary Paknet and PSTN emulation for legacy SCADA migration, point-to-point microwave links, FTTx/PON, IP routing and switching, Wi-Fi 6/6E/7, LoRaWAN IoT sensor networks, GNSS-denied PNT and synchronisation for defence, and onboard vehicle communications — integrated from OEM platforms (Nokia, Alcatel-Lucent Enterprise, Safran, RACOM, Lantronix, iLOQ, Sichert, Panorama, WatchGuard, eero, MultiTech) rather than proprietary hardware. The company's distinctive operational capabilities include in-house pre-staging and mass configuration at its Gloucester warehouse, a UK-based 24/7 Network Operations Centre for managed monitoring, and approved Safran Systems Integrator status for UK defence PNT deliveries.
The business operates a multi-revenue-stream model: hardware resale with integration margin, professional services (network design using Comsof, site surveys, installation, commissioning, TDM-to-IP migration), managed services (NOC monitoring, preventative maintenance), and recurring technical support contracts (8/5 or 24/7 365). Go-to-market is enterprise field sales driven by dedicated sales and technical teams, complemented by named OEM channel partnerships, sector trade-show presence (DSEI, Connected Britain, DPRTE, Future of Utilities Summit), and a transactional e-commerce shop for standard catalogue items. Customers are concentrated in UK regulated utilities (UK Power Networks, Western Power Distribution, SP Energy Networks, Wessex Water), transport (Network Rail), ISPs (Fusion Fibre, Kloud9), housing (MuirCroft Housing Association), defence, and select enterprise accounts (BT, Fujitsu) — with 20,000+ cellular routers and 16,000+ Paknet-replacement nodes deployed across UK critical infrastructure. Cherry & White is accredited to JOSCAR, Achilles Supply Line Silver Plus, RISQS, Cyber Essentials, and ISO 27001/9001/14001/45001, and operates as a privately-held, bootstrapped company under Managing Director Steve Slim with no disclosed external funding.
Cherry & White firmographics
Firmographics- Name
- Cherry & White
- Legal name
- Cherry & White Ltd
- Website
- https://cherry-white.co.uk
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Cherry & White is a UK-based systems integrator delivering turnkey mission-critical network infrastructure — cellular, FTTx, microwave, PNT, IoT, and pre-staged cabinets — for utilities, defence, ISPs, transport, and housing operators across the United Kingdom.
- Ownership category
- akta.pro rank
Where Cherry & White is headquartered
LocationHeadquarters
- HQ city
- Gloucester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Cherry & White business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hardware Product Sales: Sale of network infrastructure hardware including cellular routers, network cabinets, SFP modules, fibre cables, enclosures, antennas, and accessories through an e-commerce shop and direct sales engagement. Hardware is sourced from OEM partners (Lantronix, Nokia, RACOM, MultiTech, Safran, iLOQ, etc.) and resold with value-add integration, pre-staging, and configuration services.
- Network Design and Professional Services: Consulting and professional services covering network design (using Comsof tooling), site surveys, installation, commissioning, training, and migration planning for TDM-to-IP and other infrastructure transitions.
- Managed Services and NOC Monitoring: UK-based Network Operations Centre (NOC) providing 24/7 monitoring, management, and support of customer networks. Includes environment hosting for management platforms on-premise or in the cloud.
- Technical Support Contracts: Range of support contracts (8/5 or 24/7, 365 days/year) providing access to technical consultants and engineers, in-house lab facilities for fault replication and testing, reducing network downtime for customers.
- Preventative Maintenance Services: Cabinet maintenance services including visual inspection, security inspection, electrical inspection, meter reading, backup battery maintenance, general repairs, and exterior cleaning for street cabinets and associated infrastructure.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard stocked products available for one-time purchase via online shop |
| Subscription | Annual | Technical support contracts in two tiers: standard and premium |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
Cherry & White product offering
Product offeringCore offering
Cherry & White is a UK-based telecommunications systems integrator that designs, supplies, pre-stages, deploys, and supports mission-critical network infrastructure for utilities, defence, transport, ISPs, and housing associations. The company integrates OEM hardware from partners such as Nokia, Safran, Alcatel-Lucent Enterprise, RACOM, Lantronix, MultiTech, and iLOQ, adding value through proprietary legacy-to-IP emulation capabilities, in-house pre-configuration, and 24/7 NOC managed services.
