Mikos

Name

Mikos

Legal name

V. MIKOS S.A.

Website

https://mikos.gr

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Home Furnishings Retail

NAICS

Textile Furnishings Mills (3141), Blind and Shade Manufacturing (337920)

SIC

Wholesale-Furniture & Home Furnishings (5020)

akta.pro primary industry

Window Shades Retail (Roller, Roman, Cellular/Honeycomb, Solar) (CRAIAKAB)

akta.pro secondary industry

Window Coverings Manufacturing (Curtains/Drapes/Sheers/Valances) (IMAOAKAC)

Keywords

• Home interior decoration
• Furniture retail
• Curtain and upholstery fabrics
• Window shading systems
• Wallpaper and carpets

Headquarters

HQ city

Athens

HQ country

Greece

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Retail Sales: Direct retail sales of furniture, fabrics, curtains, carpets, wallpapers, shading systems, and decorative objects to consumers through the showroom and e-commerce platform.
2. Wholesale B2B: Wholesale distribution to nationwide network of partners and professional designers/architects, providing materials for contract projects.
3. Decoration Services: Professional services including space measurement, fabric sewing with over 30 seam options, installation of curtain rods and wallpapers, and furniture repair/maintenance.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Mikos is a Greek interior decoration retailer and wholesaler that creates, sells, and installs furniture, furniture/upholstery fabrics, curtains, carpets and rugs, wallpapers, window shading systems, and decorative objects. It complements product sales with decoration services including space measurement, custom fabric sewing, and professional installation, supported by in-house 3D visualization. Operations run through a flagship Athens showroom, an outlet store, a shop-in-shop concept, an e-shop, and a nationwide wholesale network.

Product overview

MIKOS operates as a comprehensive interior decoration company offering a full range of decoration products and services. The portfolio includes the proprietary MIKOS brand collection plus 17 international decoration brands. Core products span seven categories: Furniture (sofas, beds, living room/outdoor furniture), Furniture Fabrics (upholstery in velvet, chenille, leather), Curtains (made-to-measure and ready-made), Carpets & Rugs, Wallpapers, Shading Systems (rollers, blinds, panel curtains), and Decoration Objects (paintings, vases, mirrors, pillows, throws). The company runs three retail channels: the main 1000 sqm showroom in Athens (showcasing the MIKOS brand and 12 international brands), the bilis Ready Deco shop-in-shop (250 sqm) offering pre-designed style combinations at competitive prices, and the MIKOS Outlet for discounted products. Additional services include decoration consultation, space measurement, fabric sewing with 30+ stitching options, professional installation, and 3D digital visualization. The company has distributed 17 international brands including Casamance, Dekoma, DWC, Élitis, EvoFabrics, GLAMORA, Graham & Brown, ILIV, Interstil, Kuatro, Laura Ashley, Misha, Thai Natura, THE SIGN, Sanderson, and Zoffany.

