What MEDIARS LLC does

MEDIARS LLC is a Los Angeles-based multimodal design and development studio founded in 2015 that designs and deploys experiences combining digital, physical, and hardware elements across screens, architecture, themed destinations, and stages. Its portfolio of named work includes the 47-foot Pasadena Waterfall interactive gateway for the City of Pasadena Public Art Program (2016), the Dancing Shadow interactive projection for the Disney California Adventure World of Colors opening ceremony, multi-edition Christmas Show visuals for Universal Studios Japan, the CO2MORROW carbon fiber environmental installation with Siemens and the National Trust, the ITALY ART LA tour guide app for the Italian Cultural Institute, and the Loading Violetta multimedia opera. Core technical capabilities span concept development, prototyping, product design, software development, hardware design and integration, interactive projection systems, and mobile applications, with the firm positioning itself as a one-stop-shop for experiential design.

The studio generates revenue through project-based professional services engagements with enterprise and institutional clients, with pricing not publicly disclosed and contract scope varying by complexity. Go-to-market is direct enterprise sales driven by portfolio reputation, industry coverage, and referrals rather than explicit digital marketing. Clients span entertainment brands (Disney Resorts, Universal Studios, Marriott), technology companies (Google, Dell), cultural institutions (Getty Museum, LACMA, Norton Simon, Hammer Museum, Royal Academy of Arts in London, Palazzo Ducale in Genova), and government/non-profit entities (Italian Government, National Trust, City of Pasadena, UCLA). The firm maintains membership in the Themed Entertainment Association (TEA) and IAAPA and is founder-led by Principal Alessandro Marianantoni, with no disclosed external funding.

Name

MEDIARS LLC

Legal name

MEDIARS LLC

Website

https://mediars.la

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

MEDIARS LLC is a Los Angeles-based multimodal design studio that creates and deploys interactive installations, projection systems, public art, and mobile apps for entertainment brands, cultural institutions, and government clients including Disney, Universal Studios Japan, Google, Marriott, and major museums.

Ownership category

akta.pro rank

Product category

Experiential Design Services

NAICS

Motion Picture and Sound Recording Industries (512), Broadcasting and Content Providers (516)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

Content Supply Chain Orchestration & Workflow (Ingest-to-Publish, Automation) (MPAHALAG)

akta.pro secondary industries

Dailies, Ingest & Media Prep (On-Set/Near-Set) (MPAHAAAE), Media Localization Operations & Fulfillment (Packaging, Naming, File Prep, Delivery) (MPAHAFAI)

Keywords

• Experiential design services
• Multimodal design studio
• Interactive installation design
• Themed entertainment design
• Public art installations

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Project-Based Experiential Design: MEDIARS generates revenue through custom experiential design projects for enterprise clients, cultural institutions, and entertainment venues. Projects include public art installations, interactive displays, themed environments, and multimedia productions. Revenue is likely project-based with significant variation in contract sizes.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

MEDIARS is a multimodal design and development studio that designs, fabricates, and deploys custom experiences across screens, architecture, themed destinations, and stages. Its core offerings combine concept development, prototyping, physical and digital design, software and hardware development, public art installations, interactive projection systems, mobile applications, multimedia opera production, and smart building/IoT solutions for enterprise, cultural, and government clients worldwide.

Product overview

MEDIARS LLC is a multimodal design studio that creates meaningful and engaging experiences worldwide, often creating and deploying cutting-edge technology. Their work appears on screens, architecture, themed destinations, and stages. The studio offers a combination of product development, marketing and cultural initiatives, smart building/IoT solutions, public art installations, event production, engineering, and education. Key offerings include Interactive Installations (Pasadena Waterfall, CO2MORROW, Dancing Shadow), Mobile Applications (ITALY ART LA), Multimedia Opera Production (Loading Violetta), Energy Management Systems (Canary Indicator), and Interactive Visuals for themed venues (Universal Studios Japan Christmas Shows). The company operates as a one-stop-shop for solutions spanning concept development, prototyping, product design, creative strategy, research and development, digital design, experiential design, physical design, digital marketing, video production, software development, hardware design and integration, and special projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Pasadena Waterfall A 47-foot interactive public art installation combining LED, aluminum, polymer construction and a touchscreen Point Of Information to promote water conservation awareness; designed for the City of Pasadena Public Art Program and developed with R.D. Olson Dev and Marriott.
• CO2MORROW Environmental Installation A 28-foot carbon fiber environmental data-visualization installation that visualizes CO2 and Oxygen levels in the UK; sponsored by National Trust, Siemens, and Morley Composite and exhibited at the GSK Contemporary exhibition at the Royal Academy of Arts in London. Created by Alessandro Marianantoni and Marcos Lutyens.
• Canary Indicator Energy Monitoring System A smart building/IoT energy consumption awareness and reduction system designed for public city buildings and business establishments to monitor and promote energy efficiency. Developed with UCLA Facility and Management.
• ITALY ART LA Interactive Tour Guide Mobile App A free interactive tour guide app for iOS and Android mobile devices and brand identity, created for the Italian Cultural Institute to provide a digital collection of more than 300 artworks across Getty, LACMA, and The Huntington museums in Los Angeles.
• Dancing Shadow Interactive Projection An interactive projection piece created for the opening ceremony of the World of Colors show at Disney California Adventure, developed in collaboration with Bart Kresa Design and Kreate Inc.
• Universal Studios Japan Christmas Shows Interactive Visuals Custom interactive visuals integrated with video projection systems delivered across multiple editions of the Christmas shows at Universal Studios Japan, produced in partnership with Bart Kresa Design.
• Loading Violetta Multimedia Opera A short multimedia opera production with digital sets for the Giuseppe Verdi 100th Anniversary event, produced for the Italian Cultural Institute as an innovative live performance combining digital staging and operatic production.
• Multimodal Experiential Design Services End-to-end one-stop-shop design-to-deployment services combining concept development, prototyping, product design, creative strategy, R&D, digital, experiential, and physical design alongside digital marketing, video production, software development, hardware design and integration, and special projects execution for enterprise, cultural, and government clients.