Product overview
Cherry & White is a provider of network solutions for business and critical national infrastructure, offering a portfolio of connectivity solutions including onboard communication systems, Rapid Wi-Fi portable hotspots, cellular connectivity, 5G, Wi-Fi, microwave communications, and Fibre LAN/FTTx. The company provides IP infrastructure services, network cabinets, antennas, and IoT/LoRaWAN solutions for housing, utilities, and industrial applications. Their product range includes specialist solutions for defence synchronisation, TDM to IP migration, and security & monitoring. Through technology partnerships, Cherry & White also resells Alcatel-Lucent Enterprise networking equipment, Nokia communications technologies, RACOM radio and microwave equipment, Lantronix IoT gateways, WatchGuard security appliances, and Safran timing solutions. The company supports these products with NOC monitoring, technical support, and network design services.
Differentiator
Problem solved
Functional benefit
Products and services
- Cellular Connectivity Solutions Integrated cellular router solutions using OEM hardware (RACOM M!DGE, Lantronix NTC series, Garderos R-7900, MultiTech MTR3/MTR5) to deliver 4G/5G connectivity for utilities, SCADA telemetry, and PSTN/Paknet replacement programmes. Targeted at utility DNOs, ISPs, and critical infrastructure operators.
- Onboard Communication Systems Vehicle-mounted 4G/5G/GPS/Wi-Fi connectivity solution combining a rugged IP69K-rated multi-band MiMo antenna (4x4 4G/5G, Wi-Fi 6/6E, GPS/GNSS) with an industrial-grade NTC-550 5G router. Provides simultaneous multi-signal handling, automatic signal boosting in dead zones, and ±50 metre Wi-Fi hotspot radius around the vehicle.
- Wi-Fi Solutions Next-generation Wi-Fi 6/6E/7 connectivity solutions for enterprise campus, ISP, and community deployments, delivered through OEM partnerships with Alcatel-Lucent Enterprise Stellar access points, eero mesh systems, and TP-Link Wi-Fi 7 products.
- Microwave Communications Point-to-point microwave backhaul links using RACOM RAy3 (80 GHz, up to 10 Gb/s) and RAy (10–24 GHz, up to 2 Gb/s) with built-in RED cybersecurity compliance, hitless ACM/ATPC, spectrum analyser, solar-ready design, and mobile app management. Deployed for defence, utilities, telecoms/ISPs, and transport.
- IoT/LoRaWAN Solutions End-to-end LoRaWAN-based IoT solution using MultiTech Conduit gateways and Radio Bridge sensors for long-range, low-power monitoring of temperature, humidity, leak detection, movement, proximity, and industrial protocols (4-20mA, DIO, vibration). Targets smart cities, utilities, agriculture, asset tracking, and housing associations.
- Defence Synchronisation Solutions Secure, high-precision positioning, navigation, and timing (PNT) solutions for the UK defence sector using Safran SecureSync 2400 time server, VersaSync rugged GPS master clocks, and 8230AJ GPS/GNSS anti-jam antennas. Compliant with MoD standards and JSP requirements for GNSS-denied environments.
- FTTx Deployment Solutions End-to-end Fibre-to-the-x (FTTH/FTTP) solutions for ISPs supporting GPON and XGS-PON technologies, including OLTs, ONTs (HALNy, Nokia), network design (Comsof), cabinet prebuilds (Sichert), and NOC monitoring services. Deployed for Kloud9 covering 10,000+ homes passed.
- IP Infrastructure (Routing & Switching) Layer 2 and Layer 3 enterprise and industrial network design, switching, routing, and WAN connectivity using OEM platforms from Juniper, Datacom, Alcatel-Lucent Enterprise, and CXR, supporting MPLS, L3VPN, OSPF/BGP, and centralised management via DmView and OmniVista.
- TDM to IP Migration Migration solutions enabling critical infrastructure providers to transition from legacy TDM (PDH/SDH) networks to modern IP systems, featuring CXR QX3440 series multiplexers and supporting Western Power Distribution's 800-node network across PDH/SDH for SCADA, Tele-protection, and Leased Line services.
