EKEN
EKEN, a Shenzhen-based Chinese consumer electronics brand, designed and sold ultra-cheap action cameras, smart home cameras, and open-ear headphones built on Allwinner semiconductor platforms through mainstream e-commerce marketplaces before permanently discontinuing operations.
- Company typePrivate
- Founded2006
- HeadquartersShenzhen, China
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
EKEN firmographics
Firmographics- Name
- EKEN
- Website
- https://eken.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Closed
- Headcount range
- 11–50 employees
- Short description
- EKEN, a Shenzhen-based Chinese consumer electronics brand, designed and sold ultra-cheap action cameras, smart home cameras, and open-ear headphones built on Allwinner semiconductor platforms through mainstream e-commerce marketplaces before permanently discontinuing operations.
- Ownership category
- akta.pro rank
EKEN industry classification
Industry- Product category
- Consumer Electronics
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
- SIC
- Photographic Equipment & Supplies (3861), Household Audio & Video Equipment (3651)
- akta.pro primary industry
- Smart Security Cameras & Surveillance Systems Retail (CRAIAMAF)
Keywords
Where EKEN is headquartered
LocationHeadquarters
- HQ city
- Shenzhen
- HQ country
- China
- HQ region
- Asia
Markets served
EKEN business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel
Revenue model
- Hardware Sales: EKEN generates revenue through the sale of physical smart home devices, including smart cameras, sold under rotating brand names at ultra-low price points on mainstream platforms.
- Audio Hardware Sales: EKEN appears in the open-ear headphones market as a competitor alongside Bose, Shokz, JLab, Sony, and Panasonic, indicating presence in the consumer audio hardware segment.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels1 record
EKEN product offering
Product offeringCore offering
EKEN designs, manufactures and sells ultra-low-cost consumer electronics including action cameras, smart home cameras, and open-ear headphones. Products are built on low-cost Allwinner semiconductor hardware platforms and distributed to individual consumers through mainstream e-commerce marketplaces under rotating brand names including Eken and Tuck.
Differentiator
Problem solved
Functional benefit
Products and services
- EKEN Smart Home Cameras
Companies that use EKEN
Customer profileSegments1 record
Ideal customer profiles1 record
EKEN technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
EKEN partnerships and signals
Strategic signalScale indicators1 record
EKEN competitors and assessment
Company assessmentDirect peers
- Reolink: Reolink sells DIY security cameras and NVR systems at competitive price points globally via e-commerce. Comparable target customer (budget-conscious prosumer) and overlapping feature set in connected surveillance.
- TP-Link (Tapo): TP-Link's Tapo sub-brand offers low-cost smart home cameras, plugs, and lighting sold through Amazon and global e-commerce. Direct overlap with EKEN's price-sensitive smart home camera positioning.
- Wyze: Wyze is a US-based direct competitor selling ultra-low-cost smart home security cameras and connected devices through online channels. It targets the same budget-conscious consumer segment as EKEN with a comparable marketplace-led GTM.
- Shokz: Shokz is listed alongside EKEN in the open-ear headphones market. It is a direct competitor in the consumer audio hardware segment where EKEN was attempting to expand, though with significantly stronger brand and R&D.
- Eufy (Anker): Eufy is Anker's smart home brand selling affordable wireless security cameras and video doorbells. It competes head-to-head with EKEN on price in the connected camera category but with stronger brand recognition and security posture.
- Yi Technology: Yi Technology sells affordable connected security and action cameras, with a strong Shenzhen supply chain heritage similar to EKEN's. Comparable product portfolio at similar price points targeting the same global e-commerce consumer base.
Emerging players
- GoPro: GoPro is relevant as a connected camera brand in the consumer action/lifestyle camera segment — adjacent to EKEN's original stated mission of capturing life moments. Both compete for the same end-consumer camera use case, though at different price tiers and use cases.
Broad incumbents
- Ring (Amazon): Ring is the dominant smart home security camera brand in the US, owned by Amazon. It competes in the same smart home surveillance category but at broader price tiers and with significantly stronger security and brand trust than EKEN.
- Blink (Amazon): Blink is Amazon-owned and offers ultra-low-priced indoor/outdoor security cameras primarily through Amazon's own marketplace. While it competes directly on price, it benefits from Amazon's distribution and integration with the Alexa ecosystem.
- Arlo Technologies: Arlo is a publicly-traded smart home security camera company with wireless and doorbell products. Operates in the same category as EKEN but at a higher price tier and with established brand equity.
Market position
Customer concentration
EKEN social profiles
Digital presenceEKEN financial estimates
Financial estimateRevenue estimate
Valuation estimate
EKEN leadership team
Management profileNumber of profiles
EKEN funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EKEN M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EKEN
What does EKEN do?
EKEN designs, manufactures and sells ultra-low-cost consumer electronics including action cameras, smart home cameras, and open-ear headphones. Products are built on low-cost Allwinner semiconductor hardware platforms and distributed to individual consumers through mainstream e-commerce marketplaces under rotating brand names including Eken and Tuck.
Is EKEN a public or private company?
EKEN is a private company. It is classified as unknown and is currently closed.
When was EKEN founded?
EKEN was founded in 2006. It employs 11 to 50 people.
Where is EKEN based?
EKEN is headquartered in Shenzhen, China, in the Asia region.
How does EKEN make money?
Two revenue lines are on record. Hardware Sales are the primary driver. The others are audio Hardware Sales.
Who are EKEN's main competitors?
Direct peers on record are Reolink, TP-Link (Tapo), Wyze, Shokz, Eufy (Anker) and Yi Technology. GoPro is listed as an emerging player. Broad incumbents are Ring (Amazon), Blink (Amazon) and Arlo Technologies.
Does EKEN have an API?
No public API is recorded for EKEN.
What industry is EKEN in?
EKEN's product category is Consumer Electronics. Its primary akta.pro industry code is CRAIAMAF, Smart Security Cameras & Surveillance Systems Retail. Its NAICS code is 33451 and its SIC code is 3861.