Stagedriving Group

What Stagedriving Group does

Stagedriving Group is a full-service German trade show construction company (Messebau) headquartered in Schotten, Mittelhessen. Founded in 2015 and operating as a private GmbH under Managing Director Marco Neff, the company designs, produces, assembles, and dismantles custom and modular exhibition stands for trade show exhibitors across Germany and Europe. Its named reference customers include enterprise clients in robotics (Kress), food-industry IT (BBN), compressed air tools (PREBENA), publishing and retail (BIG IDEAS / dfv Mediengruppe), and entertainment (BTS X James Jean).

The company's core technical offering is a proprietary modular exhibition system (Hochmodernes Messesystem) combined with 3D CAD visualization and Augmented Reality preview capabilities that allow clients to digitally experience their stand before production. Service delivery is fully in-sourced through an own manufacturing facility in Schotten, covering design, production, logistics, on-site assembly and dismantling, exhibition furniture rental, and sustainable storage of stands between events. The company operates across more than 20 German cities plus international venues in Manchester, Venice, Basel, Bologna, Vienna, Salzburg, and Paris.

Stagedriving generates revenue through project-based, quote-driven contracts sold via a direct consultative sales motion. Pricing is not publicly disclosed and varies by stand size, complexity, and location. The firm is small (11–50 employees) with no external funding disclosed and operates alongside a sister brand, SD-SEILTECHNIK, offering rope technology services. There is no disclosed revenue, no investor base, and no public pricing; the company markets primarily through its own website, project portfolio, and presence at major trade shows such as IAA, Anuga, Frankfurter Buchmesse, Innotrans, IFA, Interpack, and EuroShop.

Name

Stagedriving Group

Legal name

Stagedriving GmbH

Website

https://stagedriving.de

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Stagedriving Group is a German full-service trade show construction company that designs, produces, and assembles custom and modular exhibition stands for enterprise clients across Europe. It uses proprietary 3D CAD and AR visualization tools alongside in-house manufacturing and end-to-end project management.

Ownership category

akta.pro rank

Product category

Trade Show Construction Services

SIC

Construction - Special Trade Contractors (1700)

akta.pro primary industry

Event Fabrication & Scenic/Set Build (Custom Builds, Installations) (BPAFAGAK)

akta.pro secondary industries

Staging & Rigging Services (MPAGAKAA), Scenic Fabrication & Set/Stage Carpentry (MPAGAKAG)

Keywords

• Trade show construction
• Exhibition stand design
• Trade fair services
• Modular booth systems
• Exhibition logistics

Headquarters

HQ city

Schotten

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Messebau-Dienstleistungen: Full-service trade show stand design, production, assembly, logistics, and dismantling. Pricing appears project-based and quote-driven, depending on stand size, complexity, and location. Services include consulting, design, 3D visualization, production, trade show registration/logistics, stand setup and teardown, event staffing, accommodation, and sustainable storage.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Stagedriving Group is a full-service trade show construction company (Messebau) that designs, produces, and assembles custom and modular exhibition stands for businesses attending trade fairs. The offering spans the entire trade show lifecycle including consulting and conception, 3D CAD visualization, in-house production, worldwide logistics, on-site assembly and disassembly, exhibition furniture rental, and sustainable storage of stands between events.

Product overview

Stagedriving Group is a full-service trade show booth construction company (Messebau) based in Schotten, Germany. The company offers a comprehensive portfolio of services spanning the entire trade show lifecycle: consulting and conception, 3D CAD visualization, design, in-house production, logistics, assembly/disassembly, and furniture rental. Their flagship offering is a modern modular exhibition system (Hochmodernes Messesystem) that provides flexible and adaptable booth solutions. The company serves clients across Germany and international locations including Manchester, Venice, Basel, Bologna, Vienna, Salzburg, and Paris. Key reference projects include BTS X (James Jean exhibition), Kress (satellite lawn mowers), PREBENA (compressed air tools), BBN (IT solutions for food industry), and BIG IDEAS (EuroShop 2020 retail experience).