- Security & Monitoring Solutions Network security and monitoring solutions including TKH ApolloN chassis, WatchGuard firewalls, AuthPoint multi-factor authentication, secure Wi-Fi, and OpenOLT multi-vendor GPON/XGS-PON management platform with unified API.
Quantifiable outcome
- 16,000+ nodes deployed across 11 UKPN distribution sites in Paknet Replacement Programme
- +4 more outcomes
Companies that use Cherry & White
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles6 records
Cherry & White technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature9 records
Cherry & White partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core, minor and major.
- Safran Electronics & DefensecoreCherry & White is an Approved Safran Electronics & Defense Systems Integrator for UK Defence. The partnership focuses on delivering tailored Positioning, Navigation and Timing (PNT) architectures for the UK defence sector, supporting modernisation of legacy networks and resilience against GNSS threats (jamming/spoofing). Solutions include SecureSync 2400, VersaSync, and 8230AJ anti-jam antennas, fully compliant with MoD standards and JSP requirements. Cherry & White showcased this partnership at DSEI 2025.
- Alcatel-Lucent EnterprisecoreChannel partnership for delivering advanced networking solutions in the UK. Cherry & White distributes Alcatel-Lucent Enterprise's OmniSwitch (LAN switching), Stellar Wi-Fi (Wi-Fi 6/6E/7 access points), and OmniVista (network management) solutions across UK sectors including healthcare, education, hospitality, and smart infrastructure. Quote from James Williams (Sales Director): 'ALE's proven technology and global presence perfectly complement our experience in building robust infrastructure for demanding environments.'
- techUKminorCherry & White joined techUK, the UK's leading technology trade association representing over 1,000 technology businesses from major industry leaders to forward-thinking SMEs. Membership connects Cherry & White with the broader UK tech community, enables thought leadership opportunities, and aligns the company with collective advocacy for digital technology's positive societal impact.
- LantronixcorePartnership with Lantronix, a global leader in Industrial IoT and Intelligent IT, bringing smart networking solutions to critical environments including smart cities, transport, healthcare, and industrial automation. Focus areas include remote management, energy and sustainability, and scalable infrastructure. Cherry & White offers the full Lantronix portfolio including SmartLV (IoT cellular gateway for utilities), NTC-550/NTC-500/NTC-220/NTC-100 routers, LM-series console servers, and industrial switches.
- eero (Amazon company)majorValue add distribution agreement with eero (an Amazon company) to expand availability of eero's innovative internet solutions for ISPs, businesses (SMEs), and managed properties/communities in the UK. Cherry & White distributes eero hardware (eero Pro 6E, eero Max 7) combined with its own solution design and technical support capabilities. Three focus areas: eero for ISPs (mesh Wi-Fi for residential consumers), eero for Business, and eero for Communities (network management tool for managed properties).
- NokiacoreStrategic partnership delivering Nokia Optical LAN, Radio Access, IP/MPLS, and other state-of-the-art communications technologies across UK enterprises including data centres, military/defence, and ISPs. Nokia is a B2B technology innovation leader with 2,600+ enterprise customers globally and 635+ private wireless customers. Quote from Stephane Haulbert (Nokia Partner Business Leader Europe): 'Our partnership will help digitally transform enterprises and enable mission-critical operations with state-of-the-art technology and leading-edge, sustainable, innovative services and support.'
- RACOMcoreCherry & White serves as the UK partner for RACOM's portfolio of RipEX (radio modem/cellular router), M!DGE (cellular router for SCADA/telemetry), and RAy (microwave links up to 10 Gb/s) solutions for mission-critical industrial networks. RACOM's technology is deployed in over 130 countries. From August 2025, all RACOM products meet EU RED cybersecurity requirements through built-in network protection and encryption. Cherry & White supports planning, design, deployment, and ongoing maintenance.
- MuirCroft Housing AssociationmajorPartnership with MuirCroft Housing Association Ltd to deploy LoRaWAN sensor technology across their properties in the New Forest, helping to fight damp and mould through real-time environmental monitoring. Cherry & White installed 2 gateways and 102 sensors across selected flats at Muir House. The deployment supports MuirCroft's compliance with updated housing legislation (Awaab's Law) and enables transition from reactive repairs to predictive maintenance.
