What Resetea does

Resetea Gestión Responsable S.L. (trading as Resetea) is a Spanish e-commerce company founded in 2014 and headquartered in Redondela, Galicia, that designs, hand-makes, and sells sustainable gift products built around seed-embedded substrates. Its core technical concept is the application of the Nendo Dango method — a seed-encapsulation technique developed by Japanese botanist Masanobu Fukuoka that wraps seeds in clay and organic matter — to produce seed bombs, plantable paper (postcards, notebooks, pencils made from recycled cotton), and 100% biodegradable germination pots. The portfolio of 106 SKUs is organized around three core lines — self-cultivation kits, plantable stationery, and biodiversity bombs — plus a Nature Vibes sub-brand for nature-inspired wooden jewelry (with an artisan collaboration line, Aurarte, using marine debris collected from Galician coasts), culinary kits, mini gardens for children, value bundles, and solidarity products tied to charitable causes such as Theodora Foundation and Oxfam Intermón.

Name

Resetea

Legal name

RESETEA GESTIÓN RESPONSABLE S.L.

Website

https://resetea.es

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Resetea is a Spanish e-commerce company that designs, hand-makes, and sells sustainable gift products — seed bombs, plantable stationery, and self-cultivation kits using the Nendo Dango method — directly to consumers across five European markets, with additional B2B and corporate-gifting channels.

Ownership category

akta.pro rank

Product category

Sustainable Gift Products

NAICS

Nursery, Garden Center, and Farm Supply Retailers (444240)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

Branded Merchandise & Corporate Gifts (BPAFAMAA)

Keywords

• Sustainable gift products
• Self-cultivation kits
• Plantable stationery
• Seed bomb kits
• Biodegradable cultivation products

Headquarters

HQ city

Nigrán

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: Revenue generated from direct sales of sustainable gift products including self-cultivation kits, seed bombs, plantable paper products, and themed product bundles through their e-commerce platform. The company sells individual products as well as pre-configured packs at discounted prices.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Resetea designs, manufactures and sells sustainable gift products centered on the Nendo Dango seed-encapsulation method, including self-cultivation kits (with biodiversity seed bombs, biodegradable germination pots and substrate tablets), plantable stationery (postcards, notebooks, pencils made from recycled paper embedded with seeds), kitchen herb garden kits, culinary kits, and mini-garden kits. The products are sold direct-to-consumer through multi-language websites and through dedicated B2B/corporate-gifting channels (Resetea Pro and Resetea Promocional).

Product overview

Resetea is a Spanish sustainable gift company offering original, natural, and eco-friendly products organized into three core product lines: self-cultivation kits (kits de autocultivo) with seed bombs and biodegradable materials for growing plants, herbs, and vegetables at home; plantable stationery (papelería plantable) including postcards, notebooks, and pencils made from recycled paper with embedded seeds; and biodiversity products (bombas de biodiversidad) using the Nendo Dango method. The portfolio includes sub-brands like Nature Vibes (sustainable jewelry and accessories), specialized kitchen herb gardens (huertos de cocina), culinary kits, children's mini gardens, value bundles (packs ahorro), and solidarity products. The company also offers B2B customization services for corporate gifts and weddings through Resetea Pro and Resetea Promocional.

Differentiator

Problem solved

Functional benefit

Brands

• Nature Vibes: A sub-brand featuring wooden earrings and pine pins inspired by nature and the essence of the sea and coast.

Products and services

• Self-cultivation kits (Kits de Autocultivo)
• Plantable stationery (Papelería Plantable)
• Biodiversity seed bombs (Bombas de Biodiversidad)
• Kitchen herb garden kits (Huertos de Cocina)
• Culinary kits (Kits Culinarios)
• Mini garden kits (Mini Huertos)
• Nature Vibes jewelry and accessories
• Solidarity gifts (Regalos Solidarios)
• Resetea Promocional (corporate gifting service)
• Resetea Pro (wholesale / reseller program)

Quantifiable outcome

• Products shipped to multiple European countries through 5 language-specific websites

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered minor.