Differentiator

Problem solved

Functional benefit

Products and services

• Messebau (Trade Show Booth Construction) Full-service trade show booth construction including custom and modular exhibition stand design, 3D CAD visualization, in-house production, assembly and disassembly, worldwide logistics, furniture rental, and sustainable storage for businesses attending trade shows in Germany and internationally.
• Hochmodernes Messesystem (Modern Modular Exhibition System) Flexible and modular proprietary booth construction system offering maximum versatility and adaptability for trade show appearances, available as part of Stagedriving's full-service booth offering.
• Beratung und Konzeption (Consulting and Conception) Idea development and consulting services for trade show strategy, including unique stand concepts tailored to each client's corporate identity.
• Design und Gestaltung (Design and Styling) Creative design services including stand architecture, color schemes, and interior design tailored to corporate identity for trade show appearances.
• Produktion (In-house Production) Manufacturing of exhibition stands at Stagedriving's own production facility using innovative technology and quality craftsmanship for trade show clients.
• Logistik (Trade Show Logistics) Worldwide transportation, delivery, and setup of exhibition booths including trade show registration coordination for clients attending events globally.
• Auf- und Abbau (Assembly and Disassembly) Professional mounting and dismantling of exhibition stands at trade show venues with efficient, careful on-site execution.
• Messemöbel (Exhibition Furniture Rental) Rental of high-quality design furniture to complement trade show booth appearances for exhibitors.
• 3D CAD Visualisierung (3D CAD Visualization) Digital visualization of exhibition stands using 3D CAD technology, augmented by Augmented Reality preview, allowing clients to experience their stand digitally before production begins.

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• Gnümedia (Markus Mergard)minorImplementation/ SI/ Consulting PartnerWeb design and technical implementation partner for the Stagedriving website. Located at Gedernerstr. 38, 63679 Schotten, Germany. Responsible for layout, web design, and technical realization of stagedriving.de.
• SD-SEILTECHNIKminorOthersRelated group company offering rope technique services. Operated as part of the Stagedriving Group ecosystem at sd-seiltechnik.de.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Gielissen: Dutch full-service exhibition stand builder with European reach, serving enterprise exhibitors across industries. Closely comparable in single-source service model (design to dismantle) and B2B trade show booth focus.
• Habegger: Swiss/German event technology and exhibition services group operating across DACH. Comparable in cross-region European event services execution and trade show booth delivery.
• Gahrens + Battermann: German event technology and trade show booth services provider with multiple regional offices. Directly comparable for trade show booth construction in German-speaking markets and German Messe venue execution.
• Nüssli Group: Swiss provider of exhibition structures, grandstands and event infrastructure with DACH base and European operations. Comparable in modular construction capabilities and event-overlay deliverables.
• Expomobilia: Swiss custom exhibition stand builder focused on luxury and enterprise brands. Comparable in premium custom-build positioning and full-service delivery in DACH and broader European markets.

Broad incumbents

• Koelnmesse: German exhibition venue operator and organizer of major trade shows (including Anuga, ISM). Adjacent in the German Messe ecosystem as a venue/organizer that contracts booth builders like Stagedriving.
• GL events: Large French-listed event industry group with exhibition services and booth construction activities. Broader portfolio than Stagedriving but overlapping in exhibition stand delivery and event production.
• Czarnowski: Exhibit marketing services company building trade show exhibits and brand experiences for enterprise brands. Comparable in custom exhibit booth design and build, though primarily serving North America and UK accounts.
• PRG (Production Resource Group): Global event production services giant delivering event technology, scenic and stage solutions. Comparable in event production breadth though not specialized in standalone booth construction.
• Messe Frankfurt: Global German exhibition venue operator and trade show organizer. Adjacent rather than direct - acts as a customer / venue anchor in the same trade show ecosystem Stagedriving serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/stagedriving-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stagedriving Group