Place Bell

What Place Bell does

Place Bell is a multi-purpose entertainment and sports venue located in Laval, Quebec, Canada, that opened in 2017. The facility has a seating capacity exceeding 10,000 and serves as the home arena for the Rocket de Laval, an AHL hockey team affiliated with the Montreal Canadiens. Beyond its anchor hockey tenancy, the venue hosts concerts, other sporting events, and corporate or private functions, positioning it as a major regional entertainment venue in the Greater Montreal area.

The venue is operated through a network of partners that collectively handle event promotion, ticketing, naming, and operational support. evenko serves as the event-promotion and ticketing partner; Ville de Laval is a municipal stakeholder; Bell is a naming/sponsoring partner; and Enclav and Tricolore Sports are additional operational partners. The lean in-house team of 11-50 employees indicates that much of the venue's functional execution — promotion, ticketing, and likely concessions — is delivered through these partners rather than through a large internal staff.

Place Bell's revenue mechanics are built on three streams: ticketing (driven by the anchor hockey season and one-off events), venue rental for corporate and private events, and food and beverage concessions during events. The combination of a long-tenor anchor tenant, episodic high-attendance events, and corporate/private rentals creates a utilization-dependent revenue profile that is sensitive to the anchor tenant's performance and to the local event calendar.

Name

Place Bell

Legal name

Place Bell

Website

https://placebell.ca

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Place Bell is a 10,000+ seat multi-purpose entertainment and sports venue in Laval, Quebec, serving as the home arena for the Rocket de Laval (AHL) and hosting concerts, sporting events, and corporate functions.

Ownership category

akta.pro rank

Product category

Live Entertainment Venue

NAICS

Spectator Sports (7112), Food Services and Drinking Places (722)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Arenas & Indoor Sports Centers (MPAKAEAB)

Keywords

• Live entertainment venue
• Sports arena hosting
• Concert venue rental
• Event hosting services
• Multi-purpose arena

Headquarters

HQ city

Laval

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Event ticketing: Revenue generated from ticket sales for concerts, sporting events, and other performances. Ticketing is handled through evenko, the venue's event promotion partner.
2. Venue rental: The venue is available for rental for corporate events, private functions, and other occasions. Interested parties can submit rental inquiries via email or phone.
3. Food and beverage: On-site restaurants and commercial food counters serve attendees during events, generating revenue through food and beverage sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Place Bell is a multi-purpose entertainment and sports complex located in Laval, Quebec, with seating capacity of 10,000+. It hosts concerts, family shows, and sporting events (including home games of the Rocket de Laval AHL hockey team), operates on-site restaurants and commercial food counters, and rents its facilities to corporate and private clients for events of various types.

Product overview

Place Bell is a multi-purpose entertainment and sports venue located in Laval, Quebec, functioning as a unified platform offering event hosting services. The core product is the Place Bell venue itself, which serves as the official home of the Rocket de Laval hockey team. The venue's portfolio includes the core venue facility, supplemented by Premium Experiences (customizable premium event spaces), Rental Services (venue rental for events), and Restaurants & Commercial Spaces (dining and retail options). Together, these products provide a comprehensive event experience combining sports, entertainment, hospitality, and commercial services.

Differentiator

Problem solved

Functional benefit

Brands

• Rocket de Laval: Official home arena and partner - home of the Laval Rocket AHL hockey team

Products and services

• Place Bell Venue
• Premium Experiences
• Venue Rental Services
• Restaurants and Commercial Spaces

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• evenkocoreStrategic or Co-development Partnerevenko is the event promotion and ticketing partner for Place Bell. All events hosted at the venue are promoted and ticketed through the evenko platform.
• Rocket de LavalcoreStrategic or Co-development PartnerRocket de Laval is the primary sports tenant and official home team of Place Bell. The venue serves as the home arena for this AHL hockey team (affiliated with Montreal Canadiens).
• Ville de LavalminorStrategic or Co-development PartnerThe City of Laval is a partner/municipal supporter of Place Bell, which is located in Laval, Quebec.
• EnclavminorStrategic or Co-development PartnerEnclav is listed as a partner organization associated with Place Bell.
• Tricolore SportsminorStrategic or Co-development PartnerTricolore Sports is listed as a partner, likely related to the Rocket de Laval sports operations.
• BellminorGTM or Marketing PartnerBell (Bell Canada) is listed as a partner/sponsor of Place Bell, appearing in the partner logo section of the website.

Scale indicators1 record

Recent moves5 records

Expansion highlights2 records

Broad incumbents

• Scotiabank Arena: Toronto's flagship arena (home of the Toronto Maple Leafs/Raptors). A larger incumbent in the broader live entertainment and sports venue space, providing a benchmark for premium arena economics and concert routing.
• Rogers Arena: Vancouver arena home to the Vancouver Canucks. A broader incumbent across the same category of large-scale sports and concert venues, useful for capital and operating benchmarks for a 10,000+ seat arena.
• TD Garden: Boston multi-purpose arena home to the Bruins (NHL) and Celtics (NBA). A broad incumbent in the same arena category, providing operating benchmarks for an NHL-anchored multi-purpose venue.

Direct peers

• Coca-Cola Coliseum: Toronto arena home to the Toronto Marlies (AHL, similar to the Rocket de Laval). Direct peer in the AHL-hockey-anchored arena model, with comparable mid-size capacity and concert/event programming.
• Bell Centre: Large-scale arena in downtown Montreal and home of the Montreal Canadiens (NHL). It is the most direct comparable in the same metropolitan area, competing for the same touring concerts and large-event market, but at a larger NHL scale.
• Abbotsford Centre: Abbotsford, BC arena hosting the Abbotsford Canucks (AHL). Direct peer in the AHL-anchored mid-size arena model, with similar programming mix of hockey, concerts, and community events.
• CAA Arena: Belleville, Ontario arena home to the Belleville Senators (AHL). Closely comparable to Place Bell as an AHL-anchored multi-purpose arena in a smaller Canadian market, with a similar mix of sports and live entertainment.
• Centre Vidéotron: Multi-purpose arena in Quebec City hosting the Remparts (QMJHL) and concerts. Comparable to Place Bell as a Canadian mid-size arena with a sports anchor tenant and concert programming, though serving a different regional market.

Emerging players

• Place des Arts: Montreal performing arts complex that overlaps with Place Bell's live entertainment programming for concerts and shows. It is a partial peer focused on performing arts rather than sports, but competes for the same Greater Montreal live-event audience.

Others

• evenko: Quebec-based event promoter and ticketing partner of Place Bell. While not a venue peer, it is the most strategically connected counterparty, controlling Place Bell's ticketing and concert programming.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Place_Bell
• LinkedInlinkedin.com/company/place-bell

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Place Bell