• Oxfam IntermónminorStrategic or Co-development PartnerCharitable collaboration with Oxfam Intermón, an international development organization focused on building a fairer world through solidarity and cooperation.
• Theodora FoundationminorStrategic or Co-development PartnerPartnership with Theodora Foundation (teodora.org) which provides clown doctor visits to hospitalized children. Resetea sells solidarity products (narices solidarias/red noses) that support the foundation's work.
• ViaGaliciaminorGTM or Marketing PartnerRegional partner representing Galicia tourism or business initiative.
• Zona Franca VigominorGTM or Marketing PartnerPartnership with Zona Franca Vigo, a free trade zone and business development entity in Vigo, Galicia.
• Xunta de GaliciaminorGTM or Marketing PartnerPartnership with the regional government of Galicia supporting local businesses and initiatives.
• GAIN (Galicia Innovation Agency)minorGTM or Marketing PartnerPartnership with Galicia's innovation agency supporting innovative business development in the region.
• IGAPEminorGTM or Marketing PartnerPartnership with IGAPE (Instituto Gallego de Promoción Económica) supporting business promotion and internationalization.
• VigoActivominorGTM or Marketing PartnerLocal Vigo economic development initiative or association.
• Xes GaliciaminorGTM or Marketing PartnerGalician business network or entrepreneurship support organization.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• The Sill: US-based modern plant brand selling houseplants, planters, and plant-care subscriptions. Relevant as a comparable direct-to-consumer sustainable-plant brand with strong lifestyle branding, though The Sill focuses on live plants rather than self-cultivation kits.
• BloomBox Club: European plant and seed subscription/gift box brand delivering plants and growing kits to consumers. Comparable to Resetea's European D2C sustainable-gifting positioning and multi-market footprint, though focused more on subscription than single-purchase kits.

Broad incumbents

• Botanical Interests: Established US retailer of high-quality seeds with strong packaging, educational content, and gifting appeal. Comparable to Resetea's biodiversity and herb seed offerings but operating at much larger scale and broader category depth.
• Gardener's Supply Company: Established US gardening retailer offering seeds, kits, tools and supplies with a sustainability ethos. Comparable to Resetea's garden-product retail positioning and consumer horticulture focus, but with significantly larger catalog and customer base.
• Burpee: Iconic US seed and garden retailer with broad catalog of seeds, plants, and gardening supplies. Relevant as a broad incumbent against whom Resetea competes for the consumer gardening/gifting wallet, though Burpee's scale and category breadth far exceed Resetea's.
• Johnny's Selected Seeds: Well-known US seed catalog company supplying home gardeners and small growers with vegetable, herb, and flower seeds. Relevant as a broad seed retailer and potential peer for Resetea's seed-kit and herb-kit lines.

Direct peers

• Sproutbrite: Brand specializing in plantable paper products, seed-embedded greeting cards, pencils, and stationery. Directly comparable to Resetea's papelería plantable line (postcards, notebooks, pencils) in both product format and gifting/marketing positioning.
• BloemBox: European flower and seed kit brand offering grow-your-own flower experiences as gifts. Directly comparable to Resetea's bombas de biodiversidad and self-cultivation flower kits in product, gifting positioning, and target customer.
• Back to the Roots: US D2C brand offering grow-your-own kits for herbs, mushrooms, and vegetables, with a strong sustainability and educational positioning. Highly comparable to Resetea's self-cultivation and culinary kits, including the educational use case for families and children.
• Modern Sprout: US-based D2C brand selling self-cultivation kits, hydroponic planters and seed kits for home growing. Closely comparable to Resetea's kits de autocultivo and huertos de cocina in product format, target audience (sustainable living enthusiasts), and gifting positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/real-estate-salesperson
• Instagraminstagram.com/resetea
• Xx.com/resetea_

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Resetea