Sage the Label
Sage the Label is a private Los Angeles–based contemporary women's ready-to-wear fashion brand selling dresses, sweaters, tops, bottoms, outerwear, and matching sets at $65-$170 via a Shopify DTC store (US/Canada) and over 1,000 wholesale retail partners worldwide.
- Company typePrivate
- Founded-
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Sage the Label does
Sage the Label is a private contemporary women's ready-to-wear fashion brand headquartered in Los Angeles, California, operating with 11-50 employees under California governing law. The company sells a curated assortment across six core categories — outerwear, dresses, sweaters, tops, bottoms, and matching sets — with products designed in California and produced both domestically and internationally. Individual items are priced between $65 and $170, supported by free US shipping on orders over $99, and the DTC storefront currently ships only to the United States and Canada.
The company runs a dual-channel go-to-market model. The DTC motion is a Shopify-powered direct-to-consumer e-commerce site targeting women seeking versatile, quality contemporary fashion for everyday and special-occasion wear, marketed via email newsletter and organic social channels (Facebook, X, Pinterest). The B2B motion distributes prepacks (XS-L) through over 1,000 retail partners worldwide, with orders placed 24/7 through the NuOrder platform and supported by dedicated sales reps, customer service, and seasonal trade shows plus road/Zoom appointments. The brand's value proposition centers on thoughtful, intentional design, coordinated matching sets that encourage repeat purchases, and a community- and responsibility-driven "Salt & Light" operating framework.
Sage the Label generates revenue through one-time-purchase transactions in both channels: direct consumer sales of individual SKUs and wholesale bulk sales to retail partners. The company is privately held with no disclosed parent company, institutional investors, or venture backing. No revenue figures, funding history, leadership team details, patents, certifications, or M&A activity are disclosed in the source material.
Sage the Label firmographics
Firmographics- Name
- Sage the Label
- Legal name
- Sage the Label
- Website
- https://sagethelabel.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sage the Label is a private Los Angeles–based contemporary women's ready-to-wear fashion brand selling dresses, sweaters, tops, bottoms, outerwear, and matching sets at $65-$170 via a Shopify DTC store (US/Canada) and over 1,000 wholesale retail partners worldwide.
- Ownership category
- akta.pro rank
Sage the Label industry classification
Industry- Product category
- Women's Ready-to-Wear Apparel
- NAICS
- Clothing and Clothing Accessories Retailers (45811), Clothing and Clothing Accessories Retailers (4581), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)
- SIC
- Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600), Wholesale-Apparel, Piece Goods & Notions (5130)
- akta.pro primary industry
- Women’s Apparel Retail (CRAAABAB)
Keywords
Where Sage the Label is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sage the Label business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Direct Product Sales (DTC): One-time purchase revenue from selling contemporary women's ready-to-wear clothing directly to consumers through their e-commerce website. Products include dresses, sweaters, tops, bottoms, outerwear, and matching sets at price points ranging from $65 to $170.
- Wholesale/B2B Sales: Bulk sales to retail partners through the NuOrder B2B platform. Retailers purchase prepacks (XS-L) with collections launched seasonally. Supported by dedicated sales representatives and customer service team.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual clothing items ranging from $65-$170 |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Sage the Label product offering
Product offeringCore offering
Sage the Label designs, produces, and sells contemporary women's ready-to-wear apparel — including outerwear, dresses, sweaters, tops, bottoms, and coordinated matching sets — at price points ranging from $65 to $170. The brand sells directly to consumers through its Shopify-hosted online store in the US and Canada and distributes wholesale through over 1,000 retail partners worldwide via the NuOrder B2B platform.
Product overview
Sage the Label is a contemporary women's ready-to-wear fashion brand offering a curated collection of clothing across six main product categories: Outerwear (jackets and blazers), Dresses (mini, midi, and maxi lengths), Sweaters (various knit styles including zip sweaters, sweater tanks, turtlenecks, cardigans, and vests), Tops (tanks, crop tops, and knit tops), Bottoms (pants, skirts, and shorts), and Matching Sets (coordinated two-piece outfits). The brand's portfolio features individual products like the Blowing Kisses Mini Dress, Teacake Midi Dress, Rustic Charm Midi Dress, Fireplace Denim Dress, Caddie Collared Sweater, Maple Tank Sweater, Daffodil Stripe Sweater, Songbird Zip Sweater, Granger Turtleneck Sweater Vest, Gabi Sweater Top And Dress Set, Grassland Dress, Grassland Knit Top, Brianna Maxi Skirt, Brianna Sweater Tank, and Fluffy Clouds Zip Sweater. The company sells directly to consumers via their Shopify-hosted e-commerce store and maintains a B2B wholesale presence through over 1,000 retail partners worldwide, with orders placed through the NuOrder platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Outerwear Collection Ready-to-wear women's jackets and blazers category sold as part of the seasonal apparel line.
- Dresses Collection Collection of women's dresses in mini, midi, and maxi lengths across multiple styles and prints, priced $80–$170.
- Sweaters Collection Knit sweaters category including zip sweaters, sweater tanks, turtleneck sweaters, cardigans, and sweater vests in various textures and patterns, priced $65–$120.
- Tops Collection Women's tops including tanks, crop tops, t-shirts, and knit tops, priced $65–$75.