Differentiator

Problem solved

Functional benefit

Products and services

• MIKOS Main Brand Collection The company's proprietary MIKOS brand collection offering curtain fabrics, furnishing/upholstery fabrics, wallpapers, furniture, carpets, lighting fixtures and decorative objects across contemporary and timeless styles at accessible price points.
• Furniture (Έπιπλα) Modern and classic living room, bedroom, outdoor and professional (contract) furniture including sofas, beds, lounges, armchairs, terrace and garden furniture.
• Furniture Fabrics / Upholstery (Υφάσματα Επιπλώσεων) Upholstery fabrics in velvet, chenille, leather, canvas and suede with technical specifications including abrasion resistance, germ resistance, sunlight resistance, waterproofing and fire retardancy.
• Curtains (Κουρτίνες) Curtain collection including made-to-measure curtains, curtain fabrics (cotton, linen, silk), ready-made curtains, and living room curtains with high specification properties such as blackout and heat control.
• Carpets and Rugs (Χαλιά) Modern, handmade, and classic carpets for living rooms, bedrooms, offices and children's rooms, with customization options in 67 designs and over 120 colors.
• Wallpapers (Ταπετσαρίες Τοίχου) Wallpapers in vinyl, non-woven, paper and silk materials for living rooms and bedrooms, with slow ignition, photoresist and antimicrobial properties.
• Shading Systems (Συστήματα Σκίασης) Roller curtains, aluminum/wood blinds, vertical blinds and panel curtains with technical specifications including blackout, antimicrobial coating, waterproofing and heat control.
• Decoration Objects (Διακοσμητικά Αντικείμενα) Paintings, vases, mirrors, candlesticks, pillows, throws, and curtain rods for indoor and outdoor decoration.
• bilis Ready Deco Shop-in-shop concept offering ready-made curtains, throws, cushions, decorative objects, and made-to-measure fabrics combined by thematic style at competitive prices, organized into 10 thematic style groups.
• MIKOS Outlet Discount outlet store offering curtain and upholstery fabrics, wall coverings and furniture at reduced prices (30%-70% off original).
• Decoration Services Professional decoration services including space measurement, fabric sewing (30+ stitching/seam options), installation of curtain rods, curtains and wallpapers, and furniture maintenance and repair, delivered by in-house decoration consultants.
• 3D Visualization Service (Digital Simulation Platform) In-house digital simulation platform used by decoration consultants to render photorealistic 3D visualizations of product applications in customer spaces before purchase.
• International Premium Brand Collections (Distributed Brands) Curated distribution of 16 international premium decoration brands available through Mikos: Casamance (French contemporary curtain/wallpaper), Dekoma (upholstery & decorative fabrics, present in 60 countries), DWC / Dutch Walltextile Company (silk, linen, velvet wallcoverings), Élitis (eco-responsible French wallcoverings & fabrics), EvoFabrics (Portuguese decorative fabrics), GLAMORA (Italian bespoke wallcoverings), Graham & Brown (British wallpapers), ILIV (British curtain/upholstery fabrics), Interstil (German curtain suspension systems with patented integral rod systems), Kuatro (European-designed handcrafted rugs), Laura Ashley (British heritage wallpaper), Misha (Italian handmade silk wallcoverings), Thai Natura (Thai furniture & décor), THE SIGN by Patrick Stieger (luxury high-tech curtain fabrics), Sanderson (British historic fabrics & wallcoverings since 1860), and Zoffany (British aristocratic English-country wallcoverings & fabrics).

Quantifiable outcome

• 5 decorated rooms for style diagnosis
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

16 partnerships are on record, tiered core.

• CasamancecoreChannel Partner/ Reseller/ DistributorFrench decoration brand known for contemporary designs, exquisite colors, and variety of materials. Creates recognizable interior design style inspired by love of good design. Maintains showrooms in Paris, London, and Brussels. Mikos distributes their curtain fabrics, furnishings, and wallpapers.
• DekomacoreChannel Partner/ Reseller/ DistributorGlobal leader with 30+ years experience and presence in 60 countries. Offers thousands of upholstery and decorative fabric options with sophisticated trimmings. Committed to nurturing young designers and collaborating with artists and cultural institutions.
• DWC (Dutch Walltextile Company)coreChannel Partner/ Reseller/ DistributorFamily-run business based in Amsterdam with 102-year legacy. Renowned for exceptional quality, craftsmanship, and innovative approach to luxury wallcoverings. Products include silk, linen, and velvet wallcoverings with in-house production.
• ÉlitiscoreChannel Partner/ Reseller/ DistributorFrench brand daring to defy design boundaries through innovation and creativity. Creates wallcoverings and fabrics with strong distinctive character using eco-responsible materials including natural fibres, certified linen, recycled wood, and mother-of-pearl.
• EvoFabricscoreChannel Partner/ Reseller/ DistributorPortuguese brand established in 2007 promoting Portuguese design internationally. Evolved from Damaceno & Antunes distributor to creator. Exclusive designs developed by Portuguese designers transmitting Portuguese heritage and culture.
• GLAMORAcoreChannel Partner/ Reseller/ DistributorItalian brand specializing in custom wallcoverings for surfaces rich in personality. Merges culture, design, and materials. Offers customized solutions for ambitious architectural spaces with bespoke philosophy.
• Graham & BrowncoreChannel Partner/ Reseller/ DistributorBritish wallpaper brand featuring continuous innovation, creativity, and craftsmanship. Rich color palette and variety of decorative styles. Introduces innovations such as painted wall wallpapers. Collaborates with renowned designers.
• ILIVcoreChannel Partner/ Reseller/ DistributorBritish brand creating collections based on buying public needs and latest fashion trends in home decoration. Offers curtain and upholstery fabrics including linen, cotton, velvet, jacquard, and children's collections.
• InterstilcoreChannel Partner/ Reseller/ DistributorGlobal leader in curtain suspension systems combining German engineering precision with innovation passion. Holds pioneering patents including integral system for perfectly straight rods. Honored with 30+ prestigious design awards including Red Dot and iF Awards.
• KuatrocoreChannel Partner/ Reseller/ DistributorEuropean-designed rugs crafted by skilled artisans worldwide. Emphasizes 'quality that is felt' using high-end materials and artisanal techniques. Distinguished by ethical commitment with responsible production respecting environment and human dignity.
• Laura AshleycoreChannel Partner/ Reseller/ DistributorWelsh brand founded in 1953 synonymous with romantic English style. Over 70 years of history creating heritage designs and dreamy florals. Recently collaborating with contemporary designers blending rich heritage with modern aesthetics.
• SandersoncoreChannel Partner/ Reseller/ DistributorHistoric British brand since 1860, importer of fine French tapestries. Leading role in defining interior decoration trends. Designs, manufactures, and markets curtain, upholstery fabrics, and matching wall coverings.
• MishacoreChannel Partner/ Reseller/ DistributorItalian house specializing in handmade silk wall upholstery combining traditional eastern art with natural metallic textures. Handmade wallpapers from natural materials including cork, silk, linen, straw, hemp, gold foil. Repositionable wallpapers with artwork-like value.
• Thai NaturacoreChannel Partner/ Reseller/ DistributorThai company designing, manufacturing, and marketing furniture and decorative accessories. Products from sustainable forestry woods, wrought iron, cut crystals, ceramics, natural stone. Ethically and environmentally satisfied production.
• THE SIGNcoreChannel Partner/ Reseller/ DistributorLuxury brand meeting highest standards with wall textiles designed by Patrick Stieger. High-tech curtain fabrics with innovative character, metallic fibers, and exclusive weaving techniques. Combines aesthetics with austere design.
• ZoffanycoreChannel Partner/ Reseller/ DistributorBritish brand dating to 1520 Temple Newsam estate. Meticulous cataloging and restoration of historical fabrics and wallcoverings. Archives enjoyed by artists and interior designers globally. Offers opulent wallcoverings, exquisite fabrics, sophisticated color palettes.