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• SiemenscoreStrategic or Co-development PartnerSiemens partnered with MEDIARS on the CO2MORROW project, a 28-foot carbon fiber structure visualizing CO2 and Oxygen levels in the UK, sponsored by National Trust, Siemens, and Morley Composite.
• Morley CompositeminorStrategic or Co-development PartnerMorley Composite co-sponsored the CO2MORROW project with MEDIARS and Siemens, contributing to the carbon fiber structure installation.
• National TrustcoreStrategic or Co-development PartnerNational Trust sponsored the CO2MORROW environmental installation project visualizing CO2 and Oxygen levels, working with MEDIARS and Siemens.
• TEA (Themed Entertainment Association)coreOthersMEDIARS maintains membership in the Themed Entertainment Association, indicating active participation in the themed entertainment industry ecosystem.
• IAAPA (International Association of Amusement Parks and Attractions)coreOthersMEDIARS maintains membership in IAAPA, demonstrating industry engagement and visibility in the amusement park and attractions sector.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Moment Factory: Montreal-based multimedia studio producing immersive installations for theme parks, museums, airports, and public spaces. Closely comparable to MEDIARS in combining digital content, lighting, projection, and interactive software for high-profile cultural and entertainment clients worldwide.
• ESI Design: New York-based experiential design studio creating interactive exhibits and immersive environments for museums, brands, and cultural institutions. Directly comparable to MEDIARS in delivering integrated physical-digital installations for enterprise and institutional clients.
• BRC Imagination Arts: Long-standing themed entertainment and brand experience studio delivering immersive attractions, museum exhibits, and destination experiences globally. Directly comparable to MEDIARS in serving museums, theme parks, and major cultural brands with narrative-driven experiential design.
• Leviathan: Chicago-based design and technology studio producing large-scale immersive experiences, brand activations, and projection shows. Comparable to MEDIARS in integrating design, software, and projection systems for themed entertainment and brand experience work.
• Nassal: Themed entertainment production company delivering immersive attractions, themed environments, and experiential installations for theme parks and museums. Comparable to MEDIARS in physical build/installation capabilities for themed entertainment clients.
• Float4: Montreal-based studio specializing in digital experiences, interactive installations, and multimedia environments for retail, museums, and public spaces. Comparable to MEDIARS in producing software-driven interactive installations that integrate sensors, projection, and custom software.
• Cortina Productions: New York-based interactive media studio producing museum exhibits, visitor centers, and brand experiences with custom software and media production. Directly comparable to MEDIARS in serving cultural institutions and corporate clients with multimedia installations.
• Thinkwell Group: Global experience design and master planning company for theme parks, museums, and cultural destinations. Comparable to MEDIARS in delivering themed entertainment design, interactive installations, and multimedia show production for institutional and entertainment clients.
• Second Story: Atlanta-based (now part of NBBJ) experiential design studio producing interactive exhibits and digital environments for museums, libraries, and cultural institutions. Directly comparable to MEDIARS in deploying multimodal installations combining digital media, software, and physical design for cultural clients.
• Stimulant: San Francisco-based interactive experience studio building data-driven and sensor-based installations for museums, brands, and public venues. Comparable to MEDIARS in combining custom software, interactive media, and hardware integration for institutional and enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/alexrieti
• LinkedInlinkedin.com/company/alessandromarianantoni

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MEDIARS LLC