- Panorama AntennascorePanorama Antennas is Cherry & White's OEM partner for communication antennas. Panorama is a leading designer and manufacturer of antennas for radio communications with over 75 years of experience, specialising in products for the latest technologies. Cherry & White integrates Panorama antennas into its solutions for transportation, healthcare, education, public safety, and fire & rescue applications.
- iLOQcorePartnership with iLOQ delivering world-class intelligently managed locking solutions for utility and critical infrastructure asset protection. The iLOQ S50 product family (NFC-powered electromechanical cylinders, cam locks, padlocks, key tube locks) uses AES-256 encryption, no batteries in locks, and cloud-based SaaS management platform. Cherry & White integrates these into cabinet and network infrastructure deployments (e.g., Kloud9 FTTH deployment), eliminating mechanical keys and enabling remote access management.
- SichertcoreCherry & White is Sichert's preferred UK partner for polycarbonate street cabinets (SiCab range: SiCab 8, 12, 15, 18, 24) designed for flexible network deployments. Sichert cabinets are manufactured in Europe and configured/pre-staged in Cherry & White's Gloucester warehouse. Cabinets are used for FTTx deployments, broadband, and network infrastructure across UK ISP and utility networks.
- MultiTechcorePartnership with MultiTech for LoRaWAN IoT solutions including the Conduit 300 Series (programmable IoT gateway with mPower Edge Intelligence), Conduit AP 300 Series (LoRaWAN access point), Conduit IP67 200 Series (rugged outdoor LoRaWAN base station), and mCard gateway accessory cards. Also covers MultiTech cellular routers (MTR3, MTR5) for utility and SCADA applications.
- WatchGuard TechnologiesmajorGold Partner status with WatchGuard, a leading network security vendor. Cherry & White offers WatchGuard's full portfolio including Unified Threat Management (UTM) security appliances (M290, M390, M4800, M5800), AuthPoint multi-factor authentication (MFA), and Trusted Wireless Environment secure Wi-Fi solutions. Direct relationship held, enabling WatchGuard solutions to be integrated into broader network infrastructure projects.
- Juniper NetworkscoreCherry & White works with Juniper Networks for routing and switching equipment. Juniper's product portfolio includes carrier and cloud-grade solutions with Virtual chassis, Mist AI engine for anomaly detection, Junos fusion, and SDN cloud management. Juniper is deployed as part of the vendor-agnostic approach, selected for technical suitability, performance, and long-term reliability.
- DatacomcoreCherry & White works with Brazilian telecommunications manufacturer Datacom for routing and switching products supporting MPLS and L3VPN for metro ethernet applications, static and dynamic routing (OSPF/BGP), and centralised management via DmView NMS. Datacom solutions complement the vendor-agnostic approach, selected based on technical suitability for each project.
- CXRcoreCherry & White partners with CXR for environmentally and EMC-hardened switching solutions designed for the toughest environments, serving carrier, utility, and defence markets. CXR products include the QX3440 multiservice access platform (TDM, SONET, SDH, PDH, and IP/Ethernet gateways) and QX3440-E for TDM-to-IP migration. QX3440 units were deployed in the Western Power Distribution network (800 nodes).
- LantronixcoreCherry & White partners with Lantronix as a named OEM partner on the cellular solutions page, offering NTC-550 (5G industrial router), SmartLV (IoT cellular gateway for utilities), and other Lantronix products for SCADA, telemetry, and utility applications.
- GarderoscoreGarderos is an OEM partner providing R-7900 Series routers with 5 LAN ports, wide WAN interface options (xDSL, public cellular, private LTE dual wireless WAN), serial RS-485 connectivity, and xDSL with cellular failover. Garderos routers provide cyber-secure and reliable data connectivity for large-scale router networks in telecommunications and utility networks and intelligent traffic systems.
- MuirCroft Housing AssociationmajorMuirCroft Housing Association Ltd provides quality independent homes for people aged 60+ in Hampshire's New Forest, with over 50 years of experience. Cherry & White's LoRaWAN deployment at Muir House supports damp/mould monitoring and predictive maintenance.