Scale indicators5 records

Recent moves15 records

Expansion highlights5 records

Direct peers

• Home24: European online home and living retailer offering furniture and decoration from multiple brands. Comparable as a multi-category European home decoration retailer serving style-conscious consumers, though primarily digital rather than showroom-based.
• H&M Home: H&M Group's home decoration retail concept offering textiles, curtains, cushions, and decorative items. Comparable as a one-stop home decoration retailer with multi-category assortment and accessible pricing across European markets.
• Zara Home: Inditex-owned home decoration brand retailing furniture, textiles, and decorative items globally. Directly comparable as a one-stop, multi-category home decoration retailer serving style-conscious consumers with curated assortments.
• Westwing: European home and living e-commerce platform offering curated selection of furniture and decoration across multiple brands. Comparable as a European multi-category home decoration retailer serving design-conscious consumers with a premium assortment.
• Bolia: Danish design-led home decoration retailer offering premium furniture, textiles, and accessories across European markets. Comparable as a Scandinavian premium decoration retailer with combined showroom and digital channels.
• Anthropologie Home: Urban Outfitters-owned lifestyle retailer with a strong home and decoration assortment featuring curated bohemian and romantic aesthetics. Comparable as a multi-brand home decoration destination for design-conscious consumers seeking distinctive style.
• West Elm: Williams-Sonoma-owned modern home furnishings retailer focusing on design-forward furniture, textiles, and decorative accessories. Comparable as a premium, multi-brand home decoration retailer with a showroom-centric model serving design-conscious consumers.

Broad incumbents

• Crate & Barrel: Established American home furnishings retailer offering curated multi-category assortments including furniture, textiles, and décor. Comparable as a comprehensive home decoration retailer though operating at much larger scale and broader geographic reach.
• IKEA: Global home furnishing giant offering furniture, textiles, and decoration across all price points. Comparable as a comprehensive home decoration retailer, though operating at vastly larger scale and lower price tier than Mikos.

Regional players

• Maisons du Monde: French home decoration retailer with strong European presence offering furniture, textiles, and decorative items across multiple style collections. Highly comparable as a one-stop European home decoration retailer with multi-brand, multi-style positioning similar to Mikos's showroom model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Mikosdecoration
• LinkedInlinkedin.com/company/mikos

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mikos