D Bar Denver
D Bar Denver is a three-location upscale American restaurant and bakery in Denver, Colorado, founded in 2008 by celebrity chefs Keegan Gerhard and Lisa Bailey, offering dine-in service, custom cakes, Sugar Britches mobile bar catering, afternoon tea, and wedding pastry services.
- Company typePrivate
- Founded2008
- HeadquartersDenver, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
D Bar Denver firmographics
Firmographics- Name
- D Bar Denver
- Website
- https://dbardenver.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- D Bar Denver is a three-location upscale American restaurant and bakery in Denver, Colorado, founded in 2008 by celebrity chefs Keegan Gerhard and Lisa Bailey, offering dine-in service, custom cakes, Sugar Britches mobile bar catering, afternoon tea, and wedding pastry services.
- Ownership category
- akta.pro rank
D Bar Denver industry classification
Industry- Product category
- Upscale American Restaurant
- NAICS
- Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Farm-to-Table & Contemporary American Restaurants (THAFACAF)
- akta.pro secondary industries
- Special Occasion & Destination Restaurants (THAFACAK), All-Day Dining Restaurants (THAFACAJ), Chef’s Table & Tasting Menu Restaurants (THAFACAG)
Keywords
Where D Bar Denver is headquartered
LocationHeadquarters
- HQ city
- Denver
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
D Bar Denver business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Restaurant Dining: Full-service dining at multiple Denver locations offering breakfast, lunch, dinner, and brunch menus with seasonally inspired upscale comfort food. Revenue generated from food and beverage sales at table service.
- Takeout and Online Ordering: Takeout orders placed through Toast Tab platform for Central Park location. Includes both food items and pre-order pastries.
- Custom Pastry and Cake Orders: Signature cakes, cupcakes, mini desserts, and custom cake orders for special occasions including weddings. Customers submit inquiries and place orders through the store and inquiry forms.
- Sugar Britches Mobile Bar Service: Off-site mobile bar service for events including engagement celebrations, weddings, showers, and birthdays. Packages range from $750 to $1200+ with bartender service and equipment rental.
- Afternoon Tea Service: Curated afternoon tea experience with loose leaf Spirit Tea, savory and sweet bites. Priced at $38 per person ($43 GF) with 48-hour minimum notice required.
- Gift Cards: Physical and digital gift cards sold in denominations from $25 to $500. Physical cards are mailed within 1-2 business days and never expire.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Afternoon Tea - $38 per person ($43 GF) |
| Unit Pricing | Pay-as-you-go | Sweet Tooth Package - $750 |
| Unit Pricing | Pay-as-you-go | Cookie Monster Package - $975 |
| Unit Pricing | Pay-as-you-go | Sugar Shenanigans Package - $1200 |
| Unit Pricing | One time/ perpetual license | Gift Cards - $25 to $500 |
| Transaction based/ take rate | Pay-as-you-go | Restaurant Menu Pricing |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
D Bar Denver product offering
Product offeringCore offering
D Bar Denver operates an upscale American restaurant with three Denver locations (Uptown, Central Park, Denver International Airport), serving breakfast, lunch, dinner, and weekend brunch featuring seasonally inspired comfort food and award-winning desserts. The business extends beyond dine-in to custom cakes and pastry orders, wedding services, a mobile bar service called Sugar Britches, and afternoon tea experiences.
Product overview
D Bar Denver operates as a multi-location upscale American restaurant chain offering dine-in services at three locations (Uptown, Central Park, and Denver International Airport) with a focus on seasonal comfort food and award-winning desserts. The business operates on a single unified brand model with several product extensions including custom pastry services (cakes, cupcakes, mini desserts), private event offerings (Sugar Britches mobile bar, afternoon tea, wedding services), and retail products (gift cards, takeout). The restaurant is co-owned by Food Network celebrity chefs Keegan Gerhard and Lisa Bailey.
Differentiator
Problem solved
Functional benefit
Brands
- Sugar Britches: Mobile bar service featuring a refurbished post-WW2 Piaggio Apé truck from Italy. Offers beverage catering for private events including weddings, showers, birthdays, and celebrations. Packages include Sweet Tooth Package ($750), Cookie Monster Package ($975), and Sugar Shenanigans Package ($1200).
- Füdmill
Products and services
- D Bar Restaurant Dining Upscale American restaurant offering breakfast, lunch, dinner, and weekend brunch with seasonally inspired comfort food and award-winning desserts, served at three Denver locations (Uptown, Central Park, Denver International Airport).