- GarderoscoreGarderos routers are part of the Cherry & White cellular solutions portfolio, specifically highlighted as an OEM partner for utility DNOs providing remote monitoring over UMTS/LTE networks with support for multiple WAN interface configurations.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Cherry & White competitors and assessment
Company assessmentDirect peers
- M247: Manchester-headquartered managed networks and cloud SI serving UK and European enterprises with connectivity, data centre, and security solutions. Directly comparable as a UK-based network integrator selling to mid-market and enterprise customers via direct and partner channels.
- Exponential-e: UK B2B systems integrator specialising in connectivity, cloud, and unified communications for enterprises. Comparable in selling managed network, SI, and integration services to UK enterprise and public sector buyers.
- Spitfire Network Services: UK B2B ISP and telecom SI offering connectivity, hosted voice, and managed network services to mid-market customers. Directly comparable as a UK-headquartered network and voice integrator with a similar SME customer base.
- Gamma Communications: UK-based provider of communications services (voice, data, mobile, UCaaS) to businesses and public sector via direct and partner channels. Comparable as a UK B2B communications and network services provider with similar channel-led GTM.
- Redcentric: UK managed networks, cloud, and unified communications provider targeting mid-market enterprises and public sector. Highly comparable as a UK-domestic network SI combining infrastructure, managed services, and integration capabilities.
- Daisy Communications: UK managed communications and connectivity provider serving SMEs and enterprise. Comparable as a UK-domestic voice/data/connectivity SI with hardware resale, professional services, and recurring managed services revenue mix.
- Focus Group: UK managed communications, cloud, and connectivity SI for SMEs and mid-market. Directly comparable as a UK-based multi-product managed services and integration provider with similar GTM motion.
Emerging players
- Zen Internet: UK B2B and consumer ISP offering fibre broadband and hosted services. Comparable on the ISP/FTTx side of Cherry & White's portfolio (e.g., Kloud9-style ISP customers), though less focused on enterprise SI and defence verticals.
Broad incumbents
- CGI Group (UK): Global IT and business consulting services firm with substantial UK utilities and defence footprint. Comparable on the systems integration and managed services side of Cherry & White's offering into regulated UK CNI customers, though operating at much larger scale.
- SCC (Specialist Computer Centres): Large UK and European IT solutions provider offering hardware, software, and managed services across enterprise and public sector. Comparable as a broader incumbent SI with overlapping channel partner and managed services capability, but operating at significantly larger scale across multiple verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cherry & White social profiles
Digital presenceCherry & White compliance and trust
Trust signalCompliance8 records
Cherry & White financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cherry & White leadership team
Management profileNumber of profiles
Profiles2 records
Cherry & White funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cherry & White M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cherry & White
What does Cherry & White do?
Cherry & White is a UK-based telecommunications systems integrator that designs, supplies, pre-stages, deploys, and supports mission-critical network infrastructure for utilities, defence, transport, ISPs, and housing associations. The company integrates OEM hardware from partners such as Nokia, Safran, Alcatel-Lucent Enterprise, RACOM, Lantronix, MultiTech, and iLOQ, adding value through proprietary legacy-to-IP emulation capabilities, in-house pre-configuration, and 24/7 NOC managed services.
Is Cherry & White a public or private company?
Cherry & White is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cherry & White founded?
Cherry & White was founded in 1990. It employs 101 to 250 people.
Where is Cherry & White based?
Cherry & White is headquartered in Gloucester, United Kingdom, in the Europe region.
How does Cherry & White make money?
Five revenue lines are on record. Hardware Product Sales are the primary driver. The others are network Design and Professional Services, managed Services and NOC Monitoring, technical Support Contracts and preventative Maintenance Services.
Who are Cherry & White's main competitors?
Direct peers on record are M247, Exponential-e, Spitfire Network Services, Gamma Communications, Redcentric, Daisy Communications and Focus Group. Zen Internet is listed as an emerging player. Broad incumbents are CGI Group (UK) and SCC (Specialist Computer Centres).
Does Cherry & White have an API?
No public API is recorded for Cherry & White.