- Bottoms Collection Women's bottoms including midi skirts, maxi skirts, harem pants, knit pants, and shorts, priced $85–$115.
- Matching Sets Collection Coordinated two-piece outfits pairing tops with bottoms or matching sweater and dress sets, sold as a single unit, priced $120.
- B2B Wholesale Program Seasonal wholesale program distributing Sage the Label collections to over 1,000 retail partners worldwide via prepacks (XS–L), with 24/7 NuOrder ordering, dedicated sales reps, and customer service support.
Companies that use Sage the Label
Customer profileSegments1 record
Ideal customer profiles2 records
Sage the Label technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Sage the Label partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- ShopifycoreShopify provides the e-commerce platform powering Sage the Label's online store, enabling product listings, shopping cart functionality, payment processing, and order fulfillment. Shopify collects and processes personal information about customer access and use of the Services.
- NuOrdercoreNuOrder is the B2B ordering platform used by Sage the Label's retail partners to place orders 24/7. This enables efficient wholesale transactions with the company's over 1,000 retail partners worldwide.
- Retail Partners (1,000+ worldwide)coreSage the Label is proudly carried by over 1,000 retailers worldwide. Partners receive merchandising with styled looks designed for sell-through, monthly seasonal collections, dedicated Sales Reps and Customer Service support, and prepacks (XS-L).
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Sage the Label competitors and assessment
Company assessmentDirect peers
- Bardot: Bardot is a contemporary women's fashion label selling dresses, tops, and matching sets in the $50-$200 range, distributed through DTC plus extensive wholesale. Comparable in price band, assortment, and target demographic.
- Show Me Your Mumu: Show Me Your Mumu sells contemporary women's dresses, tops, and matching sets in overlapping $60-$200 price ranges. Its DTC-plus-wholesale model and similar customer persona make it a direct comparable in the contemporary segment.
- Doen: Doen is a contemporary women's ready-to-wear brand selling dresses, knitwear, and matching sets at similar $80-$250 price points. Comparable DTC-plus-wholesale structure and thoughtful design philosophy make it the closest direct peer.
- ASTR the Label: ASTR the Label is a contemporary women's ready-to-wear brand selling dresses, sweaters, and matching sets across similar price points with both DTC and B2B wholesale channels — directly competitive in assortment and customer.
- Christy Dawn: Christy Dawn is a California-based women's contemporary brand combining DTC e-commerce with wholesale, marketed around intentional design and sustainability — directly comparable to Sage the Label's positioning and GTM.
- Cleobella: Cleobella is a contemporary women's brand combining dresses, knitwear, and matching sets with a DTC plus wholesale model and a values-driven design philosophy — directly comparable assortment and go-to-market.
- Petal & Pup: Petal & Pup is an Australian-based contemporary women's dress and set brand with a similar $70-$200 price band and strong Pinterest/social-driven DTC plus selective wholesale. Comparable brand aesthetic and customer demographic.
- Z Supply: Z Supply is a contemporary women's basics and knitwear brand with comparable price points ($60-$150), strong DTC and wholesale presence, and a California-originated identity — closely comparable assortment and customer to Sage the Label's sweater-heavy range.
Broad incumbents
- Anthropologie (Indigo Girl, Maeve, Sanctuary): Anthropologie is a broad contemporary retailer operating private labels (Maeve, Sanctuary, Indigo Girl) and carrying brands similar to Sage the Label in dresses and knitwear. Overlap is broad rather than niche, making it a broad incumbent rather than a direct competitor.
- Mango: Mango is a global fast-fashion/contemporary retailer with women's ready-to-wear in a similar price band, including dresses, sweaters, and matching sets. Wider assortment and global footprint make it a broad incumbent in the same space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Sage the Label social profiles
Digital presenceSage the Label financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sage the Label leadership team
Management profileNumber of profiles
Sage the Label funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sage the Label M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sage the Label
What does Sage the Label do?
Sage the Label designs, produces, and sells contemporary women's ready-to-wear apparel — including outerwear, dresses, sweaters, tops, bottoms, and coordinated matching sets — at price points ranging from $65 to $170. The brand sells directly to consumers through its Shopify-hosted online store in the US and Canada and distributes wholesale through over 1,000 retail partners worldwide via the NuOrder B2B platform.
Is Sage the Label a public or private company?
Sage the Label is a private company. It is classified as unknown and is currently operating.
When was Sage the Label founded?
Sage the Label was founded in -1. It employs 11 to 50 people.
Where is Sage the Label based?
Sage the Label is headquartered in Los Angeles, United States, in the North America region.
How does Sage the Label make money?
Two revenue lines are on record. Direct Product Sales (DTC) is the primary driver. The others are wholesale/B2B Sales.
Who are Sage the Label's main competitors?
Direct peers on record are Bardot, Show Me Your Mumu, Doen, ASTR the Label, Christy Dawn, Cleobella, Petal & Pup and Z Supply. Broad incumbents are Anthropologie (Indigo Girl, Maeve, Sanctuary) and Mango.
Does Sage the Label have an API?
No public API is recorded for Sage the Label.
What industry is Sage the Label in?
Sage the Label's product category is Women's Ready-to-Wear Apparel. Its primary akta.pro industry code is CRAAABAB, Women’s Apparel Retail. Its NAICS code is 45811 and its SIC code is 5621.