- Signature Cakes, Cupcakes & Mini Desserts
Quantifiable outcome
- People's Choice Best Desserts in Denver every year since opening in 2008
- +1 more outcomes
Companies that use D Bar Denver
Customer profileSegments3 records
Ideal customer profiles3 records
D Bar Denver technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
D Bar Denver partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Huckleberry RoastersminorD Bar serves fresh roasted Huckleberry Roasters coffee as part of their all-day beverage program. This is a local coffee partnership for their drink offerings.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
D Bar Denver competitors and assessment
Company assessmentDirect peers
- Levain Bakery: Multi-location NYC-born bakery specializing in signature cookies and baked goods with a cult following and e-commerce channel — comparable to D Bar as a celebrated, multi-location, dessert-forward bakery brand with strong local-brand loyalty.
- Milk Bar: Celebrity chef Christina Tosi's James Beard-winning dessert and bakery brand with a multi-city retail and DTC packaged-goods business — comparable to D Bar as a chef-driven, award-winning, multi-channel dessert brand with custom and packaged offerings.
- Carlo's Bakery: Founded by Food Network 'Cake Boss' pastry chef Buddy Valastro, Carlo's Bakery is a multi-location bakery and dessert brand famous for custom wedding and celebration cakes — directly comparable to D Bar's Food Network-chef pedigree and custom cake / dessert specialization.
- Magnolia Bakery: Iconic multi-location American bakery and dessert concept known for cupcakes, pies, and branded desserts with a sit-in bakery experience — closely mirrors D Bar's dessert-forward, multi-location, urban bakery-cafe model.
Emerging players
- Crumbs Bake Shop: Specialty cupcake and dessert retailer historically known for oversized, celebration-oriented baked goods — comparable in product category (specialty desserts, celebration treats) and multi-location retail model to D Bar's pastry arm.
- Georgetown Cupcake: TV-featured (DC Cupcake) multi-location cupcake and dessert concept with strong mail-order and event/cake business — directly comparable to D Bar's TV-chef visibility and custom celebration cake positioning.
- Whisk (mobile bar service): Independent mobile bar service business specializing in wedding and private-event beverage catering from a converted vehicle — the closest direct analog to D Bar's Sugar Britches mobile bar concept, though Whisk operates only in the Chicago market.
Broad incumbents
- Buddy V's Ristorante: Restaurant concepts from Food Network's Buddy Valastro, blending Italian dining with pastry and cake programs — parallels D Bar as a celebrity-chef-owned full-service restaurant where dessert and pastry are central to the brand.
- Nothing Bundt Cakes: Large franchised bakery chain focused on celebration cakes and desserts for events and gifting — overlaps with D Bar's custom cake, wedding, and gift card revenue streams, though at a far larger and franchise-driven scale.
- Sprinkles Cupcakes: Pioneering multi-location specialty cupcake and dessert chain with broad national awareness; overlaps D Bar on the dessert specialty, multi-location retail model, and event/cake-ordering business lines.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
D Bar Denver social profiles
Digital presenceD Bar Denver financial estimates
Financial estimateRevenue estimate
Valuation estimate
D Bar Denver leadership team
Management profileNumber of profiles
Profiles3 records
D Bar Denver funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
D Bar Denver M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about D Bar Denver
What does D Bar Denver do?
D Bar Denver operates an upscale American restaurant with three Denver locations (Uptown, Central Park, Denver International Airport), serving breakfast, lunch, dinner, and weekend brunch featuring seasonally inspired comfort food and award-winning desserts. The business extends beyond dine-in to custom cakes and pastry orders, wedding services, a mobile bar service called Sugar Britches, and afternoon tea experiences.
Is D Bar Denver a public or private company?
D Bar Denver is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was D Bar Denver founded?
D Bar Denver was founded in 2008. It employs 1 to 10 people.
Where is D Bar Denver based?
D Bar Denver is headquartered in Denver, United States, in the North America region.
How does D Bar Denver make money?
Six revenue lines are on record. Restaurant Dining is the primary driver. The others are takeout and Online Ordering, custom Pastry and Cake Orders, sugar Britches Mobile Bar Service, afternoon Tea Service and gift Cards.
Who are D Bar Denver's main competitors?
Direct peers on record are Levain Bakery, Milk Bar, Carlo's Bakery and Magnolia Bakery. Emerging players are Crumbs Bake Shop, Georgetown Cupcake and Whisk (mobile bar service). Broad incumbents are Buddy V's Ristorante, Nothing Bundt Cakes and Sprinkles Cupcakes.
Does D Bar Denver have an API?
No public API is recorded for D Bar Denver.
What industry is D Bar Denver in?
D Bar Denver's product category is Upscale American Restaurant. Its primary akta.pro industry code is THAFACAF, Farm-to-Table & Contemporary American Restaurants, with a secondary code of THAFACAK, Special Occasion & Destination Restaurants. Its NAICS code is 722511 and its SIC code is 5810.